Skip to main content

Home/ GroundUp Bookmarks/ Group items tagged Sharing

Rss Feed Group items tagged

Janine Shea

Project for Public Spaces | Place Capital: The Shared Wealth that Drives Thriving Commu... - 0 views

  • Place Capital can be defined as the shared wealth (built and natural) of the public realm – and it is increasingly becoming society’s most important means of generating sustainable economic growth for communities.
  • Where Place Capital is strongest people actually compete to contribute to this shared wealth, often changing their behavior in ways that ultimately support the value the place gives to others.
  • Public markets, town commons, and communal wells are early examples of human efforts to create these ‘shared value generators’ in physical places. Today, public places receive relatively little focus and investment above the necessary infrastructure and facilities to support production and distribution.
  • ...11 more annotations...
  • Why we are failing to generate place capital
  • Along with the homogenizing forces of globalization, the increasingly placeless nature of our built environment tends toward homogeneity and is created with less participation and resources and less creative processes.
  • Placemaking for these purposes can be defined as the empowerment and engagement of the individuals in a community to participate in, understand and contribute to the evolution of the spaces that define that community. Placemaking however, is not a new profession, discipline or field of study, but a growing movement that is bringing out the best of professional knowledge and skills while supporting the communities in connecting to places and taking ownership over the planning process and the emerging results.
  • We are more discerningly and deliberately choosing to identify ourselves with places we feel express our identity, or to use places as a way to express our identity. Now, more than ever, we go were we like.
  • We are left only to be passive consumers.
  • The efforts people undertake to improve places that matter to them – Placemaking
  • Seeing ourselves as co-creators of these places, through our relationships as participants, or as placemakers, elevates our role in society to builders of civilization.
  • With the increasing importance of place comes the prioritization of happiness as a desired outcome and goal of human settlements. Experiencing a comfortable, engaging, sociable place is offering a compelling opportunity for happiness.
  • seeing a sense of place as an increasingly important -even vital- part of our lives.
  • But places are not just defining our communities; they are emerging as the leading factor in defining the global economy and human progress.
  • In light of this inevitable trend, communities need to define themselves as places to attract place building business and business models need be directly responsive to the places and communities they are meant to serve.
Janine Shea

Mutual Fund Designed to Help Banks Meet Their Community Reinvestment Act Investment Exa... - 0 views

  • The CRA was created in 1977 and mandates that banks make credit and capital available to low- and moderate-income communities.
  • Launched in 1999, the Fund’s CRA Shares are designed specifically for banks looking to receive positive consideration on the investment test portion of their CRA exam. Once a bank makes an investment in the CRA Shares, the Advisor confirms its targeted assessment area(s) and begins seeking CRA-qualified investments in those counties. From a financial standpoint, each bank owns a pro-rata share of the Fund whereby the risks and returns are diversified among all the shareholders. The Fund invests primarily in government-related subsectors of the bond market that support community development such as agency-backed securities and taxable municipal bonds.
  • The CRA Qualified Investment Fund CRA Shares has provided solid performance throughout its history.
  • ...1 more annotation...
  • “The Fund allows banks the opportunity to invest in a vehicle that targets community development capital to their local markets,” said Barbara VanScoy, senior portfolio manager at Community Capital Management. “Many of these markets may be areas that banks have difficulty in reaching. We also work closely with bank examiners and our bank shareholders to ensure that the Fund’s investments are compliant with the regulations and respond to changing community development needs.”
Janine Shea

Measuring Shared Value: Not Your Father's CSR - Net Impact - 0 views

    • Janine Shea
       
      Benefits to end-user engagement 
  • Similarly, Intel has achieved global market leadership in the growing global technology education market through its rigorous approach to measuring shared value. Key to Intel’s success, says Barbara McAllister, is understanding “what works” for students and teachers and to incorporate that knowledge into product design and deployment. Ongoing tracking of product performance in the classroom, as well as post-sales measurement of educational outcomes, provides insights to improve the product design and delivery, which ultimately improves the effectiveness of Intel’s education technology solutions and leads to additional sales and greater market share.
Janine Shea

Thanks for Not Sharing - NYTimes.com - 0 views

    • Janine Shea
       
      Social pressure compels greater use!
    • Janine Shea
       
      Or avoidance...let's test what's more common
  • oversharing and status anxiety, the two great scourges of the modern world.
  • But that would be to debase the word “information.”
  • ...3 more annotations...
  • But there is a new urge to behave as if life were some global high-school reunion at which everyone has taken some horrific tell-all drug.
  • being anxious that our status might be falling or — the horror, the horror! — disintegrating
  • Number of Twitter followers shrinking or not growing as fast as your friends’? Status anxiety attack begins. No e-mails or texts received in the past 78 minutes? Status anxiety attack accelerates. Got unfriended or discover by chance on LinkedIn that your 29-year-old college roommate is now running an agribusiness fund out of St. Louis that has assets of $47 billion and owns half of Madagascar? Status meltdown kicks in. The only antidote, the only means to push that status up again, it seems, is to keep sharing more and more.
Janine Shea

The 15 Best Facebook Pages You've Ever Seen - 0 views

  • Threadless also carries over important functionality from its core website, allowing users to vote for t-shirt designs and enter design contests. Threadless does a great job of creating a fantastic user experience that doesn't require the user to leave Facebook
  • The company also shares a ton of great images on its wall that generate a huge amount of engagement.
  • Zappos has an amazing like gate that sits next to a featured photo submitted by one of its fans. Users can also easily join the company's VIP program from the page.
  • ...6 more annotations...
  • They have a like gate with a very compelling call-to-action. They also have a customer photo generator application that allows users to customize their Facebook profile picture with their favorite NHL team.
  • It uses social proof and data from Facebook to actually show why people like the Bing page
  • Beyond an awesome gift card app, Starbucks uses its page to run contests for seasonal products and also offers a slick store locator application.
  • The Burt's Bees Facebook Page uses a customer tab to aggregate the global online word-of-mouth buzz about its products in an interesting and unique way.
  • Sometimes the best way to build a community is through a shared cause.
  • interesting and engaging content. It shares a TON of great videos that are both educational and entertaining.
Janine Shea

Top Five Most Sustainable Cities in the World - ecomagination - 0 views

  • “Why do we do all this?” former Mayor Gavin Newsom said in a 2008 interview. “Because it’s the right thing to do. We’re consistently among the top travel destinations in the world. We think people are attracted to the values of this city.”
  • “There is no endeavor more noble than the attempt to achieve a collective dream. When a city accepts as a mandate its quality of life; when it respects the people who live in it; when it respects the environment; when it prepares for future generations, the people share the responsibility for that mandate, and this shared cause is the only way to achieve that collective dream.”
Janine Shea

Ed Norton's Crowdrise Brings Fundraising (And Fun) To The Masses | Co.Exist: World chan... - 0 views

    • Janine Shea
       
      "GroundUp is a personal narrative platform where you anchor your local life." Envision a future where folks are as closely identified with their 'local community personas' as they are with their broader 'second lives' on Facebook and Twitter
  • There’s a new era of social networking that’s taking shape around charitable giving. Younger people are rapidly adopting these new tools, and learning to use them in more and more substantive ways, to go beyond mere socializing and make these tools extremely productive. We’re seeing the sphere of social networking mature in a way that’s very exciting. People who continue to dismiss these social platforms as "a waste of time" or "just social chatter" are missing the boat. This is how people interact with each other and get things done. They share their personal and professional lives online. It should be no different when it comes to their philanthropic lives. More and more, we’re seeing the Crowdrise community share their charitable efforts with their social networks, both as a way to highlight their own commitment to a cause and as a very efficient way to turn their friends and family into new supporters.
  • They say “time is money,” but time is also an irreplaceable and personal connection to a cause.
  • ...18 more annotations...
  • that time binds you to the mission of an organization in a way money cannot.
  • I like to give my time because it feels good to connect personally with a cause. If you’re someone who is fortunate enough to be able to commit both time and money to a cause you care about, well that’s double the happiness.
  • I realized there needed to be a way for people, including myself, to give and fundraise money for causes in an easy and fun way.
  • I think generosity can take many forms … financial, effort, emotional … but at its core it’s rooted in the realization that you get a good feeling from seeing happiness bloom in someone else
  • healthy environment
  • All the young people I see using Crowdrise every day, putting their creativity and effort into making a positive impact on the world. 
  • United Airlines committed to match every dollar up to $100,000
  • ountless Crowdrise users have started their own campaigns to support relief efforts in affected communities.
  • hat tends to be through peer-to-peer fundraising, and Crowdrise enables people to get the word out quickly to their networks and raise as much money as possible in a short period of time.
  • It’s a platform to allow anyone to fundraise for a cause, and it does it with a laid-back and funny attitude that undermines the self-seriousness of a lot of philanthropy.
  • I think people like our voice because it’s authentic. We believe giving should be easy and fun. People like engaging with something that is real, not some generic text.
  • Crowdrise is based on an idea of "sponsored volunteerism."
  • cultivated a new generation of young activists who manage not to take themselves too seriously in the process.
  • Why does the Crowdrise brand of irreverence and humor work?
  • We’ve found the more off the wall the incentives, the higher the engagement
  • there’s truth to our saying
  • “If you don’t give, no one will like you.”
  • You have called Crowdrise a “personal narrative platform where you anchor your activist life." Do you envision a future where folks are as closely identified with their "giving back personas" as they are with their “second lives” on Facebook and Twitter?
Janine Shea

How to Tell Your Company's Story | Entrepreneur.com - 0 views

  • Establish common language.
    • Janine Shea
       
      HUGE for us to nail down
  • Ask a handful of people in various ranks and roles to share five adjectives they'd use to describe the company and two aspects of the business that are unique or valuable. Look for themes or especially strong responses, and synthesize them into a clearly defined description
  • That clarity leads to a real and relatable persona that helps you build a loyal customer base. "The brands that have been most successful in the social space have humanized their business"
  • ...5 more annotations...
  • choose the type of person that could best deliver that message. "You’re creating a persona," Ardakani says. Is it feminine or masculine? Mainstream or quirky? Opinionated or open-minded? If your business was a human being, who would it be and what would it care about?
  • Founder Azita Ardakani redefined Foodily's core value, saying it gives you the opportunity to spend more time eating at home with family and friends. On social media, she asked consumers to share their favorite dinner table memories and what it means to them to eat at home. "We saw a natural conversation erupting," she says.
  • What made Ardakani’s interpretation of Foodily's core value so much more successful was that it created an opportunity for human connection.
  • Your real value is about what you believe in, what you’re trying to do in the world, and how you make others’ lives better.
  • You might ask: How is your product being created? What is your office culture? You're looking for the thing that your organization truly cares about -- an aspect of your business that makes you unique and valuable to the world around you.
Janine Shea

10 Tips for Small Business Social Media Success | Lendio - 0 views

  • As a rule of thumb, a couple of posts before noon and another couple of posts in the afternoon is a good place to start. If you only update your Facebook (or any social media status) every week or two, people will lose interest and nobody will follow you. Give your customers a reason to keep in touch with you by providing information that they will find interesting, will be helpful, or is fun.
  • Lendio online marketing via pay-per-click drives a lot more leads than this blog, our social media, or any of our content marketing, but it’s an important part of what we do everyday to share information and build relationships with our customers and future customers.
Janine Shea

Global Impact Investing Network - 0 views

  • Impact investments are investments made into companies, organizations, and funds with the intention to generate measurable social and environmental impact alongside a financial return.
  • A rapidly growing supply of capital is seeking placement in impact investments across geographies, sectors, and asset classes, with a wide range of return expectations.
  • This investment interest is sparking the emergence of a new industry that operates in the largely uncharted area between philanthropy and a singular focus on profit-maximization.
  • ...6 more annotations...
  • Private equity funds
    • Janine Shea
       
      HUGE! The exact market inefficiency I've been saying (poor matching of capital supply to investment opportunities) is the considerable roadblock preventing the proliferation of sustainable development
  • Prominent family offices are actively seeking investment partnerships that can help them source, vet, and execute impact investment deals in sectors ranging from sustainable agriculture to healthcare to urban infrastructure.Private foundations are seeking to partner with investment banks and development finance institutions to make impact investments in areas related to their social missions.
  • Despite this momentum, the weakness of market mechanisms (such as rating agencies, market clearinghouses, syndication facilities, investment consultants) creates debilitating inefficiency that hampers investment. The nascent industry remains beset by inefficiencies and distortions that currently limit its impact and threaten its future trajectory: Investors are largely unable to work together effectively given a general confusion of terminology. This limits investors' ability to share knowledge and co-invest, which perpetuates inefficiency and fragmentation in the field. The absence of basic market infrastructure, like standards for measuring and benchmarking performance, constrains impact and capital flows.
  • Clients of leading private banks and pension funds are calling on their investment managers to offer impact investment options.
  • The combination of these factors - barriers to information flows and collaboration, a lack of infrastructure, and an underdeveloped ecosystem of intermediaries and services providers - threatens the evolution of the impact investing industry and, ultimately, its ability to realize its potential for social and environmental impact
ccfath

Benchmarking Green: The First Investable US Green Property Indexes for REITs - Forbes - 1 views

  • FTSE Group, NAREIT, and the U.S. Green Building Council (USGBC) recently announced a jointly developed green property index for both institutional and retail investors. This first of a kind index was a collaborative effort bringing together global market leaders in US real estate indexing, REIT market expertise, and environmental building standards.
  • The indexes, currently in the final stages of implementation, will give investors a structured and disciplined way to measure and model the risk and reward profile of green property, using the first codified, transparent definition of listed green property. In addition, the indexes will also provide investors with new ways to incorporate principles of sustainability into their property selections and portfolios, and access this investment theme through index-linked financial products
  • owners include many of the largest green portfolios, measured as the estimated share of total portfolio value that has either LEED or EnergyStar certification. Just a few of the representative green indexed REITs include Douglas Emmett (DEI), Government Properties Income Trust (GOV), Piedmont Office Realty Trust (PDM), Boston Properties (BXP), Franklin Street Properties (FSP), Brandywine Realty Trust (BDN), Vornado Realty Trust (VNO), SL Green Realty (SLG), Ashford Hospitality Trust (AHT), Kilroy Realty (KRC), Washington REIT (WRE), and Cousins Properties (CUZ).
  • ...6 more annotations...
  • Seems like NAREIT and FTSE are launching these indices in response to investor demand for a new benchmark and new investment vehicles that reflect interest in sustainable real estate projects.
  • Because of the growing demand for investors seeking to understand how their portfolios will be affected and how they can reduce their risk, the new green property indexes should be well received for institutional investors.
  • have recently been hearing more from our clients about which companies own LEED certified or Energy Star certified assets
  • This bold new initiative is a milestone product that should lead to significant opportunities for this participating in the growing market.
  • Academics have been finding that green-certified properties outperform otherwise similar non-certified properties with higher rents and higher occupancy rates, but until now there’s been no way for any investor to take advantage of that outperformance except to buy the buildings themselves or to do immense research into which REITs own green portfolios.  We’ve essentially done the background work that makes it possible for investors to participate in the greening of the real estate market.
    • ccfath
       
      Added Green REITs to list
ccfath

CBRE, city of Cleveland share employee engagement lessons | GreenBiz.com - 0 views

  • Another strong example of the commitment phase of employee engagement is being demonstrated in Cleveland, Ohio, through a community-wide economic development initiative called Sustainable Cleveland 2019 (SC2019).The SC2019 initiative focuses on the strengths of the region and levera
  •  
    Sustainable Cleveland initiative
Janine Shea

Recent Blog Posts > Beyond the mindless pursuit of fans and followers - 0 views

  • the brand’s fan page “serves as a small, tight-knit community for our very loyal, rabid fans.”
  • If they are not solely interested in freebies and giveaways, then what fans really want is content that is personally relevant on one hand and a sense of being part of a larger community on the other.
  • The former requires the brand to post content that is varied and useful to their fan base, while the latter requires the brand to find ways to encourage interaction between fans.
  • ...1 more annotation...
  • They conclude that the number of content likes, shares and comments (as opposed to likes of the brand page) were strongly correlated with organic reach. Frequency of posting had a far lower although still positive correlation.
Janine Shea

Recent Blog Posts > Local content drives engagement on Facebook - 0 views

  • The experiment found that on an apples-to-apples basis, posting local content drove stronger levels of shares, likes and comments than global content. 
  • We found that during the first four months of this experiment, the average engagement rate across all geo-focused posts was six times higher than all global posts.
  • They identified nine different types of story that drove higher levels of engagement as shown in this infographic.  
  • ...1 more annotation...
  • We know people appreciate personally relevant content and a sense of community, but these findings suggest that relevance may also be found in making content more specific to where someone lives, not just their lifestyle.
  •  
    Excellent validation for location-based social network
Janine Shea

Creative class - Wikipedia, the free encyclopedia - 0 views

  • It is composed of scientists and engineers, university professors, poets and architects, and also includes "people in design, education, arts, music and entertainment, whose economic function is to create new ideas, new technology and/or creative content”
    • Janine Shea
       
      Customer segmentation variables
    • Janine Shea
       
      Demographic - Occupation, Education, Location, Income, Social class Psychographic (LIFESTYLE) - Activities, Interests, Opinions (AIO Survey), Values, Attitudes Behavioral (towards PRODUCTS) - Benefits sought, Usage rate, Brand loyalty, Readiness to buy
  • Employers see creativity as a channel for self-expression and job satisfaction in their employees. About 38.3 million Americans and 30 percent of the American workforce identify themselves with the Creative Class.
  • cities which attract and retain creative residents prosper, while those that do not stagnate. This research has gained traction in the business community, as well as among politicians and urban planners. Florida and other Creative Class theorists have been invited to meetings of the National Conference of Mayors and numerous economic development committees, such the Denver mayor's Task Force on Creative Spaces and Michigan governor Jennifer Granholm's Cool Cities Initiative.[1]
  • ...14 more annotations...
  • members of the Creative Class value meritocracy, diversity and individuality, and look for these characteristics when they relocat
  • For a city to attract the Creative Class, he argues, it must possess "the three 'T's": Talent (a highly talented/educated/skilled population), Tolerance (a diverse community, which has a 'live and let live' ethos), and Technology (the technological infrastructure necessary to fuel an entrepreneurial culture)
  • “the Creative Class share of the workforce; innovation, measured as patents per capita; high tech industry, using the Milken Institute's widely accepted Tech Pole Index…; and diversity, measured by the Gay Index, a reasonable proxy for an area’s openness"
  • Creative workers are looking for cultural, social, and technological climates in which they feel they can best "be themselves".
  • active participation in a variety of experiential activities.
  • Street Level Culture
  • hard to draw the line between participant and observer, or between creativity and its creators”
  • interest in being participants and not spectators
    • Janine Shea
       
      Don't be a tourist. Find the local in you.
  • 40 million workers—30 percent of the U.S. workforce
  • Super-Creative Core: This group comprises about 12 percent of all U.S. jobs. It includes a wide range of occupations (e.g. science, engineering, education, computer programming, research), with arts, design, and media workers forming a small subset. Florida considers those belonging to this group to “fully engage in the creative process” (2002, p. 69). The Super-Creative Core is considered innovative, creating commercial products and consumer goods. The primary job function of its members is to be creative and innovative. “Along with problem solving, their work may entail problem finding”
  • knowledge-based workers
  • Florida argues that the Creative Class is socially relevant because of its members' ability to spur regional economic growth through innovation (2002).
  • these usually require a high degree of formal education
Janine Shea

Project for Public Spaces | Place Capital: Re-connecting Economy With Community - 0 views

  • To put public space at the heart of public discourse where it belongs
  • tying culture change to economics
  • “We can shift the paradigm of how we build our cities; thinking about economics is a great way to do that because it cuts through the political divide.”
  • ...15 more annotations...
  • Place Capital, which posits that the economic value of a robust, dynamic place is much more than the sum of its parts.
  • Great places are created through many “investments” in Place Capital–everything from individual actions that together build a welcoming sense of place, all the way up to major physical changes that make a space usable and accessible.
  • Project-driven processes generally lead to places that follow a general protocol without any consideration for local needs or desires.
  • public space projects
  • tend to fall into one of four types of development
  • project-driven processes; top-down, bureaucratic leadership
  • At its core, Place Capital is about re-connecting economy and community.
  • design-led process.
  • eliance on the singular vision of professional designers and other siloed disciplines can often make for spaces that are lovely as objects, but not terribly functional as public gathering places.
  • place-sensitive. Here, designers and architects are still leading the process, but there is concerted effort to gather community input and ensure that the final design responds to the community that lives, works, and plays around the space.
  • Finally, there are spaces that are created through a place-led approach, which relies not on community input, but on a unified focus on place outcomes built on community engagement. The people who participate in a place-led development process feel invested in the resulting public space, and are more likely to serve as stewards.
  • They are involved meaningfully throughout the process
  • turn proximity into purpose
  • concept of Place Capital is ideally-suited to guide the cooperation of so many individual movements that are looking for ways to work together to change the world for the better. Place Capital employs the Placemaking process to help us outline clear economic goals that re-frame the way that people think not only about public space but, by extension, about the public good in general.
  • surge of interest in Placemaking in the United States over the past few decades.
Janine Shea

Time to Try the 'Anti-Facebook'? | Entrepreneur.com - 0 views

  • While Facebook helps users connect with people they already know, At the Pool wants people to connect with strangers who have shared interests.
  • The new approach showcases bold photos, so if you want to buy a sponsored story for your own business, make sure you have an eye-catching image to go with it
Janine Shea

Since the interest graph is so hot, why not take a dip 'At The Pool' [invites] - The Ne... - 0 views

  • I realized the Internet does a great job at connecting us with our friends and family, but a terrible job at introducing us to new people and getting us offline.
  • It’s incredibly difficult and frustrating trying to find like-minded people nearby.
  • When you look at what people are searching for, they’re searching for people close by who share their interests.
  • ...3 more annotations...
  • Through interests, pools, and activities on our site, we’re able to connect people in a very strong way, around the interests that actually matter to them.
  • The Facebook connection is important for a number of reasons. First, it allows us to validate a member’s age (must be over 18 to use the site). Second, it allows us to explore and map around mutual friends, which is important when fostering new relationships. And third, it makes the profile creation process easier by pulling photos and information.
  • The goal with At The Pool is to bridge the online-offline gap and get people meeting up in the real world.
1 - 19 of 19
Showing 20 items per page