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Yan Thoinet

8 awesome augmented reality apps for iPhone | News | TechRadar UK - 0 views

  • mation about venues such as coffee houses
  • For example, point the iPhone at a shop and it will tell you what it sells and give you its phone number.
  • It utilises the clever Flickr face recognition tech
Yan Thoinet

iPhone 3GS Augmented Reality on Vimeo - 0 views

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    Nice video, "mash-up" of "on-line" data made available while on the moove but what is the advantage of AR on a mobile for this type of use versus this information being read on a a simple (google) map on your iphone?
Yan Thoinet

Les perspectives de la réalité augmentée (suite) « Perspective IT - 0 views

  • reconnaître des visages ou bien la couverture des livres par traitement d’image,
  • Niveau 4 : « wearable »
Yan Thoinet

Augmented reality company Layar gets $1M boost, launches on Symbian | VentureBeat - 0 views

  • Symbian-No
  • Raimo van der Klein
  • time building out its platform to allow different developers to serve it with data
  • ...1 more annotation...
  • Already, more than 800 developers are working on the platform.
Yan Thoinet

Permanent Link: Augmented Reality Ghosts Coming to Nintendo DSi (video) - 0 views

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    Augmented Reality Ghosts Coming to Nintendo DSi (video)
  •  
    Augmented Reality Ghosts Coming to Nintendo DSi (video)
Yan Thoinet

How Will "Augmented Reality" Affect Your Business? - John Sviokla - HarvardBusiness.org - 0 views

  • How Will "Augmented Reality" Affect Your Business?
  • After all, the physical magazine is a great way to create a link to more comprehensive content.
  • will change at least the following five things:
  • ...8 more annotations...
  • So, if I'm reading an interesting article in a magazine and there is an add with a visual code on it, I can then scan it with my BlackBerry or my iPhone and order it immediately.
  • the nature of the potential customers inside, or installed products to be serviced.
  • link your medical information to you.
  • just like Esquire allowed for the ads to be tagged to a page
  • individual whose information may be out on Facebook, LinkedIn, or other social networks.
  • that this is not operational,
  • we are at the beginning of a boom market in augmented reality
  • overlay the right information, at the right time and in the right form — everywhere?
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    business impact
Yan Thoinet

Standardized Augmented Reality Code Far From Reality | Digital Media Buzz - 0 views

  • geospatial and location-based services
  • Robert Rice, chairman of the AR Consortium and CEO of Neogence Enterprises
  • The great majority of AR right now is still in the universities and part of research projects
  • ...1 more annotation...
  • ones that have to be near real time (for video capture and superimposition)
Yan Thoinet

Esquire looks to energize print with 3D animation | KEPR CBS 19 - News, Weather and Spo... - 0 views

  • I felt like a caveman seeing fire for the first time," says David Curcurito, the magazine's art director.
  • The issue will be available nationally by Nov. 16
  • It may be the future of print or just a dying medium's last desperate grab at attention as the Internet swallows more of peoples' time.
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  • Time Inc. has tested personalized magazines that allow readers to mix and match sections from eight different titles.
  • Good Housekeeping and Cosmopolitan.
  • Esquire Editor-in-Chief David Granger acknowledged the issue is costing more than usual to put together.
  • absorbing some of the expense by agreeing to buy space for two "augmented reality" advertisements in the issue.
  • The magazine's regular "Funny Joke from a Beautiful Woman," feature gets a new twist from actress Gillian Jacobs in a gray nighty. She'll tell a second, "dirtier" joke should readers return after midnight.
  • I think of it as kind of our job to show people the strength of our medium."
  • But that still leaves Esquire and the rest of the business in a waiting game to see if advertisers return as the recession eases.
Yan Thoinet

Technology Review: Videos - 0 views

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    Video
Yan Thoinet

Technology Review: Faster Maintenance with Augmented Reality - 0 views

  • Faster Maintenance with Augmented Reality
  • can help users find and begin a maintenance task in almost half the usual time.
Yan Thoinet

Why Aren't VCs Backing Augmented Reality? - 0 views

  • Why Aren't VCs Backing Augmented Reality?
  • could be the web browser of the future
  • is catching mass market interest fast -
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  • marker-based 3D "holograms"
  • Mobile AR, the implementation most accessible to consumers today, is a little disappointing to use once you get past the initial Wow-factor.
Yan Thoinet

Games, Goggles, and Going Hollywood…How AR is Changing the Entertainment Land... - 0 views

  • Ogmento is the most recent of these two pioneering augmented reality companies to set up shop in LA.  Total Immersion’s CEO Bruno Uzzan moved to LA from France two years ago, although he still has a fifty person RandD team in France.   Total Immersion began 10 years ago in the quiet, lonely, hours before the dawn of an AR industry.  But Total Immersion’s AR toys for Mattel, and augmented reality for Topps baseball cards, fired CNet writer Daniel Terdiman up enough to say, “I have seen the future of toys, and it is augmented reality” (see full post here on CNet).
  • bringing leadership from veterans of the entertainment industry into augmented reality development
Yan Thoinet

Youth magazine puts out augmented reality edition - Brand Republic News - Brand Republic - 0 views

  • publishing an issue featuring augmented reality content supplementing its editorial
Yan Thoinet

Augmented Reality Takes tCell Phone to a Whole New Level - 0 views

  • enables smartphones to display super-local Web content to tell you everything you need to know about where you are at any given moment.
  • mash up of content relevant to the immediate world around you.
  • some in the industry feel the technological limitations will inhibit its reach and ultimately disappoint users.
Yan Thoinet

Mobile Augmented Reality boosting Proximity Marketing | Agora Media Group Blog - Travel... - 0 views

  • localized wireless distribution of advertising content associated with a particular place
  • disadvantages of conventional proximity marketing
  • Messages can be perceived as irrelevant and spam, users can receive too many promotional messages
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  • Mobile Augmented Reality makes it possible what users want to see and when they want to see the information
  • it becomes more of a pull mechanism instead of a push mechanism
  • pull mechanism increases relevancy towards the users
  • user shows -initial- interest and decides what message can be further explored and not.
Yan Thoinet

Air Tagging Device "Sekai Camera" - 0 views

  • social tagging device
  • You just point and add your tag, which can include text, images, and sound
Yan Thoinet

Getting Started with Augmented Reality / FLARToolKit | MarcPelland.com - 0 views

  • reads a marker (shape/symbol), interprets the angle and size of that marker and then allows you to place objects at that size and position on the screen
  • n this tutorial, we are going to use FLAR Manager, which is a framework setup to make the combination of Papervision 3D and FLARToolKit easy and quick to setup/use.
  • it will turn into a desktop app
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