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Nathalie Allard

The Academy - 0 views

  • Did you know that you can now use Facebook to 'Like' a property that you find on Rightmove? Press the Like button on any property details page and your endorsement of that property will be visible to all of your Facebook friends. Why would someone want to do that you may ask? It may be fine for hundreds of people to Like a handbag, but not a house! If they like it that much, why aren't they buying or renting the place?
  • The automated Like text that is posted when you Like a property includes the name of the selling agent. If you assume (rather safely) that many people's Facebook friends live in the same area as them, a Like for a property on Facebook can create a small bit of brand exposure to other potential customers in your area. Apply the same logic to this as you would to someone seeing lots of your boards close to where they live and you can see the value.
  • It's also potentially very useful from a PR perspective. In the same way as getting those palatial places into Country Life and The Sunday Times has helped agents to gain exposure, Facebook can help to do the same. Case in point is this 22 bedroom property through Hamptons, which has attracted 651 Likes to date:
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  • If you work on the basis of an average of 150 friends per Facebook user, that means this property has probably been shown on Facebook nearly 100,000 times (Country Life's readership is estimated at 215,000). When you consider that there is no direct cost associated with this level of exposure on Facebook wheras even a small a d in Country Life is upwards of £400, you can start to understand the potential value here too.
  • If you work on the basis of an average of 150 friends per Facebook user, that means this property has probably been shown on Facebook nearly 100,000 times (Country Life's readership is estimated at 215,000). When you consider that there is no direct cost associated with this level of exposure on Facebook wheras even a small a
Nathalie Allard

How you can attract more retweets: a 10-step guide | Econsultancy - 0 views

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    Is there a science to optimising retweets? Or is it a combination of luck and network reach?
Nathalie Allard

Status Code Definitions - 0 views

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    Each Status-Code is described below, including a description of which method(s) it can follow and any metainformation required in the response.
Nathalie Allard

Struq - Showing People The Ads They Want To See - 0 views

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    The industry's most advanced technology and optimization platform for advertisers looking to acquire highly profitable users through display advertising.
Nathalie Allard

Everything You Need to Know About QR Codes » - 0 views

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    Ever see an odd pixelated square graphic like this one on a web page, print magazine or as someone's social media site avatar? If you haven't yet I guarantee you will now. This type of graphic is called a QR Code and something you'll want to take note of and to creatively use in the future.
Nathalie Allard

:focus (CSS selector) - 0 views

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    This pseudo-class matches any element that has keyboard input focus. Keyboard input focus describes any element that's ready to receive user input. It can apply to a form control, for instance, or to a link if the user navigates using the keyboard.
Nathalie Allard

ICO clears up uncertainty over EU cookies law - 0 views

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    Speaking at the DMA's Data Protection Conference earlier this month, the Information Commissioner Christopher Graham repeated his warning to UK businesses to get ready for the EU law on cookies, which comes into force on 25 May 2011.
Nathalie Allard

Why Facebook's New Questions Tool Is Good for Brands & Businesses - 0 views

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    Brands and businesses are looking for ways to leverage Facebook's recently unveiled Questions tool in ways that differ from what they're already doing on Q&A sites such as Quora, Yahoo Answers and LocalMind.
Nathalie Allard

Facebook trials real-time adverts - 0 views

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    Facebook has begun trialling 'real-time advertising', which is a new feature that lets the social network serve up immediate targeted messages based on users' every action on the site.
Nathalie Allard

Utilize Available Screen Space - 0 views

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    Websites and mobile apps both frequently cram options into too-small parts of the screen, making items harder to understand.
Nathalie Allard

Twitter ads don't deliver: reports - 0 views

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    Having launched a suite of advertising solutions over the past year, Twitter has answered one of the questions that had previously plagued it: will the popular social media hub ever find a business model?
Nathalie Allard

Easiest way for teams to provide feedback on websites - 0 views

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    Quickly and easily give feedback on design, content, and code on any page of a website or application without leaving your browser. \n\nNotable helps your team collaborate through visual feedback on screenshots, via a chaos-free process so that everyone can express their opinion. \n\n
Nathalie Allard

BJS - Podcasts - 0 views

  • BJS podcast
  • BJS podcast on percutaneous catheter drainage as the primary treatment for necrotizing pancreatitis
Nathalie Allard

Fulfillment House - 0 views

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    A fulfillment house is a company specializing in product fulfillment services, on behalf of the product owner.
Nathalie Allard

Search Engine Optimization Toolkit - 0 views

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    The IIS Search Engine Optimization (SEO) Toolkit helps Web developers, hosting providers, and Web server administrators to improve their Web site's relevance in search results by recommending how to make the site content more search engine-friendly.
Nathalie Allard

How To: Allow Google to Crawl your AJAX Content - 0 views

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    This post begins with a particular dilemma that SEOs have often faced: *websites that use AJAX to load content into the page can be much quicker and provide a better user experience *BUT: these websites can be difficult (or impossible) for Google to crawl, and using AJAX can damage the site's SEO.
Nathalie Allard

SLARToolkit - Silverlight Augmented Reality Toolkit - 0 views

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    SLARToolkit is a flexible Augmented Reality library for Silverlight with the aim to make real time Augmented Reality applications with Silverlight as easy and fast as possible. It can be used with the Webcam API that was introduced in Silverlight 4 or with any other CaptureSource or a WriteableBitmap. SLARTookit is based on the established NyARToolkit and ARToolkit. SLARToolkit uses a dual license model and could be used for open or closed source applications under certain conditions. See the License page for details.
Nathalie Allard

Which Box Fits Your Shipment? - 0 views

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    AKQA using AR in a USPS "virtual box simulator". If it fits, it ships... Simon Kitson
Nathalie Allard

Absolut Bus Shelters - 0 views

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    Absolut Vodka has commissioned a set of bus shelters in Chicago, bringing to life the worlds that embody Absolut Lemon Drop, Absolut Twist and Absolut Bloody.
Nathalie Allard

The Bad Pitch Blog: Ready to Pitch a Blog? Take This Quiz First - 0 views

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    Everyone wants to know the secret formula to pitching blogs. The secret is it takes more than pitching.
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