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rhera004

10 Jaw-Dropping Event Marketing Stats That Point to the Future of the Industry - Endles... - 0 views

  • November 2, 2017
  • In fact, it’s the intersection of digital marketing and event marketing that makes the latter as effective as it is.
  • They are absolutely critical for outpacing and outlasting competitors.
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  • To paraphrase the mantra of the Instagram era: “Events or it didn’t happen.”
  • Businesses invested heavily in the online world, but a response from consumers was inevitable.
  • advertisers have to fight tooth and claw with one another to be noticed.
  • Every minute 3.8 million Google searches are made, 1,440 blog posts are published and nearly 150,000 emails are sent.
  • The ability to track, attribute and analyze event ROI just wasn’t there before.
  • be it attendee engagement, contacts management or marketing automation
  • Whereas 63% of all of the marketers surveyed said that they plan on investing more in live events in the years to come, 80% of marketers from organizations that are overperforming in regards to their business goals plan on investing more in events.
  • “Live events are a great way for generating leads, if your annual contract for a client is large enough. If you’re selling 10 dollar stuff it’s not worth it, a way to primarily generate leads. Otherwise, it’s a great opportunity engage your community and to build products, to understand what your community cares about. Because as a business you should always be talking to your customers.”
  • In fact, 80% of marketers plan on investing more in event technology and they plan on doing so with thousands of more dollars than marketers from organizations that are underperforming or performing as expected.  
  • The combination of both the modern CRM and the modern marketing automation system has given rise to the modern event management platform, which enables marketers to manage, measure and grow their events like never before.
  • One of the biggest obstacles for organizations in the past was accurately attributing and measuring event ROI
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    Statistics re: the use of tech in events and its importance/future
Juan Du

Accounting technolog Used in the Hotel Industry | - 5 views

  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms.
  • The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
    • Juan Du
       
      Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
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  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotel managers are often faced with the challenge to propose and procure the appropriate technology and software to run their operations.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software is crucial in measuring and tracking the hotel's profitability.
  • Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry.
  • This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs.
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase.
  •    This article describes major factors to weigh in selecting accounting software for the hotel industry.
  • Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. Careful consideration of the purpose, functionality and desired results from accounting software must be taken prior to selection and purchase
  • How to Select Hotel Accounting Software:     Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Decision Criteria Used in Selection Process: Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operations
  • Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar)
  • Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports.  Functions covered in accounting software programs include: --Accounts payable --Accounts receivable --Budgeting --Cash management --General ledger --Sales analysis --Payroll --Procurement --Order entry --Fixed assets --Inventory management
  • Print this article DartUtils.loadGoogle160 = function() { dmjs.runInlineAd = true; $('.AdUnit160').hide(); $('.AdWrapper').addClass('no160'); }; dartAds.renderiFrameAd([{ sz: '160x600' }], 160); How to Select Hotel Accounting Software:    Decisions governing selection of accounting programs depend on multiple factors including the uses of the accounting programs
  • Hotels rely on different tools, including their accounting software, to increase their effectiveness and make them more competitive in their core business.
  • Hotels can decide to purchase accounting software dedicated solely to one function or can invest in enterprise software. Some chains have opted to outsource their accounting operations to major computer companies and accounting firms
  • Accounting software is used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions.  The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
  • The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability.  Accounting software is crucial in measuring and tracking the hotel's profitability
  • Areas of Functionality in Hotel Accounting Software
  • Areas of Functionality in Hotel Accounting Software
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    This article describes accounting software functions within the Hotel industry. The article states that "Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry". It is said that when selecting accounting software, you must identify what results you are looking for from the software; and also the functions that you are able to receive. You must also understand the needs of your property, and industry. The article also discusses various decision criteria, which is a part of the selection process. Some of these criteria's that you must look out for are: annual revenue, budget, location, multiple sites, national or international locations, in-house verses outsource operations. I love the fact that this article also discusses the functions of hotel accounting software. Some of those functions that were stated are: account payable, account receivable, and payroll. The article also brought up some trends about hotel and lodging accounting software. One of the trends that stand out to me was the fact that some companies hand over their entire accounting responsibilities to major accounting companies or, accounting firms; this is referred to as outsource. Having a accounting software is a very beneficial asset for a company.
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    This article talks about the importance of choosing the right accounting software for hotels. Hoteliers need to take into consideration the purpose, functionality and desired results before selecting accounting software which "is used to track the profitability of hotel operations and identify trends in the hospitality industry." In order to select a hotel accounting software it has to match the needs and functions of the premise. Some of the most important factors in the selection process are annual revenue, budget, location, multiple sites, national or international location, and in house vs. outsourced operations. "Accounting software encompasses multiple functions of a hotel's operations, ranging from data mining to running financial reports." Some of the major functions in accounting software are accounts payable, accounts receivable, budgeting, cash management, general ledger, sales analysis, payroll, procurement, order entry, fixed assets, and inventory management. The hospitality industry is reporting increasing demands for internal controls and financial accountability therefore is very important that hotels select the right accounting software because is in charge of keeping records of the hotel's profitability. In addition accounting software reports room rate revenues and discrepancies and use the Generally Accepted Accounting Standards.
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    Accounting software programs are essential to the hospitality industry because it helps organize and keep track of the hotels operations and its profits. It's important to select the right accounting software that will help tie in the needs and concerns of your hotel. The significant factors to look upon in choosing the best program for your business are annual revenue, budget, location, multiple sites, national or international location, and in-house verses outsourced operations. Accounting software incorporates multiple roles of a hotel's operations such as data mining and running financial reports. Hotels can choose to purchase accounting software devoted exclusively to one purpose or can invest in enterprise software. The hospitality Industry counts on the different tools, as well as their accounting software, to increase their usefulness and creating them to become more competitive in their central business.
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    I believe one of the most critical items missing from the selection process when purchasing accounting software is the need have interface with the PMS system. This would be a more integrated approach for the smooth transition of front and back of house operations.
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    Marcia, you are right! Its a very important idea, to have interface with the PMS system. As for the main topic of this discussion accounting is a step for understanding the factors which influence your business positevly and negatively, in order to use proactive or reactive strategy. Some things that should theoretically work in your business can actually be unsuccessful, so financial data analysis is a key for problem-defining and therefore for finding solution.
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    This article gives some useful hints on how to choose an accounting software for your hotel business and what are the tips and tricks. There are lots of accounting software packages in the market which has a number of different options but the point is that each of these features will match a specific  need.  
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    This article is about choosing the correct accounting software for the hotel industry. Through different types of software you are able to track the profitability of a hotel.
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    This article is about how a hotel should choose their accounting program. There are many things to consider when choosing the right program for your institution. It is not just what is more cost effective, but what does it include and are they things your hotel needs. It is like a PMS system, you get some basics, but you also may need to be able to add more options, or none at all. Another factor when selecting this program is the size of your hotel. If it is one hotel or a chain. Accounting software is crucial in measuring and tracking a hotel's profit. In conclusion, when hotel management buys an accounting program, they must analyze the software, and not just buy the first one they come across.
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    This particular article discusses the need for accounting software programs within the hospitality industry. These programs can do just one thing or be all-encompassing, such as an enterprise program. Accounting programs still have to follow the Generally Accepted Accounting Principles (GAAP), which regulate the accounting industry. They help track the profitability of the company, amongst other things. Additionally, hospitality companies must be very careful in choosing the right program. These programs can help managers run a business more effectively but it has to be matched with the right program. There is also the option of outsourcing the accounting function to a third party, which could save a lot of time and money down the road. Erica
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    Hotel software is designed for all areas of hotel operation including property management, accounting, GDS reservations, central reservations, reception, POS, spa/club/golf management, guest management, inventory management, yield/revenue management, accounting, and web site design. Small hotel software is available for properties with less than 100 rooms and focuses on basic front and back office functions and/or reservations and guest management. One of the major types of hotel software used by the hotel/motel industry is accounting programs. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. To select good accounting software for the hotel depends on multiple factors including the uses of the accounting programs. Accounting software incorporates the widely used Generally Accepted Accounting Standards (GAAP) and focuses on key measures unique to the hotel industry, such as revenue per room (RevPar). Knowledge experts should be familiar with both general accounting rules as well as industry specific guidelines.
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    This article describes major factors to weigh in selecting accounting software for the hotel industry. And Major factors identifying selection of accounting programs used in hotels are: ---Annual revenue ---Budget ---Location ---Multiple sites ---National or international location ---In-house vs outsourced operationsThe hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. And besides the normal functions, the advanced accounting software can be used to track room-rate revenues and identify any discrepancies that require remediation and corrective actions. The percentages of room-rate vacancy and seasonal trends are evaluated and measured against the best establishments to assess hotel performance.
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    The article demonstrates that accounting software in hotels is used to track data of hotel operations, to make future decisions and some other functions related to finance and daily operations. So hotels should consider several aspects while establishing accounting software. Such factors affecting decisions are like: Annual revenue, Budget, Location, Multiple sites, National or international location and In-house vs outsourced operations. Regarding the trend of accounting system, the article says that accounting software can make the hotels more competitive and more effective.
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    The article describes major factors to weigh is selecting accounting software for the hotel industry. Accounting Software is used to track the profitability of hotel operation and identify trends in the hospitality industry. Hotel industry carefully finds out what will be a great functionality and result before purchasing accounting software. First of all, selecting hotel accounting software and the uses of the program. Secondly, identifying the selection of accounting program, used in the hotel. For example, annual revenue, budget, location, multiple site, etc. The article discusses the function of hotel accounting software. Some of the functions are hanging from data mining to running financial report. Also, the article discuses about lodging accounting software, one of the example that they used is that they really on different tools including their accounting software to increase their competitive in their core business. The article talks about accounting Software Metrics in the hotel industries. They use this Metrics by tracking room rate revenues and by doing the room- rate vacancy and seasonal trends. Having the accounting software in hotel is very important for the industry
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    The hospitality industry has had steady growth, with increasing demands for internal controls and financial accountability. Accounting software is crucial in measuring and tracking the hotel's profitability. Accounting software is used to track the profitability of hotel operations and identify trends in the hospitality industry. So it's important for hotel manager to choose the suitable accounting software. This article tells how to select hotel accounting system properly. Including the decision criteria used in selection process, areas of functionality in hotel accounting software and standards used for accounting and auditing in hotel industry, etc.
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    Hotel managers are often faced a lot of problem to deal with the accounting system. Now hotel manager can manage all of the accounting responsibilities by use hotel accounting technology. Using Web-based hotel accounting software can save your business money . The functions covered in all of the accounting systems.
ldnea218

How to use Artificial Intelligence in the Hospitality Industry - 3 views

  • Artificial intelligence, or AI, refers to the performance of seemingly intelligent behaviours by computers or machines.
  • Essentially, AI refers to computers or machines carrying out tasks that were traditionally thought to require cognitive function to carry out. It is associated with concepts like automation and big data.
  • Artificial intelligence is playing an increasingly important role in hospitality management, primarily because of its ability to carry out traditionally human functions at any time of the day.
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  • AI chatbots have been utilised on social media platforms, allowing customers to ask questions and get almost instantaneous responses, 24 hours a day, seven days a week.
  • Another wayin which AI is being utilised within the hotel industry away from pure customer service is in data analysis. In this capacity, the technology can be used to quickly sort through large amounts of data and draw important conclusions about customers, or potential customers.
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    This article goes over different ways artificial intelligence is able to be used within the hospitality industry. Some examples used in this article are the virtual customer service representative known as Connie by Hilton Hotels as well as chatter box messaging. These are just some of the ways of many AI is being used throughout the industry.
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    AI is playing an increasingly important role in hospitality management, primarily because of its ability to carry out traditionally human functions at any time of the day. This potentially means hotel owners can save significant money, eliminate human error and deliver superior service. With artificial intelligence, the possibilities for improving this aspect are almost endless, ranging from increased personalization to tailored recommendations.
llibe010

7 Benefits of Proximity Marketing & Strategies - 0 views

  • To identify a certain individual’s location, a marketer might choose to use various mobile location technologies that are available in modern smartphones such as Global Positioning System Technology, Cell Phone Triangulation, and so on. To further enhance the potential of proximity marketing, Bluetooth technologies and WiFi technologies are also utilized broadly
  • There are major retailers that can successfully use proximity marketing. For example, consider Macy’s, which can choose to do it. If they send store maps or coupons or offers applicable for their credit card to their customers nearby, it will fall under this proximity marketing. Not only these, but retailers can also attract people to enroll in their rewards or loyalty programs as well.
  • The real estate business is another sector where proximity marketing can be applied in search of creating high value. Those who are realtors can easily find it out who is in need of new homes, office spaces, rentals, etc., and then show him/her advertisements that will be helpful. In this way, both parties get benefitted.
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  • Last but not the least, proximity marketing is absolutely useful for the ones in the travel business. Business owners in the travel industry display information and details about nearby events rewards related to specific destinations, deals, best accommodation options, most attractive local tourist spots, transport hire farms, etc. to people.
  • Proximity marketing can be beneficial for you in lots of ways. For starters, this is a type of marketing that can help you customize the way you interact with your customers and the types of content that you present in front of them.
  • If you are the owner of a mobile application, then you can use proximity marketing strategies and increase your customers’ engagement with your mobile app. By using geo-tracking you can send push notifications according to the location. 
  • Proximity marketing is really cost-effective, considering the fact that here. In this case, you don’t have to advertise your business to all of your customers. 
  • To build the best interactive app which helps the customers more. Moreover,  that improves more engagement and retains a good number of customers.
  • Improving the app engagement proximity marketing advertising aid to give you the certain convection. Through proximity marketing, you can make proper and accurate camping set up according to the situation so that the audience wants to purchase from the particular brand. Retailers can promote and give more enticing offers and discounts via push notifications. 
  • The key aspect of proximity marketing is better customer experience in one to one. The business app sends personalized messages with better offers to the customer.
  • The average CTR can be high on your app more than 80% if the push notification can be set in a perfect way. The more people say on the app the change is more to improve the selling ratio as well. Moreover, the push notification works better than the Google ads and Facebook to improve the CTR. 
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    The chosen article provides an overview of proximity marketing and its benefits for improved consumer satisfaction and loyalty. Particularly, the article suggests that proximity marketing helps to personalize the consumer experience and provide a sense of connectedness with the brand they are purchasing from. Businesses that manage from a specific location may issue coupons or offer discounts applicable to the consumers within a store to enhance purchasing experiences. Proximity marketing is commonly implemented by hospitality organizations, where various on-site events are arranged or individual purchase-based rewards are offered to consumers. Similarly, restaurants engage their consumers in fun activities and games as well as introduce new discounts and promotions while they wait for food. Real-estate businesses also use proximity marketing to create high-value where need and preference-based homes, office spaces, and rentals are offered. However, advertisers need to be aware of consumer preferences to offer useful and effective personalized services. Geo-targeting is an impactful proximity advertising technique where location data is used to tailor offerings as per the identified local trends and behaviors.
bingkunwu

How Augmented Reality Technology is Shaping the Hotel Industry | - 2 views

  • Facility managers are constantly thinking of ways to increase productivity, decrease costs, and keep engineers safe while they perform work tasks. Augmented Reality is a great example of how engineers/workers can use these tools and incorporate them with an EAM CMMS solution.
  • Some industries are already incorporating AR technology into their day to day tasks to increase worker/engineer knowledge, ramp up the on-boarding time for new employees, and keeping engineers safer by seeing instructions in real-time on real objects.
  • A company called DAQRI is focused on AR technology and developed a wearable AR tech smart helmet for industrial use. Engineers can see 4D images above assets in their facilities that prompt them with instructions and also give them a mapping of all asset functionality.
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  • Another company called UpSkill connects the workforce through Augmented Reality in its wearable technology guiding technicians in real-time to complete tasks, checklists, work orders, and send media to managers.
  • A CMMS has the capability to provide maintenance management and staff with an automated tool capable of scheduling inspections, preventive maintenance, managing inventory, work orders, and retrieval of recorded asset history.
  • Augmented Reality has emerged as an important concept within the hospitality industry in recent years, because it allows hotels and other related businesses to enhance the physical environment they are selling (i.e. their hotel and its rooms), or enhance the experience of exploring the surrounding area.
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    Augmented reality has changed the way facilities management functions. AR technology has capabilities of tracking preventative maintenance check-ups and wearable technology to provide instructions to engineers. These systems also store and maintain work order statuses and relay communications to other team members and departments.
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    This article tells us how Augmented Reality (AR) is a major tool for the Hotel Industry. AR can be used for interactive hotel rooms, augmented hotel environments, and Beacon technology. AR is the key for providing information to guest before and once they arrive to improve their experience.
bbalthaser

Tech boost to hospitality sector by integrating backend deliveries in real time - BW Ho... - 1 views

  • . The non-intrusive integrated technology used by most of upscale top and medium hotels, help the customers just to scan their details and complete the procedures, mini robots welcome them, food orders are accepted over virtual calls voice-activated and many more glitz that has added to the welcome bouquet.
  • As the entire challenge has been created by multiple channels of payment technology, it is imperative that it will need superior tech solutions to unlock the back-end processes and prioritise them.
  • Truthfully, the hotel entertains the guests entirely free-- without any payment against them, as they are not settled.
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  • Using AI over API, a Smart product will map every detail and show a clean dashboard to the account time while beeping off those entries which are overdue and needs to be followed up.
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    This article points out a flaw in current PMS systems that haven't been addressed by the tech world. The right or future PMS system will have an integration that continues to provide the "non-intrusive integrated technology" that still helps the BOH provide seamless real-time payment solutions. Currently, the challenge resides in the "multiple channels of payment technology" that saturate and complicate the settling of payments in BOH. Guests are "entertained for free" until that payment on the backend has actually been settled. Delays and dysfunction are at the crux of this issue. Utilizing a modern PMS with integrations that help solve complicated and often messy payment issues will help management and consumers alike. This is a topic I hadn't even thought of. But now thinking about it how does money actually get from point a to point b. It does have to be "released by one institution or another" electronically, human or ai or otherwise. I think the many ways we can now pay for things does muddy the waters when it comes to how a business can get paid. Not offering a variety of payment options is not an option and will deter people from using your services. So we have to get creative, but thankfully technology is catching up and emerging to provide for these complications that "tech" has created.
tashaemunnings

Why the Adoption of Biometrics Will Rise - TheStreet - 0 views

  • Biometrics allows for automated check-in and re-check-in at any venue
  • The adoption of using consumer fingerprints or their faces instead of tickets comes with its risks.
  • "Biometrics is a double-edged sword when it comes to security," he said. "On the one hand, it’s a better and more reliable way to secure your identity or account, rather than having to remember a password and passwords get hacked all the time. Even two-factor authentication is proving to be much more vulnerable than many people thought."
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  • Another concern is that biometrics could also contain information about your health and genetics.
  • "The good news is that biometric data theft still has only a limited real-world potential, since it’s not easy to spoof somebody’s biometrics, although it is possible
  • comes
  • Several hospitality venues have already started using facial recognition, including cruise ships
  • Some cruise ships take a photo of passengers at embarkation and that data is used from contact tracing to selling consumers photos they appear in and ensuring everyone disembarks at the end of the journey.
  • "Hotels likewise have experimented, with Marriott planning to eventually use facial recognition across all their properties."
  • "This is easier and more cost effective than other forms of authentication, it allows for greater efficiencies and it’s better at preventing fraud,
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    Using biometrics to allow people access to events and keep track of their whereabouts is becoming more and more common across several industries including hospitality. Although seemingly helpful and more efficient that regular tickets or keys, there also seem to be concerns about the security. However, many believe that although these concerns exist, the use of biometrics is one of the safest verification routes currently.
aquin206

What is Cloud Computing? Pros and Cons of Different Types of Services - 2 views

  • Cloud computing
  • Cloud computing is the delivery of different services through the Internet
  • cloud-based storage makes it possible to save them to a remote database
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  • including cost savings, increased productivity, speed and efficiency, performance, and security.
  • Companies that provide cloud services enable users to store files and applications on remote servers and then access all the data via the Internet.
  • Public clouds provide their services on servers and storage on the Internet.
  • Private clouds are reserved for specific clientele, usually one business or organization.
  • Hybrid clouds
  • allows the user more flexibility and helps optimize the user's infrastructure and security.
  • Cloud computing is
  • primarily comprised of three services:
  • Microsoft Office's 365
  • pay-as-you-go model or on-demand.
  • Software-as-a-service (SaaS)
  • Infrastructure-as-a-service (IaaS)
  • nvolves a method for delivering everything from operating systems to servers and storage through IP-based connectivity as part of an on-demand service.
  • Platform-as-a-service (PaaS
  • a platform for creating software that is delivered via the Internet.
  • Advantages of Cloud Computing 
  • ability to use software from any device
  • It also offers big businesses huge cost-saving potential.
  • The cloud structure allows individuals to save storage space
  • Disadvantages of the Cloud
  • Security has always been a big concern with the cloud especially when it comes to sensitive medical records and financial information.
  • internal bugs, and power outages
  • types of cloud computing services
  • Infrastructure-as-a-Service (IaaS), Platforms-as-a-Service (PaaS), and Software-as-a-Service (SaaS)
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    Cloud computing is the delivery of services through the internet with the use of a cloud based remote database. Cloud computing helps businesses with cost savings, productivity, speed, efficiency, performance, and security. There are different types of clouds which include public clouds, private clouds, and hybrid clouds. In addition, there are also three services in cloud computing which are; software-as-a-service which provides the user with a pay as you go model, infrastructure-as-a-service, which provides the user with services via IP addresses, and platform-as-a-service which is a platform delivered via the internet. There are both pros and cons when it comes to cloud computing. Some pros include the ability to use the software from any device, cost savings, and storage utility. On the other hand, some cons include security concerns, internal bugs, and power outages.
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    I also read this article just for a better understanding of the cloud and to really dive deep into the good and the bad, because as we know you can't have the good without the bad. I didn't realize the many different types of cloud computing so that was interesting to read.
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    Hello Alejandra, This is another great article that you have posted, thank you! Although I have been doing a lot of reading this week on Cloud Computing, I was truly enlightened by some of the information in this post; for example, Cloud Computing offers both public and private services, coupled with a Hybrid option that allows more flexibility and helps optimize the user's infrastructure and security. Further, creating and testing apps, and audio and video streaming were highlighted in this article, unlike others that I have read. Moreover, it broke down the functions of the components of the system (SaaS), infrastructure-as-a-service (IaaS), and platform-as-a-service (PaaS). Equally, some disadvantages stood out to me, like if the encryption key is lost, the data disappears. The geographical reach of cloud computing cuts both ways: A blackout in California could paralyze users in New York, and a firm in Texas could lose its data if something causes its Maine-based provider to crash. Additionally, with many individuals accessing and manipulating information through a single portal, inadvertent mistakes can transfer across an entire system. In closing, I have noticed that overall the benefits of Cloud Computing can tremendously assist companies in many ways, but some of the disadvantages can have a catastrophic impact on businesses and their operations. Shineal
armanyleblanc767

Data Security in Hospitality: Risks and Best Practices - 0 views

  • Best practices for companies in the hospitality sector to protect data include:
  • Always encrypt payment card information. Operate a continuous training program in cybersecurity to maintain a well-trained workforce. Always adhere to relevant regulations, such as PCI DSS. Use cybersecurity measures such as firewalls, network monitoring, anti-malware, and traffic filtering to protect against common threats. Conduct tests against your organization’s cybersecurity defenses in which you mirror the behavior of an actual hacker. Know where your data is and enforce the principle of least privileges to limit access to sensitive information.
  • groups may use different computer systems to store information, and the information can also frequently move across those systems.
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  • five of the biggest data security concerns in the hospitality industry and highlights some best practices for protecting hospitality data.
  • Data Security Concerns in Hospitality
  • complex ownership structures
  • From the perspective of cybercriminals, hospitality appears to offer an ideal target vector for conducting crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII).
  • challenge to maintain teams of well-trained staff.
  • t was reported in 2017 that out of 21 of the most high-profile hotel company data breaches that have occurred since 2010, 20 of them were a result of malware affecting POS systems.
  • can go unnoticed for months.
  • High Staff Turnover
  • In the U.K., for example, the job turnover rate in hospitality is as high as 90 percent.
  • Reliance on Paying By Card
  • t involves employees selling data to third parties without the knowledge of the organization that employs them.
  • Insider Threats
  • Compliance
  • Hotels, motels, resorts, and rented apartment complexes all gather and electronically store a range of sensitive personal guest data, such as names, phone numbers, addresses, and credit card details.
  • The high level of turnover and high degree of staff movement between different locations makes it a real challenge to maintain teams of well-trained staff
  • Each of these groups may use different computer systems to store information, and the information can also frequently move across those systems.
  • ospitality appears to offer an ideal target vector for conducting crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII).
  • ybercriminals use this reliance on cards to infect point-of-sale (POS) systems with malware that steals credit and debit card information by scraping the data
  • A case in point was the Wyndham Worldwide breaches of 2008 and 2010. Hackers gained access to the systems of an individual operating company through easily guessed passwords, and the attack easily proliferated through the entire corporate network, with the result that 619,000 customers had their information compromised.
  • While GDPR protects individual data within the EU and EEA, its ramifications have rippled through industries globally, and organizations are realizing the need to put greater compliance measures in place. PCI DSS is another important global regulation that protects credit card data, and fines for non-compliance begin at $500,000 per incident. The risk here is not just to data security but to the future survivability of hospitality companies, many of which would not be able to absorb the s
  • This type of data risk is more subtle and it involves employees selling data to third parties without the knowledge of the organization that employs them
  • Always encrypt payment ca
  • rd information. Operate a continuous training program in cybersecurity to maintain a well-trained workforce. Always adhere to relevant regulations, such as PCI DSS. Use cybersecurity measures such as firewalls, network monitoring, anti-malware, and traffic filtering to protect against common threats. Conduct tests against your organization’s cybersecurity defenses in which you mirror the behavior of an actual hacker. Know where your data is and enforce the principle of least privileges to limit access to sensitive information.
  •  
    This article highlights several important security issues in the hospitality industry, followed by the practice of protecting data from loss. The data structure of the hotel industry is complex, customers mainly use bank cards to pay, and the staff turnover rate is high. There are certain internal threats. In order to solve these problems and avoid data loss, it is not enough to strengthen network security. It is also important that employees are trained and familiar with and comply with relevant regulations.
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  •  
    Data security is a major issue in the hospitality industry. A lot of personal information is stored on the computers specifically credit card information of the guests staying at the hotel. It is the responsibility of the hotel to ensure that the data is protected. High turnover rate in the industry can make this an even bigger challenge. Ensuring that your staff is properly trained to ensure the highest level of security is maintained is highly important.
  •  
    This article speaks about the data security concerns in hospitality. Restaurants, hotels, and other companies in the hospitality sector often have complex ownership structures in which there's a franchisor and a management company that acts as the operator. Businesses use different computer systems to store information. The nature of the hospitality industry is such that it is extremely reliant on cards as a form of payment. Cybercriminals use this reliance on cards to infect point-of-sale (POS) systems with malware that steals credit and debit card information by scraping the data. A vital part of protecting data is training staff to securely gather and store personal information. Well-trained staff also know how to recognize social engineering attempts and they understand an organization's compliance requirements. Data security risks in the hospitality industry extend far beyond the reputation hit that a hotel can take if guests' data is compromised. Industry and political regulators are becoming stricter in governing how organizations process and store personal data. Some of the best practices for companies in the hospitality industry to use are: always encrypt payment card info, operate training programs in cybersecurity regularly to keep everyone informed, adhere to regulations, know where the data is, and enforce limit access to sensitive info, and more.
  •  
    This article explains how data security is at an all time high in the hospitality industry. Focuses on the 5 security concerns and what are some practices that leadership can help employees detect when someone is trying to hack into sensitive information. Also, making sure employees are in compliance with company policy when leaving the company if they have access to sensitive data and making sure employees are not using to their advantage when leaving the company.
  •  
    Hospitality offers an ideal target vector for conducting Cyber crimes such as identity theft and credit card fraud due to the existence of multiple databases and devices containing both Payment Card Information (PCI) and Personally Identifiable Information (PII). Restaurants, hotels, and other companies in the hospitality sector often have complex ownership structures with an individual owner or group of owners, and a management company that acts as the operator. Each of these groups may use different computer systems to store information, and the information can also frequently move across those systems.
  •  
    In this article, we learn about the top five data security risks as well as best practices to help prevent data breaches. According to the article, the hospitality industry is a prime target since it stores a vast amount of sensitive guest information like names, phone numbers, addresses, and credit card numbers. Some of the five risks included complex ownership structures, reliance on paying by card, and insider threats to name a few. In order to avoid these threats, the article suggest that companies become PCI compliant, use cybersecurity measures like firewalls, and know where exactly their data is stored.
ahyla001

How Augmented Reality is Transforming the Hospitality Industry - 1 views

  • Augmented reality has emerged as an important concept within hospitality management in recent years, because it allows hotels and other related businesses to enhance the physical environment they are selling
  • Many hotels are seeing the benefits of using augmented reality to make the hotel environment more enjoyable to spend time in.
  • Augmented reality serves to alter a person’s perception of their physical surroundings, through the use of computer technology.
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  • Augmented reality is often compared to virtual reality (VR), but while VR replaces the real-world environment with a completely virtual one, augmented reality enhances the real-world environment in real-time.
    • kmill139
       
      This is important to understand since a lot of people think both are the same. I thought they were the same.
  • The technology itself can be deployed in a number of ways, including through smartphones, tablet devices or headsets.
    • kmill139
       
      This can be especially useful in today's world since everyone has access to a cellphone.
  • (i.e. their hotel and its rooms), or enhance the experience of exploring the surrounding area.
    • kmill139
       
      This is another way that the industry can enhance its guests' experience.
  • Augmented reality technology can make a lot of this information readily available to customers at all times of the day, improving their entire experience.
  • Today, millennials are the dominant consumer generation and they are also more likely than previous generations to utilise digital technology and buy things like virtual reality and augmented reality devices.
    • kmill139
       
      As the generations are being born into the ever-changing and growing technology world, they need to utilize this in their business practices.
  • 1. Interactive Hotel Rooms
  • An example of this is seen with The Hub Hotel from Premier Inn in the United Kingdom, which has started using AR in conjunction with wall maps placed in its hotel rooms.
  • 2. Gamification
  • 3. Augmented Hotel Environments
  • For example, Holiday Inn created an augmented reality hotel experience, which allowed guests to point their smartphone and see realistic virtual depictions of famous celebrities in the hotel.
  • Meanwhile, Best Western experimented with augmented reality and Disney stars, allowing children to see themselves alongside characters from Disney films, and other hotels have used AR apps to allow guests to virtually redecorate.
  • 4. Beacon Technology
  • Virtual Reality & Artificial Intelligence
  • The Hub Hotel from Premier Inn in the United Kingdom, which has started using AR in conjunction with wall maps placed in its hotel rooms.
  • allows hotels and other related businesses to enhance the physical environment they are selling
  • ugmented reality is often compared to virtual reality (VR), but while VR replaces the real-world environment with a completely virtual one, augmented reality enhances the real-world environment in real-time.
  • Holiday Inn created an augmented reality hotel experience, which allowed guests to point their smartphone and see realistic virtual depictions of famous celebrities in the hotel
  • Starwood Hotels, for instance, used the technology to send a virtual key to guests, allowing them to unlock their door through their phone. Others have used beacons to send maps and other information at opportune moments.
  •  
    This article is about how augmented reality has made such improvements in the hospitality industry. The changes that are being made are actually for the better, not only fr the hotel but also for the customers that benefit from these augmented realities.
  •  
    A great article that explains what augmented reality is and how it is being integrated into the hospitality industry.
  •  
    This article relates to augmented reality and a few of the different ways it is being incorporated into hotels. Augmented reality allows the hotelier to enhance the guests environment real time in a number of different ways. Some of these ways, as described in the article are: interactive hotel rooms, gamification, augmented hotel environments, and beacon technology. At the end of the article there are a number of links to articles about other digital trends, such as robots being used in the hospitality industry!
shineal

How Hotels are Using Robots to Reduce Costs, Improve Operations and Enhance the Guest E... - 0 views

  • How Hotels are Using Robots to Reduce Costs, Improve Operations and Enhance the Guest Experience
  • The history of robots in the hospitality industry dates back to the early 2000s when the world’s first robotic concierge was introduced at the Aloft Hotel in Cupertino, California.
  • More recently, the hotel deployed a robot named ALO butler. ALO delivers items to guests’ rooms 24 hours a day, including towels, toiletries, and complimentary snacks. The results have been impressive. Guests have responded positively to the convenience of having access to room service around the clock, and the hotel has reported significant reductions in labor costs. In addition, the robots have helped to improve guest satisfaction scores by providing a consistently high level of service.
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  • Today, robots are being used in a variety of hotel departments, including housekeeping, food and beverage, and even security. And the benefits of using robots in the hotel industry are many.
  • The challenges and obstacles related to robots in hotels are also many. One of the biggest challenges is the cost of implementing and maintaining a robotic infrastructure. Another challenge is the lack of standardization. There are no industry-wide standards for hotel robots, which makes it difficult for hoteliers to compare and select the right robot for their needs. Finally, there is the issue of public perception. Some people may view robots as a threat to jobs. Others may see them as a nuisance.
  • For guests, the benefits are mostly related to convenience.
  • Robots can help to improve operational efficiency by automating tasks that are typically done manually. They can also help to enhance the guest experience by providing a more personalized service. In addition, robots can help to reduce costs and save time. For example, robotic valets can park cars for guests and robotic concierges can provide information about the hotel and its amenities.
  • Despite the challenges, the future of hotel robotics is very bright. The global market for hotel robots is expected to grow from $79 million in 2020 to $338 million by 2025, at a compound annual growth rate (CAGR) of 32.8%, according to a report by MarketsandMarkets. This growth is being driven by the increasing adoption of robots in the hospitality industry and the growing need for efficient and cost-effective solutions. Hotels are increasingly turning to robots to improve operations and enhance the guest experience. And the future of hotel robotics is very bright.
  •  
    This article is about the history of the use of robots in the hospitality industry, back in the early 2000s. It then follows the deployment of ALO butler and the tasks it executed. Thereafter, a look into how robots are used today in various departments is presented. Also in this article are information about the pros and cons of using robotics both for the property and for the guests.
aquin206

How robots, AI, and augmented reality are taking over restaurants - 0 views

  • droids, drones and augmented reality are ready to exit the test phase stage and become must-have tech solutions for restaurant operators.
  • robotic cooking systems and are making the move from not only cashless but cashier-less operations.
  • it all exists; this is not yet-to-come technology
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  • AI, virtual reality, augmented reality, autonomous vehicles, and face recognition technologies all exist today. What’s different today is we’re in the age of convergence: Suddenly you can get all of these technologies to talk to one another in real time.
  • We’re testing back of the house robotics and artificial intelligence
  • reducing a few labor hours, but actually taking entire bodies out of the operation,
  • 24-hour food service operations delivered by autonomous vehicles
  • drone delivery.
  • delivery cost is about 30% less expensive than what the traditional third-party delivery aggregators charge.
  • drone delivery could be a new way to reward loyalty:
  •  
    This article focused in how robots, specially drones, will affect the food industry. Drone delivery services are already being tested in Los Angeles which costs 30% less than traditional deliveries. In addition to drone delivery, by using cashless transactions and lowering labor hours, food delivery services could be used twenty four hours a day.
jmeji095

What Is a Retail POS (Point of Sale) System - 1 views

  • Making big, bold investments in point of sale systems means establishing a single view of the customer, inventory, and order so that retailers can deliver the end-to-end experience customers expect
  • Achieving a single, 360-degree view of the customer and inventory is no longer a competitive advantage, but a basic requirement to thrive
  • 71 percent of consumers say that the speed of service, checkout experience, and delivery options are important to stay loyal to a retail
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  • Today's retail POS systems must have the ability to:
  • Accept customers' growing range of preferred payment type
  • Make recommendations for customers based on their purchasing history
  • As studies show more than half (57 percent) of retailers said they are arming their store employees with mobile technology; and another 13 percent plan to
  • To drive customer engagement when and where appropriate, retailers need the flexibility to ensure whether docked or portable, they can choose the form that best suits their needs.
  • As part of a retail omnichannel strategy, POS software enables retailers to empower their store associates to better perform in-store clienteling, loyalty initiatives, and offer promotions
  • Speed to value: Quick deployment helps retailers innovate faster and provides the flexibility to implement change when the market requires it.
  • Cut your application costs: Significantly lower the percentage of your business unit's budget that's devoted to IT spending, which means you can invest in other areas while still using up-to-date, fully functional, secure business applications
  •  
    POS systems play a large role within the hospitality sector and develop by being used within different company types and industries. One main place where a POS is used and is extremely important is in retail. Along with creating speedy checkouts for customers, it is now a basic need for most of these POS systems to be using an inventory calculating software.
amdelgad

Hotel POS Systems: Types, Features, Integrations | AltexSoft - 1 views

  •  
    This article goes into details about the types of hotel POS systems, features, and the possible integrations. One of the things we have heard about a few times this week is "how POS systems allow for collecting guests' orders and purchases from different points of sale and charging them directly to their room". I highlighted and used this point because this is the main purpose and takeaway of a POS system within a hotel. Another good point in this article is how they touched upon the integration with a CRM to collect data on your customer. This is how hotels and other businesses target their customers.
mguzm071

2022 Top Hospitality Industry Trends - 1 views

  •  
    "Major technology firms will replace most hotel brands, because they can offer technology solutions and create markets to attract customers. The traditional hospitality industry will evolve into niche markets..." -> This quote from this article is able to summarize where this industry is headed in just a few sentences, but the article as a whole was able to pinpoint the top trends that this industry will have faced in 2022 due to the rapid changes that had to be made due to the COVID-19 pandemic which we still face today. Such as sanitation and other safety protocol that is still enforced. Companies have had to adapt because of this to make up for their lack of revenue. For example, "This means that hospitality venues are being used as make-shift offices for bleisure travelers, as well as locals seeking a change of work environment. This is a great opportunity for hotels and F&B venues to capitalize on the trend and adapt their offering to meet the needs and wants of this emerging segment; ample plug sockets, free high-speed WIFI and great coffee are good starting points." The author of this article stated that the number of guest book long term trips have decreased, but when it comes to reserving hotel conference rooms as office space, staycations have increased with this transition. "Videos providing 360-degree views of restaurant ambiance, café terraces enveloped in greenery or hotel beachfront locations, for instance, are just the ticket to make an establishment stand out this year. As ever, keeping the access threshold low is key to reaching as broad an audience as possible with virtual reality material: making content accessible on a variety of devices, without the need for a VR headset." Another point made in this article mentions how virtual reality is now being used to enhance the customer experience. As a personal observation this has also helped with the transition post Covid-19. The changes that have been made and implemented and have opened the door fo
erinkieltyka

Suspected Ransomware Attack on InterContinental Hotels Affected Over 4,000 Guests | Spi... - 0 views

  • Ransomware generally entails infiltration and compromise, exfiltration of data, and the encryption of data/systems/networks. Hospitality was the eighth most targeted sector by ransomware groups between March 2021 and April 2022.
  • 4,053 ICH users and 15 of its 325,000 employees were compromised in the attack whose perpetrator remains unknown.
  • The company was unable to accept online bookings
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  • determine whether the latest cyberattack is more significant than the 2016 breach of the ICH systems. Initially thought to have been a minor breach that affected 12
  • Between September 29 to December 29, 2016, 1,175 properties were infected by malware designed to steal credit card data
  • Marriott International has been breached thrice, resulting in the compromise of the personally identifiable information of up to 338 million guests
  • Marriott was also fined £18.4 million ($23.8 million) by the U.K’s data regulator Information Commissioner’s Office for failing to protect the data of the 338 million guests
  • This is yet another reminder of the damaging impacts of cybercrime. Not only is IHG potentially getting held to ransom for its data access, but it is also losing out on customer bookings
  • Organizations should use this as a warning to never gamble with their cyber defenses. After all, the cost of preparing and preventing an attack is far less than the cost of recovering from one
  • Data breaches, on average, cost organizations $4.25 million in 2022, according to IBM’s 2022 Cost of Data Breach report.
  •  
    This article discusses a recent cyber-attack on ICH that is believed to have been a ransomware attack. It's stated that hospitality is the 8th most targeted sector for ransomware as of recently. The recent attack on ICH 4,053 users and 15 employees were compromised, which is actually far less than their last attack in 2016 that effected 1,175 properties. Hotels must take as much precaution as possible against cyber attacks because not only does it decrease their bookings, but they can also be charged millions in fines for information breaches.
llibe010

Benefits of Point of Sale Software for Hotels - 0 views

  • Point of sale software, or POS software, is used as part of a wider POS system and is primarily designed to allow users to process payments from customers. However, at the same time, POS software can be used to automate various parts of the sales process, such as updating inventory information and sales data.
  • For those in the hotel industry, point of sale software can be one of the most important investments, because it can provide staff with a range of tools that can be of benefit to them, and to the business.
  • One of the biggest benefits of using point of sale software within the hotel and hospitality industry is the ability to process payments easily. This includes processing payments of a variety of types, including cash payments, debit card payments, credit card payments, mobile wallet payments, and more.
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  • Point of sale software within the hotel industry is also invaluable for the role it can play in terms of improving inventory management. As an example of this, stock levels on products can be automatically updated as and when sales are processed, meaning employees will always have the most accurate data at their disposal.
  • Another major plus point associated with the use of point of sale software within hotels is centred around the opportunities it provides for upselling, cross selling, and marketing. Upselling and cross selling are strategies for maximising revenue per customer and in hotels, this can mean selling room upgrades or extras.
  • POS software and systems can also help hotels when it comes to employee management and there are a number of ways this can be achieved. For instance, employees connecting to the POS system can be used to monitor when they were in work, when they left, and the amount of hours they worked, potentially making payroll easier.
  • The data gathered by point of sale software can be extremely useful for reporting purposes, making it one of the most vital pieces of hotel technology. Generally, a POS system will automatically track basic performance indicators related to sales and revenue, and hotels can configure software to track RevPAR and similar metrics too.
  • Finally, point of sale software also offers excellent compatibility and integration with other examples of hotel software, with property management systems (PMS) among the most significant examples of this.
  • Point of sale software can be especially useful within hotel restaurants, and within the restaurant industry as a whole, because it allows for smoother transactions, while also automatically feeding back which meals have been ordered. Of course it is also important to stay up-to-date with the various other ways the software is being used.
  •  
    The article discusses the benefits of using POS software in hotels and how POS software can improve revenue generation over time. Some of the key benefits discussed include ease of processing payments, better management of inventory, opportunities to upsell and market different products, improved employee management and more analytical insights. The article further highlights a POS system's ability to integrate with the hotel PMS to further increase efficiency. Current and future trends have also been covered.
cborregomarsh

Cloud Computing Continues to Transform Hospitality - RTInsights - 1 views

  • Just like databases in the early 90s allowed hotels to manage large numbers of reservations and requests efficiently, cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Reduce cost: Cloud services allow hospitality industries to pay only for the services they need. Cloud computing also puts smart building management into reality, as well as facilitating projects and maintenance.
  • Improve experiences: Cloud services also provide flexibility in services by allowing staff to operate from anywhere, as an example. Guests also receive the same flexibility to manage their needs from anywhere.
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  • Build responsive infrastructure:
  • Cloud Security
  • Cloud reliability The hospitality industry wants to know that they aren’t adopting another solution that will prove obsolete in just a few years.
  • Even if it’s no fault of the establishment, customers will remember frustration reconciling a bill or having to wait a long time for check-in. The cloud adds a layer of protection against minor hiccups in their experience.
  • Personalize guest offers: Captured data offers a wealth of information. Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • The Airline was able to improve customer service by providing an instant response to various customer requests and reducing wait times.
  • Pre-arrival: Cloud services capture data from the moment guests first interact with the company or service. The hotel, for example, can make a note of what services or rooms the customer looked at and offer suggestions for upgrades.
  • Arrival: When guests arrive, their information is saved and ready for each member of staff. This offers personalization right from the beginning.
  • The stay: Knowledge of previous stays provides insight into customer preferences. A hotel may address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell offers that happen as the customer continues to interact with the business.
  • Departure: Not only does the cloud enable a frictionless checkout experience with no surprises, but it can also follow up afterward to continue to nurture relationships and reward loyalty.
  • Preparation: Following guest stays, businesses can enable targeted follow-up. Cloud computing can also handle things like predictive maintenance to reduce downtime, especially during peak seasons.
  • The Hilton made use of cloud computing to monitor all locks within its properties.
  • It’s only one instance of the Hilton’s shift to cloud computing. It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • Cloud services can offer the full security expertise with automatic updates that the hospitality industry needs to keep information secure.
  • The cloud provides a real end-to-end solution for hospitality that brings back the excitement of travel. In an industry facing stiff competition, this type of solution could be a differentiator for success.
  • Companies can choose a provider familiar with the nuances required for hospitality excellence and reap the benefits of an end-to-end experience.
  • Cloud services allow hospitality industries to pay only for the services they need.
  • Cloud services also provide flexibility in services by allowing staff to operate from anywhere
  • Moving to cloud operations also allows the hospitality industry to scale.
  • In that case, cloud services allow a smooth transition with a central line of communication.
  • Cloud computing helps hoteliers and other hospitality organizations provide customized experiences and responsive, convenient services.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • rigidity causes issues in connectivity and service. When the internet goes out, or a system goes down, operations cease.
  • Staff can work from anywhere, change devices if necessary, and mitigate the risk of lost or unsecured information.
  • The Hilton’s Room Lock Problem
  • The American Airlines Integration Challenge
  • The space continues to evolve, offering new ways to ingest, process, and protect customer data. And it’s this free flow of data that will allow the hospitality industry to move into the new era of the industry.
  • Use of cloud computing in hospitality continues to evolve, offering ne
  • w ways to ingest, process, and protect customer data.
  • cloud solutions offer the chance to remove common frustrations and frictions across the entire ecosystem.
  • Cloud services also provide flexibility
  • Cloud services allow hospitality industries to pay only for the services they need.
  • operate from anywhere,
  • cloud services allow a smooth transition with a central line of communication.
  • provide customized experiences
  • Staff can work from anywhere
  • he cloud adds a layer of protection against minor hiccups in their experience.
  • security is built-in.
  • Cloud computing can offer a seamless experience to customers while reducing obstacles to service from the staff side.
  • personalization right from the beginning.
  • address mistakes right from the beginning or identify missed opportunities. Personalization continues with upsell
  • handle things like predictive maintenance to reduce downtime
  • this type of solution could be a differentiator for success.
  • It has digitized rooms and created a type of mission control for everything from entertainment to ordering room service.
  • reducing wait times.
  •  
    Cloud computing has come a long way. The hospitality industry is quickly incorporating cloud computing services for guest satisfaction and productivity of employees. The article shares several real life examples where cloud computing were beneficial.
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  •  
    As we know, cloud computing is becoming the new norm and is the future for technology but is also transforming the hospitality and tourism industry. Cloud computing allows the hospitality industry to improve travel experiences, provide personalized offers, and also helps the industry reduce cost. With so many advantages, there are some cons of cloud computing that may pose as an issue such as the security and reliability that comes with using cloud computing. However, the pros outweigh the cons and if cloud services can overcome those barriers, the hospitality industry will reach new heights not seen in previous years. With the implementation of cloud computing in the hospitality industry, it will provide a travel experience like no other from start to finish, literally.
  •  
    This article discusses the impact that the integration of cloud computing has had on the operations and growth of the hospitality industry as a whole. Companies are optimizing their usage to help them carry out daily tasks while using data and sharing to provide the best guest experience possible. The article also goes into detail regarding the steps being taken by companies to prevent data theft and downtimes. One aspect of the post that I found to be extremely interesting was how it walked me through the integration of cloud computing in every step of guests' stay from pre-arrival to departure.
  •  
    Cloud computing is the future whether businesses want it to be or not. With the growth of technology, we need to embrace one tool that is become very developed, cloud computing. It gives more efficiency to businesses who need to know more about their clientele and also can provide information and data that humans could never do. It gives a more personalized experience to each guest while organizing data much faster than on a excel sheet that stuff have to manually update. It improves experience and reduced cost for business as well. It allows information to be reached anywhere and business can be taken home or traveled with. It brings a new level of security to businesses and customers and allows more flexibility in service in the hospitality industry.
  •  
    Cloud computing transforms hospitality by a offering seamless experience to customers while reducing obstacles to service from the staff side. It also offers individualized, quick solutions in an industry that is highly competitive.
henderson_goh

Computer And Hotel Industry | BNG Hotel Management Kolkata - 2 views

shared by henderson_goh on 26 Jun 22 - No Cached
  •  
    Highlights: 1) Computers are used extensively by lodging managers and their assistants to keep track of guests' bills, reservations, room assignments, meetings, and special events. In addition, computers are used to order food, beverages, and supplies, as well as to prepare reports for hotel owners and top-level managers. 2) As for front desk, these computers have an intricate soft ware called the Property Managemen System (PMS) to do all the check ins, guest accounting, and etc. 3) In the restaurant, lounge, or bar is a new computer entirely called a Point of Sale System (POS). This will collaborate with a PMS to bill guests for a meal and etc, but can also be used as a cash register. 4) The computer in the sales office, which software is most likely DelPhi which is a booking terminal. 5) Nowadays hotel without a computer is like a bank without a vault. 6) The PMS may interface with central reservation system(CRS) and revenue or yield management system.
  •  
    This article talks about the various types of computer systems in the hospitality industry, as well as their usage and benefits. Most of the common computer systems in the hospitality industry are PMS, POS, CRS, and DelPhi. A computer systems may be link to another to ensure streamline process. For example, the POS system at a hotel's restaurant can be linked to the PMS system at the front desk. That way, the guest's restaurant bill can be directly charge to his/her folio. Most of the large hotels do use computer systems. As the author mentioned, "a hotel without a computer is like a bank without a vault." In my opinion, hotels will not be able to deliver exemplary guest service without inventing in computer systems in today's competitive market.
artandmer

The augmented reality game is afoot at Moxy Hotels: Travel Weekly Asia - 1 views

  • The hospitality brand under Marriott Bonvoy’s portfolio has introduced an augmented reality experience for guests staying between 12 July to 31 December.
  • this experience starts off prior to guests even arriving at the hotel. Guests will be invited to scan a QR code with their mobile phones where a digital platform will launch for them to customise the skin tone, hairstyle, facial features, clothes and even accessories for their own avatar.
  • The “live in the moment” concept
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  • They can then scan a QR code at the bar to view holographic projections and take photos with their life-sized avatars as they sip their cocktails.
  • At the hotel’s 24-hour gym, guests can also launch their avatar which will take on the role as a workout buddy and task guests with fitness challenges. At Moxy’s round-the-clock Grab & Go self-service area that offers a range of snacks and beverages for guests to choose from, they can also unlock a challenge by taking a photo with their avatar and hashtagging #moxyuniverse. There’s another challenge to be unlocked in the guest room itself.
  •  
    AR is closer than you think! The Marriott Moxy brand is launching a limited-time AR experience at select hotels. QR codes, avatars, and holographs!
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