Royal Caribbean is rolling out a digital transformation and looking for top tech talent - TechRepublic - 0 views
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It includes a mobile app that uses AI to act as a digital assistant, wayfinding to help passengers navigate around a ship's many pathways, VR and AR experiences in dining and arcade games, skipping check-in lines due to facial recognition technology in port, and using a wearable device or smartphone to automatically unlock cabin doors for the cabin's occupant.
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big investment into the tech staff to support its digital transformation.
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"I'm a big believer that you don't just wholly outsource your innovation to another company.
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In 2017, Royal Caribbean announced they were making a huge investment in technology that will make the cruisers' experience easier, more seamless and a lot more fun. They are developing a new app that will first include a cruise schedule and on-board activities. This app will eventually grow and include registration, excursion bookings and facial recognition plus games built in. Royal Caribbean believes to stay competitive you need to stay on top of technology and include it wherever you can. As of this article, the app was available on 2 of their ships and will hopefully be added to their entire fleet (including all 6 of their brands) within the next few years. The company believes in creating this technology from within the company and outsourcing as little as possible.