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Contents contributed and discussions participated by ggara004

ggara004

17 Must-Know Event Management Automation Tips | Cvent Blog - 0 views

  • meeting and events industry is big business, providing upwards of six million jobs, almost every one of them requiring some type of logistics management skills.
  • The U.S.
  • Maximizing your operational efficiencies during events — whether they're large, small, or in-between — can mean the difference between success and failure.
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  • Take capacity management, for example. If a room is unoccupied, or event space empty, a hotel or conference center loses money. Or food and beverage planning. In addition to having the right staffing for food preparation, service, and cleanup, you need accurate guest data to avoid costly over-ordering. 
  • Read on to explore automation’s impact on marketing, sales, and operations so that you can narrow down the best options for your hotels.
  • Marketing your event space is key to helping event planners, businesses and organizations discover your facility and services, especially when you consider 67 percent of the buyer’s journey is now conducted digitally.
  • Social media automation software is used to automate or semi-automate the process of sharing posts and content on social media channels to promote events.
  • For example, you could have one Facebook page for your hotel, and one for your event spaces
  • There are many benefits to email marketing, from saving money on printing and mailing to increasing attendee engagement and generating buzz.
  • Event planners begin researching venues online before contacting your sales team, and 3D floor plans help them visualize how their conference would fit your location
  • RFP management tools automatically prioritize and send responses to event planners and group business leads. This will help you reduce a major pain point for planners: the length of time it takes to receive hotel responses on RFPs
  • The meetings and events sector is competitive — drawing and landing group sales requires hotel CRM software that automatically scores leads and supports lighting-fast responses to RFPs
  • Think like an event planner when it comes to your meeting facility ingress and egress; give them access to electrical outlets and secure Wi-Fi networks to hook-up wireless printers that produce name tags as attendees sign-in
  • On-site meetings at events are important for attendees for many reasons, including cost.
  • Hotels such as Caesars have been testing mobile ordering technology for food to better cater to guests. Have event attendees share F&B preferences during check-in and automate push notifications to remind them of onsite cafes and restaurants before breaks. 
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    The event management space is more becoming more competitive. Now hotels and event planners are seeing these as an additional source of revenue. This article focuses on tips how events and conferences can use strategies to automate certain practices to capture a wider target audience all while spending less time and money.
ggara004

Ten Fresh Event Safety Tips for a Brave New World - 0 views

  • From eliminating foreseeable risks to being prepared for the worst, there’s never been a more critical time for event marketers to arm themselves with the intelligence and resources necessary to maintain safe and secure event
  • In the event of an emergency, especially a medical crisis, documenting the incident is vital to keeping insurance premiums in check and staff informed.
  • “You want to document everything to make sure your insurance is covered, your event is covered and everyone knows what happened,” says Connor Fitzpatrick, coo at event medical services company
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  • When it comes to selecting a location for your event, make sure the venue is willing to do its part to communicate key messaging to attendees. Remember: if an incident occurs, cooperation will be key.
  • Might sound like a no-brainer, but establishing exactly who is in charge of what and when can save precious minutes in an emergency. From brand ambassadors to event managers, everyone should be crystal clear about what their role entails.
  • “The key thing here is when it comes to decision-making, who is in charge?” says Shannon Jones, vp at Civic Entertainment Group. “The chain of command at an event needs to filter to the overall broader chain of command in an emergency situation as it relates to the company or brand.”
  • The uptick in terrorist attacks, including the Las Vegas shooting, which was executed from a hotel room and stands as the deadliest mass shooting in modern U.S. history, has many event marketers on edge. And while planning for these types of crises is essential, don’t assume that past tactics will be used at future events
  • The approach may vary depending on your budget, but implementing an attendee screening process is a highly effective security measure that can be executed before the event even begins. “Many events these days, particularly the corporate activation events, are free,” says Anthony Davis, president at AD Entertainment Services. “So, you have an audience that has not paid an admission or whatever format you use to access them.
  • Medical emergencies can, and do, occur at events of every variety, so having medical personnel on-site is crucial. Just as important is ensuring that the team is friendly enough for attendees to approach in the case of an emergency. Remember that uniformed first responders can be intimidating, especially in regards to drug-related incidents.
  • Hiring security staff is a great start when it comes to maintaining a safe event, but communicating your event’s layout, including areas of concern, is absolutely essential to getting the most bang for your security buck.
  • Bad news travels fast, so you have to be clear about who has the authority to develop crisis communications. (Hint: It’s not the guy handing out samples.)
  • You don’t want a brand ambassador or event staff taking it upon themselves to communicate what’s going on if there is some sort of emergency information. The cascade of information in that scenario is really critical as is deciding what the key points are and the information you want them to disseminate.”
  • When it comes to event safety and security, there is probably no more important document than your on-site emergency action plan. It’s an essential guide to navigating and preparing for foreseeable risks, informing event staffers of the appropriate safety protocol and ensuring insurance premiums don’t skyrocket
  • Every live experience is unique, so it’s important to establish priorities for taking action in a variety of emergency scenarios. If you fail to do so, you may find yourself in hot water with your employer, your insurance agency or the law.
  • In an industry that prides itself on producing unforgettable experiences, the last thing you want burning in your attendees’ minds is how poorly your staff handled an emergency. So, be informed, be attentive and be prepared—but don’t let the process get you down.
  • As Davis puts it, “For years we’ve taken it for granted that it’s a fun day, it’s a nice special event, let’s just get out and have fun. And we should still have that mentality. We shouldn’t let recent terrorist acts or potential acts deter us from producing special events. The onus is now on us to be more creative in terms of our staffing.”
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    This article reviews ten tips on how companies can better prepare for event security. Based on recent terrorism attacks, threats, and natural disasters it is important to prepare for any type of emergency especially in events. This article offers insight on tips to navigate event security. For example, one tip is to document everything. In any type of emergency, it is important to document names of attendees and employees who were involved in the crisis. This way if insurance or any assistance is needed, companies have detailed information of who was involved or affected by the disaster. This article is very useful because some things can be forgotten however this can be used as points to discuss other security measures.
ggara004

Hotel Accounting Software: Why Do Hotels Need Specialized Vendors Like M3? - 0 views

  • Accounting as a hotelier is a time and resource intensive process. Finding the right hotel accounting software can make or break your business – and potentially lead to efficiencies and cost-saving that can vault you ahead of your competitors.
  • Built by hoteliers, exclusively for hoteliers, the platform allows franchisees access to their financial and operating information in real-time with user-friendly reports
  • Accounting and business intelligence were burdensome processes that were preventing the brand from reaching their growth goals. Rather than continuing to focus on the older, expensive computer infrastructure, the company was interested in taking a proactive approach to manage assets and generate returns for owners
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  • Working to handle the needs of 24 properties, Coakley & Williams Hotel Management Company's two-person IT department found it was spending much of its time responding to simple requests for information
  • Additionally, by utilizing the Benchmarking tool in Operations Management when considering new properties, HP was able to view a quick snapshot of where the potential hotel compares with like brands in the system
  • After adopting a streamlined staffing model, HP Hotels needed to manage the bulk of their accounting above property, which would eliminate the need for full-service accounting staff at the hotel level
  • The solution directly addressed C&W’s needs by allowing each of its managed hotels to access its financial information directly and providing the ability to look at the day-to-day performance of each hote
  • Prior to the adoption of the M3 platform, the IT department, was spending up to 50 to 60 percent of their time serving as backups for information requests. Now, C&W’s IT staff says it spends less than 5% of its time on hotel-related issues, allowing the department to offer its services to other clients as a way to generate revenue for the company
  • Functionality: Allows each hotel to access its financial information directly and provides the ability to look at the day-to-day performance of each hotel. Business impact: The access to real time and individual hotel-specific information led to a 55% reduction in resources spent by IT on property-specific requests. This allowed IT to offer additional services to clients and generate additional revenue for the compan
  • On August 29, 2005, everything changed. Hurricane Katrina tore through the Mississippi Gulf Coast, destroying much of the Biloxi office of Encore Hospitality as well as flooding their IT room. Deploying their disaster-recovery plan, the team righted ship and ultimately moved to Dallas, TX, deciding on a location that was less at-risk for natural disaste
  • By implementing M3’s products and solutions, Encore was able to downsize its IT department to just two team members, and the offshore accounting team has been reduced to a few associates who input hotel accounting data remotely into Accounting Core
  • It’s evident that M3’s platform allows for resource efficiency as well as real time business intelligence and analytics, and the outcomes above speak to that fact. Adopting the M3 platform allowed for each company to streamline their headcount and accounting process, compare properties in real time, and secure their data in the event of a natural disaster. In the ultra-competitive landscape of hotel management, M3 has provided a leg up to HP Hotels, Coakley & Williams, and Encore and helps to ensure each company will stay ahead of the pack for years to come
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    This article references the specifics of the M3 platform, which is a more efficient accounting software for hoteliers. After several test runs, M3 has proven to help several properties streamline their accounting process, track data in real time and cut costs where possible.
ggara004

Addressing the Online and In-House Restaurant Guest Experience in 2020 | Hospitality Te... - 0 views

  • Industry experts have been looking ahead at what needs to happen with the restaurant guest experience in 2020
  • Online ordering is one of the biggest and most coveted conveniences in the industry this year. The restaurants that make ordering as convenient as possible are the restaurants that are going to be the most successful in 2020
  • Restaurants that utilize an online ordering system are able to grow their delivery revenue 30% more than those that do not
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  • What the
  • se statistics tell us is that customers don’t just want a way to order online and get food delivered. They want a convenient, intuitive system that can make the entire process easier
  • We are in the digital days, which means doing anything analog is going to be more challenging than it used to be. This includes getting customers into your physical restaurants
  • 25% of restaurant customers have used a self-ordering kiosk within the past three months—up 7% year-over-year
  • More than 65% of customers said they would visit a restaurant more often if self-service kiosks were offered
  • 30% of customers prefer to order from a kiosk vs. a cashier if the lines were of equal length
  • Kiosks streamline the ordering process to reduce wait times. They increase accuracy by sending orders directly from the customer to the kitchen staff without requiring anyone to serve as the messenger. They improve the speed of service by cutting out additional steps between when an order is placed and when it goes into the queue. All of this helps to improve the customer experience, and boost your profits at the same time
  • Downtime means that y
  • ou can lose out on sales and irritate your customers both now AND in the future. This isn’t a risk that restauranteurs can take in a competitive market
  • In order to beat your competitors, you must offer an experience that provides more value, takes less time, and requires less effort. Fortunately, this is easy to do with the right technology at your disposal
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    This articles refers to the restaurant industry and how technology has helped it enhance the customer experience moving forward. For example, it touches on topics such as mobile and online ordering, in-house experience, and internet connectivity. The most interesting point was the topic of self-service as part of the in-restaurant experience. It refers to data of how a customer would prefer to use a self-ordering kiosk if it were offered. More fast food restaurants like McDonalds and Taco Bell seem to be embracing the unattended POS, which per the article appears to be a growing trend.
ggara004

Why the GDS system is still as important as ever for hotels - HotelREZ Blog - 1 views

  • There are four distribution channels that make up the GDS, namely Amadeus, Galileo, Sabre and Worldspan. Despite generating billions of dollars in sales year on year, we’ve heard many hoteliers refer to the GDS booking engine as “dying”, “outdated” and “disappearing.
  • In fact, over 600,000 travel agents use the GDS to book flights, hotel rooms, car rentals and destination activities every single da
  • GDS production continues to grow year on year by as much as 5% to 10% worldwide
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  • The GDS, as a viable revenue channel continues to experience strong annual growth and is not going away any time soon.
  • The GDS allows all expenses to be tracked, making it easy and user-friendly for companies to make hotel reservations for their employees
  • Corporate guests are ideal customers because they tend to use other hotel services, such as the restaurant or spa, increasing incremental spending per room.
  • he majority of business and leisure travel from the United States is booked via the GDS, and bookings from countries such as Russia, Japan, India and China is on the increase
  • This is particularly the case if you’re looking to increase corporate business, as the GDS is a huge corporate bookings sourc
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    This article explains the benefits of Global distributions channels in the hotel industry, The benefits listed are strong continuous annual growth, more corporate bookings, worldwide exposure. and significant revenue stream for any hotel. The most significant point was the topic of an increase in corporate bookings. Large companies use GDS to track their employees travel expenses. This is efficient because companies are able to use this system to manage costs and expenses of travel. Although some hoteliers may say this "dying", it appears GDS is still generating business and revenue for many companies.
ggara004

Travel Tech Execs Take Shine Off Cloud Computing by Highlighting Hidden Perils - Skift - 1 views

  • Moving travel company software to the cloud has proved tricky, some travel technology executives said this week in moments of candor. Absent strategic thinking, shifting systems from mainframe computers to public internet-based services from Amazon Web Services, Google Cloud, and Microsoft Azure can waste resources
  • he executive bluntness is a counterweight to recent industry hype about cloud services
  • Advertising campaigns have promoted the cloud’s potential cost savings for companies as they switch from investing in, and maintaining, servers to buying the computing power as they need it. But they ignore some practical challenges. Travel executives have found that they must shift their services over to the cloud in stages, and the phased shift can lead to escalating cost
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  • The travel industry is behind the retail and financial sectors when it comes to tapping the maximum benefits of the cloud, which includes being able to make use of sophisticated services like machine learning techniques for data analysis, said Nicolas Nelson, chief information officer of Air France
  • Some retailers, like Home Depot, have gone further by migrating their warehousing and operational data to the cloud, which lets them use analytical tools to more effectively manage their inventory and processes,” said Strong. “That’s a next wave opportunity for travel companies
  • Amadeus, for example, plans to move its applications to run on the public cloud across multiple regions
  • Cloud systems can be more elastic and flexible, said Rafael Achaerandio, head of Azure development advocacy and app innovation cloud sales at Microsoft. The cloud can let an airline or online travel agency deploy its applications around the world with the tap of a button, which was virtually impossible with its legacy data center
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    This article references the hidden costs of cloud computing. It advises how retail companies such as Home Depot have been successful in their transition to cloud computing however the hospitality industry falls behind. Businesses such as Expedia try to educate their engineers of the cost of cloud services and advises them to use it wisely. It appears to be that the hospitality industry still lags on the technology wave, as it continues to "remain a hybrid of newer and older technology".
ggara004

Hotel Management Information System - 1 views

  • A hotel management information system, or MIS, helps ensure that all operations run smoothly to provide guests with the best possible experience
  • A hotel management information system streamlines processes and activities
  • As another example of a business information system in hotels, think about restaurants, bars and coffee shops all under the same roof in the hotel. Each needs an inventory system and a point-of-sale system
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  • Choosing the right hotel management information system depends on the organization's need
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    This article emphasizes the importance of management information systems within the hospitality industry. Depending on an organization's need, whether a restaurant, hotel or bar, there are specific programs that can assist the company in streamlining processes and activities. This allows the company to access the companies data to ensure efficient operations. The importance of management information systems is evident even in hotels through the housekeeping department. Per the article, these systems allow for management of workflow, priorities and tasks.
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