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frank rodriguez

Reservation software, guest & property management software by Reservation Nexus - 0 views

  • Reservation Nexus is the most popular and most used all-in-one seamless reservation system for U.S. bed and breakfasts and inns. All-in-one systems are the future and are here to stay, replacing outdated synch or partial reservation systems. With Reservation Nexus you get all the tools you need to capture more reservations and run your inn with ease. From online bookings to guest management to built-in automated marketing, you get it all from Reservation Nexus. Come see why hundreds of bed and breakfasts and inns have switched to Reservation Nexus
  • Automated marketing done right is a recession buster. How great would it be if all your guests received a happy birthday and happy anniversary email card from you each year? Simply powerful! Schedule your email promotions and newsletters for the entire year and watch them go out. Automatically thank your guests for staying. Automatically send your guests directions and a map a few days before their arrival.
  • With Reservation Nexus , you will capture more reservations online from your website than from any other hotel software or bed and breakfast software system. You will be able to quickly record phone reservations and perform front desk duties. Personalized and professional emails automatically thank, welcome and congratulate your guests at the right time and throughout the year. You will have more time and more freedom to better take care of your guests as well as yourself!
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  • Reservation Nexus is 100% web based and can be accessed at work, at home and on vacation. There are no additional costs for having it on all your inn's computers. There is no software to install or upgrade. Reservation Nexus is a living system, with new innovations every quarter. With Reservation Nexus , you avoid having to buy a new software version every couple of years.
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    This article talks about the nexus reservations software and how it makes the lives of hotel managers much easier. Some of the things mentioned within the article are that the system is a quick and simple way to make reservations, saving the hotel manager time and money. Another great thing that this system is able to do is keep in touch with people that have already stayed at your establishment. Nexus reservations has the function of emailing previous clients and keeping in contact with them by sending birthday wishes or letting them know about upcoming events. Another important aspect of this article is that it talks about the company service that Nexus provides. Reservation Nexus is 100% web based and can be accessed at work, at home and on vacation. There are no additional costs for having it on more than one computer in your business. There is no software to install so there is no limit to its potential. It removes the headache of dealing with updates and the fear of possibly becoming obsolete. Reservation Nexus is a living system, with new innovations every quarter. With Reservation Nexus , you avoid having to buy a new software version every couple of year
Qianlin Wang

A welcome sign: Hotels adopt reuse and recycling - Waste Mangagement World - 0 views

  • At most hotels, waste is created at upwards of 1 kg per guest per night - a large amount when multiplied by the number of hotels and guests around the world. But many hoteliers are responding to the waste challenge.
  • Wherever possible, waste elimination at source must be a hotel’s number-one priority.
  • A major way in which many hotels reduce waste at source is by running towel and linen reuse programmes.
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  • Having addressed waste at source, the next step is to put appropriate systems in place to identify how the remaining waste can be redeployed.
  • Any waste that cannot be reused needs to be sorted into its component fractions so that as much as possible can be recovered for recycling.
  • Many resort-based hotels, and those with sufficient space outside, compost their organic waste.
  • Another way of dealing with kitchen and garden waste is using it as feed for biogas plants. 
  • Waste management is not new to the operating agenda of hotels, and for many it is part of their overall environmental management system (EMS).
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    At most hotels, waste is created at upwards of 1 kg per guest per night - a large amount when multiplied by the number of hotels and guests around the world. Taking responsibility for the environment and local community has been an important part of the hotel industry. Hotels can make a significant impact on waste reduction and recycling.  Hoteliers have many opportunities to reduce waste by establishing waste prevention and recycling programs and by purchasing recycled products. Besides reducing waste and saving money, these actions can increase employee morale and customer satisfaction. Hotels and motels generate large amounts of highly recyclable materials, such as office paper, newspaper, corrugated cardboard, plastics, metals, and glass. Work with your waste hauler or recycler to arrange the details of your recycling program. Management should adopt an environmental policy to reflect how the company sees itself in relation to the environment, neighbors, and the people it employs and serves. Chains with multiple locations may want to encourage each hotel to evaluate and establish its own program.
Chris Cardoso

Hotel Telecommunications Strategies - 6 views

  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. 
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis.
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  • Given the hotel’s advantage in quality over the guest’s portable devices, the proper packaging of services will lure even the most avid self-contained guest back to using the hotel’s telecom services.
  • Hotels are unable to compete on price with devices that the guest has brought with him.  What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure.
  • Attracting the Guests to Use the Hotel’s Telecommunication Services
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax.
  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax
  • No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past.
  • Attracting the Guests to Use the Hotel’s Telecommunication Services   Hotels are unable to compete on price with devices that the guest has brought with him.   What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure. No matter what cell phone the guest may carry or what service provider is used, no wireless connection is as good as a land-line connection
  • Guests had little choice back then but to use the guestroom phone and grumble about the cost.
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis .
  • Assuming that the wireless reception quality is acceptable, it is very difficult for the hotel to compete on a cost basis
  • Another concern among hoteliers is what can be termed the self-contained guest
  • Another concern among hoteliers is what can be termed the self-contained guest
  • Theoretically, the self-contained guest needs no hotel telecommunications services .  
  • Theoretically, the self-contained guest needs no hotel telecommunications services
  • Guests had little choice back then but to use the guestroom phone and grumble about the cost.
  • Hotels are unable to compete on price with devices that the guest has brought with him.   What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel’s telecom infrastructure. No matter what cell phone the guest may carry or what service provider is used, no wireless connection is as good as a land-line connection
  • The early 1980s marked the beginning of an era of profitable hotel telephone departments.  The advent of call accounting systems (thanks to deregulation) enabled hoteliers to easily mark up calls to a profitable (some say too profitable) level.  Guests had little choice back then but to use the guestroom phone and grumble about the cost. This era has come to an end.  With few exceptions, most hotels have seen between a 15 percent and 25 percent drop in telephone revenues over the last five years.  The main reason for this decrease is guest choice.  The guest now has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones.   All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax . A fax machine in the guestroom was considered a premium amenity for many years.  With the Internet explosion, however, the machines have seen less use.
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    No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past. The early 1980s marked the beginning of an era of profitable hotel telephone departments. The advent of call accounting systems (thanks to deregulation) enabled hoteliers to easily mark up calls to a profitable (some say too profitable) level.
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    Nowadays, people have many choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. Hotel guests are restricted by the largest telecommunications service providers from making long distance collect and credit card calls to countries other than their home country. The guest is not able to complete his desired call from the guest room telephone. In addition to frustrated guests, this generates absolutely zero revenue to hotels. What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel's telecom infrastructure. The hotel can use some systems to reach this goal, such as the BBG Communications. It can increase revenue for every international operator assisted call. It assumes all responsibility for billing and collection of all calls. It has over 500 multilingual, live operators servicing customers. The most important thing is there is no cost and risk to the hotel, because the BBG assumes all associated cost and responsibility.
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    This article is talked about hotel telecommunications in the 21st Century. No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past. The early 1980s marked the beginning of an area of profitable hotel telephone department. Few years later, this area has come to an end. The main reason for this decrease is guest choice. Later on, guests have a variety of choices for communicating including fax over the Internet, e-mail, cell-phones, calling cards and even Internet-based phones. All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone. With the time passed by, hotel telecommunications update and improve better and better. Nowadays, High-speed Internet access is fast becoming an expected amenity. This the revolution for hotel telecommunications in the 21st Century.
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    This article that is written by Geoff Grisworld. Talks about how telecommications has changing in the 21st century. One of them being hotel. Hotel takes a big advantage in telecommication because there is always a change in the communication system. That is why hotel have to upgrade their system often. This is why hotelier organizes packaging deal when it comes to communication system from using the phone to HSIA. This is a few system that is always need to be change constantly, so the hotel can offer a better experience at a reasonable price while they are enjoying their stay.
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    This article speaks about the growth and development of telecommunication within the hospitality industry in the 21st century. "No matter what telecommunications strategy a property takes, one thing is for certain, it needs to be a different one from the past," the article states. Since the 80s hotels utilized their telephone department to offer a service for a profit. Because there was little to no competition with communication, this was profitable as guest pretty much had no choice but to use the phone service provided at a set cost by the hotel. Today, however, we see a shift in technology now where everyone has communication at their disposal via smart phones, Internet and other communication tools. With this happening, "it is very difficult for the hotel to compete on a cost basis." (Griswold) It also explains how high-speed Internet access (HSIA) is almost seen as an amenity anticipated by the guest and has worked in the hotels' favor. The article goes on to describe the "self-contained guest" that carries a smart phone, small printer, notebook computer and technology of their own which allows them to virtually have no use in the hotel telecommunications services. So what does this article suggest for concerns as such? Hotels are to attract guests to use their telecommunication services. By offering packaged deals at affordable prices, Griswold believes hotels will be able to be the ideal option for telecommunications services. After viewing this article, I realize how hospitality industry workers think about those they serve all the time and should always display it. Even though the hotel is trying to make money by charging for Internet and phone services, they wish to market the service as the best option for the guest. The Internet connection would be faster provided by the hotel over a smart phone is one feature they wish to advertise. This type of mentality is smart yet should be withheld throughout the industry and always show that the
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    The early 1980s marked the beginning of an era of profitable hotel telephone departments, because guests had little choice back then but to use the guestroom phone and grumble about the cost. Nowadays, guest has a variety of choices for communicating including fax over the Internet, e-mail, cell phones, calling cards and now even Internet-based phones. All these alternatives offer a less expensive means of communicating than using the traditional hotel guestroom phone and other services such as fax. And high-speed Internet access (HSIA) is fast becoming an expected amenity in 21st century. Today hotels are unable to compete on price with devices that the guest has brought with him. What the hotel can do is offer a better experience at a reasonable price to entice guests to use the hotel's telecom infrastructure.
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    This article explains how much are creating incentives for hotel guest in an effort to get them to use the technology that the hotel provides.
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    In modern society hotel need more attrahent thing increase revenue. The traditional way may lose competitiveness, like telephone services. Because almost everybody using personal cell phone and more and more people prefer to use internet to communicate such as email and skype. In my opinion if hotel build some telecommunications use internet such as physical skype phone and provide cheap service that may be attract more people to use that.
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    With the emergence of "self-contained guest," hotel telecommunications departments must change its offerings because old strategies no longer apply. A self-contained guest is one that does not need the traditional amenities hotels would offer for telecommunications, such as fax machines and printers. Guests now look for a fast, free internet connection as an amenity. Some may not even need wifi, because they have a faster mobile service that they use. Even hotel telephones, guests no longer want to use the land line and pay hotel fees to make a call. Cell phones have eliminated that need (even for international calls). So hotels must not stay the same, and must change their strategies for producing revenue from their telecommunications department.
Hyeyoung Jang

Technology to the Aid of Middle East Hospitality Sector | Hospitality Technology - 0 views

  • Today’s technology is equipped with user friendly interfaces that hasten operations; tools like point-of-sale (POS) systems have easy billing with multiple window options. PMS’s provide a single screen check-in for guests, speed up front desk operations and can be configured to efficiently manage energy usage in rooms. Along with easy interfaces, centralized technology enables hoteliers to efficiently manage operations across departments and chains. An integrated PMS captures guests’ information that is gathered at check-in and makes it access at multiple touch points. Features such as these enable hoteliers to pull up guest information and leverage it to offer personalized service, such as choice of rooms and meal options. At time of check-out, software solutions in combination with cutting edge technology like RFID also assist to keep track of pilfered linens and other items.
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    This article talk about the PMS system in Middle east recent years. It is an important time of year for the hospitality industry in the Middle East. The region's industry has witnessed a strong recovery of 78.6% occupancy rates over last year and the holiday season continues to hold tremendous promise of high tourist traffic and increased occupancy. With the highlight of the year- Dubai Shopping Festival 2012 fast approaching, hoteliers need to brace themselves for round-the-clock services as they run at nearly 100% occupancy. Here will be integral for them to relook at existing business procedures to ensure efficient use of resources and enhanced guest experience. Technology is a key driver of business growth for the hospitality sector across segments. While hotels leverage technology, hoteliers need to remember that mere adoption of innovation does not suffice. Effective implementation of required hardware and software proves beneficial only if the hotel ERP is adequately aligned with the hotel's business needs. In 2010, tourist arrivals to theMiddle East increased by 14%, registering a total of 56.6 million tourists. The positive outlook of the year ahead will place an impetus on the adoption and implementation of CRM tools as well. Luxury hotel chains in theMiddle Eastalready offer rewards and loyalty programs for customers, however, with the advent of social media, CRM tools have been revised to track discussions and reviews on hotel properties. One of the key challenges for large hotel chains is to stay connected with their managers on-the-go. Hand held devices like PDAs enable hoteliers to stay connected with ongoing activities at their property and an integrated PMS system sends out automated updates to improve communications.
Jessica Schwec

The Hotel Industry's Race To Escape The Dinosaur Age - BuzzFeed News - 0 views

  • “Many companies have made it a philosophy not to be the leader on the tech side. They’d rather see someone else try something, succeed or fail at it, and then learn from that. The thought process is, it’s fine to be the early bird, but you don’t want to be the worm.”
  • As a result, large hotel chains tend to conduct a major overhaul just once every seven years, Meliker said.
  • “If you’re the prototype and it works, over time issues will come along with it,”
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  • “But most people don’t even have that TV at home, most people have better TVs at home,” Bhalla said. “It’s stuff like this that makes a big difference.”
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    There are many difficulties with technology implementation in the hospitality industry. Often, as a result of these difficulties hotels, in particular, are left behind the curve. According to the article, "many companies have made it a philosophy not to be the leader on the tech side" and "large hotel chains tend to conduct major [technology overhauls] just once every seven years." The hope is that by adopting technology later, companies will avoid having to deal with the bugs and flaws that come along with brand new technology. However, as it turns out, due to the constant evolving state of technology bumps and flaws in design become apparent at all stages of the life of various technologies. For example, when the room keycard was introduced, it quickly replaced the traditional key-and-lock set of traditional homes. However, after some time hotels figured out that these keycards can become demagnetized-something the industry still faces today. The quick evolution of the television is another example. Consumers typically have a better TV at home than they experience within a hotel room. This is due to the fact that hotel televisions are still largely the same as the ones implemented in 2007. In conclusion, technology can be part of the getaway experience guests have at hotels, but due to the widely accepted "wait and see" approach the industry is currently pursuing, consumers are often left feeling as if they have to bring their own technology and put up with the minimal technology provided in hotel rooms and suites.
espence13

Marriott Hotels: Series Of Data Breaches Reveals Lack Of Security Awareness - 0 views

  • The data breach hitting Marriott Hotels Group was huge. The joint-second largest to have ever taken place, in fact, after Yahoo’s disastrous 2013 breach (and on par with Yahoo’s 2014 breach). While the amount of data that was taken from Starwood Hotels’ reservation systems (a company acquired by Marriott in 2016) was vast, what’s most staggering is the fact the breach went undetected for four years, and an acquisition also took place but the alarm still wasn’t raised. Since news originally broke of the release, it’s also been revealed that the hotel group’s own security team was hit by an attack in June 2017. Clearly something has gone amiss.
  • The issue is compounded by the fact that security is still not high enough up the list of priorities for business leaders. Despite well-known organizations frequently hitting the headlines for data breaches (in 2018 alone we’ve had Ticketmaster, Quora, British Airways, Under Armour and plenty more) and a ‘when not if’ warning  being peddled by the security industry for years, many businesses still haven't got to grips with just how critical proper security is. The fact that reviewing security may not have been part of the acquisition process of Starwood by Marriott – and if it was, not well enough – is further evidence of this apparent blindness to the impact of poor security. So, what’s going wrong? A research report from security company Bromium earlier this year suggested that the average large enterprise spends $16.7 million per annum on security, with the vast majority found to be on ‘the human cost of maintaining cyber security systems’. While most firms clearly aren’t 2,000 people sized enterprises, the research provides a good indication that spending on security isn’t the issue. Instead, it’s people.
  • We need to look at different approaches to skills development and, in many ways, imitate cyber criminals themselves who are continually iterating ideas to solve problems, rewarding perseverance and curiosity as well as encouraging further development. The ‘white hats’ need to approach their roles the same way – not rely on what they heard in a classroom six months previously.
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    The recent cyberattack at Marriott International Inc. has many hoteliers wondering what are the legal and business risks associated with security attacks? The recent breach at Marriott further proves the point that businesses should prepare now or be willing to pay for it later. In November 2018, the Bethesda, MD-based hotel company revealed there had been unauthorized access to the Starwood guest reservation database, which contained guest information relating to reservations at Starwood properties on or before Sept. 10, 2018. Businesses face a multitude of risk when looking at the potential consequences resulting from a cyberattack or breach. As we've seen recently with the Marriott breach, there can be significant impact to brand equity in the marketplace. This impact can be far reaching for publicly traded businesses, resulting in material impacts to businesses and business valuation, and long-term impact to user adoption. In addition to the downside risk from the market, businesses must also mount expensive defenses against litigation that increasingly takes the form of class actions. Reputation is important in every trade but is especially important in the hospitality industry. This, coupled with the fact that consumers are becoming more sensitive to privacy and security related issues, means that businesses in the hospitality industry must manage against these types of risk and allocate appropriate levels of funding toward information security. What should hoteliers learn from the Marriott breach? Pay attention. Marriott was aware that there was a potential issue shortly after it acquired Starwood, but did not, apparently, investigate in detail. Marriott may not have created the problem, but it bought the problem and didn't treat it with the seriousness that was necessary.
anonymous

Three Hot Hardware Trends for the Hospitality Industry - Hospitality & Catering News - 3 views

  • ome restaurants are already moving towards replacing menus with either M-POS tablets or fixed kiosks at tables which customers can use to
  • ome restaurants are already moving towards replacing menus with either M-POS tablets or fixed kiosks at tables which customers can use to
  • ome restaurants are already moving towards replacing menus with either M-POS tablets or fixed kiosks at tables which customers can use to
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  • As the hospitality industry has arguably always been more service focused than retail, these developments should be of great interest to the operators of restaurants, bars, pubs, hotels and so on.
  • Hardware has a key role to play in boosting service in the hospitality industry. Here are three emerging trends in hospitality EPOS hardware that do just that.
  • Some restaurants are already moving towards replacing menus with either M-POS tablets or fixed kiosks at tables which customers can use to place an order directly. Kiosks could play a similar role in hotel rooms, allowing guests to order room service or else offering a ‘smart concierge’ facility.
  • Making full use of wireless broadband, this is what Mobile EPOS, or M-POS, solutions like the AURES SWING and iRuggy offer.
  • ome restaurants are already moving towards replacing menus with either M-POS tablets or fixed kiosks at tables which customers can use to
  • What if everything could be done on a single device, at the table, there and then – orders taken, input into the EPOS system, forwarded to the kitchen and processed for payment?
  • Traditionally, scanners have not been a necessary part of the hospitality EPOS arsenal because there has not been a need to scan barcodes or similar when making sales.
  • But there are many more possible uses for kiosks across the hospitality industry. In restaurants, for example, kiosks could replace the maitre d’hotel or dining room manager when they check availability and making reservations when guests arrive, allowing diners instead to choose tables and dining times themselves
    • ngerv001
       
      The influx of millennial travelers has created the need for the ability to be able to customize any and everything possible. Self service kiosks, as well as technological improvements, have reshaped the nature of the hotel experience forever. Hospitality meets them halfway via a host of self-service solutions that are up to the task. Being able to create new options for your guests does not instantly mean abandoning the old. It is important for guests to have the options they need to choose your business regardless of the methods of communication at their disposal.
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    This article highlights three hardware trends that is shaping the modern hospitality industry globally by focusing on the advances experienced in POS technology. The writer emphasizes that since the hospitality industry has been more focused on services than on retail, restaurant, bars, hotel and pub owners should pay keen interest on the technological developments. This technology is beneficial to the hospitality industry, as it will help the operators improve on customer experience. Hardware plays a critical role in improving the services offered in the hospitality industry. The three emerging trends in hospitality mentioned in the article relate to the trends in EPOS hardware in the industry. The first trend mentioned in the article is mobile EPOS (M-POS), which helps in taking orders, inputting them into the EPOS system, have the order forwarded to the kitchen and processing for the order payment by using wireless broadband. The second trend is kiosks that are self-service points in the hospitality industry. Kiosks have several uses like checking availability, making reservations when the patrons arrive in restaurants and allowing guests to order room service in hotel rooms. The last trend is the use of scanners, which is modern EPOS software for setting up a loyalty scheme for businesses. Scanners have not been a necessary part of the hospitality EPOS but their demand has grown due to the increase in popularity for loyalty schemes among businesses.
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    This article talks about the three hardware systems that are trending now in the hospitality industry. The Mobile EPOS, Kioks, and Scanners are all meant to make the job of the company run smoother and more efficiently. The EPOS makes it easier to get everything done in one place, for example placing an order, paying and receiving a receipt. Kiosks allow customers to place their own order and have the food delivered to them. Lastly, scanners are a great help when it come tp updating records.
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    Retail operators are now understanding that point of sale systems can also be used to not only assist in processing the final phase of the checkout but also throughout the entire process to increase the service aspect. The advancement in POS technology is the driving force behind this initiative. Operators of restaurants, bars, pubs, hotels, etc., are using POS technology to improve the customer service experience. The main focus of this is placed on modern specialised EPOS software and hardware systems and how they can help to integrate operations across an entire business. There are three emerging trends in hospitality EPOS hardware that are used to run the software. They are mobile Epos (M-Pos), Kiosks and Scanners. Mobile EPOS (M-POS) use single devices at the table to take orders, input into the EPOS system, forwarded to the kitchen and process the order for payment. Kiosks, on the other hand are self-service points that allow users to process orders and payments separate from collection they can also allow users to check availability and making reservations, allowing them to perform tasks like choosing tables and dining times themselves. Kiosks could play a similar role in hotel rooms, allowing guests to order room service or offering a smart concierge option. The final hardware option mentioned was the use of scanners. Scanners are used in conjunction with the loyalty schemes which are growing in popularity as a way to incentivise repeat business and for updating records.
alexsolano36

Why Cybersecurity Isn't Only a Tech Problem - 0 views

  • By now, most accept that they need to invest significant cash and resources into cybersecurity capabilities
  • ather than the full C-suite and board.
  • we’re failing at cybersecurity
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  • today as comparable to trench warfare in World War I.
  • First, no company has all of the resources to fix every cybersecurity issue, and not all fixes are equally important.
  • starting with a company’s most critical business activities and how cyber attacks could disrupt them that one can start to prioritize this whole process of risk mitigation.
  • skip the ste
  • focusing on individual technologies t
  • without ever addressing the fundamental issue, which is protecting the business activities for which the computers were procured.
  • hey translate in their minds being compliant with requirements as equivalent to being adequately protected.
  • nds up actually diminishing the security of these companies, as opposed to achieving its goal of increasing protection.
  • cybersecurity has been, it’s come out of the technology department.
  • versus one that’s related to any other complex business risk that a company might face.
  • eally large cybersecurity budgets, don’t nearly get the cyber protection benefit that they should, given the dollars that they spend.
  • with r
  • Another avenue that companies can take is, is there anything about the business that the company is in, the way in which it operates, that might attract some sort of attacker.
  • And that really starts with looking at cyber risks as a business risk that could come and occur as a result of a cyber attack.
  • to help quantify what those risks are, and bringing an IT department and your cybersecurity resources to understand what the threat environment might by that might affect those risks in some way or make them to come about.
  • this perception on the part of non-technical business leaders that the cybersecurity field is so complex, so impenetrable that they would never be able to understand
  • And so, the cybersecurity team decided to put the network used for the development of new automobiles inside their corporate network, because they thought, ah, at attacker would need to go through two networks in order to be able to then steal information.
  • cybersecurity people had no idea how the companies that they worked for actually design cars, and so they proposed security mechanisms that both interfered with work and ended up resulting in the company being more vulnerable because all of these outsiders now had complete access to the corporate intranet globally.
  • You know, we’ve found that cybersecurity writ large is full of platitudes that seem obvious and compelling at first read, but if you think about them more thoughtfully, they’re sometimes misinformed.
  • , informing employees about the cybersecurity implications of their own work
  • but also who your adversaries are. H
  • $3 million a year on cyber threat intelligence.
  • In all areas of risk, whether it be financial risk, physical risk, or cyberrisk, there are no guarantees that what you do will be sufficient to fend off the attack that you actually face.
  • , you need to have cybersecurity reviews as you change your business, just like you look at other risks when you’re making changes to your business.
  • Based on our experience, when a company is looking for a home for the cybersecurity organization, they should first look at where their most significant cyber risks reside.
  • A company needs to have the technical capabilities to respond to the most likely forms of cyber attack on their most critical business activities.
  • instead of telling me what vulnerabilities need to be fixed with whatever priority
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    This article talks about how companies make the grave mistake of thinking that cybersecurity is merely an issue that should be addressed by an IT team and that no one else is responsible for addressing risks and understanding them. Most C-suite employees don't understand what the risks are, and usually these risks vary from company to company. It is not that you should only consider that you can get hacked, but you should consider and identify what kinds of information can get hacked and why. The article denotes an example of an Asian automobile company that needed to implement a new system to mitigate security risks and in the process, ended up locking up other companies who needed to use their systems to find out about their products. So those companies started to create fake profiles to try and access the information -- all so that they could just do their job. This showed that people are more interested in just getting their job done than understanding cybersecurity and why certain systems are in place. The way of thinking up security systems should be creative and involve all parts of an organization. Departments won't know what their role is until they identify what information is important to them, what their purpose is in the company, and what is valuable to them. By identifying this, they can come up with ways to secure this information and monitor its delivery. Businesses don't look at cybersecurity as a risk of their business just as a shipping company would look at weather risks as a potential threat to their revenue. It is looked at as more of an abstract concept and this stops people from implementing successful strategies to keep their information safe. Cybersecurity shouldn't be viewed as "so impenetrable" that no one would ever understand it. This requires everyone to get involved and understand the implications of cybersecurity on their own work, specifically, and identify who their main adversaries may be.
taurus1313

What is Proximity Marketing and How does it Work? | Beaconstac - 0 views

  • Proximity marketing is all about marketing to your consumer at the right place, at the right time, with highly relevant and personalized notifications.
    • kaylaabad
       
      Proximity Marketing - highly personal marketing strategy
  • opt-in to enhance their customer experience using proximity marketing technologies
    • kaylaabad
       
      Proximity marketing enhances customer experience.
  • These tools work best when they are used by brands to better understand the needs and wants of their customer base, as well as notable patterns in buying behaviour.
    • kaylaabad
       
      Proximity marketing enables businesses to better understand wants/needs of customers and buying behaviors.
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  • Proximity marketing with beacons involves setting up a Bluetooth enabled mobile device at a particular spot within the range of the beacon and passing information in the form of text, images or video via the respective mobile app. There are a number of must-haves required to employ this marketing technique.
    • kaylaabad
       
      Proximity marketing can be done through beacons
  • Again when it comes to beacon deployment there are a number of factors to consider, starting from available power arrangements to choosing the right kind of beacon
    • kaylaabad
       
      Factors to consider with beacon deployment: starting from available power arrangements to choosing the right kind of beacon
  • the communication occurs in 3 quick steps
    • kaylaabad
       
      The communication occurs in 3 quick steps: device detection, permission request, content upload
  • There are a host of technologies are being leveraged to implement proximity marketing campaigns. 
    • kaylaabad
       
      There are a host of technologies are being leveraged to implement proximity marketing campaigns - QR codes, WiFi, NFC, Geofencing, RFID, BLE beacons
  •  
    This article gives further insight into Proximity Marketing. As the article states, "Proximity marketing is all about marketing to your consumer at the right place, at the right time, with highly relevant and personalized notifications." By collecting consumer data, the consumer experience will be enhanced. This is because companies can now take a deeper dive into analyzing the buying patterns and the wants/needs of consumers. This type of marketing can work through beacons, QR codes, WiFi, NFC, and Geofencing. RFID
  •  
    "Proximity marketing with beacons involves setting up a Bluetooth enabled mobile device at a particular spot within the range of the beacon and passing information in the form of text, images or video via the respective mobile app. There are a number of must-haves required to employ this marketing technique. They are: 1. First of all, the consumer should be using a Bluetooth-enabled mobile device at the location where the proximity marketing technique is being applied. 2. A beacon must be deployed in the area where the consumer is currently located, in order to send out and receive marketing messages or other information."
uhey77

Travel tech pros put sustainability behind economy as key challenges for 2020 | PhocusWire - 0 views

  • Economic uncertainty is deemed to be the biggest challenge facing the travel industry, ahead of climate change and sustainability issues,
  • reveals that 53% of those polled put economic conditions at the top of the list of concerns followed by sustainable travel at 45% and climate change at 44%.
  • from introducing more energy efficient technologies, to utilizing big data in order to identify patterns of behavior that contribute most to climate change.”
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  • three quarters of respondents went on to say that knowledge and skills gaps are key factors limiting growth
  • 47% say customers are asking for more "eco-friendly, sustainable travel options
    • uhey77
       
      Sustainable travel is all about making simple choices in order to lessen negative impact on a given destination.
  •  
    This article mentioned that economic uncertainty is regarded as the biggest challenge facing the travel industry, ahead of climate change and sustainability issues. 53% of people in Travel Technology Europe's survey polled put economic conditions at the top of the list of concerns followed by sustainable travel at 45% and climate change at 44%. The survey also found that cybersecurity remains a worry, with 20% citing it as a key challenge in 2020.
anonymous

Eco-friendly baby steps can grow green initiatives - 0 views

  • Ted Turner and restaurant veteran George McKerrow Jr., the co-founders of the 55-unit Ted’s Montana Grill chain,
  • Charlie Ayers, the former executive chef of Google and the owner of sustainability-focused Calafia Café in Palo Alto, Calif
  • one of the most enlightened businesses in the world
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  • challenge is convincing them that being green won’t hurt
    • anonymous
       
      Hurt profits, customer service reviews and experience, and overall efficiency are main concerns here
  • needs to be action at the top of command,
  • 99-percent plastic-free by using paper straws, cornstarch to-go cups and special biodegradable takeout containers
  • within 150 miles
    • anonymous
       
      small carbon footprint
  • sustainability mission to be reflected in its construction and decor, which involved the use of recycled Sheetrock, floorboards and acoustic panels along with reclaimed barn wood and a chandelier made from old milk bottles
  • energy-efficient lighting and low-flow toilets
  • People ask for out-of-season fruits and vegetables, and I explain why we don’t do it. That education is essential to get people to buy into the idea.”
    • anonymous
       
      SO IMPORTANT
  • We should phase out the subsidies. If we did away with fossil fuel subsidies, it would make wind, solar and geothermal energy more competitive, which is cheaper than subsidizing those industries.”
    • anonymous
       
      Looking at more of a federal/ national level rather than just independent restaurants
  • energy-efficient light bulbs. At Ted’s Montana Grill, that switch ended up saving the restaurant company $80,000 in the first year alone. —
  •  
    Ted Turner, George McKerrow Jr, and Charlie Ayers led a panel discussing the local and national benefits of making eco-friendly changes at restaurants. While there is a strong push from customers to eat at sustainable restaurants, "the challenge is convincing them (the restaurants) that being green won't hurt profits." The easiest baby step that seems to have the most ROI is simply changing the lighting in the restaurant to energy-efficient light bulbs. At Ted's Montana Grill, this switch saved his company $80,000 in the first year. Other small changes to consider would be to move to plastic-free straws and biodegradable takeout containers. But those things cost money and may be out of reach for many restaurants. Some places are taking it a step further and incorporating sustainable materials into the restaurant design and decor. The last major suggestion from this panel is a large scale shift in fossil fuel subsidies. If those can be removed, green energy can become a more competitive field and thus offer restaurants another alternative and opportunity to become green.
kjeewan

Biometric Identification in Hotels and Casinos - 0 views

  • Biometric applications are particularly useful at the places where a lot of customers, members or visitors enters or exits a facility, or require identification or verification.
  • A hotel guard may not force guests to prove their identity, but what when there is a no guard and just a fingerprint scanner, where you need to put your finger to open the door?
  • Since hospitality employees are not expected to be too rigid, this part can be shouldered on biometric technology. Customer issues at hospitality outfits may sometimes be ego-driven, but showing ego to a machine is of no use and customers understand that.
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  • On the other hand, hotel room access based on guest biometrics provides an integrated solution that is connected with the hotel management systems. Since there is no need to card, keys or any other form of possession, there is no fear of losing them or getting them stolen. Biometrically logged entry exit presents strong proof that only guest entered the room and no one else.
  • They can also be provided with access to assigned hotel facility in the package like pool or casino, which are also secured with a biometric access method like fingerprint recognition. The underlying system also keeps record of guest’s whereabouts and generate reports when needs, e.g. at the time of billing, checkout or audit.
  • Managing preferences of returning guests beforehand give them an idyllic experience and more business to the hotel in long run. This can be efficiently achieved with a hotel management system equipped with biometric ability. Preferences of a guest can be associated with their biometric identifiers, which are instantly fetched when they scan their biometrics in future check-ins and hotel staff can surprise them every time they visit.
  • A biometric powered check-in can give guest the experience they want and deserve. Registering their biometrics (for example, fingerprints) and enabling access to the room in the hotel management software will give them frictionless access to their room and concentrate on the next thing they want to do.
  • Biometrically secured entry / exit to a service / facility area will require guests or members to scan their fingerprint or face to enter the facility and will log the time spent in the facility area.
  • It also prevents any outsiders from using hotel facilities such as pool or casino that are reserved only for guests.
  • At the time of billing, a guest may insist on not availing a service that has actually been availed and forgotten. Biometric based entry and exit records present authentic proof of services availed.
  • biometrics is not just about customer convenience or security, it can be deployed for in-house applications like employee attendance, time tracking and to improve payroll efficiency. Keeping track of employee in and out timings brings in payroll transparency and managers can make sure that employees are being paid for the hours worked and not for breaks. It also curbs time theft and timesheet manipulation within an organization. Time theft and timesheet manipulation is a disastrous activity, in which an employee misinterprets amount of time she has put to complete an assignment or a project. When done on purpose, the time is spent in personal or other activities unrelated to the work and logged in payroll system, putting burden on company funds. A biometric based clock-in and out system can eliminate the possibility of timesheet fraud as employees have to be present to clock in or out time, they ask someone else to do it for them.
  • The biometric guest ID and preference tracking system facilitates keyless entry for guest rooms, eliminating the need for cards or keys. It facilitates automated check in fingerprints kiosks, whereby guests can check in with a simple touch of their finger. Billing becomes dramatically easy and reliable and customers can be reliably charged with biometrically authenticated logs of their entry and exit to facility area.
  •  
    I decided to do further research on Biometrics software in hospitality because we use it at the Four Seasons where I work in the Residences department. Biometrics is a technology that scans your fingerprint and grants you access to areas designated by management. This is useful in residences and hotels because as an owner or guests, only you will have access to your apartment or room. The article mentioned how as technology evolves, there is a debate as to whether guests will want to give their fingerprint. Too much security could be seen as a nuisance but too little security puts guests at risk. Having a Biometrics system in place at a hotel ensures that only hotel guests are patrolling the property or floors with rooms. Another interesting aspect is using Biometrics to remember returning guest preferences such as floor height, food choices, allergies, etc. This system could be put into place at check-in so that right away the front desk knows the guest is returning and can be made aware of their past preferences. Benefits of Biometrics mentioned in the article is not having to deal with room key cards, added security on property, seamless check-ins as well as even paying for items on property. A guest might not even need to take their credit card around because they can just use their fingerprint to pay at the pool, gift shop, etc. Behind the scenes, Biometrics is important as well. A hotel can use Biometrics to track employee attendance, clocking out for meals and to ensure only employees are accessing closed off areas of the property.
  •  
    Biometrics can be used by companies for employees to clock in and clock out to ensure timesheet accuracy. It can be used by companies as a security measure so that guests are where they are permitted to be. It can be used for easy check in and billing and payment verification if there are issues. Biometrics can also be used as a way to collect guest information for example their preferences.
Sarah Black

View from the Top | Global Gaming Business Magazine - 0 views

  •  
    "View From  the Top" discusses the new 360-degree camera technology which is helping MGM Resorts and the gaming industry to increase efficiency in their surveillance departments.  These cameras have no blind spots and provide a fish-eye view of the whole casino floor. "It offers situational awareness of the entire floor, and permits the operator to zoom in with other cameras where needed," according to Oncam Grandeye's director of global sales. This company is considered to be a leader in 360-degree technology. The article also discusses a complete solution for surveillance operations. This new technology coupled with more traditional megapixel cameras provide video history of given subjects entering or leaving the property or parking garage (for the entire month). Suspects can even be tracked "back in time" if need be with use of the 360-degree images and software. License-plate recognition software aids in tracking a suspect even if they leave the property. Many thieves end up at another MGM property (there are 10) not realizing their image has been sent out to all of the properties, so if they aren't caught at one, they will be at another. Ticket thieves for slot machines are caught when they try to cash out at kiosks, since their image is on surveillance. Through use of creating triggers in the software, players-club card thieves are caught by patterns and locations of their bets. "We'll mine data for standard deviations, wins that don't look right", says director of surveillance. 360-degree camera technology is one of the most valuable tools in aiding the surveillance operations for the gaming industry.
Xuan Huang

Back Office Intelligence | Top Stories | Hospitality Magazine (HT) - 0 views

  • when deciding to invest in technology, restaurant operators look for a quick return
  • innovation in the back office
  • New features usually cost money, but for me, the ROI is definitely there
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  • Before, we had to dial into each location to send menu updates, and I had two or three people sending updates. Now I only need one
  • The system also allows franchisees to gain control over their food costs
  • test a snack combo pack at its more than 400 locations and realized they needed to run one report at a time in order to analyze its effectiveness
  • RedPrairie's Performance Management
  • It literally took me three weeks and 270 individual reports," says Paul Mullin, business analyst at Culver's. After implementing the RedPrairie solution, the same scenario can be accomplished in five minutes, he says
  • As a result of this one report, the company saved $45,000 per year
  • able to see real-time information about what was going on in my restaurant, including open checks, servers logged in or out and even sales
  • Another sign that technology is changing is the ability to combine accounting, inventory and point of sale into one solution without the old challenge of interfacing disparate systems
  • The system integrates with the POS, and deducts ingredients based on recipes created using the system.
  • I can look at inventory counts and on-hand counts at each location, which allows me to move things around if we are running out of something at one location
  •  
    This article is about the innovation in the back office arena. When many managers are still doubting back office technology efficiency, at Tropical Smoothie Cafe, based in Destin, Fla. with 275 franchise locations, operators there are adding up money saved by setting up RedPrairie's Performance Management (RPM). Benefits could be like control labor cost and food cost, especially for those franchise companies with hundreds of hotels or restaurants throughout the country even the world, RPM will provide a complete compared among different locations reports in a few minutes. Besides, back office begins to meet iPhone, which make it possible to see real-time information about what was going on in the restaurants, including open checks, servers logged in or out and even sales for the managers. Another sign that technology is changing is the ability to combine accounting, inventory and point of sale into one solution without the old challenge of interfacing disparate systems. In a word, it is really convenient to get the back office intelligence.
laura kaczkowski

Restaurants, Beware: Hackers Want Your Customer Data - 1 views

  • The simple fact is that cyber criminals today want information that they can use to make money
  • We found that nearly 90 percent of attacks were designed to steal customer information including cardholder data, e-mail addresses and account information.
  • many restaurants and franchise businesses, unsecure and public WiFi networks are conveniently (for the criminal) connected to point of sale systems.
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  • but the number one is that they all process credit cards.
  • assets targeted by criminals were point-of-sale software systems
  • Think of the scenario of a hotel that maintains a restaurant, a spa, as well as other services all connected to one POS system
  • The risk is even greater when hotels are part of a hotel chain with interconnected systems.
  • Franchise businesses are particularly at risk primarily because franchises tend to have the same POS system duplicated at all locations
  • Most of the time these business don’t have trained security professionals on staff; instead most assume their IT personnel are taking care of all of their security needs.
  • 76 percent of environments we investigated had a third party introduce a security flaw within the environment that contributed to criminals being able to compromise data.
  • Another alarming trend we found in our investigations was that self-detection of breaches decreased in 2011, and only 16 percent of victimized organizations actually detected the breach themselves.
  • The best intrusion detection systems are neither security experts nor expensive technology, but employees.
  • Very often businesses ignore that fact that while their employees might not be security experts,
  • the POS screen looked differently than it had the day before.
  • The cashier reported it to the company’s security hotline and sure enough there was a cybercriminal on the system.
  • When working with third parties, always build in security requirements into the contract and impose policies and procedures such as good password policies to ensure tight control and better security.
  • The quicker an organization can identify an issue and respond to a breach, the less likely they will experience the deep penalties, both financial and to their brand.
  •  
    The article I read was called, "Restaurants, Beware: Hackers Want Your Customer Data." In the article it talked about how cyber criminals want credit card information from people so that they can make money off of them. Criminals find new ways everyday to breach systems and steal information from guests staying at hotels or eating in restaurants. It states that many restaurants and franchise businesses use unsecure and public WiFi networks are connected to the point of sale system. "Franchise businesses are particularly at risk primarily because franchises tend to have the same POS system duplicated at all locations." A lot of times businesses don't have trained security on staff, they just assume that their IT person will be talking care of the security. According to the article the best detection systems are neither the technology nor the security but it's the employees who work there. The employees can tell when something has changed in the system and as soon as they realize that, they need to report it to their manager. I never even considered people breaking into the systems and stealing credit card information but it does happen and it's important to know what to do in these kinds of situations.
Hanlu Hu

E-Commerce for the Hospitality Industry | The Moscow Times - 6 views

  • E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet."
  • Accelerating Internet usage worldwide The Internet is the lowest cost hotel-booking channel Most travelers research hotel reservations on the Internet Social media and online hotel reviews are an increasingly important decision factor The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines.
  • Adding real time search functionality to your site, capability to generate user reviews, launching contests helps to build fresh content and quality links
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  • Heavy graphics, animation and flash demos cause your site to perform slowly. Sites that are built keeping these guidelines in mind will deliver better user experiences, will perform better on search engines, and ultimately drive higher ROI.
  • As things stand now, mobile queries represent about 10% of all queries made on Google. People are using mobile devices to conduct searches, as well as share content, connect with friends and browse the web
  • Embracing social media. 93 percent of social media users expect companies to have a social presence. 85 percent of social media users want companies to interact with them on social sites. A well-planned social initiative can turn fans into brand evangelists.
  • The Internet has consolidated itself as a very powerful platform that has changed the way we communicate, and the way we do business.
  • The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, why is hotel e-commerce so important today?
  • We forget that the human brain can only consume limited information. It is important to take a holistic approach and prioritize information. Good web site architecture and organized content improves site usability and its efficiency when used with search engines.
    • yan xie
       
      It is true that we always forge how many information the human brain will take at once. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specifice products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider.
  • make sure your ad groups are made up of tightly knit keyword themes and that those keywords are reflected in your ad copy; ensure that your landing pages clearly reflect the offer promoted in the ad copy and includes clear calls to action and conversion factors.
    • yan xie
       
      As the point two mentioned, the customers cannot get so many information at once, and they also cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can.
  • Top e-commerce sites are continually testing new things. It's the only way to achieve continual improvement.
    • yan xie
       
      To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' expericence.
  • hospitality industry has always been among the first to capitalize on new technologies
  •  
    The hospitality industry along with the resourcefulness of the Internet has allowed the Russian hospitality industry to benefit and grow with the technology of e-commerce. E-commerce is defined as "the buying and selling of products and service by businesses and consumers over the Internet". This technology is significant due to its beneficial factors of lowering costs, accessibility, decision-making, and media exposure. As well, the article provides for methods and advice regards effective strategies to utilize the Internet. Primarily, the speed of the website's functionality is essential, along with providing compatibility of browsers, thus, allowing for a better experience for users. The information in the website should be efficient, allowing for real time search whether using a mobile phone or a computer. It was informative to read the multiple functionality, that social media is playing in the hospitality industry regards the exposure and marketability. E-commerce has change the market of goods and services, from a tangible experience to digital experience, through the use of online shopping estimated at $228 Billion in 2010, a third derived from the purchase of travel and flight websites, thus, demonstrating the importance of the Internet in relation to consumerism.
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  •  
    This article talks about why hotel E-commerce is essential today and how to go about having E-commerce work for your business/hotel. The article says, "The internet has consolidated itself as a very powerful platform that has changed he way we communicate, and the way we do business." This is the reason why businesses need to utilize the internet. According to the article these are the reasons that hotel e-commerce is important today: the internet is being used worldwide, the internet is the lowest cost hotel-booking medium, the internet is used, by travelers, to research hotels and their reservations, the internet is the home of social media and hotel reviews and the internet is preferred 17:1 over television and 6:1 over newspapers and magazines for travel information. It would be at a hotel's detriment if they do not utilize the internet and e-commerce. It isn't enough to use e-commerce for business but there must be an upkeep. It is extremely beneficial to research or monitor how customers and potential consumers are seeking information and what attracts them to a site. According to the article, e-commerce strategies that would 'help get the best from the internet world' are: 1. Search-friendly website design 2. Improving Conversion and Usability 3. Paid Search 4. Real time Search 5. Mobile Device Market 6. Social Media 7. Testing
  •  
    This article mentioned why the ecommerce important for the hospitality industry. And also there are more things they hospitality industry companies need to know. Although the e-commerce is the good way for customers to know the new products and new service from the hotels, sometimes the hotels provide so much information to customers. It lets customers confused and does not know what the specific products can meet their requirements. And sometimes, they feel some hard to understand your service so that they give up hotels service or new products to choose the one they are familiar. So how to make e-commerce usability and efficiency is a new point, which the hospitality industry company need to consider. As the point two mentioned, the customers cannot get so many information at once, and they cannot search lots of information at once. So the keyword themes is also another important thing for company to do the promotion and ads. This ads need to have the keywords to clearly reflect the offer promoted for customers. In this way, the customers will catch the information as possible as they can. It is true that we always forge how many information the human brain will take at once. To do the continually testing new things is always a best development way for the developing company. If the company cannot test the new things in their e-commerce sites and e-commerce process, the e-commerce of this company will be far away from other companies. Company need to have the innovation to make some new things for their e-commerce and do the test all the time to select the best way for the business and customers' experience.
  •  
    This article discusses about the application of e-commerce in hospitality industry. Internet has become a very powerful tool for customers when they are planing their travels. As the same time, it has become an important media for hotelierss to improve their businesses. Internet can provider a lot of online sources to customers when they make any dicisions. And how to make your web site become more competitive and attract more customers is the topic of this article. First of all, a good design for the web site is the most important thing for hotelierss. And the download speed is the basic factor. Quick download speed brings a good experience to users, and improves the ranking in organic search. Secondly, improving usability needs to be focused on by hotelierss. Large imformation may not be took in by users. You need to make your customers seethe most important information first. In other word, you need to prioritize your web site and make the imformation more understood. Paid search and real time search are also focused on by the author. Sometimes, paid search can make your hotel more compelling on the search engine. And some tips have been given in this articel to help the hotelierss to maximize conversions. Real time search is similar with paid search, and it needs compelling fresh content and quality incoming links on the web site. Maps, photo galleries, videos and press releases are creative ways to distrivute content on different channels. With more mobiles customers using, mobile represent about 10% of all queries make on Google. Hotels can exand the mobile market and improve the download speed of their site by avoid heavy graphics and flash, making their site is mobile compatible. Social media is in the same condition with mobile. Customers need more connections on social sites, so they want companies to interact with them through the social media. The last point is testing. Every new thing needs a lot of tests. It can provides changes and improvement for
  •  
    The article discusses power of internet and how different it is from magazine and television ads. "In terms of time your travel websites are available for are accessible for a longer period of time, the flexibility that the content can be changed without asking someone,if you have a content management system." Also travel websites will help your business potentially reach a wider audience. Another big advantage of having a travel website is it's availability even when your business is closed or no one is available to answer your phone. Everyone knows that there are so many time zones, and the visitors can come from any part of the world. So having a travel websites gives your travel business visibility for all 365 days of year 24x7.
  •  
    In hospitality industry, customers are constantly seeking new sources of information to help them make decisions before purchasing services. E-commerce in hospitality industry is about the online buying and selling services. And it's become such an important source for the company and customer. Hospitality businesses are all involved in the trend. Smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. This article listed several basic e-commerce strategies that will help hoteliers to get the best from the Internet world.
  •  
    As new technological advances are being made, the hospitality industry has always been among the first to capitalize on new technologies. The term e-commerce has been defined as the buying and selling of products and services by businesses and consumers over the internet. Now that hotels are involved directly with e-commerce it becomes even more important today because of the accelerating internet usage worldwide,the internet is still the lowest cost channel for booking, many travelers make their travel decisions via the internet. Embracing social media, 93% of social media users expect companies to have a social presence and 85% of social media users want comoanies to interact with them on social sites. A well-planned social iniative can turn fans into brand evangelists. This article dealt mainly with a brief introduction of what e-commerce is in terms of its defining and what it means to the hospitality industry. With more and more people utilizing the internet each day, the potential to have a person book a hotel room greatly increases. Several search engines have advertisements relating to many hotel companies offering specials and customers will see these ads and book. With more technological advances bound to come into play, its only a matter of time before the practice of e-commerce is taken to another level.
  •  
    Over the last decade the population of Internet users has increased rapidly. The hospitality industry has always been among the first to capitalize on new technologies. E-commerce has been defined as "the buying and selling of products and services by businesses and consumers over the Internet." With hotel e-commerce, the landscape of the hospitality industry is forever changed. Online sales are an important part of the business. The growing importance of e-commerce in the modern hospitality industry has created an urgent need for simple solutions to manage companies' online presence. Now that each hotel is involved in e-commerce, reasons why is hotel e-commerce so important today may because the accelerating internet usage worldwide, the Internet is the lowest cost hotel-booking channel, and social media and online hotel reviews are an increasingly important decision factor.
  •  
    E-commerce has become more and more important in our daily life, because many customers today prefer to use internet to help them make decisions. In hospitality industry, e-commerce also plays an important role, as internet is a very cheap and convenient booking channel and many people use the internet intensively. There are many e-commerce strategies for hoteliers, such as making friendly web site design, embracing social media, etc. As e-commerce has so many advantages, I think e-commerce is an opportunity for hoteliers to grasp. It is important for hoteliers to use different strategies to get the best from the internet world.
  •  
        This article introduced the function of ecommerce and the ecommerce effect for the hospitality industry. The author listed some important reasons about why hotel ecommerce is so important:1)Accelerating Internet usage worldwide.2)The Internet is the lowest cost hotel-booking channel. 3) Most travelers research hotel reservations on the Internet. 4)Social media and online hotel reviews are an increasingly important decision factor. 5) The web is the preferred media source for travel information, favored 17:1 over television and 6:1 over newspapers and magazines. This article also listed some basic e-commerce strategies that will help hoteliers to take advantage of ecommerce from the Internet world. 1) Search-friendly web site design.2) Improve conversion and usability 3) Paid search. 4) Real time search - natural ranking.5) Mobile.6) Embracing social media. 7) Test, test, test. Top e-commerce sites are continually testing new things.      In a summary, the author suggest smart hoteliers need to keep a sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum return on investment. Moreover, hoteliers have to constantly learn and look for ways to harness the power of new developments and trends.
Jennifer Koren

Automatic tipping: IRS rules change could be taxing for hospitality industry | Indianap... - 0 views

  • It could affect hiring if restaurants continue to be faced with additional costs and burdens to comply with government mandates and regulations,”
  • thanks to an IRS ruling, restaurants are being thrown into the debate — and are faced with a decision of their own: Should tipping for large parties be left solely to the customer or should the restaurant tack it on to the bill?
  • “When they spend $200 and leave $20, you’re losing out on about $16 or $17 when we already pay a tip out to a host, bartender and bussers. It really makes the income of a server go down.”
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  • Restaurants account for 296,100 jobs in the state — 10 percent of the work force.
  •  
    According to this article, the IRS is considering changing the way Automatic gratuities are processed in restaurants. Often when gratuity is included, more than one issue arises. Parties tend to not leave additional tips and there is also an issue with what if a customer wants to leave less than the automatic 15 or 18 percent tip? Bennet Ackerman, owner of a Melting Pot in Indianapolis, says that "some servers tend to get a little lazy when they know they already have that automatic gratuity." If a large party is given a check of $200, some parties will tip $20. If gratuity was included, they would receive anywhere from 30-40. After tip out to the bartender, hosts and other support staff, the server is actually making about a 6% tip off of that table. I agree that with large parties, the reward sometimes does not pay off, no pun intended. More money can be made off of smaller parties, and the turn over rate is faster. Some restaurants are doing away with automatic gratuity, and instead, they are adding suggested tip amounts at the bottom of the check. This, will at the very least, give the guests dining, a reference guide. The issue at hand here is whether or not to consider the automatic gratuity as a tip for a server, or as a service charge. This will greatly affect taxes at the end of the year and budgeting for the employees. With the economy the way it is, servers and other tipped workers are seeing less tips. The issue is of great concern for restaurants and come January 1st, there may be some very unhappy employees as well as restaurant owners.
takesharolle

Will guestroom telephones ever be replaced? | Hotel Management - 0 views

  • Imagine walking into a hotel room that had no phone,
  • By contrast, present-day landline phones have a proven record of reliability,
  • Security is a primary concern.
  • ...1 more annotation...
  • “Some hotels will be on the front end of throwing out the phone for a new technology, but others will be slow to adopt. This will in great part be driven by guest preferences and demands, and generationally there are still millions of travelers who expect a phone in their room.”
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    This article is about the possibility of hotel replacing the tradition landline telephone with digital personal assistant like the Amazon's Echo. Like with any technology, there will be concerns with security. Because with a landline phone, a guest can location can be pinpointed in case of an emergency. The technology that improves the guestroom phone will like replace the telephone with an Alexa/Siri-like device that will meet the guest service needs. This new technology will adhere to every traveler's needs, allowing the guest to have products that they normally uses at home. Eventually, the telephone will be quickly replace by hotels that are jumping at the chance while some hotels will slowly adapt to the ever-growing trend. But at the end of the travels still want a landline phone in their room. Most newer hotels are using VoIP which is saving hotels a lot of money for not running cables. Some hotels still prefer to use a traditional analog telephones that are connected to the internet or a router. With the newer telephones guest will have the ability to place the telephone anywhere in the room whereas with the older that is primary stationary in the nightstand connected by the a cable. At the end of the day, the main goal should and always make things easier for both the guest and hotel.
ysuarez123

New TripAdvisor feature aims to flag sexual assault concerns - Nov. 9, 2017 - 0 views

  • The badges are meant to flag all health, safety and discrimination issues, including theft, sexual assault and rape, TripAdvisor spokesman Brian Hoyt told CNNMoney.
  • Businesses will be "badged for a minimum period of three months, and we hope it will be a catalyst ... to change their ways,"
  • The new approach to warning guests about safety concerns comes after The Milwaukee Journal Sentinel reported last week that TripAdvisor had removed forum posts and reviews warning about rape and injuries at several resorts in Mexico.
  • ...3 more annotations...
  • TripAdvisor's new badge appears as a warning in a red box at the top of the page that users see after they click to view a resort's details. It says: "TripAdvisor has been made aware of recent media reports or events concerning this property which may not be reflected in reviews found on this listing. Accordingly, you may wish to perform additional research for information about this property when making your travel plans."
  • hat language may change in the future, but for now the badge is meant to be a warning sign to customers to encourage them to do additional research, Hoyt said.
  • A TripAdvisor committee will be reviewing badges to determine if they need to be kept attached to a business beyond the initial three months.
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    I chose this article as I am an avid user of Trip Advisor! After watching the E-Commerce lecture, I actually started researching more on facial recognition used in the hospitality industry, both in marketing and to keep guests safe. Using facial recognition for safety actually came up quite a bit; specifically as Professor Cilli mentioned on cruise ships to help track and potentially stop a predator or threatening guest. This article is on Trip Advisor's new badge system, that intends to flag hotels if reports or media comes out including sexual assault, crime, and other potential threats to travelers. The idea started from a case filed against Trip Advisor for taking down comments claiming a security guard at a Mexican resort had sexually assaulted a guest who had stayed there. Trip Adivisor claims that at the time, the comment was removed due to explicit material. Not only has Trip Advisor promised to keep comments like this published on their pages, but if taken down they will tell users what exactly flagged their system to take it down. Users will easily be able to adjust their wording and repost. While the exact wording of the badge does not specifically detail why the hotel was flagged (see wording annotated above), as a traveler it would definitely make me think twice. From a management standpoint, getting flagged like this on one of the most used travel websites could completely halt business and create financial strain for months. The badge will last for at least three months and in that time could be seen by thousands of visitors. I hope this small step for Trip Advisors forces hotels to take big step in terms of safety and security with who they are hiring and tracking who is on property.
lavendersheshe

Plum's Wine on Demand Amenity Installed in All 226 Suites at Star-Studded London West H... - 0 views

  • “Being a high-end, high-touch property, we are always looking for ways to exceed guest expectations and personalize their stay,” explains Piero Procida, Director of Food and Beverage at The London West Hollywood at Beverly Hills
  • “Being a high-end, high-touch property, we are always looking for ways to exceed guest expectations and personalize their stay,” explains Piero Procida, Director of Food and Beverage at The London West Hollywood at Beverly Hills
    • lavendersheshe
       
      Personalizing customer experience is a proven way for a customer to be happy with the service offered and many chances of them sharing there experience to draw new customers.
  • upscale hotels like The London West Hollywood are looking for creative new lifestyle opportunities and symbiotic relationships with local brands to make their properties stand out
  • ...1 more annotation...
  • Plum units house two bottles of wine, preserved for up to 90 days using argon gas, and automatically tracks, bills and alerts staff to replace an empty bottle using cloud technology. With the high cost of labor for room service and low capture rates of mini-bars, Plum is a welcome evolution to drive F&B profits.
  •  
    This is great example of a hardware technology that has been implemented in London West Hollywood hotels to improve and personalize customer experience. This technology also helps in driving F&B profits while reducing labor costs. The customer gets to enjoy a quality glass of wine at their own convenience.
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