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Patty Ferrer

Is Orbitz steering Mac users toward pricier hotels? - CNN.com - 0 views

  • (CNN) -- Is Orbitz trying to get Mac users to book higher-priced hotels?
  • "What we have found is ... that Mac users are 40% more likely to book four- or five-star hotels than PC users," Harford said. "That lines up with (the fact that) Mac users are typically more willing to spend more money on higher-end computers."
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    The equipment we use in technology such as out computer is not a determent of what prices we pay. Orbitz is showing mac users higher prices on hotels simply because they use a mac instead of a PC. The CEO states thats not a fact but facts prove that mac users are 40 % most likely to book a 4 or 5 star hotel. The engineers from Orbitz are experimenting with predicting what the consumer will search for and not giving mac users a higher price on hotel nights. Technology has now become a sterotype is how consumers are feeling by the futy posted in twitter. At the end of the day the consumer can search for different hotels prices and rooms no matter if a mac or pc user.
frank rodriguez

On Orbitz, Mac Users Steered to Pricier Hotels - WSJ.com - 0 views

  • Orbitz Worldwide Inc. OWW 0.00% has found that people who use Apple Inc.'s AAPL +1.91% Mac computers spend as much as 30% more a night on hotels, so the online travel agency is starting to show them different, and sometimes costlier, travel options than Windows visitors see.
  • in this case, the fact that customers are visiting Orbitz.com from a Mac—to start predicting their tastes and spending habits.
  • Orbitz found Mac users on average spend $20 to $30 more a night on hotels than their PC counterparts
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  • Rival travel sites Expedia Inc., EXPE +0.66% Priceline.com Inc. PCLN +2.24% and Travelocity, which is a unit of Sabre Holdings Corp., don't use a person's computer operating system when suggesting hotels, spokesmen said. Apple declined to comment.
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    Here is something interesting for you Mac users. Did you knew that you are actually being charged more to use websites like Orbitz or Priceline? Don't believe me, well check it out. Over the last year or two Orbitz has been working on what they call "predictive analytics". Meaning they are able to predict where consumers will likely book their reservations based on what computer they are using. The article states that, Mac users are 40% more likely to book a four to five star hotel than PC users. Since companies like Orbitz (who took a 37 million dollar loss in 2011) are taking big hits from the lack of travelling thanks to the economy, they are trying to create any advantage they can in order to turn the market around. One thing to point out, is that Orbitz's competitors like Priceline and Expedia said that they do not base their sales on what computers the consumers are using, Apple had no comment. Orbitz said the effort to incorporate Mac vs. PC distinctions is still in its formative stages and isn't evident across the site. Other factors have more influence over results, Mr. Liew said, including a user's location and history on the site, as well as a hotel's overall popularity and promotions. Still, he said, use of a Mac can influence results.
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    CHECK THIS OUT MAC USERS
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    The best part of the article is how it states a good POS system is one that doesn't let you waste time with the POS. Instead your attention can be turned to your customers and staff. The system will do everything for you just by a touch of buttons from the screen. All you would have to do is print out the information and it will tell you everything you need to run a sucessfull establishment.
Yekaterina Ponomareva

How to Run Business Software Between Macs and PCs | Entrepreneur.com - 0 views

  • How to Run Business Software Between Macs and PCs
  • The age-old debate has been Mac versus PC but, increasingly, small business owners must think Mac and PC
  • That means business owners need to ensure that their software, documents and files can be used in-house and by clients -- no matter which operating system they are created on
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  • "Dual boot" your Mac
  • dvanced tactics: Install a virtual desktop
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    With Apple came a new era to the contemporary technological world in which some people and businesses can not operate with PC, because Mac interface and overall features seem to be more user-friendly, but however most of those people and businesses want to operate Mac, using PC features. So, this article suggests how to keep both systems working and what are the means, advantages and disadvantages to that
melnetra112

McDonald's Big Mac ATM | PYMNTS.com - 0 views

  • McDonald’s has spent the better portion of the last year developing and implementing strategies to bring the global fast-food franchise into the 21st century. Other global competitors have beaten McDonald’s to the punch tech-wise — Starbucks, Domino’s and Taco Bell, for example, are years ahead of Mickey D’s when it comes to ordering online and using digital tools to enhance the consumers’ experience.
  • But the fast-food giant is playing quick catch-up with its in-store tech, mobile ordering and delivery initiatives — and is doing so by taking a page out of Snapchat’s playbook by blending unattended retail with marketing.
  • That’s right. McDonald’s got its hands on a vending machine.
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  • the Big Mac ATM will dispense two new sizes of burger — the Mac Jr. and the Grand Mac — free of charge. In lieu of payment, hungry customers will “pay” with their Twitter handles and get a free lunch. The machine will generate a tweet on the user’s account while they eat.
  • First, consumers are drawn in by the hype factor
  • Second, it’s free food.
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    Technology in the Fast Food Industry, McDonald's Big Mac ATM is free, short-term and Customers friendly. This new method of dispensing food to the public is convenient and it help improve guest experiences versus in store production
bbguy09

McDonald's Big Mac ATM | PYMNTS.com - 1 views

  • Between 11 a.m. and 2 p.m., the Big Mac ATM will dispense two new sizes of burger
  • In lieu of payment, hungry customers will “pay” with their Twitter handles and get a free lunch.
  • We’re still pretty far from robot chefs, and restaurants still need human staff to cook and serve the food (not to mention they’re needed to maintain the machines).
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  • inexpensive and multifaceted marketing tactic
  • 77 percent of North American customers ages 18 to 34 want or expect mobile ordering at fast-food restaurants
  • 79 percent of consumers agreed that restaurant technology improves their guest experience
  • adding ordering features onto its relatively new mobile app
  • experimenting with delivery
  • self-service kiosk ordering, digital smart menu boards, custom-order options and even table service
  • the company is banking on big tech changes
  • it allows McDonald’s to get its products out there and its tech message across without shelling out big marketing bucks that could be better spent on ramping up its other tech offerings and initiatives
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    McDonald's has consistently been "beaten to the punch" by its competitors regarding the use of technology in its restaurants, and it has shown in an overall 10.4 decrease in foot traffic from its peak. In a cross-promotional attempt to advertise its new menu offerings while connecting with a younger (i.e. Millenial) market to show off their increased technological offerings (e.g. mobile ordering, digital smart menu boards, self-service ordering kiosks, and even delivery), McDonald's set up a Big Mac vending machine in Boston's Kenmore Square that dispensed burgers in exchange for a video posted to the consumer's twitter account. This multi-facted marketing technique allowed them to deliver their tech-driven message to potentially several hundred new consumers for every burger that was dispensed. This is a highly cost-effective marketing strategy that will allow McDonald's to focus its resources on continued development of the tech solutions that the event is aimed at promoting.
Qianlin Wang

Data Security Basics: Five Security Issues All Hotel Operators Need to Know | hospitali... - 0 views

  • This article looks at the top five issues facing hotel operators and what actionable steps can be taken to decrease the likelihood that your business will be stung by data thieves.
  • Franchise operators need to be aware, however, that an improperly configured RMA is vulnerable to data compromise attack by hackers. 
  • Transaction volume, brand recognition and the potential for sensitive data retention are all factors that make hotels (particularly franchise networks) juicy targets for hackers seeking to exploit insecure networks via the Internet. 
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  • Hotel operators need to know that passwords, designed to keep criminals out, can also be a vulnerability in the absence of proper controls
  • Thanks to wireless networks, guests can speed though the check-in process, expedite valet parking and send room service orders directly to the kitchen.  At the same time, hotel operators should recognize that criminals can leverage improperly secured wireless networks to steal cardholder data and should implement strategies to thwart these efforts. 
  • Despite all best efforts, data compromise events can occur and every hotel operator should have a plan in place. Prompt action must be taken by hotels or restaurants that have experienced a suspected or confirmed security breach to help prevent additional exposure of cardholder data and ensure compliance with the data security requirements. 
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    The article discusses five issues that hotel operations are facing, and how to decrease these issues in regards to data thieves. The first security issue discussed is "Remote Access", the article states "Many hotel operators and franchisors use remote management applications (RMAs)". This enable easy access to manage multiple locations downloads; conduct sales polls, and other systems within multiple companies. A advices to remote control issues are to change vendor default settings, in which you can create unique user IDs and complex passwords. Another advice is to "Configure the RMA", in which users are only allowed to connect to known MAC/IP. I personally don't think that creating a unique ID or account password may solve this issue, but allowing connection capability to a set IP/MAC is a wise intake. Although being able to just connect to a set MAC, will cause a limit on where and when you connect. The second security issue is "Network Security", many transaction volumes are being exposed, brand recognition as well; and that attract hackers. In order to reduce this problem, it is suggested that companies need to install and maintain a fire wall at all time. I agree with this other suggestion which is to Use outside resources to help identify new security vulnerabilities. This is great, because a company will be able to receive an outside outlook in regards to security. The last three issues that are on this list are: Password Management, Wireless Security, and Incident Response Plan. Overall it's evident that any system that has a password requirement is causing a major attraction towards security thieves. The suggestions within this article are great, but from my observation; many companies will have to put in time to track and monitor their systems. Systems can't allow to be left open without monitoring, and the internet is a lead way to all this, so any system that requires the internet must be monitored, and protected.
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    Technology enables service. That's the idea, anyway. In the hotel industry, thousands of companies worldwide provide hundreds of software applications to help hotels and hotel companies manage operations to provide better guest service. However, the hospitality industry continues to find itself targeted for damaging data compromise events by hackers. There are some good ways to decrease the attack of hackers. For example, Remote Access, many hotel operators and franchisors use remote management applications (RMAs).  Their ease of use in managing multiple locations makes them ideally suited to disseminate business downloads, conduct sales polls or survey inventory. RMAs are often packaged from vendors with default or blank passwords. Creating unique user IDs and complex passwords can reduce the risk of data compromise and help facilitate compliance with the Payment Card Industry Data Security Standards (PCI DSS). Another example is about Network Security, transaction volume, brand recognition and the potential for sensitive data retention are all factors that make hotels (particularly franchise networks) juicy targets for hackers seeking to exploit insecure networks via the Internet. The hotel can install and maintain a firewall at all times.  Disabling a firewall can put a business at heightened risk of Internet attacks and potential system compromise.
anonymous

Our E-Waste Problem Is Ridiculous, and Gadget Makers Aren't Helping | WIRED - 1 views

  • Oh sure, many companies have green initiatives. Apple in particular has made notable, documented efforts to reduce its carbon footprint, powering a majority of its retail stores and data centers with renewable energy, developing more efficient packaging design, and designing products that use less power than their predecessors. But if your products are going to be tossed out in a year, none of that is particularly brag-worthy. That’s a tremendous amount of wasted resources.
  • In the past, computers were designed to be relatively easy to disassemble, like HP’s towers and older versions of the Mac Mini. You could swap out dead parts and batteries, add more memory if it got sluggish, even replace a motherboard. But in the mid-2000s, things started to change. Apple introduced the ultra-thin, ultra-light MacBook Air and the industry enthusiastically followed with heaping helpings of devices that, while slim, were very difficult to repair due to the construction compromises required to achieve that svelte profile. Smartphones and tablets followed with an even faster purchasing and chucking cycle.
  • Therefore, the easier it is to disassemble something, the more likely it is to be worth someone’s time to recycle it. And that’s where issues arise
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  • “The big problem the electronics industry is facing as a whole is products are getting lighter and lighter,” iFixit’s Kyle Wiens said. “This is great for consumers but a nightmare for recyclers.” Smaller, lighter products can be tricky to take apart, and yield a lower volume of raw materials.
  • Glue and adhesives are a common hurdle. Products like the iPad and Microsoft Surface achieve a slim form factor by using “a metric duckload of adhesive,” as Wiens once put it, particularly to keep the battery in place. All that glue must be removed before any recyclable material can be melted down. And battery recycling is risky endeavorin the best of circumstances—under the right conditions, a damaged battery can cause a fiery explosion. Tack onto that the need to painstakingly pry a battery from its glue-smeared lodging and you’ve got a delicate task indeed. For items with a lot of glue, like a tablet display, Sims Recycling Solutions heats the glue, then uses suction cups to apply pressure across the glass so it can be removed without cracking. Other things that can make a product more challenging to recycle include the number of screws (particularly non-standard screws), the inclusion of hazardous materials like mercury (which is declining, due to the rising popularity of LEDs instead of bulbs), large amounts of glass, and plastics. Waterproof and tightly sealed products also are more arduous to deal with.
  • As we rush headlong into a world in which we’re disposing of more and more gadgets each year, making them easily recyclable should be a growing priority of device makers. Just as display size, processor speed and energy efficiency are marketing points, so too should recyclability.
  • David Thompson, Panasonic’s head of environmental affairs, says the standardization of screws and plastic resin materials, not thermally setting screws in plastic, and minimizing the use of glue will boost recycling efforts, as will designing products for easier disassembly. Would consumers really decry, or even notice, these changes? Probably not. But such changes could require concessions to slim dimensions and light weight. And for manufacturers, increased standardization may mean fewer distinctions between competing products. Take a plastic smartphone housing: Currently there are hundreds of variations (soft touch, textures, and metallic colors, to name a few). Standardization could limit that very marketable variety. Even so, some products are embracing such ideals. Dell won The Institute for Scrap Recycling Industries 2014 Design for Recycling award for the Latitude 10 and XPS 10 tablets and Latitude E7240 notebook. Aside making its products cheap and easy to recycle, Dell has used nearly 8 million pounds of recycled plastic in its desktop and display production. And it is not alone.
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    I found an interesting article about how the big computer companies can recycle the computers. This can solve some of the main problem about the recycling. The article is referring to idea that computers may become bigger size but easier to recycle. In other words we might wanna make a step back in the past, when we was able to just replace one detail from the computer instead of throwing it away.
anonymous

Why Proximity Marketing Failed and How it Can Succeed in 2019 - 0 views

  • According to Boston Retail Partners, just 13% of retailers can identify customers as they enter a store, with another 10% identifying customers at checkout. In comparison, 60% of retailers identify customers during online shopping.
  • One of the biggest reasons for this is that beacon technologies have required customers to have bluetooth turned on. Beacon programs also often require customers to have download the right app and have that app turned on
  • A survey conducted by Borrell and Associates discovered that just 25% of retailers think beacons have a greater-than-50 percent chance of driving sales in stores.
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  • The truth is that beacon programs routinely fail to offer customers requisite value.
  • According to research, consumers change phones often, every 2-3 years. When customers change phones they also change their MAC addresses. When this happens, retailers instantly lose insight into that individual’s historical behavior.
  • According to econsultancy, only 4 percent of consumers have ever downloaded a luxury retail shopping app. And even consumers who do download retail apps only spend 5% of their time using shopping apps. In truth, a proximity marketing strategy based heavily on an app can present some serious friction. As a result, 44% of retailers have removed their apps from the app store since 2015 and 56% fail to regularly update that app.
  • Though there have been historic limitations, proximity marketing is not going away it’s merely evolving
  • [retailers] will embrace neural networks and machine learning devices to get more connected. Analysts will use customer … traffic and behavior data to create experiential shopping destinations.”
  • Using AI-powered face recognition enables retailers to instantly recognize when individuals enter a store. While consumers change their phones regularly, they don’t change their faces
  • Facial recognition can also remove friction across the buying journey by offering the ability to seamlessly pay by face, verify age, or participate in loyalty program
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    Consumers change phones often which in turn changes their MAC addresses. Retailers then lose all the the consumers behavior. Most consumers also rarely download retail applications.Although proximity marketing has had its limitations, it has continued to evolve which means that it will be present in the future.
anonymous

Checkout: Simple And Easy POS Software | Mac.AppStorm - 0 views

  • Once you’ve got Checkout up and installed, you are greeted by the splash screen, which gives you the option to start creating your new store or use an example store which has existing customers and products. I’ll take a quick look at how to create a store in Checkout, but to demonstrate the features of the program, I will use the example store for simplicity’s sake.
  • store has been created (this can take a long time depending on the speed of your computer
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    This kind of system can make the trasaction more easier. It will make the world more and more convinient in the future world. The checkout is a fully fledged pos and can be run a good system. We can have a store online and show the existing customers and product.
laura kaczkowski

Uniform Marketing New Restaurant Technology of the Future - 0 views

  • When Superior Uniform Group (sug) began manufacturing uniforms in 1920, chances are no one in the company ever thought it would launch a media division more than nine decades later.
  • Through a licensing agreement with Eyelevel Interactive, the division offers advertising panels with mobile action codes that can attach to uniforms with Velcro. Customers can scan the mobile action codes, or MACs (similar to the QR codes that many quick serves are including with marketing materials) with their smartphones using popular apps like Microsoft Tag, Android’s ZXing, and various iPhone apps.
  • “What we’re doing is taking the uniform, which is [traditionally] a utilitarian item used to identify employees, and turning it into a flexible and effective point-of-purchase advertising system,” says SUG CEO Michael Benstock.
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  • Of course, the interaction encouraged by such a uniform amounts to more than just looking. Customers would have to wave their phones in the vicinity of an employee’s uniform (in many cases, the employee’s back) to scan the MAC. It’s safe to assume a few customers and employees might find this kind of interaction a little uncomfortable, but de Mattei says none of the brands he is negotiating with have raised serious concerns.
  • McDonald’s would not confirm to QSR whether it is working with SUG or planning to roll out interactive uniforms. Subway spokesman Les Winograd says the company believes the concept of interactive uniforms has “merit,” but “they are not something we are actively looking at right now.” Chipotle spokesman Chris Arnold says the Denver-based chain isn’t exploring the option, either. It remains to be seen whether interactive uniforms make sense for quick-serve restaurants. The glaring concern is an obvious one: crewmembers strive to serve their menu items quickly, and having customers scanning employee uniforms may slow down service
  • “My overall opinion of QR codes is really favorable,” he says. “I’m completely convinced that they are very powerful in what they can do for a brand. It’s a big opportunity, but I wonder if uniforms are the place where we’ll see this pop in [quick service].”
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    In the article "Would Your Crew Wear Mobile Apps?" it talks about a new way of advertising through uniforms. On the back of a crew members uniform there is a QR code and the customer just has to scan the code it shows them coupons and deals the restaurant is promoting. I feel that this way of advertising is easy and fun; people love using technology and what better way to incorporate it then by using your Smartphone! In the article they asked different fast food restaurants if they would use this product and although they thought it was a good idea they felt that it would be taking away from a fast paced environment. In the article it states that traditional media is not what it use to be, ""There are billions of dollars being spent on it, and [traditional ads] are driving consumers to the stores, but at that point consumers still don't know what they're going to buy." Overall, I feel that this product would bring in a lot of customers and it's a great way to advertise things on the menu, I'm all for this idea!
JIACHEN LI

Roosevelt Hotel Selects and Installs TTI Technologies - 0 views

  • Recently the Roosevelt Hotel sought a more efficient solution for running their business center. They wanted one-stop for both their solution and customer service. After careful evaluation of the solutions and service offerings of their existing provider and TTI Technologies International, the Roosevelt Hotel selected TTI Techn
  • ologies business center solutions that included both PC and MAC systems.
  • TTI Technologies offers both free to guest and paid by guest Business Center services. Consulting with each individual property allows the TTI team the opportunity to evaluate the true needs of the propert
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  • y and make recommendations for the right solution to meet those requirements.
  • TTI Technologies International has been delivering innovative solutions since 1991 serving hotels and resorts all over the globe. TTI's solutions include Business Centers and Boarding Pass Stations, Flight Information Systems with Interactive Displays; and ID/Passport Scanner. With an international headquarters in New York City and satellite offices in acros
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    This article is talking about the cooperation between the TTI technologies international and the Roosevelt Hotel. In order to provide a better customer service and hotel solutions, the Roosevelt Hotel chooses TTI company to help the hotel build a business center in the lobby. Why was the Roosevelt Hotel selected this company? TTI technologies has its special applications. The application has effectively implementing technology that can search and collect information from hotels, resorts, hostels, airports, retailers, and more by the internet. After installing the application in the PC and Mac, the hotel makes the guest more convenient to get the information about the flight information. This application has solutions to expedite guest check-in, improve operational efficiencies, and protect assets from false charge claims and erroneous personal identification.Also with the help of this application you can gain your guest satisfaction. Meanwhile because of the function of this application, people are willing to stay in your hotel longer. This can gain your reputation and profits. TTI system is a wonderful and useful application. It is a good choice for the hotel which wants to have a better customer service.
Xuan Huang

iPad-based Restaurant POS System Saves Money And Frazzled Nerves [Video] | Cult of Mac - 0 views

  • iPad and iPod touch point of sale system.
  • go with an iOS restaurant system from Albuquerque-based POSLavu.
  • the system cost about $7,000 – significantly less than the average $20,000 price tag of traditional systems
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  • Wait staff use the iPod touch devices to take orders from diners that are immediately wirelessly transferred to the kitch staff.
  • The only downside is that new customers sometimes make the mistake of assuming that waitstaff entering orders are actually texting their friends.
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    This article is about a new technology POS system intergrated with iPad and iPod touch using in the restaurant, Brooklyn Taphouse. The two videos below presents how this system works. This new-tech device does show certain advantages such as saving money - costing about $7000 comapred with $20,000 of traditional system; getting away of paper work and mass in the kitchen; service delivery much faster,etc. However, a shortcoming chould be that new customers may ssume the servers entering orders but accually they texing their freinds. In a word, it is not a bad idea for a restaurant, especially for large-scale to import this technology since iPad and iPod is in the fashion for most of people.
YIZHE YANG

Movenpick Hotel Jumeirah Beach launches mobile app - 0 views

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    The free app enables hotel guests and visitors to explore hotel facilities and offers wherever they are and at any time. It is available for download from AppyHotel at the Apple store and gives iPad and iPhone users details of business services, hotel facilities, room amenities, services, things to do, updated restaurant events, spa treatments and special offers.
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    Lately, the Mövenpick Hotel Jumeirah Beach has installed a new mobile application offering hotel information. Customers can install this app in their iphone, computer, ipad and Mac. This is a free app that makes more guest use this. Nowadays, people are not only booking a hotel by phone but also acquiring the details of hotel on the phone or ipad. Moreover the information of the hotels is updating every day or even every hour. This is fast, convenient and effective for the guest. In the modern society, the higher satisfaction the customers have, the more successful the hotel can get.
Craig S. Wright

Checking Back in With iPhone Hotels | Cult of Mac - 0 views

  • The California hotel offered guests loaner iPhones or iPod Touch devices to order room service, set wake up calls, request dry cleaning, extra blankets or replace forgotten toothbrushes, check messages or set “Do Not Disturb” notices plus shopping, eating and cavorting info.
  • Hotels love it because of the data that we collect and report to them and how it continually helps improve service and know what their guests want
  • control their experience at their own pace
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    Interactive apps are more effective than tradional ones, because they allow guest's to be more informed. This Hotel Evolution app is also a point of sale, as guests can order things with ease of a touch. Apps like this enhance guest expereinces and drive sales, ultimately increasing the bottom line!!
Jeremy Fairley

Macaroni Grill rolls out interactive mentoring system | Nation's Restaurant News - 1 views

  • The initiative involves automated analysis of point-of-sale-system data to determine, among other things, where servers perform below their same-restaurant peers in different sales metrics, such as number of appetizers or desserts sold nightly, the companies said.
  • The mentoring system also represents “an opportunity to enhance guest service,” according to Brandon Coleman III, Mac Acquisition LLC chief marketing officer.
  • Coleman said the mentoring program’s comparative analysis of wait-staff members on a restaurant-by-restaurant basis, as opposed to using chainwide norms for such comparisons, improves the accuracy of its findings and staff buy in. That’s the case, he indicated, because chainwide performance norms might not reflect the very real impact on sales and menu mix at specific restaurants of such factors as location, climate and regional consumer dining preferences.
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    Romano's Macaroni Grill is rolling out to all 181 company restaurants a system that helps servers boost sales and guest satisfaction by combining data analysis with personalized coaching. Read more: http://nrn.com/article/macaroni-grill%E2%80%99s-interactive-mentoring-system-helps-boost-sales?ad=news#ixzz1lGb0JfiS
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    Great article on how the Macaroni Grill Chain implemented an interactive mentoring system to boost performance and sales of wait staff based on automated analysis of information from the point of sale system. This data was used in small part to determine the areas in which server performance showed room for improvement. This data was measured against other restaraunt peers in various sales metrics as a point of comparison. The program also involved follow-up where staff trainers communicate with restaurant managers to report program results. Think this is a great way to show hard data in the system to further improve levels of service, as well as a great on-going sales training tool. The article did not say which point of sale system the chain uses.
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    I really like this system cause it makes the management so effective. By using this system, manager will recieve information about the areas in which each server has room for improvement weekly which may help managers to figure out the potential problems in their management.
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    It is a so smart system that makes it easy to analyze and control the operation of restaurant. I think it helps manager save a lot of time and costs due to automated analysis of point-of-sale-system data and comparison with others! What a wonderful system!
Marcia Brown-Kelly

Point Of Sale Gets An iPad Makeover - 1 views

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    SalonPOS is setting the trend in utilizing the point of sale specially created for Ipad. This is following on apple's POS system created for Old Navy last year. SalonPos thought it beneficial to focus on a system for spas as most of the focus is usually on restaurants and perhaps other retail business forgetting that spas and wellness centres are becoming a large revenue generator and growing rapidly. SalonPro system for Ipad is entering the market at a very reasonable cost. The entire system including Ipad retails for under US$2,000.00. The system provides flexible access for manager to monitor business remotely. This POS system does not have much more capabilities than the traditional POS system except that 3G and Wi-Fi are included. A very good feature of the system is also that the Ipad includes close circuit camera that will allow managers to keep tract of activities even remotely. This will also be introduced to the Iphone later this year. SalonPro back up can be done on property as well as through iCloud with full access to apple updates. Though Salon Pro is not offering much more in terms of software capabilities to the spa system, it will be a good move to introduce this into the operations. Mobile check out where a guest does not have to go to a reception desk to sign out is also great. This will also give the spa an image of technological competence.
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    The iPad POS is a great innovation for the salon. I believe that it can be used very successfully for many businesses that rely on personal interaction; the best example would be hotels. An iPad check-in system would be a great integration that eliminates paperwork, cables, keyboards, mouse, etc. Since the iPad and Mac sofware are very user-friendly to operate, trainings costs could also be easily reduced.
fotan001

POS Integration Becoming a "Must-Have" | News | Hospitality Magazine (HT) - 1 views

    • fotan001
       
      I found this piece interesting because it is pointing to a foreseen change taking place with POS systems in the near future, one that will be bigger than anything that's happened previously. The integration of new capabilities to the Point of Sales will benefit both front of the house and back of the house (kitchen) and have a significant impact on Restaurant business. In the past, in order to change or integrate better resources to the existing POS system the APIs (application programming interfaces) had to be compatible or made by the same company as the POS system. This would not be the case as more and more POS vendors are pushing to a more shared platform so their API's are available to developers (for instance, developers of apps or apps platforms). While for now, it is still easier to stick to the usual POS provider and buy whatever application has been created by said POS provided, this does not appear to be the way future business is heading. I view it as having an iPad and not necessarily having to buy Mac cover, but a more generic one that fits it perfectly and is the right color and size you were searching for.  
laura kaczkowski

Travel Agents Increase Use of GDS to Book Hotel Rooms - 3 views

  • Advanced Search Search Products & Services    News Releases Close Send a release Member sign in Become a member For bloggers For journalists Global sites Products & Services Knowledge Center Browse News Releases Contact PR Newswire
  • he leading global provider of revenue generating solutions for hoteliers, clearly demonstrates how crucial Global Distribution System (GDS) platforms and GDS Shopping Displays are to travel agents:
  • 84 percent of respondents indicated that they were using their GDS platform the same amount or more often than in the past, with 35 percent stating that they are using GDS more.
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  • where 26 percent of travel agents stated that they used their GDS platform more often than in the past and 19 percent said they used the GDS Shopping Displays more often than before.
  • "Travel agents are increasing GDS hotel use, and have once again confirmed their confidence in GDS Shopping and Booking Displays,"
  • Travel agents in 25 countries across the Americas, EMEA (Europe/Middle East/Africa) and Asia/Pacific regions who subscribe to one of the four major GDS systems were asked to participate.
  • n the survey, travel agents worldwide also indicated that promotional messages are effective and often prompt bookings: 66 percent of all travel agents surveyed who were aware of promotional messages requested additional information by looking at the screen attached to the promotional message.
  • "This survey definitively shows that promotional messages are not only an excellent way to reach travel agents, but also a valuable sales catalyst,
  • s the leading provider of revenue generating solutions for hoteliers across the globe. TravelClick offers hotels world-class reservation solutions, business intelligence products and comprehensive media and marketing solutions to help hotels grow their business.
  • is one of the fastest growing marketing research firms in the United States. With offices across the country and in Europe and partnerships with many of the largest companies in the financial services, consumer package goods, automotive, healthcare, media, technology and travel and leisure industries worldwide, PMI also offers advanced advertising and brand measurement along with direct marketing expertise.
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  •  
    In the article, "Travel Agents Increase Use of GDS to Book Hotel Rooms," it talked about how the leading global provider of revenue is generating solutions for hotels, it shows how important GDS platforms are to travel agents. "84 percent of respondents indicated that they were using their GDS platform the same amount or more often than in the past, with 35 percent stating that they are using GDS more." Back in 2009, when the last study was conducted, about 26 percents of travel agents said that they used their GDS platform more often than in the past. This study also states that the annual GDS shopping displays will be over $50 million in 2011, which will increase more than a million bookings compared to 2010. There was another survey that was done and they surveyed different travel agents from across the world that were subscribed to a major GDS system. In the survey the travel agents indicated that promotional messages are effective and often prompt bookings. Out of the travel agents they surveyed, 66% said that they were aware of the "promotional messages requested addition information by looking at the screen attached to he promotional message." From this survey it showed that promotional messages are an excellent way to reach travel agents and from reaching the agent, they also reaching the customer, it's a win-win reaction.
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    I enjoyed the part about brand and promotional messaging, that is always a lure for me. When I see an attractive offer, evern If I'm not interested in booking or going to the destination, I often click on it anyway just to see the offer. It is a very effective marketing tool.
anonymous

Apple Corporate Social Responsibility (CSR) - Research-Methodology - 1 views

  • More than 1 million people work in Apple supplier facilities and as such, the company’s operations have considerable implications on the society.
  • the focus on CSR aspect of the business has increased to a considerable extent
  • In Oregon, USA, Apple partners with Bluestone Natural Farms to transform compostable materials generated onsite into rich organic material for use on the farm.
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  • The multinational technology company provided training courses to about 4 million people since 2008
  • In 2018, Apple removed five mineral suppliers from is supply chain for failing to pass or not being willing to participate in human rights audits
  • Safer Chemicals, Healthy Families awarded Apple an A+ rating for eliminating toxic chemicals in production for the 2nd time in a row in 2020.
  • The company reached equal pay to employees in 2016
  • Apple is often praised for its environmental records that include decrease of total power consumption of Apple products by 57%, introduction of Mac mini as the world’s most energy-efficient desktop computer and exceeding ENERGY STAR guidelines
  • Apple emerges as the only company that has been awarded with a Clean Energy Index of 100%, according to Greenpeace’s Clicking Clean Report.
  • The company currently powers 100% of its operations globally with 10% renewable energy
  • Apple used more than 1,2 billions of gallons of water in 2019. This include a small proportion of recycled water and temporary freshwater
  • Apple Park, a campus in Cupertino uses 75% recycled non-potable water. Apple campus in Austin, Texas, irrigates its drought-tolerant plants using a 600,000-gallon rainwater cistern.
  • Apple offers recycling programs in 99 percent of the countries it operates and the company has diverted more than 508 million pounds of electronic waste from landfills since 2008. Supplier sites committed to achieving zero waste increased by 53% in 2019. In 2016 the company introduced Liam, a line of robots that can disassemble an iPhone every 11 seconds and sort its high-quality components so they can be recycled,
  • Apple aims to contribute to transition up to 1 million acres of forest, across five southern provinces, into responsible management by 2020.
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    The articles list some of the methodologies Apple has been implementing over the last few years for its contribution to Corporate Social Responsibility.
nashalsiddiqi

City of London calls halt to smartphone tracking bins - BBC News - 0 views

  • The City of London Corporation has asked a company to stop using recycling bins to track the smartphones of passers-by.Renew London had fitted devices into 12 "pods", which feature LCD advertising screens, to collect footfall data by logging nearby phones.
  • Mr Memari told the BBC that the devices had only recorded "extremely limited, encrypted, aggregated and anonymised data" and that the current technology was just being used to monitor local footfall, in a similar way as a web page monitors traffic.
  • The UK and the EU have strict laws about mining personal data using cookies, which involves effectively installing a small monitoring device on people's phones or computers, but the process of tracking MAC codes leaves no trace on individuals' handsets.
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  • Nick Pickles, director of Big Brother Watch, said: "I am pleased the City of London has called a halt to this scheme, but questions need to be asked about how such a blatant attack on people's privacy was able to occur in the first place.
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