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Google makes Improvements to AdWords Interface to help you Improve your Campaign - 0 views

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    One new change that is sure to be welcomed by all AdWords users is the addition of the Keyword column in their search term reports section. This column displays the exact keyword that was identical to a visitor's query and that was instrumental in displaying your ad.
Anuva Blog

Google Offers Free Advertising for New US Adwords Express Users - 0 views

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    Google Offers Free Advertising for New US Adwords Express Users. Google started the AdWords Express service for all users including small businesses in July of 2011.
Anuva Blog

Make Bulk Changes Faster in AdWords - 0 views

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    Google has announced several changes in AdWords to make bulk editing easier and faster. If your AdWords bids need an adjustment for thousands of keywords then this feature will go a long way in making your campaign a lot quicker and easier.
Anuva Blog

Increase Conversions after Importing Google Analytics Data into Adwords - 0 views

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    Get tips to easily import your Google Analytics data into AdWords for improved management of your ad campaign.
Anuva Blog

Exploit Google Analytics Data more effectively in AdWords - 0 views

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    You must already be familiar with using Google Analytics to improve your marketing campaign. Well, Google now offers you a chance to import all your Google Analytics profile data into AdWords to further exploit the most out of each keyword and boost your campaign with better decisions.
Anuva Blog

Google Rolls out Improved AdWords Impression Share Reports - 0 views

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    Google had already announced that they planned to make changes as well as improvements to their AdWords impression share reporting feature that was released on October 1, 2012. The company has officially launched the update with several changes and improvements.
Anuva Blog

Google Promises Upgraded Features in Adwords Enhanced CPC and Conversion Optimizer - 0 views

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    Google plans to launch an upgrade that improves features in Adwords in the form of their Enhanced CPC and Conversion Optimizer.
Anuva Blog

Google Offers Dynamic Search Ads for AdWords Users - 0 views

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    After successfully testing the beta version of Dynamic Search Ads to improve leads and conversions for AdWords users, Google now offers this vital feature to all advertisers in the coming days.
Anuva Blog

Google pleases politicians with specific district AdWords targeting - 0 views

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    Until now, politicians could vaguely locate potential voters only through Zip Codes in Google AdWords. This was not a viable solution since most politicians discovered that their voting districts were usually spread across several zip codes in a city or state.
Anuva Blog

Google Compels Raven to Discard Scraped Data Feature - 0 views

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    Google seems to be cracking the whip on companies that do not follow its rules on AdWords API by revoking API tokens. Raven is one such victim that will fold up its scraped data tool from January 2013.
Anuva Blog

Google Gives Update On Shopping Going Full Paid Inclusion, Hints At AdWords' Future On ... - 0 views

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    Google's pay-for-play shopping is in full swing since October 17. The company recently, during its earnings call, shared its thoughts on this feature and outlined its plan for its future.
Anuva Blog

Measure Your Success: Call Reporting Now Available in AdWords Express - 0 views

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    How did you find us? This is one question you must have come across several times in your life whenever you take online surveys. In fact most online businesses use this question.
Anuva Blog

Better local targeting options with Google AdWords - 0 views

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    Whether you run a large business in a one of the world largest metropolis or whether you run a small business in a nondescript town your ability to target specific geographic locations for your online advertising can save you tons of money and also boost your business.
Anuva Blog

How to Drive Cost Effective App Downloads with AdWords - 0 views

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    Marketers are forever looking for ways and means to drive new users to download their apps. So, what is the best way to promote your app which is both effective and inexpensive?
Anuva Blog

New AdWords Budget Option: Shared Budgets - 0 views

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    As an online marketer or as an advertiser you have to constantly change your spending plans so that you spend the most on a campaign that returns the maximum on your investment.
Anuva Blog

Use your own AdWords Account Data for Improved Keyword Research - 0 views

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    If you have mainly depended on Google's keyword tool for sourcing your keywords then your SEO strategy might not have provided the desired results. Google Analytics fails to provide precise information on organic search results as well as keywords that you have failed to capitalize upon.
Anuva Blog

High Quality Leads By Tapping Untapped Google Analytics - 0 views

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    Google Analytics that can improve your lead generation campaign to a great extent.These features can help improve tracking, integrate your Google Analytics data with Google AdWords with increased efficiency, and provide in-depth analysis to improve your campaign with far greater accuracy than ever before.
Anuva Blog

Google Allows Conversion of Flash Ads to HTML5 for Ipad - 0 views

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    Google now allows conversion of Flash ads into HTML5 with a single mouse click through AdWords. This feature has been launched initially for the iPad.
Anuva Blog

Building a Centralized Digital Marketing Platform With Google Analytics - 0 views

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    Google Analytics can be compared to a locomotive that pulls several wagons like Google AdSense, Webmaster tools, AdWords and others. All these key wagons are so integrated that it makes a smooth running train.
Anuva Blog

Good News for Small and Medium-Sized Businesses - Extra Credit From Google - 0 views

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    Small and medium businesses have to face multiple issues at the same time. Not only do they have to deal with shortage of resources but have to manage the most important resource, finance, even more carefully.
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