South Florida Hotels Expect Record Summer - 1 views
-
Caroline Hardenbergh on 14 May 12South Florida can relax and breathe easy because this summer's outlook is encouraging, because our fellow Floridians are likely to 'come on down' for their vacations this year. The favorable indicators are a combination of an improved economy and low(er) gas prices. The good news doesn't stop there either as international tourism has been noted on the increase as well! One 162-room hotel in Delray Beach anticipates up to 60% Floridians this summer, as well as South Americans enjoying the benefits of their growing economies. "Advance bookings … are up by 50 %" for US tourists and an additional 20% for foreign visitors at a Ft Lauderdale resort, which reports over 90% occupancy booked for July. The owner comments that advance bookings over 15% is considered good, so the 2012 outlook is definitely a boon for the South Florida tourism industry. He plans to increase rates as well, for an added extra shot in the arm to the local economy. With local family members working hospitality jobs, I been hearing for years how they might as well take off of work during the summer due to the low number of tourists, and that those who do visit are very stingy on their purchases and gratuities; all a reflection of the US and worldwide economies' downhill spiral since 9-11. Florida has been taking ongoing hits to its tourism dollars since then exacerbated by the 2009 recession and the BP oil spill in 2010. Only last year did the annual summer slump tentatively raise its sleepy head and squint towards a light at the end of the tunnel. South Florida hotels had an increased in occupancy from 50 - 63%, and were able to charge up to 6% increase in rates, according to Smith Travel Research. With this winters long awaited tourism bonanza this year, the 'Snowbird' season is happily back again in full force, so that industry professionals can go back to business as usual now that summer is also expected to be lucrative. Happy Summer!
-
Caroline Hardenbergh on 15 May 12Enjoy: Here Comes The Sun - The Beatles http://www.youtube.com/watch?v=fmRMLILaW3o&feature=colike