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These e-tickets reduce chances of duplication as they contain a unique bar code verification that is scanned at the venue after completing all the payment formalities, either online or by cash.

Further, the software initiates an e-ticket generation process after the completion of registration formalities which is then sent to the Invitee’s registered email account or via text message

Event management software based on cloud technology allows efficient and easier management of event data from any remote location. Moreover, cloud-based event management software is capable of providing a quick fix to any system bugs or errors. 

Cloud-based event management software is more cost-effective as it eliminates any major need for on premises IT infrastructure setup, allowing greater scalability

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its digital transformation initiative to enhance passenger experience, particularly on the retail front, and also part of its efforts to facilitate business recovery of airport retailers that had been adversely affected by the impact from the pandemic.

He said 39 airports managed by MAHB nationwide will have access to the platform.

“The first phase of the shopMYairports will focus on domestic travellers and local home shoppers,”

As a part of this program, the chain tapped a popular Turkish loyalty app called Shopping Genie, to target customers while they were around the premises of a local McD Café.  Customers got mobile coupons, via the app, which prompted them to purchase a coffee and receive a beverage from the new drink line for free. This proximity marketing campaign via beacons helped McDonald’s achieve 20% conversion rate with 30% of users who received the promotion!

Bluetooth beacons were deployed at the point of purchase, where customers were waiting in line to pay or just moving around.

These beacon notifications offered two Red Bull cans for $4! Apart from making a profit out of campaigns, Red Bull also monitored the entire campaign in real-time and captured customer behaviour.

The retail giant used GE light bulbs to house beacons and send push notifications of specials and discount coupons to in-store customers. These beacon-equipped LED bulbs can track shoppers within a store by using the beacons hidden inside them

Carrefour has extensive iBeacon networks in all 28 of its hypermarkets in Romania through which the retail chain offers its consumers a simple, intuitive, and fun app for orientation inside hypermarkets from area to area

The retailer’s beacon-enabled app automates the commercial content delivery and collects essential data about in-store consumer behaviour. Its proximity marketing campaign keeps consumers informed about the products, services, and actual special offers from each of the store departments.

Popular convenience store group Nisa piloted iBeacon technology to track its shoppers by attaching Bluetooth Low Energy (BLE) beacons to trolleys and baskets

These sensors picked up the signals emitted by beacons and collected location data which was then fed to a cloud-based server for analysis.

used iBeacon technology to gamify the Ladies’ Night event with brands providing offers, discounts, freebies, and prize giveaways. Many retailers such as Hotel Chocolat, Krispy Kreme, Cath Kidston, and House of Fraser, participated in the event

The event was highly successful as it saw more than 500 app downloads within the first three hours, with over 500 offers redeemed. All 120 hotspot offers were redeemed within the first 52 minutes of the event.

Best Buy implemented a beacon strategy to help boost sales and improve personalisation of experience. The retail giant chose to use their own application as well as Shopkick retailing app to offer rewards to shoppers, simply for stepping foot in the door.

Hammerson rolled out beacons across their shopping centres to improve personalisation of consumers’ shopping experience. Their beacon-enabled Plus app was initially trialled at Les Terrasses du Port in Marseille and it ranked among the top 10 lifestyle apps in France.

The app also allows a consumer to call for assistance. A member of the staff receives the request informing them that a customer is waiting for help

UK supermarket Waitrose started using iBeacon technology at its relatively new experimental Swindon store to deliver price promotions to consumers when they were near a particular aisle or food counter

UK supermarket giant Tesco launched its “biggest trial” of iBeacon technology, in partnership with consumer goods company Unilever, by deploying beacons in 270 stores across London. They launched the ‘Mpulse app’ as a part of the Pink and Black marketing campaign

using beacons to target passers-by based on their interest. They change campaigns based on distinct seasons including prom season at colleges

Oscar Mayer worked out an interesting deal with the supermarkets which would allow them to place beacons at the deli counter. This location helps them convince shoppers to buy the specials of the week while waiting at the counter.

Amazon, the retail giant started a new convenience store in Seattle, U.S. in Jan 2018. Amazon Go is an 1800 sq feet mini market filled with food and technology. They have deployed an array of cameras, beacons and other proximity sensors to make the store one-of-a-kind

World-famous brands such as Hamleys, Armani, Longchamp, and Hackett form the 80% of the retail companies that have deployed beacons in their Regent Street stores with the aim of pushing exclusive and personalised marketing messages to customers via iBeacon technology. Shoppers receive alerts and tailored content about everything, from new in-store promotions to exclusive offers only available for visitors to Regent Street, as they pass

Neiman Marcus, the high-end retail chain, piloted beacons at three stores—Austin, TX, Walnut Creek, CA, and San Antonio.

Rite Aid has installed beacons in over 4,500 US stores for retargeting and personalization of user experience. This large-scale beacon deployment by the Pharmacy chain is the largest beacon installation program in a retail setting till date. In fact, it has even surpassed the one undertaken by the famous Macy’s

a collection of beacon-level proximity data to strategize their retargeting plan and achieve personalization capabilities similar to those that have been used in e-commerce

Walgreens has innovated considerably in the mobile retail space by using iBeacon and other technologies at over 7000 locations.

leveraged iBeacon technology at ten of its stores to boost its loyalty program.

Target, the second largest general merchandise retailer in the US, announced that it will start testing beacon technology in 50 of its stores nationwide.

The recommendations may appear both as push alerts and in-app updates on the Target app’s “Target Run” page, which is designed like a social media news feed offering deals, top-pinned items on Pinterest, and more

beacons to bridge the gap between online shopping and in-store experience. Their beacon-enabled app notifies consumers if any item in their mobile shopping bag is in stock,

The store has deployed beacons with individualized campaigns for each department, which makes the customer experience interesting and focussed

Macy’s expanded its beacon program to all stores nationwide, by installing more than 4,000 beacons. This step was a part of the retailer’s efforts to make bigger investments in omnichannel retail technologies. This Thanksgiving, Macy’s also used a beacon-triggered mobile app game at its 700 stores, to engage shoppers

Urban Outfitters announced that they will be rolling out beacons at 15 of their stores located in Philadelphia, Boston, New York, Atlanta, New Jersey, and Delaware, more than a year ago. The US multichannel fashion and homewares retailer decided to take a different route unlike the conventional route of using aggressive promotions.

Kenneth Cole is using beacons to create more compelling, personalized customer experiences with an aim to “provide value and offer at the time of need when customers are in the store

launched beacon networks in more than 100 of its top-performing stores located in states such as Chicago, Dallas, Miami, New York, and San Francisco. The idea was to implement iBeacon technology at the stores with the highest traffic levels and best traction with Shopkick.

Supermarket giant Woolworths successfully completed a beacon trial with one store using iBeacon technology to improve customer service around click-and-collect. Thereafter, the chain announced that they are looking to roll out beacons across all of its 254 click-and-collect stores with the aim of allowing consumers to place their order online and pick them up in-store

it has decided to distribute free BLE beacons to about 150,000 gas-station convenience stores in the United States and Canada

Alex and Ani used beacons in all of its 40 stores to optimize store layouts and product placement. Contrary to popular belief that beacons are only for ‘pushing’ ads, the popular Rhode Island-based jewellery brand used beacons differently in its trial period without using them to promote flash sales and other discount promotions.

, Europe is expected to hold the largest share, thus dominating the global smart stadium market in 2016, whereas the Middle East and Africa is the fastest-growing region.

The worldwide market for smart stadiums is experiencing huge growth, mainly owing to the following factors: Rising trend of digital transformation and adoption of IoT technologies Increased focus on attracting home viewers Growing demand for better customer engagement and experience Upcoming national and international sports events across the globe like 2022 FIFA World Cup in Qatar Increasing government initiatives for smart building projects Growing need for modernization of network and telecom infrastructure

On the flip side, inability of traditional stadiums to match up with the smart stadium technology and low investments in smart technology by the stadium owners in its deployment are the major factors that may hamper the growth of this market.

global market for smart stadiums include Huawei Technologies Co. Ltd. (China), Intel Corp. (U.S.), NEC Corp. (Japan), Cisco Systems, Inc. (U.S.), International Business Machines Corporation (U.S.), Fujitsu (Japan), Johnson Controls (U.S.), Tech Mahindra Ltd. (India), Volteo (U.S.), and GP Smart Stadium (the Netherlands).

Breaches undermine hospitality brands’ reputations and erode customer trust. Eighty-one percent of consumers will stop engaging with a brand after a breach, according to a 2019 study.

When it comes to cybersecurity, companies today have two options: Defend the fort or devalue the data. The former is the more traditional approach. By strengthening the digital “walls” around your data — via firewalls, intrusion detection, 24/7 monitoring and other security protections — the defend-the-fort approach works to keep attackers from accessing your systems at all.

However, one of the biggest vulnerabilities may be on the hotel grounds themselves.

hotels have multiple point of sale (POS) terminals across different locations, from the front desk to restaurants, all of which are connected to each other. If a POS device is not properly secured, attackers can use malware or other attack vectors to steal clear-text credit card numbers and other data.

POS attacks remain one of the most common causes of data breaches in accommodations and food services.

Guests may share their credit card numbers with the hotel in advance via a booking app or website, opening up the possibility of web-based attacks. Loyalty programs are another source of online vulnerability, with an estimated $1 billion a year lost to account fraud and related crimes.

One important and underutilized aspect of cyberdefense is employee training.

Make sure your employees use strong passwords and know how to spot fraud and spear phishing attacks. You may also want to limit employee access to confidential data, so if an account gets hacked, private guest information doesn’t go with it

You should also make sure your software is up to date with all security patches, as attackers often exploit known weaknesses in programs. Isolating POS devices from the rest of the network can also limit the damage from malware infections at that entry point.

it’s unlikely that even the strongest digital “walls'' will prevent all incursions. Defenses are important, but the ever-changing nature of technology means that new, hard-to-catch vulnerabilities will pop up all the time.

important to devalue your data, rendering it unusable to attackers who gain access to your systems. One way to do this is to implement point-to-point encryption (P2PE) by encrypting payment information from the moment it enters your network at the POS

Encrypted data is unintelligible to anyone who doesn’t have the right digital key. Implementing P2PE is the only way to ensure that clear-text payment data doesn’t fall into the hands of attackers targeting POS systems with malware.

Data that’s stored for the long term, like passport information or credit card numbers saved to a loyalty program, can also be devalued through tokenization. Data that’s tokenized gets replaced with an alphanumeric pseudonym, so the actual sensitive information isn’t stored on your servers. This method helps secure guest information beyond the initial transaction at the POS.

Hotels that reckon with their security vulnerabilities now will protect themselves from fines and other fallout from data breaches as business rebounds. They’ll also build deeper, more trusting relationships with customers by keeping their personal information secure. By strengthening security protections and devaluing their data, hotels can set themselves up for a brighter future. 

The organization of a virtual and hybrid event requires a DCO, not a typo (!), this is a Digital Conference Organizer, a team with specific knowledge and competences and the ability to offer strategic guidance on planning events with full or partial digital components” outlines Annalisa Ponchia.

Content First. Linking the content with the right communication format and style should come first, adapting the tone of voice, session formats and tools.

The Digital Event Team: strategic mind-set and tech skills. From the Digital Event Strategist to the Content & Resource Manager or the Digital Tools expert, there are several specialist skillsets and profiles that are needed for this kind of event.

Digital platform and the best user experience: how to choose the most suitable solution? Whether it is a fully virtual event, a hybrid or multi-hub  digital event, you must assess your needs first and then choose

Digital Sponsorship opportunities and Virtual Exhibitions. It is important to consider and find new ways

The importance of Communication

Sustainable actions and CSR initiatives for virtual events.

Organising a digital event can open a wide range of new opportunities because you are not limited by the usual physical barriers, you can very easily expand the audience and with the correct event duration and timetable you can even prolong the event lifespan” adds Annalisa Ponchia. “There is one extra tip that I would suggest and that is leveraging data and feedback to make sure that the event is fully measurable. If you set clear KPIs at the outset and leverage all the channels from analytics to social media and the event app then you will be in a great position to measure the event impact”. 

Planning a virtual or hybrid event is much more complex than you would imagine. Mastering virtual is the first step, but it is also crucial to leverage online event strategies to create memorable and engaging hybrid experiences. Our teams are consulting clients to embrace the innovation and are fully committed to explore the new possibilities and find new, creative solutions

At Disney

For the hospitality industry, the goal of t-commerce is to apply tablet devices in a way that technology complements service, not replaces it. Hotels, restaurants, bars and private member clubs have become better able to manage a variety of operations via tablet devices as the following sections delineate.

Guest-facing applications, which typically integrate directly to the hotel’s property management system (PMS) and/or property website, form the basis of a data warehouse of aggregated information ripe for data mining. Such factors as guest preferences, purchasing habits and service requests can be tracked and analyzed.

Sales Management For more than a year, hotel sales managers have been using t-commerce equipment, often in combination with cloud computing, to capture, process and record hotel bookings.

Order Entry A highly effective digital menu should provide the guest an ability to perform an item search by a variety of criteria (e.g. allergens, dietary restrictions or other factors). Once a menu item is identified, the guest should also be able to initiate order entry.

POS settlement is an important aspect of t-commerce as intuitive functionality and lead through programming can provide reconciliation while providing real-time report generation, at a fraction of the cost of a traditional fixed POS terminal system. In addition, a mobile POS device removes the need to allocate space and personnel to a dedicated cashier station.

The 114-room Conrad Bora Bora Nui resort in French Polynesia has developed 17 different underwater coral structures around its resort with the mindset to regenerate them. This is done using a “Biorock” technique (passing a low-voltage current through electrodes in the water) developed by the marine biologist Denis Schneider. The process is currently considered among the best ways to fight coral mortality.

With assistance of the tour leader, they help transplant the coral to the sea bottom to ensure it is able to continue its growth.

The resort also designed open-air rooms to allow natural breezes to cool the areas, eliminating the need for air-conditioning.

Solmar Hotels and Resorts in Cabo San Lucas, Mexico, heats water (including in its pools) using photo-thermal panels.

this energy savings translates into fewer emissions into the atmosphere (or the equivalent of pulling 198 gasoline-run cars out of circulation).

The Spectator Hotel in Charleston, S.C., recently established a food waste diversion program where half-eaten food items such as fruit and pastries are put into a digester that turns them into reusable water.

The Palms Hotel & Spa in Miami Beach organizes three-hour-long beach cleanups every three months.

B2E initiatives also must integrate with traditional selling processes in order to fully satisfy customers' needs.

when a company has multiple products and services, they need a flexible platform that enables them to offer multi-divisional products/solutions.

While the merger of B2C and B2B will have a powerful impact on business, it will not erase the differences that exist among different markets.

the key is that sameness exists in the need for companies to provide their customers with product and service catalogs and offerings, pricing, promotions, order management, fulfillment and service. A B2E e-Business solution must support all these capabilities.

However, there are other services that may be better suited for an outside partner than regular staffers.

Oftentimes, when facility managers and on-staff technicians are busy doing things like lighting updates, furniture assembly or remodeling of any kind, they’re doing so on borrowed time.

By outsourcing more services – like construction services, HVAC services, electrical services, plumbing services and exterior services – overhead costs can be kept down, while more specialized service contractors provide quick, reliable care in both emergency situations and preventative, at a low rate.

While hotel management staff may be utilizing the latest technology to streamline services related to guest reservations and checkout, facility management staff may be missing out on opportunities to save with the use of technology.

When looking to technology to reduce costs, facility managers will want to select software solutions which fit their specific needs.

A computer-aided facility management (CAFM) system is another software facility managers can use.

Some solutions also offer a help desk, space planning, scheduling assistance and other features that can be used to manage nearly all aspects of facility management.

Computerized maintenance management systems (CMMS), for example, can assist with task scheduling, inventory management and work order management.

The right software depends on the size of the hotel and number of facilities and staffers. Consider purchasing software that can scale with the hotel if it grows.

Some money-saving initiatives require an up-front cost, and sustainable hotel features is one of them.

By taking aim at reducing facility management costs, hotel facility managers are showcasing their eagerness to make changes that will result in happier guests and a more satisfied staff.

The mission-driven 1 Hotel Brooklyn Bridge is 'real' green development, with the hotel financing the creation of the public park.

The firm are also responsible for the masses of ‘greenscaping’ throughout the hotel – from the towering plants and trees in the lobby lounge to the rather eccentric ‘beds’ of moss in the bathrooms.

Toiletries come in full-size refillable bottles, so you don’t feel short-changed, while doing away with the need for multiple mini bottles of shampoos and shower gels.

the hotel uses a  54% ratio of regional and reclaimed materials

A LEED Certified Project, other conservation initiatives include: the use of wind-power; filtered water in all taps, sinks, and showers; state-of-the-art, energy-efficient heating and cooling systems; a rainwater reclamation system and low-energy lightbulbs used throughout the hotel, as well as green cleaning solvents used to clean all rooms and linens.

alternative energy systems

low-consumption toilets and low-flow showers

water-saving practices

locally sourced ingredients

waste disposal and recycling systems

solar or maybe even wind energy

Plant-based meals significantly reduce the impact on the environment

vegetation

A trend towards rooftop and vertical gardens

local development initiatives

natural toiletries

efforts to limit the use of chemicals

green transportation options

an HRIS creates an easily searchable database of items that administrators can access in seconds.

Once hired, that new employee can use the HRIS to go through company-sanctioned training modules and continue the onboarding process.

A good HRIS will be immediately visible to any new hires, since the platform can help with the talent acquisition and onboarding process, while existing employees will be able to manage their timecards and request vacation time more easily through the system.

The moment you notice a bottleneck in HR should be the moment you consider adopting an HRIS.

A good HRIS gives you, your HR department and your other employees access to contact information for anyone on the team.

It helps HR staff work efficiently.

With an HRIS in place, both parties have a centralized location to track their 401(k) plans, manage their healthcare plans and make adjustments when able.

Through an HRIS, managers can track staff's time and attendance, while employees can use the system to clock in and out, request paid time off, and track their paychecks.

Through an HRIS, you can create meaningful reports that highlight where your company is succeeding and where it can improve.

Operational HRIS: These systems try to reduce – if not eliminate – the repetition in filing and organizing employee data.

Tactical HRIS: These are employee-facing systems by nature.

Comprehensive HRIS: As the name suggests, a comprehensive HRIS closely organizes and examines human resource files.

Strategic HRIS: A strategic HRIS deals with the entire workforce rather than just employee-facing functions.

Paid accounts range from $1 to $20 per user per month, depending on other factors like features and add-ons.

(2) Initially, hotels will be in a period of ‘any deal goes’

(3) Hotels will require more financial security upfront

(4) We’ll face supply and demand issues

(1) Event planners will pay more attention to contracts

(6) Focus on revenue generation from value added se

rvices

(7) We’ll see an increase in hybrid events

(8) There will be an increase in local travel

(9) Future hiring will be impacted by how you act now

The PCI Security Standards Council claims that since March, malicious virus-related reports are up 475%. The reason for the uptick is that cybercriminals are trying to take advantage of rapid changes to the payment-card data environment. In addition, 41% of small businesses have said they’ve suffered breaches costing more than $50,000 to fix.

Contactless payment is one of the big changes within the payment data environment. Several restaurant companies – from chains to independents – are offering it because it reduces customers' physical interaction with the restaurant's POS system. As part of this move, some businesses have eliminated credit-card PIN numbers.

Eliot says malicious email is usually the easiest way for cybercriminals to access your networks. The emails typically show up as urgent requests for sensitive information, often pretending to be from the Small Business Administration or the Centers for Disease Control and Prevention. When the intended victim types in his or her credentials and clicks on a specific link or downloads an attachment, criminals are in.

Anyone looking for easy-to-implement security tips can try these six to start. Reduce areas where payment-card data is stored. The best way to protect against a data breach is to avoid storing any card information at all. With many small operators offering curbside pickup and accepting payment over the phone instead of through face-to-face transactions, it’s important they train employees not to write down payment card details. Instead, have them enter numbers directly into a secure terminal. Use strong passwords. Using weak and default passwords is one of the leading causes of payment data breaches among businesses. Effective passwords must be strong and updated regularly. The most recent guidance is: the longer, the better. Think of it almost as a “passphrase” rather than a password. Use it in the form of a sentence, but mix in different characters within the phrase. It’s much harder to break a long passphrase than it is a short, complex password. Weak and vendor default passwords often result in small business data breaches. Also, don’t repeat your passwords. Update your software often. Criminals look for outdated software to exploit flaws in unpatched systems. Timely installations of security patches are crucial to minimizing the risk of a breach. Whenever updates are available, use them. They will improve performance and close out some of the vulnerabilities cybercriminals are searching for. Enable two-factor authentication. It's so important for restaurateurs, especially where their POS systems or any of their sensitive databases are concerned, to have two-factor or multi-factor authentication enabled. If an instance where credentials are stolen occurs, there will be a second layer of verification the operator can rely on to potentially reduce the chances that information will be breached. Segment your networks. If you are going to store payment data, make sure your POS system has its own separate, secure network. Do not store sensitive documents on public cloud services such as Google Docs or DropBox. If you’re going to store sensitive documents, house them in an encrypted, locked down location.   Be hyper-vigilant. Criminals are going to try to take advantage of this pandemic situation as much as possible. You can protect yourself by not giving out sensitive information, especially within unsolicited emails. Don’t click on links you’re not expecting and do everything in your power to protect all sensitive information.

2. Before a crisis: Have a Risk Management Process in place

A Risk Management Process aims to reduce the uncertainties of actions taken during a crisis. It is important to have this is place in advance, so that your organisation is well prepared for unexpected events that may happen in future.

Establish the context

Identify the risks

Know who your stakeholders are

Analyse and evaluate risks

Analysing risks involves determining the likelihood of a crisis occurring and their possible consequences, from insignificant up to catastrophic. Understanding which possible crisis would have the most negative impact will enable you to decide on the priority course of action.

Treat risks

Communicate and Consult

Being visible and keeping in touch with your stakeholders is one of the most important factors of risk management, and it must be done on a continuous basis in all stages, before, during and after a crisis.

No two crises are the same, and some destinations will be more susceptible to particular crises than others. You should carry out a risk analysis, drawing up a list of crises that might happen based on those that have occurred in your region/country in the past and may happen again.

Draw up a list of your stakeholders to get a clear overview, so you can ensure they are included in all correspondence you issue.

Use your website and social media to keep in touch

ou should revisit your website regularly and publish the most recent information about the impact a crisis is having on your destination/region.

It is really important to date your website communications, so that users can be sure they are receiving the most up-to-date information.

Monitor and review

Crises are often fast-moving; situations tend to be highly changeable and can be volatile. This means that current processes, plans or procedures that you have in place to deal with a crisis should be regularly reviewed and updated. Your plan should be flexible and dynamic, so that you can adapt easily to the changing situation when a crisis happens.

Training and testing

Once you have formulated your Risk Management Plan, you must train your staff and test the plan.

3. During the crisis: Follow these four steps

Once a company is in the middle of a crisis, the first thing to do is to understand the situation as best you can and understand the impact it can have on your organisation. This is a continual process as one of the characteristics of a crisis is that it’s always changing, and the effects on your business will also constantly shift.

1. Mitigation

Mitigation refers to the initial actions that the company that is directly in the face of the crisis or emergency needs to carry out. These are the first steps that need to be taken to protect the ones in the immediate line of fire – teams, customers, suppliers, industry partners and finances.

2. Preparedness

he mitigation stage of the crisis management could be a very short process or a long, drawn-out process, depending on the immediate effect of the crisis on your business. At the same time, the process to start preparing the business for this particular crisis can be key to the next stages of Response and Recovery.

3. Response

The majority of crisis management lies in the response to the crisis. All the preparation you have already done to protect the company and its assets will help you in the response stage.

4. Recovery

It is difficult to know when the Response phase becomes the Recovery phase. However, it is clear that, while you are on the road to Recovery, you should to continue to follow the steps you established in the Emergency Response Plan. As in the previous steps, you should be continuously refining and updating the plan, based on the current situation. Flexibility during the Recovery phase continues to be important. Your organisation may look different following all the changes you may have made as a result of the crisis, and your markets may also have changed.