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This conference focuses on the interaction between museums and communities. In times of mobility and change, history museums play an important role in societal questions of social cohesion, identity and belonging. In search of their roots, people turn to heritage. History is popular as never before and it surfaces in all contemporary media. At the same time, the communication era offers new possibilities to form communities, based on common interests and preferences or popular and corporate culture. Museums in general, as part of the public sphere, are an important tool in this dynamic process of heritage formation and the performance of community.  

Dies lässt sich ihrer Ansicht nach nur durch den Aufbau vertrauensvoller Beziehungen zu den Kunden erreichen. Unternehmen sollten daher nicht primär versuchen, ihre Produkte oder Dienstleistungen zu verkaufen, sondern ihr Hauptaugenmerk auf den Aufbau von Beziehungen richten. Communitys sind ein Weg, um Beziehungen zu entwickeln und zu pflegen, so Happe. Nicht der kurzfristige ROI stehe im Vordergrund, sondern z.B. der Aufbau einer solchen Community. Happe hat ihren Ansatz vor kurzem auf der Enterprise 2.0-Konferenz in Boston präsentiert, ihre Folien finden Sie hier:

Get accurate information about your community using different search criteria that will help you to make strategic and error-free decisions. Take advantage of knowing exactly who shapes your community: where your followers are from, which language they speak, their activity on Twitter, etc.

Four C's to build a community content context connection comment

3DVisA was funded between 2006 and 2008 by the UK Joint Information Systems Committee (JISC). The Network was hosted by King's Visualisation Lab in the Centre for Computing in the Humanities at King's College London. It was an integral part of a wider UK Visualisation Support Network, VizNET, spanning the UK academic research community. This website documents some of 3DVisA activities and provides access to publications and resources created in 2006-2008, some of which continue to be maintained by King's Visualisation Lab. 3DVisA was also the Secretariat of The London Charter for the use of three-dimensional Visualisation in the Research and Communication of Cultural Heritage.

For Walker Open Field, we wanted a way to collect community submitted events and display them on our site. We have our own calendar and we discussed whether adding the events to our internal Calendar CMS was the best way, or if using an outside calendar solution was the direction to go. In the end, we decided to do both, using Google Calendar for community events and our own calendar CMS for Walker-programmed events.

This new book brings together papers given at a recent major conference jointly organised by the Center for Mobile Communication Studies at Rutgers University (the world's first academic unit to focus solely on social aspects of mobile communication) and Liberty Science Center (the New Jersey-New York City region's largest education resource).

While museums have long strived to be welcoming places as well as havens of learning, social media is turning them into virtual community centers. On Facebook or Twitter or almost any museum Web site, everyone has a voice, and a vote. Curators and online visitors can communicate, learning from one another. As visitors bring their hand-held devices to visits, the potential for interactivity

Amplified is a not-for-profit organization that uses social media to enable and encourage community participation around events, conferences and public conversations. The Amplified team facilitates and documents the sharing of ideas, opinions and resources, and aggregates this content online to enable the conversations from all parties to continue and spread.

The first few years of social media brought new approaches to audience engagement, emphasising knowledge sharing through open platforms. As organisations explored the potential of social media, they focused on the impact this would have on their internal practices. Today there is growing emphasis on how these seemingly democratic forms of communication can support and develop culturally diverse audiences.

Where Do We Go From Here? Continuing with Web 2.0 at the Brooklyn Museum "As we moved forward with Web 2.0 and social media in 2007, we had two objectives in mind while overhauling earlier initiatives and creating new projects for visitors: * Keep it real: We aimed to personalize content as much as possible, since Web 2.0 for the Brooklyn Museum is all about social connections and growing communities. * Deliver content their way: Museum surveys have shown that visitors want to consume more information in shorter visits. Hence, we wanted to allow our audiences to easily receive information from the Museum, and dynamically share it with others. We continued to focus on our community-oriented, visitor-centered mission, and these goals became paramount as we thought about (and adjusted) our early initiatives; they also served as philosophical barometers when we created new projects. "

TEC-CH is an advanced Master´s programme in Communication Sciences, specifically dedicated to the use of communication technologies for the Cultural Heritage domain. At the completion of the TEC-CH programme, students will be able to create effective comm

The Brooklyn Museum believes in community and in the importance of the visitor experience. In this area you'll find a number of ways to connect with us: blogs, photo and video submissions, podcasts, and more. We look forward to hearing from you.

Who is this mysterious and desirable community with whom museums wish to connect?

Hinweis aus der Forumsksdiskussion Museum 3.0: http://museum30.ning.com/forum/topics/projects-linking-source I'm working on several projects linking the historic collections at the Pitt Rivers Museum with Indigenous source communities in Canada. Ironically,, I'm finding that the Indigenous groups are way more savvy about social media than this academic...So, we are posting images of objects on Flickr for people to think about before they come to Oxford to see them, have started a Facebook (invited) group for participants, and are thinking about other ways to use new media to create new relationships between museums and overseas source communities.

"This year's Communicating the Museum conference is being held in the elegant, creative and historic German city of Düsseldorf. Our theme this year is the Visitor Experience and the vital role it plays in building and retaining audiences. Leading international speakers and practitioners will present important and ground-breaking thoughts and ideas on: * creating the very best experience for all visitors * cutting edge visitor research from around the world * generating income from visitors * the dynamic and creative relationship between marketing and the visitor experience - the unified tone of voice and customer service * brand and the visitor experience * interpretation and learning * the future of the visitor experience - on-line and beyond"

"Museum2.0 Heute fiel der Startschuss zu einem der jährlichen Gipfeltreffen in der Museumsbranche, wenn es um den Bereich Kommunikation geht. Ich habe das Glück, dass die Konferenz 2011 in erreichbarer und unmittelbarer Nähe stattfindet und auch dabei sein zu können. Für 3 Tage wird das Museum Kunstpalast in Düsseldorf der Ort, wo Wikipedia auf Google, tate Gallery auf das Van Gogh Museum oder das MoMA auf das Viktoria and Albert Museum trifft. jede Menge Museen aus der ganzen Welt sind vertreten"

This year MuseumNext will focus on 'What's Next' and will use this call for papers to create a programme that is structured around eight key themes. These will be directed by the proposals submitted from our community to highlight the direction in which museums and technology are heading.

Launched in March 2010, Object Stories invites visitors to record their own narratives about personal objects-whether a piece of clothing, a cherished record album, or a family heirloom.  By capturing, honoring, and sharing participants' stories, this project aims to demystify the Museum, making it more accessible, welcoming, and meaningful to a greater diversity of communities - while continuing to highlight the inherent relationship between people and things.  Nearly one thousand people from throughout Portland-most of who had never before set foot in the Museum-have participated as storytellers in this project.

Archaeology 2.0: New Approaches to Communication and Collaboration.