Group items tagged

"It's as sound a bet for us today as investing in PC-related technologies in 1981 or in internet-enabling technologies in 1994."

Currently healthcare providers throw 90 percent of that information away.

Events

Makeovers

Company culture. Generate greater customer engagement by giving your clients an inside peek at your business through a board or boards that offer a feel for your company's style, ideas, projects and commitments.

Create a strong 'hook' statement.

focus on the benefits you're providing.

following up your hook statement with an engaging story

Also consider packaging your product with a bonus -- an exclusive incentive which they'll only get if they act now.

This allows your offer to become time-sensitive and inspires customers to take action.

At a time when some technologists talk about telecommuting, what makes you so sure that cities will continue to grow at the kind of pace that we’re talking about? Hoornweg: Well, people want to be with other people. Entrepreneurs want to be with other entrepreneurs. The idea that they could live anywhere is very much available to them. But they’re not choosing to.Ascher: It’s not just on a neighborhood level. It’s also on a business level. You want to interact with your business counterparts face to face. The physicality of a city is still so important.

In Europe you have a strong central government that can come in and work with the private sector to deliver something locally. Here it’s up to the municipalities to figure out how to use those public-private partnerships at the local level to deliver the types of benefits that Edith was talking about.

Generally, cities are very good at talking to each other. Mayors talk to mayors. City officials talk to city officials. The lessons that are starting to really take root are that there’s safety in numbers.

We’ve also gravitated toward the idea that economic development is really the result of creating a city where people want to live. It’s the attraction of human capital. If you can attract highly educated people from other parts of the country and keep your own best and brightest, chances are the job creators are going to be successful. And people no longer chase jobs. Jobs chase people.

At a time when some technologists talk about telecommuting, what makes you so sure that cities will continue to grow at the kind of pace that we’re talking about? Hoornweg: Well, people want to be with other people. Entrepreneurs want to be with other entrepreneurs. The idea that they could live anywhere is very much available to them. But they’re not choosing to.Ascher: It’s not just on a neighborhood level. It’s also on a business level. You want to interact with your business counterparts face to face. The physicality of a city is still so important.

What kind of people are going to live in these cities that will be growing so quickly the next couple decades? Will retirees want to be in them? Families? Or will they have to flee because they won’t be able to afford them? Hoornweg: All of the above. With good city management, a city is attractive to everybody. There are really interesting studies coming out of the Santa Fe institution that basically say that if there were no externalities for traffic or whatever, the human population would like to live in one city, because we really like being with each other.

choose the type of person that could best deliver that message. "You’re creating a persona," Ardakani says. Is it feminine or masculine? Mainstream or quirky? Opinionated or open-minded? If your business was a human being, who would it be and what would it care about?

Founder Azita Ardakani redefined Foodily's core value, saying it gives you the opportunity to spend more time eating at home with family and friends. On social media, she asked consumers to share their favorite dinner table memories and what it means to them to eat at home. "We saw a natural conversation erupting," she says.

What made Ardakani’s interpretation of Foodily's core value so much more successful was that it created an opportunity for human connection.

Your real value is about what you believe in, what you’re trying to do in the world, and how you make others’ lives better.

You might ask: How is your product being created? What is your office culture? You're looking for the thing that your organization truly cares about -- an aspect of your business that makes you unique and valuable to the world around you.

we have pioneered innovative analytical tools and formed strategic partnerships that bring together investors, developers and entrepreneurs, enabling us to deliver capital precisely where it will do the most good.