PlannerTech Show: Bringing Technology to Today's Event Planning - 2 views
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“It [Internet] is an amazing technology that makes us more efficient, makes us smarter, increases communication and truly improves our lives,” says Elizabeth Mazzei, director of partner solutions at Pogby. “I realized there really is no event all year long that focuses on technology for event professionals. How frustrating!”
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Technology is often overlooked by the event planners. It seems like it's the last part of the planning process. Possibly unknown to them, they leave it until the end or let someone else handle it. This is especially true when it comes to the Internet.
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PlannerTech will showcase presentations from a selected group of Internet technology companies catering to the event industry, including Event Leadership Institute, Event Farm, Hashable, IML, and ShareSquare. The showcase will be followed by a networking event, where event planners will be able to socialize with peers as well as learn more from the company representatives. Attendees will be able to get their pictures taken at the TwitPic Photo Booth as well.
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Nowadays, with the development of information technology, there are more and more event planners using technology to plan events. Technology will help them a lot during the process of event planning, technology makes the planning process be more and more efficient and faster than ever. In addition, it also help event planner find more information related to their event and give them more ideas to create an excellent event. Moreover, it also help planners to collect data and information in a logical way. All in all, technology not only changed our life, but also change the way the event is planned.
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Nowadays, there are still many event planner dislike use technology in their event planning. They either don't know about the technology or just simply don't know how beneficial it would be for their event. Liz King and Mazzei got together to plan the first inaugural PlannerTech event. PlannerTech will showcase presentations from a selected group of Internet technology companies catering to the event industry. The showcase will be followed by a networking event, where event planners will be able to socialize with peers as well as learn more from the company representatives.
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"Technology is often overlooked by the event planners. It seems like it's the last part of the planning process. Possibly unknown to them, they leave it until the end or let someone else handle it. This is especially true when it comes to the Internet."
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This article shows the importance of bringing technology to event planning. Once we take technology into account, event planning will become more and more meaningful and at the same time technology will change a little bit of event planning.