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Janine Shea

To Fight Climate Change, College Students Take Aim at the Endowment Portfolio - NYTimes... - 0 views

  • In recent weeks, college students on dozens of campuses have demanded that university endowment funds rid themselves of coal, oil and gas stocks. The students see it as a tactic that could force climate change, barely discussed in the presidential campaign, back onto the national political agenda.
  • “Our students are already demanding action, and we must not ignore them.”
  • But at colleges with large endowments, many administrators are viewing the demand skeptically, saying it would undermine their goal of maximum returns in support of education.
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  • At Harvard, which holds the largest endowment in the country at $31 billion, the student body recently voted to ask the school to do so. With roughly half the undergraduates voting, 72 percent of them supported the demand.
  • Mr. McKibben’s goal is to make owning the stocks of these companies disreputable, in the way that owning tobacco stocks has become disreputable in many quarters.
Janine Shea

Richard Florida - The Atlantic Cities - 0 views

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    Articles
Janine Shea

Page 2 The Biggest Trends in Business for 2013 | Entrepreneur.com - 0 views

  • Big Data is the vast (and ever-growing) stockpile of information too large for companies to store in-house--let alone analyze.
  • "For so long, we've focused on human-powered businesses, and now we're transforming into data-driven organizations that are bringing a level of customer centricity that we've never seen before,"
  • enture capital firms invested $2.47 billion in fields around big data in 2011, nearly 10 percent of all money distributed.
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  • "It's as sound a bet for us today as investing in PC-related technologies in 1981 or in internet-enabling technologies in 1994."
  • Currently healthcare providers throw 90 percent of that information away.
ccfath

What's really killing energy behavior change? - Green Biz - 0 views

  • This incredibly strong “it’s not my fault” mentality creates a huge challenge for energy conservation behavior change.  According to social scientist J.B. Rotter, perceived locus of control strongly influences whether behaviors are thought to be “instrumental for goal attainment.”
  • An applicable psychological concept for this situation is called learned helplessness, which develops when people take actions to address a problem that ultimately fail, thereby solidifying the conclusion that they have no control.
  • Learned helplessness often translates into a serious motivation problem. Those who have failed at previous tasks are more apt to conclude that they can’t succeed in the future. According to pioneering researchers Steven Maier and Martin Seligman, “Exposure to uncontrollable events interferes with our ability to perceive contingent relationships between our behavior and outcomes.” 
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  • But if we see bill reductions when we change our behaviors and make improvements, the more we believe we can act to reduce our bills, and the more likely we are to do more.
  • In order to combat learned helplessness and shift the perceived locus of control for energy, we believe that a systemic disruption is needed.
  • We’ve got to shift the perceived locus of control by creating bill reduction “wins” for consumers before we’ll see real, lasting, behavior change.
    • ccfath
       
      Interesting concept about behavior change and learned helplessness. Relates to GroundUp 'Placemaking' idea in that many people may not know how to directly influence what is built in their place.  A disruptive technology can change that.
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    Article about difficulty of behavior change due to perceived 'locus of control'. 
Janine Shea

The Challenges of Living Large: Scaling Up Sustainable Urban Growth | BSR Insight | BSR - 0 views

    • Janine Shea
       
      Get city departments talking to each other - breaking out of their silos! More accessible ways to communicate with each other - CASUAL, i.e. social network
  • Just like in corporations, setting goals and having a vision proves to be an essential start for cities that want to engage business.
  • Matthew Lynch, the project lead, said one of the main success factors is the opportunity for direct and open dialogue. “
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  • The companies in the UII are engaging collaboratively with cities upstream in the planning process, demonstrating the value of the early involvement of business and showing how a multisector group of leading companies can help cities find integrated solutions to interconnected challenges,” he said.
  • The “solution landscape” presents a menu of potential options for cities to address their key sustainability challenges. Lynch said one of the main success factors is the opportunity for direct and open dialogue. “Business adds value by being involved in the beginning, looking at the big plan, and looking at the issues landscape and challenges,” he said. WBCSD decided to work with multiple companies as opposed to a more ad hoc engagement to encourage the idea that it was business, not just individual companies working with cities.
  • The WBCSD expects that companies will use the landscape reports to refine their own approaches to working with these cities, targeting specific challenges and opportunities.
  • One significant challenge with deploying sustainable infrastructure solutions in cities is the vastly different time cycles used by business and government.
  • “Our experience is that building trust is critical.
  • there’s a “need for better coordination and understanding among governments, industries, and NGOs so that cities holistically plan for and build the infrastructure of tomorrow rather than create an infrastructure of mismatched components and potentially stranded assets.
  • “The aging population is the fastest-growing cohort, yet most of our cities are designed by men for young men in commerce,” he noted. How will women, children, and the elderly thrive in those cities?
  • At BSR, we know that when business engages stakeholders proactively, the insights gained will lead to more informed decision-making, more valuable collaboration, and more inspired business models.
  • The sooner meaningful engagement is at the forefront of the sustainable urban infrastructure agenda, the sooner we can hit fast-forward and have a chance at truly sustainable growth.
Janine Shea

How the Experts Would Fix Cities (part 2) - 0 views

  • What role are public-private partnerships going to have in funding development in cities? Is that just happy talk or is there reality to it? Hsu-Chen: It’s very real talk. And we’re getting smarter and better at it. Right now a lot of the incentives the city offers are around getting the right density at transit nodes. Kate and I worked together on a project just a couple years ago—Kate in the private sector, I in the public—to deliver a new state-of-the-art skyscraper right across the street from Pennsylvania Station.
  • In Europe you have a strong central government that can come in and work with the private sector to deliver something locally. Here it’s up to the municipalities to figure out how to use those public-private partnerships at the local level to deliver the types of benefits that Edith was talking about.
    • Janine Shea
       
      Facilitate public-private partnerships at the LOCAL LEVEL
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  • At a time when some technologists talk about telecommuting, what makes you so sure that cities will continue to grow at the kind of pace that we’re talking about? Hoornweg: Well, people want to be with other people. Entrepreneurs want to be with other entrepreneurs. The idea that they could live anywhere is very much available to them. But they’re not choosing to.Ascher: It’s not just on a neighborhood level. It’s also on a business level. You want to interact with your business counterparts face to face. The physicality of a city is still so important.
Janine Shea

Opinions differ on the future of sustainable investing | GreenBiz.com - 0 views

  • In an article titled "Relevance Achieved" in the fall 2012 issue of Green Money Journal, Amy Domini of Domini Social Investments commends sustainable investors for their successful campaign to pressure corporations into issuing sustainability reports. What was a rare occurrence 30 years ago is now practiced by more than 80 percent of companies, she writes.    As a result, regulators are now more willing to mandate that companies report on issues such as greenhouse gas (GHG) emissions and asset managers are increasingly considering environmental, social, and corporate governance (ESG) factors in their investment analysis. And academics are reporting more and more examples of outperformance by leading sustainable firms.  "As society sees the full cost of traditional business behavior," Domini concluded, "SRI (socially responsible investing) will be embraced as the single most important lever towards building a better world than the planet has ever seen." 
  • Contrasting the growth capitalism still dominant today with sustainable capitalism, Joe Keefe of Pax World writes, "The sustainable investment community's role is vital because the fundamental struggle is between a long-term perspective that fully integrates ESG factors into economic and investment decisions and our current paradigm which is increasingly organized around short-term trading gains as the primary driver of capital investment and economic growth regardless of consequences/externalities." 
Janine Shea

Top Five Most Sustainable Cities in the World - ecomagination - 0 views

  • “Why do we do all this?” former Mayor Gavin Newsom said in a 2008 interview. “Because it’s the right thing to do. We’re consistently among the top travel destinations in the world. We think people are attracted to the values of this city.”
  • “There is no endeavor more noble than the attempt to achieve a collective dream. When a city accepts as a mandate its quality of life; when it respects the people who live in it; when it respects the environment; when it prepares for future generations, the people share the responsibility for that mandate, and this shared cause is the only way to achieve that collective dream.”
Janine Shea

How the Experts Would Fix Cities (part 1) - Businessweek - 0 views

  • What role are public-private partnerships going to have in funding development in cities? Is that just happy talk or is there reality to it? Hsu-Chen: It’s very real talk. And we’re getting smarter and better at it. Right now a lot of the incentives the city offers are around getting the right density at transit nodes. Kate and I worked together on a project just a couple years ago—Kate in the private sector, I in the public—to deliver a new state-of-the-art skyscraper right across the street from Pennsylvania Station.
  • The world has become increasingly urban—more than 50 percent of the globe’s population now live in cities. How can we make them more sustainable, efficient, and prosperous?
  • We don’t have a strong central government. We have a federal system.
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  • In Europe you have a strong central government that can come in and work with the private sector to deliver something locally. Here it’s up to the municipalities to figure out how to use those public-private partnerships at the local level to deliver the types of benefits that Edith was talking about.
    • Janine Shea
       
      Work with cities and investors to facilitate public-private partnerships at the LOCAL LEVEL
    • Janine Shea
       
      Corroborates Richard Florida's research - Rise of the Creative Class
  • Generally, cities are very good at talking to each other. Mayors talk to mayors. City officials talk to city officials. The lessons that are starting to really take root are that there’s safety in numbers.
  • We’ve also gravitated toward the idea that economic development is really the result of creating a city where people want to live. It’s the attraction of human capital. If you can attract highly educated people from other parts of the country and keep your own best and brightest, chances are the job creators are going to be successful. And people no longer chase jobs. Jobs chase people.
  • At a time when some technologists talk about telecommuting, what makes you so sure that cities will continue to grow at the kind of pace that we’re talking about? Hoornweg: Well, people want to be with other people. Entrepreneurs want to be with other entrepreneurs. The idea that they could live anywhere is very much available to them. But they’re not choosing to.Ascher: It’s not just on a neighborhood level. It’s also on a business level. You want to interact with your business counterparts face to face. The physicality of a city is still so important.
  • What kind of people are going to live in these cities that will be growing so quickly the next couple decades? Will retirees want to be in them? Families? Or will they have to flee because they won’t be able to afford them? Hoornweg: All of the above. With good city management, a city is attractive to everybody. There are really interesting studies coming out of the Santa Fe institution that basically say that if there were no externalities for traffic or whatever, the human population would like to live in one city, because we really like being with each other.
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    Corroborates 'Rise of the Creative Class'!   Public-private partnerships at the LOCAL level
Janine Shea

FTSE Group, USGBC, NAREIT Develop Investable Green Property Indexes - 1 views

  • “To date, no comparable benchmark has been available. We’ve already received expressions of interest from many large asset owners concerned about their exposure to a rapidly changing sector directly affected by the transition to the low carbon economy.”
  • The new indexes will be a milestone for real estate investment worldwide and will enable more real estate investors and managers to integrate sustainability factors into their strategies – both as benchmarks and as the basis for investment products.”  Rick Fedrizzi, President, CEO & Founding Chair, USGBC said, “Green building is a win-win, offering both environmental and economic opportunity. Greater building efficiency can meet 85% of future demand for energy in the United States and a commitment to green building has the potential to generate 2.5 million jobs. The sector has seen incredible growth and is projected to add $554 billion to the U.S. economy each year. This partnership creates significant investment opportunities for those ready to participate in this growing market.”
Janine Shea

Buick Underwrites MSN Travel Show 'Re - Discover' - NYTimes.com - 0 views

  • While it resembles conventional travel shows, the series turns out to be a vehicle for, appropriately enough, a vehicle. “Re: Discover” is underwritten by Buick
  • Some New York episodes, for example, feature Karen Washington, a community activist who has been instrumental in the urban farming effort to turn empty lots into community gardens.
  • senior brand strategist
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  • ensuring the cars were in the storytelling
  • the series is aiming for something more subtle: instilling in viewers an affinity for Buick.
  • “Buick is enabling the entire experience
  • Russ Axelrod
  • Buick models, particularly the Regal, appear only incidentally in the videos, as in product placement deals in television shows or movies. Specifically, participants drive from one establishment or attraction to another in Buicks, but never mention the brand.
  • “If I’m a consumer coming to the site, the underlying message is that Buick gets me, that they understand what I like on a content basis, and if they understand what I like on a content basis maybe they’ll understand me on a vehicle basis.”
  • It is no coincidence that the brand is, through the series, encouraging a fresh look at cities at the same time its ads encourage a fresh look at its cars.
  • “Buick is sort of trying to reinvent itself in the eyes of the consumer,”
  • Cities are reinvigorating themselves and being discovered in a new way, whether it’s Miami or L.A. or New York, and that’s what Buick is trying to get across as well.”
  • Buick has been the company’s fastest growing brand
  • “We talked about Detroit, and we love Detroit, but it’s not in the original batch of cities because we do quite well there as it is,” said Mr. Casmon of Buick. “Los Angeles, Miami, New York — in some of those markets we don’t have as strong a position, and we’re hoping to reintroduce the Buick brand to that audience, especially those who drive imports who are not familiar with Buick right now.”
Janine Shea

The Most Overlooked b2b Funding: Customer Funded Development | Tech Wildcatters - 0 views

    • Janine Shea
       
      How effective has the Urban Investment Group been since active?  Good business flow? Meeting target returns, objectives?  How do they currently source their investments - are they satisfied with these solutions?
  • how do you keep the IP? First of all, this only works when you’re developing IP that is not in one of the sponsoring company’s lines of business.
  • In the case of adding to their product mix, licensing and royalty deals can be made to keep the IP in your company. You may even offer to pay back the development costs as you grow your company. However, if you’re building something that the sponsor will use in operations, it’s unlikely they want to be out there selling it, so act under the assumption that they don’t want to own the IP. It’s all in the contract, so get a good lawyer. NEVER do this part yourself.
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  • Who is your decision maker? Who is your champion?
  • Is this a product they could sell or is it for operations?
    • Janine Shea
       
      Operations
  • In CFD, more so that any type of sale, you are not selling a product. Because nothing is built yet (or at least finished), you’re selling your ability to solve a problem for a group of individuals. Those individuals are probably looking at that problem a lot differently than you are, and through the lens of many conflicting or ambiguous goals. Rather than speculate and depend on your own understanding of the problem, you have to get into their heads. In short, you have to ask AND listen. They will tell you. But you will miss it if you’re not open to it. In the words of one of the world’s great innovators, Steve Jobs, you have to go in with a Beginner’s Mind.
  • The easiest way to get a customer to pay for development is to know that they’re facing some major change or challenge, and they have no other choice but to find a solution.
Janine Shea

5 Ideas for Pinterest Boards That Can Help Build Your Brand | Entrepreneur.com - 0 views

  • Pinterest recently launched business accounts, allowing users to define their accounts as businesses or brands
  • video? You could pin the image of that content with a live link to download the paper or play the video on your website.
  • Try a virtual focus group by creating a Pinterest board that allows you to test what your target market thinks. Brand managers can post and pay attention to what is getting liked, repinned and commented on, then pivot as needed. Beyond seeking feedback on products and services, you could ask for opinions on a particular aspect of your business.
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  • Events
  • Makeovers
  • Company culture. Generate greater customer engagement by giving your clients an inside peek at your business through a board or boards that offer a feel for your company's style, ideas, projects and commitments.
Janine Shea

Forget Networking: Connecting - 0 views

  • says he has never been to an official networking event. Instead, he advises, join organizations that focus on the events and activities you love.
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