Proximity Marketing: How It Can Help Your Small Business in 2022 | Beambox - 0 views
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Mobile technology has transformed the world of restaurant and bar marketing, taking it to new heights of precision and effectiveness that go beyond anything seen before
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nowadays carries a smartphone in their pocket has changed the marketing landscape beyond recognition.
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with almost 6.5 billion smartphone users worldwide, there’s simply never been a better time to look into location-based marketing and advertising technique
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This tactic has been proven hugely effective for a wide array of businesses and industries, and is especially well-suited for drawing in punters to your restaurant, cafe or bar
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Proximity marketing hones in on potential customers in your area, and lets them know what you do best.
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proximity-based marketing is part of the rising trend for hyper local marketing - both the oldest and newest form of marketing there is.
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The benefits of this approach are abundantly clear, and many businesses of many types are leaping on board the proximity marketing bandwagon
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This approach is also great for boosting engagement levels with existing customers. Nothing tempts diners back to a restaurant they’ve already enjoyed like the promise of a discount, free appetiser, or loyalty program, and proximity marketing techniques will achieve that swiftly, efficiently and with all the power that hyper local advertising can achieve.
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proximity advertising comes in several different forms, each with their own advantages which may suit your business better.
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proximity marketing is all about making use of your customers’ and potential customers’ location in order to market your business.
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By increasing your potential traffic in this way, proximity marketing techniques generally bring about a strong ROI that cannot be overlooked.
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With plenty of savvy planning, a keen knowledge of your customer base and their various needs and desires, and a bit of modern technical wizardry, proximity marketing for restaurants can boost your bottom line.
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To summarize, this article is based on how proximity marketing is a new trend that is likely to continue growing for the foreseeable future. Also, the benefits allow for companies to boost their traction with customers as well as boosting engagement levels with existing ones. Moreover, there are different types of proximity marketing and each have their own advantage that may suit a specific business better.