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This article discusses a recent branding trend in which companies drop vowels from their names with the intent of appearing more modern. Following companies like Flickr, Scribd, Grindr, and Tumblr, Standard Life Aberdeen recently announced a name change to Abrdn. This move has been met with criticism by the public and linguists alike who've deemed it a failed attempt to be use youth language and appear "edgier." Linguists have brought up that dropping vowels can only be effective with certain words. Since Abrdn drops two vowels, it makes it much more difficult to pronounce, which could lead to brand unfamiliarity. On the other hand, other linguists argue that it simply feeds off a modern language trend, and could indeed be accomplishing its goal.

This article discusses English's complicated rules for naming groups of animals. One fun example is "an exaltation of larks." The article details the history and madness behind these fun names. It also discusses whether or not these terms of venery deserve entry into the dictionary if they aren't regularly used. What do you think?

This article talks about how people across many cultures are generally better at describing warm colors than cool colors. A study they conducted supports their hypothesis that people are better at communicating warm colors than cool colors because most of the objects they see are warm in color, while backgrounds tend to be cool in color. Therefore, since people are more likely to describe an object than the background behind it, they have developed a larger vocabulary for warm colors. The article also says that interestingly, industrialized cultures have more words for colors than non-industrialized cultures. For example, in English there are 11 color words that basically everyone is familiar with whereas in the language Tsimane', there are only three color words that everyone knows.

"[New research] is suggesting that atypical brain function is a fundamental aspect of speech production tasks for adults who stutter. ... "Now because many speech areas are interconnected across the two hemispheres through the corpus callosum, it might suggest that hemispheric dominance for speech and language has not been established to the same degree as it has been for normally fluent adults." ... Loucks then used functional magnetic resonance imaging of brain activity to study participants who stutter and found that even brief, simple speech tasks - such as producing a single word to name a picture - is associated with altered functional activity."

This webpage, associated with a 2005 PBS 3-hour program of the same name, addresses several Words R Us Related issues, including African American English, perspectives on written & spoken English, regional dialects, Spanish & Chicano English, communicative choices & linguistic style, prescriptionist vs. descriptionist philosophies towards language, etymology, and slang. It also has hyperlinks to various credible academic sources for applied linguistics.

The article recaps several studies suggesting that the habits encouraged by mobile technology - namely, talking in public to someone who is not there - are tailor made for hijacking the cognitive functions of bystanders.

Just a few decades ago, many linguists thought the human brain had evolved a special module for language . It seemed plausible that our brains have some unique structure or system. After all, no animal can use language the way people can. However, in the 1990s, scientists began testing the language-module theory using "functional" MRI technology that let them watch the brain respond to words. And what they saw didn't look like a module, says Benjamin Bergen, a researcher at the University of California, San Diego, and author of the book _Louder Than Words_. "They found something totally surprising," Bergen says. "It's not just certain specific little regions in the brain, regions dedicated to language, that were lighting up. It was kind of a whole-brain type of process." The brain appears to be taking words, which are just arbitrary symbols, and translating them into things we can see or hear or do; language processing, rather than being a singular module, is "a highly distributed system" encompassing many areas of the brain. Our sensory experiences can also be applied to imagining novel concepts like "flying pigs". Our sensory capacities, ancestral features shared with our primate relatives, have been co-opted for more recent purposes, namely words and language. Bergen comments, "What evolution has done is to build a new machine, a capacity for language, something that nothing else in the known universe can do," he says. "And it's done so using the spare parts that it had lying around in the old primate brain."

Marketers and brand managers responsible for naming new products should be interested to learn that people associate certain sounds with nearness and others with distance, say researchers from the University of Toronto, whose new study adds to the body of knowledge about symbolic sound.

In the name of emotional well-being, college students are increasingly demanding protection from words and ideas they don't like. Two terms have risen quickly from obscurity into common campus parlance. Microaggressions are small actions or word choices that seem on their face to have no malicious intent but that are thought of as a kind of violence nonetheless. For example, by some campus guidelines, it is a microaggression to ask an Asian American or Latino American "Where were you born?," because this implies that he or she is not a real American. Trigger warnings are alerts that professors are expected to issue if something in a course might cause a strong emotional response. For example, some students have called for warnings that Chinua Achebe's Things Fall Apart describes racial violence and that F. Scott Fitzgerald's The Great Gatsby portrays misogyny and physical abuse, so that students who have been previously victimized by racism or domestic violence can choose to avoid these works, which they believe might "trigger" a recurrence of past trauma. The current movement is largely about emotional well-being. More than the last, it presumes an extraordinary fragility of the collegiate psyche, and therefore elevates the goal of protecting students from psychological harm. The ultimate aim, it seems, is to turn campuses into "safe spaces" where young adults are shielded from words and ideas that make some uncomfortable.

Decoding pictures as part of communication has been at the root of written language since there was such a thing as written language. "What is virtually certain," writes Andrew Robinson in Writing and Script: A Very Short Introduction, is "that the first written symbols began life as pictures." Pictograms-i.e., pictures of actual things, like a drawing of the sun-were the very first elements of written communication, found in Mesopotamia, Egypt, and China. From pictograms, which are literal representations, we moved to logograms, which are symbols that stand in for a word ($, for example) and ideograms, which are pictures or symbols that represent an idea or abstract concept. Emoji can somewhat magically function as pictograms and ideograms at the same time.

emojis were born from a man named Shigetaka Kurita back in the late 1990s. They came up with emojis as a way to appeal to teens. Emoji which is a japanese neologism means "picture word". A bunch of different emojis can actually be traced back to some Japanese custom or tradition.

Yay for Wellesley College, my alma mater! Ravi Ravishanker, Chief Information Officer at Wellesley College, and his team developed an app that allows characters in other languages to be printed on diplomas. Thirty-two students took part in the pilot with nine languages (Mandarin Chinese, Russian, Vietnamese, Hebrew, Korean, Arabic, Bengali, Hindi, and Japanese) represented. "The diploma will have both the English and the alternate alphabet," Ravishanker explained, adding that the goal is to make this available to anyone who wishes to take advantage of the program next year. "We are the first liberal arts college to provide this service," he said.

Words painted on backdrops, words read to us with zest, words falling from the sky, words (and noises) streaming from the gleeful Children's Theatre of Charlotte audience. Books filling countless shelves, books that release cyclones when opened, books whose torn or trimmed pages can be turned into beards and lions' manes and even a scruffy little black dog named Toto.

"Evidence for a forgotten ancient language which dates back more than 2,500 years, to the time of the Assyrian Empire, has been found by archaeologists working in Turkey. ... His analysis systematically rules out not only common languages from within the Assyrian Empire, but also other languages of the time -- including Egyptian, Elamite, Urartian or West Semitic. Even at its most generous, his assessment suggests that only 15 of the legible names belong to a language previously known to historians. ... More convincing is the theory that the language in question may have been spoken by a people from somewhere else in the Assyrian Empire who were forcibly moved by the administration." More coverage: http://www.independent.co.uk/news/science/archaeology/ancient-language-discovered-on-clay-tablets-found-amid-ruins-of-2800-year-old-middle-eastern-palace-7728894.html Link to the study: http://www.jstor.org/discover/10.1086/664450?uid=3738032&uid=2132&uid=2&uid=70&uid=4&sid=56160246193

Stephen Wilson, an associate professor in the University of Arizona's Department of Speech, Language, and Hearing Sciences, studied the upper and lower white-matter connecting pathways between Broca's region and Wernicke's region: the two areas of the brain that are hubs for language processing. Brain imaging and language tests were used to examine patients suffering from language impairments caused by neurodegeneration. Wilson discovered the pathways have distinct functions. Damage to the lower pathway affects lexicon and semantics: "You forget the name of things, you forget the meaning of words. But surprisingly, you're extremely good at constructing sentences." Conversely, damage to the upper pathway creates problems in syntactic processing and figuring out the relationship between words in a sentence.

Language isn't found in just one part of the brain but rather in separate individual parts that are responsible for different aspects of language. Neurodegentive diseases that target specific areas of the brain affecting language, only have a partial effect on the patients ability to understand and communicate.

"Of the Dickens citations in the OED, 258 citations are the earliest recorded by the dictionary for a particular word, and 1,586 are the earliest for a particular sense of a word. Dickens was certainly an innovative writer, but these examples are not necessarily his own coinages. ... Very often the words that Dickens ushered in were from the earthy slang associated with the working class, the theatre, or the criminal underworld, and Dickens did much to make these once "vulgar" words mainstream. Dickens's very first novel, The Pickwick Papers from 1837, introduced such slang terms as butter-fingers ("a clumsy person"), flummox ("bewilder"), sawbones ("surgeon"), and whizz-bang ("sound of a gunshot"). ... One way that Dickens devised new words was by adding suffixes to old ones. He made good use of the -y suffix to make adjectives (mildewy, bulgy, swishy, soupy, waxy, trembly) and -iness to make nouns (messiness, cheesiness, fluffiness, seediness). ... Finally, no discussion of Dickensian language would be complete without mentioning the richly evocative names of his characters."

"When Western products are transliterated into Chinese, the results can range from poetic to the metaphysical." Includes 12 Chinese translations of English brand names. (e.g. Nike is "Nai Ke," or "enduring and persevering.")

A new Northwestern University study shows the power of language in infants' ability to understand the intentions of others. The results, based on two experiments, show that introducing a novel word for the impending novel event had a powerful effect on the infants' tendency to imitate the behavior. Infants were more likely to imitate behavior, however unconventional, if it had been named, than if it remained unnamed, the study shows. Sandra Waxman, co-author of the study, states, "This is the first demonstration of how infants' keen observational skills, when augmented by human language, heighten their acuity for 'reading' the underlying intentions of their 'tutors' (adults) and foster infants' imitation of adults' actions."

Can babies learn to read? While parents use DVDs and other media in an attempt to teach their infants to read, these tools don't instill reading skills in babies, a study by researchers at New York University's Steinhardt School of Culture, Education, and Human Development has found. In their study, which appears in the Journal of Educational Psychology, the researchers examined 117 infants, aged nine to 18 months, who were randomly assigned to treatment and control groups. Children in the treatment condition received a baby media product, which included DVDs, word and picture flashcards, and flip books to be used daily over a seven-month period; children in the control condition did not receive these materials from the researchers. Over the course of seven months, the researchers conducted a home visit, four laboratory visits, and monthly assessments of language development. To test children's emerging skills in the laboratory, the researchers examined the capacity to recognize letter names, letter sounds, vocabulary, words identified on sight, and comprehension. A combination of eye-tracking tasks and standardized measures were used to study outcomes at each stage of development. Using a state-of-the art eye-tracking technology, which follows even the slightest eye movements, the researchers were able to closely monitor how the infants distributed their attention and how they shifted their gaze from one location to another when shown specific words and phrases. No discernible differences were observed between the results of the experimental group vs. the control; yet parents of the infants in the experimental group perceived that their children were, in fact, acquiring words. :-)

Using a brain-imaging technique that examines the entire infant brain, University of Washington researchers have found that the anatomy of certain brain areas - the hippocampus and cerebellum - can predict children's language abilities at one year of age. Infants with a greater concentration of gray and white matter in the cerebellum and the hippocampus showed greater language ability at age 1, as measured by babbling, recognition of familiar names and words, and ability to produce different types of sounds. This is the first study to identify a relationship between language and the cerebellum and hippocampus in infants. Neither brain area is well-known for its role in language: the cerebellum is typically linked to motor learning, while the hippocampus is commonly recognized as a memory processor. "Looking at the whole brain produced a surprising result and scientists live for surprises. It wasn't the language areas of the infant brain that predicted their future linguistic skills, but instead brain areas linked to motor abilities and memory processing," Kuhl said. "Infants have to listen and memorize the sound patterns used by the people in their culture, and then coax their own mouths and tongues to make these sounds in order join the social conversation and get a response from their parents." The findings could reflect infants' abilities to master the motor planning for speech and to develop the memory requirements for keeping the sound patterns in mind. "The brain uses many general skills to learn language," Kuhl said. "Knowing which brain regions are linked to this early learning could help identify children with developmental disabilities and provide them with early interventions that will steer them back toward a typical developmental path."