How To Use Social Media To Build Your Catering Company - Convert With Content - 0 views
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You’ve already committed a sin in the social media world. It’s the personal page vs. fan page debate, and it’s a hot one.
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Since you are a content creator (hello, you create food for a living!) you can pin your own images and edit them to link to your site from the backend of your Pinterest account.
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One thing that will be very important to help brand yourself on Pinterest is creating keyword-friendly board
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names. Things like “food” and “beverages” won’t cut it. Create boards that are more original and that people will search for online. Board names like “DIY Party Ideas” or “Summer BBQ Appetizers” are going to bring your brand more value and more search traffic.
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Although technically this is not an article per say it is a tremendous piece of advice on how best to market your company especially if you don't have the budget for a marketing/PR firm or you don't have people within your organization to dedicate the hours needed to create a campaign. This article has simple ways that you can boost your business and it can truly be done while drinking your first cup of coffee! I know it is what I did with my company!