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Maintain Warm Relationship to Succeed In Online Marketing Campaign - 0 views

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    An online marketing campaign should not consist of mere statistics such as PPC rates, relevant keywords, link building, or other technical jargon.
Anuva Blog

What the recent SEMPO State of Search Marketing Report 2012 tells us - 0 views

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    Almost 90 percent of search marketers have indicated that the recent changes in the Google algorithm has had a very significant to significant impact on them.
Anuva Blog

Building a Centralized Digital Marketing Platform With Google Analytics - 0 views

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    Google Analytics can be compared to a locomotive that pulls several wagons like Google AdSense, Webmaster tools, AdWords and others. All these key wagons are so integrated that it makes a smooth running train.
Anuva Blog

Organic Search Steals the Show - 0 views

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    Complete.com just finished a study and came out facts that some people knew all along. In search marketing the first place listing is all that matters.
Anuva Blog

Managing Conversions across Multiple Domains - 0 views

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    Operating multiple domains that offer exact or somewhat similar products requires detailed monitoring. You might wish to monitor and manage conversions across multiple domains so as to optimize your marketing strategy.
Anuva Blog

Tips to Display and Improve User Reviews - 0 views

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    User reviews can provide a lot of desired and sometimes undesired information about the status of your marketing campaign.
Anuva Blog

Using Google Analytics Multi Channel Funnels to Measure Conversions - 0 views

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    Measuring conversions and sales is quite difficult considering the endless range of products and services being marketed on the internet. Your strategies and results would be different than those of another website with a different business model.
Anuva Blog

How to Get the Most From Social Media - 0 views

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    Today people talk online, via social medial platforms, more than they do in real life. Now this presents a few questions to marketers as to how to use all the social medial platforms and how to measure its impact.
Anuva Blog

The Rel=Author Feature is all set to Assume Greater Importance in Coming Times - 0 views

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    With recent updates of search algorithms by major search engines such as Google, and Bing, the rel=author feature is all set to assume greater importance in coming times.
Anuva Blog

Combine the Power of AdSense and Google Analytics to Identify Trends - 0 views

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    You can make a new Analytics account if you do not have one. There are several details that can be uncovered once you link AdSense with Analytics.
Anuva Blog

Exploit Google Analytics Data more effectively in AdWords - 0 views

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    You must already be familiar with using Google Analytics to improve your marketing campaign. Well, Google now offers you a chance to import all your Google Analytics profile data into AdWords to further exploit the most out of each keyword and boost your campaign with better decisions.
Anuva Blog

How to Prove the Value of SEO in 10 Minutes - 0 views

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    Over the years convincing others of the benefits of organic SEO has become easy. Today many have realized that organic search is perhaps the best and most cost effective option and is far better than traditional marketing.
Anuva Blog

3 Key Reasons You Should Attend SES Chicago 2012 - 0 views

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    The economy seems to be turning around and this is the right time to attend expos and conferences related to your industry. The idea is to keep up with all the new developments to stay competitive as we head towards the holiday season of 2012.
Anuva Blog

Strategic Planning For Social Media - 0 views

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    Marketing professionals are forever grappling with the twin issue of quantifying social media value and how to make the best use of it in terms of ROI. To make this a little simple here is a short guide how you can map social media strategy and assign meaningful key performance indicators so that your business goals can be measured.
Anuva Blog

How to Succeed In Localizing Your PPC Campaign - 0 views

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    Many global organizations across the world have realized the importance of targeting local markets or making inroads into new unchartered territories. However, localization involves tremendous resources and does not pay back as quickly as businesses would like.
Anuva Blog

Google works hard to keep Bad Advertisers at Bay - 0 views

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    Ads help advertisers reach out to their market while also helping people seek out products and services that they want. However, the internet also possesses unscrupulous advertisers that use spam, misleading ads, and other undesirable techniques in a bid to fool people to part with their data or worse, their money.
Anuva Blog

How to Drive Cost Effective App Downloads with AdWords - 0 views

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    Marketers are forever looking for ways and means to drive new users to download their apps. So, what is the best way to promote your app which is both effective and inexpensive?
Anuva Blog

Multi-Channel Funnel Reporting - 0 views

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    When an organization sanctions or makes provision for a marketing or advertisement budget they factor in all the different media that are used to spend this amount. However, very few actually try and analyze which medium contributed most to actual conversions.
Anuva Blog

New AdWords Budget Option: Shared Budgets - 0 views

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    As an online marketer or as an advertiser you have to constantly change your spending plans so that you spend the most on a campaign that returns the maximum on your investment.
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