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aikoleong16

To Write Better Code, Read Virginia Woolf - The New York Times - 0 views

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    Interesting article on how reading books and embracing seemingly looked down upon majors like music, literature and such help when writing codes.
Lara Cowell

Researchers Reconstruct Early Version of Old Testament Text From Burned Scroll - 0 views

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    From a charred Hebrew scroll, researchers resurrected one of the earliest known versions of the Old Testament using a new digital reconstruction technique that may prove invaluable in revealing words from other previously unreadable finds, said scientists who plan to make the imaging software freely available.
Lara Cowell

Neural Changes following Remediation in Adult Developmental Dyslexia - 0 views

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    Brain imaging studies have explored the neural mechanisms of recovery in adults following acquired disorders and, more recently, childhood developmental disorders. However, the neural systems underlying adult rehabilitation of neurobiologically based learning disabilities remain unexplored, despite their high incidence. Here we characterize the differences in brain activity during a phonological manipulation task before and after a behavioral intervention in adults with developmental dyslexia. Phonologically targeted training resulted in performance improvements in tutored compared to nontutored dyslexics, and these gains were associated with signal increases in bilateral parietal and right perisylvian cortices. Our findings demonstrate that behavioral changes in tutored dyslexic adults are associated with (1) increased activity in those left-hemisphere regions engaged by normal readers and (2) compensatory activity in the right perisylvian cortex. Hence, behavioral plasticity in adult developmental dyslexia involves two distinct neural mechanisms, each of which has previously been observed either for remediation of developmental or acquired reading disorders.
Lara Cowell

Fake Or Real? How To Self-Check The News And Get The Facts - 0 views

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    How to sort genuine from fake online news? Experts suggest these tips to become a more savvy media reader: 1. Pay attention to the domain and URL 2. Read the "About Us" section 3. Look at the quotes in a story--or the lack thereof 4. Look at who said them 5. Check the comments 6. Reverse image search
Lara Cowell

How "twist my arm" engages the brain - 0 views

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    (This article was by my college friend, Quinn Eastman, who's a trained scientist and science writer for Emory University.) Listening to metaphors involving arms or legs loops in a region of the brain responsible for visual perception of those body parts, scientists have discovered. The finding, recently published in Brain & Language, is another example of how neuroscience studies are providing evidence for "grounded cognition" - the idea that comprehension of abstract concepts in the brain is built upon concrete experiences, a proposal whose history extends back millennia to Aristotle. When study participants heard sentences that included phrases such as "shoulder responsibility," "foot the bill" or "twist my arm", they tended to engage a region of the brain called the left extrastriate body area or EBA. The same level of activation was not seen when participants heard literal sentences containing phrases with a similar meaning, such as "take responsibility" or "pay the bill." The study included 12 right-handed, English-speaking people, and blood flow in their brains was monitored by functional MRI (magnetic resonance imaging). "The EBA is part of the extrastriate visual cortex, and it was known to be involved in identifying body parts," says senior author Krish Sathian, MD, PhD, professor of neurology, rehabilitation medicine, and psychology at Emory University. "We found that the metaphor selectivity of the EBA matches its visual selectivity." The EBA was not activated when study participants heard literal, non-metaphorical sentences describing body parts. "This suggests that deep semantic processing is needed to recruit the EBA, over and above routine use of the words for body parts," Sathian says. Sathian's research team had previously observed that metaphors involving the sense of touch, such as "a rough day", activate a region of the brain important for sensing texture. In addition, other researchers have shown t
Ryan Catalani

Google Searches Help Parents Narrow Down Baby Names - NYTimes - 5 views

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    "In our still-budding digital world, where public and private spheres cross-pollinate in unpredictable ways, perhaps it's not surprising that soon-to-be parents now routinely turn to Google to vet baby names. A quick search can help ensure that a child is not saddled with the name of a serial killer, pornography star or sex offender. ... But maybe common names are more prudent. A recent study by the online security firm AVG found that 92 percent of children under 2 in the United States have some kind of online presence, whether a tagged photo, sonogram image or Facebook page."
Ryan Catalani

How the Brain Strings Words Into Sentences | UANews.org - 3 views

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    Excellent study. "While it has long been recognized that certain areas in the brain's left hemisphere enable us to understand and produce language, scientists are still figuring out exactly how those areas divvy up the highly complex processes necessary to comprehend and produce language. ... Two brain areas called Broca's region and Wernicke's region serve as the main computing hubs underlying language processing, with dense bundles of nerve fibers linking the two ... Working with patients suffering from language impairments because of a variety of neurodegenerative diseases, Wilsons' team used brain imaging and language tests to disentangle the roles played by the two pathways. ... The study marks the first time it has been shown that upper and lower tracts play distinct functional roles in language processing."
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    While the left hemisphere of the brain is where the processing and understanding of language is, different sections of the brain control different parts of language. Two separate areas of the brain control the ability to remember and understand specific words, and the other controls how we construct sentences and make sense of them. If one of these sections is damaged, the other can still work properly, so it is possible to be able to remember words and what they mean but not know how to create sentences.
Ryan Catalani

Language may be dominant social marker for young children | UChicago News - 2 views

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    "Researchers showed children images and voices of a child and two adults, and asked, "Which adult will the child grow up to be?" Children were presented with a challenge: One adult matched the child's race, and one matched the child's language, but neither matched both. ... As would be expected, 9- and 10-year-old children chose the adult who matched the featured child's race. ... Five- and six-year-old English-speaking white children's responses were a bit more surprising: Most of those children chose the language match, even though this meant that the featured child would have needed to change race."
Ryan Catalani

YaleNews | Tuning out: How brains benefit from meditation - 9 views

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    "Experienced meditators seem to be able switch off areas of the brain associated with daydreaming as well as psychiatric disorders such as autism and schizophrenia ... Less day dreaming has been associated with increased happiness levels ... experienced meditators had decreased activity in areas of the brain called the default mode network, which has been implicated in lapses of attention and disorders such as anxiety, attention deficit and hyperactivity disorder, and even the buildup of beta amyloid plaques in Alzheimer's disease."
Matt Perez

How the brain strings words into sentences - 3 views

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    Stephen Wilson, an associate professor in the University of Arizona's Department of Speech, Language, and Hearing Sciences, studied the upper and lower white-matter connecting pathways between Broca's region and Wernicke's region: the two areas of the brain that are hubs for language processing. Brain imaging and language tests were used to examine patients suffering from language impairments caused by neurodegeneration. Wilson discovered the pathways have distinct functions. Damage to the lower pathway affects lexicon and semantics: "You forget the name of things, you forget the meaning of words. But surprisingly, you're extremely good at constructing sentences." Conversely, damage to the upper pathway creates problems in syntactic processing and figuring out the relationship between words in a sentence.
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    Language isn't found in just one part of the brain but rather in separate individual parts that are responsible for different aspects of language. Neurodegentive diseases that target specific areas of the brain affecting language, only have a partial effect on the patients ability to understand and communicate.
Ryan Catalani

Mom\'s love good for child\'s brain - Washington University - 2 views

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    "School-age children whose mothers nurtured them early in life have brains with a larger hippocampus ... For the current study, the researchers conducted brain scans on 92 of the children who had had symptoms of depression or were mentally healthy when they were studied as preschoolers. The imaging revealed that children without depression who had been nurtured had a hippocampus almost 10 percent larger than children whose mothers were not as nurturing. ... Although 95 percent of the parents whose nurturing skills were evaluated during the earlier study were biological mothers, the researchers say that the effects of nurturing on the brain are likely to be the same for any primary caregiver - whether they are fathers, grandparents or adoptive parents."
Lara Cowell

English Language and Literature Timeline - 1 views

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    This cool British Library link, enhanced with images, brief historical synopses, and transcripts, comes courtesy of Michelle Skinner: you can explore the evolution of the English Language by literary events, key works, and letters/newspapers/chronicles.
Lara Cowell

Why Mental Pictures Can Sway Your Moral Judgment - 3 views

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    Joshua Greene, Harvard psychologist, posits that we have two competing moral circuits in our brains: a utilitarian, rational, cost-benefits circuit and an emotional circuit. Both circuits battle for dominance in the brain's ventromedial prefrontal cortex. When dilemmas produce vivid images in our heads, we tend to respond emotionally, due to our natural wiring. Take away the pictures - the brain goes into rational, calculation mode. In another experiment, Greene and a colleague, Amit, also found that people who think visually make more emotional moral judgments, whereas verbal people make more rational calculations.
Lisa Stewart

Figures of Rhetoric in Advertising Language - 9 views

  • the discipline of rhetoric was the primary repository of Western thinking about persuasion
  • The principal purpose of this paper is to contribute a richer and more systematic conceptual understanding of rhetorical structure in advertising language
  • Rhetoricians maintain that any proposition can be expressed in a variety of ways, and that in any given situation one of these ways will be the most effective in swaying an audience.
  • ...33 more annotations...
  • the manner in which a statement is expressed may be more important
  • a rhetorical figure occurs when an expression deviates from expectation
  • With respect to metaphor, for instance, listeners are aware of conventions with respect to the use of words, one of which might be formulated as, words are generally used to convey one of the lead meanings given in their dictionary entry. A metaphor violates that convention, as in this headline for Johnson & Johnson bandaids, "Say hello to your child's new bodyguards," accompanied by a picture of bandaids emblazoned with cartoon characters (from Table 2)
  • listeners know exactly what to do when a speaker violates a convention: they search for a context that will render the violation intelligible. If context permits an inference that the bandaid is particularly strong, or that the world inhabited by children is particularly threatening, then the consumer will achieve an understanding of the advertiser's statement.
  • every figure represents a gap. The figure both points to a translation (the impossibility in this context of translating "Say hello to your child's new petunias" is the key to its incomprehensibility), and denies the adequacy of that translation, thus encouraging further interpretation.
  • metaphors that have become frozen or conventional: e.g., the sports car that "hugs" the road.
  • an important function of rhetorical figures is to motivate the potential reader.
  • Berlyne (1971) found incongruity
  • (deviation) to be among those factors that call to and arrest attention.
  • "pleasure of the text"--the reward that comes from processing a clever arrangement of signs.
  • Berlyne's (1971) argument, based on his research in experimental aesthetics, that incongruity (deviation) can produce a pleasurable degree of arousal.
  • Familiar examples of schematic figures would include rhyme and alliteration, while metaphors and puns would be familiar examples of tropic figures.
  • Schemes can be understood as deviant combinations, as in the headline, "Now Stouffers makes a real fast real mean Lean Cuisine."
  • This headline is excessively regular because of its repetition of sounds and words. It violates the convention that sounds are generally irrelevant to the sense of an utterance, i.e., the expectation held by receivers that the distribution of sounds through an utterance will be essentially unordered except by the grammatical and semantic constraints required to make a well-formed sentence. Soundplay can be used to build up meaning in a wide variety of ways (Ross 1989; van Peer 1986).
  • Many tropes, particularly metaphors and puns effected in a single word, can be understood as deviant selections. Thus, in the Jergens skin care headline (Table 2), "Science you can touch," there is a figurative metaphor, because "touch" does not belong to the set of verbs which can take as their object an abstract collective endeavor such as Science.
  • For example, a rhyme forges extra phonemic links among the headline elements.
  • "Performax protects to the max," the consumer has several encoding possibilities available, including the propositional content, the phonemic equivalence (Performax = max), and the syllable node (other words endin
  • Because they are over-coded, schemes add internal redundancy to advertising messages. Repetition within a text can be expected to enhance recall just as repetition of the entire text does.
  • The memorability of tropes rests on a different mechanism. Because they are under-coded, tropes are incomplete in the sense of lacking closure. Tropes thus invite elaboration by the reader. For example, consider the Ford ad with the headline "Make fun of the road" (Table 2). "Road" is unexpected as a selection from the set of things to mock or belittle. Via
  • This level of the framework distinguishes simple from complex schemes and tropes to yield four rhetorical operations--repetition, reversal, substitution, destabilization.
  • s artful deviation, irregularity, and complexity that explain the effects of a headline such as "Say hello to your child's new bodyguards," and not its assignment to the category 'metaphor.'
  • The rhetorical operation of repetition combines multiple instances of some element of the expression without changing the meaning of that element. In advertising we find repetition applied to sounds so as to create the figures of rhyme, chime, and alliteration or assonance (Table 2). Repetition applied to words creates the figures known as anaphora (beginning words), epistrophe (ending words), epanalepsis (beginning and ending) and anadiplosis (ending and beginning). Repetition applied to phrase structure yields the figure of parison, as in K Mart's tagline: "The price you want. The quality you need." A limiting condition is that repeated words not shift their meaning with each repetition (such a shift would create the trope known as antanaclasis, as shown further down in Table 2).
  • the possibility for a second kind of schematic figure, which would be produced via an operation that we have named reversal. Th
  • rhetorical operation of reversal combines within an expression elements that are mirror images of one another.
  • The rhetorical operation of destabilization selects an expression such that the initial context renders its meaning indeterminate. By "indeterminate" we mean that multiple co-existing meanings are made available, no one of which is the final word. Whereas in a trope of substitution, one says something other than what is meant, and relies on the recipient to make the necessary correction, in a trope of destabilization one means more than is said, and relies on the recipient to develop the implications. Tropes of substitution make a switch while tropes of destabilization unsettle.
  • Stern, Barbara B. (1988), "How Does an Ad Mean? Language in Services Advertising," Journal of Advertising, 17 (Summer), 3-14.
  • "Pleasure and Persuasion in Advertising: Rhetorical Irony as a Humor Technique," Current Issues & Research in Advertising, 12, 25-42.
  • Tanaka, Keiko (1992), "The Pun in Advertising: A Pragmatic Approach," Lingua, 87, 91-102.
  • "The Bridge from Text to Mind: Adapting Reader Response Theory to Consumer Research," Journal of Consumer Research,
  • Gibbs, Raymond W. (1993), "Process and Products in Making Sense of Tropes," in Metaphor and Thought, 2nd ed
  • Grice, Herbert P. (1989), Studies in the Way of Words, Cambridge, MA: Harvard University Press.
  • Leigh, James H. (1994), "The Use of Figures of Speech in Print Ad Headlines," Journal of Advertising, 23(June), 17-34.
  • Mitchell, Andrew A. (1983), "Cognitive Processes Initiated by Exposure to Advertising," in Information Processing Research in Advertising, ed. Richard J. Harris, Hillsdale, NJ: Lawrence Erlbaum, 13-42.
Lara Cowell

Brain structure of infants predicts language skills at one year - 2 views

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    Using a brain-imaging technique that examines the entire infant brain, University of Washington researchers have found that the anatomy of certain brain areas - the hippocampus and cerebellum - can predict children's language abilities at one year of age. Infants with a greater concentration of gray and white matter in the cerebellum and the hippocampus showed greater language ability at age 1, as measured by babbling, recognition of familiar names and words, and ability to produce different types of sounds. This is the first study to identify a relationship between language and the cerebellum and hippocampus in infants. Neither brain area is well-known for its role in language: the cerebellum is typically linked to motor learning, while the hippocampus is commonly recognized as a memory processor. "Looking at the whole brain produced a surprising result and scientists live for surprises. It wasn't the language areas of the infant brain that predicted their future linguistic skills, but instead brain areas linked to motor abilities and memory processing," Kuhl said. "Infants have to listen and memorize the sound patterns used by the people in their culture, and then coax their own mouths and tongues to make these sounds in order join the social conversation and get a response from their parents." The findings could reflect infants' abilities to master the motor planning for speech and to develop the memory requirements for keeping the sound patterns in mind. "The brain uses many general skills to learn language," Kuhl said. "Knowing which brain regions are linked to this early learning could help identify children with developmental disabilities and provide them with early interventions that will steer them back toward a typical developmental path."
Ryan Catalani

BBC News - Science decodes 'internal voices' - 3 views

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    "Researchers have demonstrated a striking method to reconstruct words, based on the brain waves of patients thinking of those words. ... In a 2011 study, participants with electrodes in direct brain contact were able to move a cursor on a screen by simply thinking of vowel sounds. ... With the help of that model, when patients were presented with words to think about, the team was able to guess which word the participants had chosen. They were even able to reconstruct some of the words, turning the brain waves they saw back into sound on the basis of what the computer model suggested those waves meant. ... The authors caution that the thought-translation idea is still to be vastly improved before such prosthetics become a reality." Full study: http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjournal.pbio.1001251
Lara Cowell

Why We Remember Song Lyrics So Well - 1 views

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    Oral forms like ballads and epics exist in every culture, originating long before the advent of written language. In preliterate eras, tales had to be appealing to the ear and memorable to the mind or else they would simply disappear. After all, most messages we hear are forgotten, or if they're passed on, they're changed beyond recognition - as psychologists' investigations of how rumors evolve have shown. In his classic book Memory in Oral Traditions, cognitive scientist David Rubin notes, "Oral traditions depend on human memory for their preservation. If a tradition is to survive, it must be stored in one person's memory and be passed on to another person who is also capable of storing and retelling it. All this must occur over many generations… Oral traditions must, therefore, have developed forms of organization and strategies to decrease the changes that human memory imposes on the more casual transmission of verbal material." What are these strategies? Tales that last for many generations tend to describe concrete actions rather than abstract concepts. They use powerful visual images. They are sung or chanted. And they employ patterns of sound: alliteration, assonance, repetition and, most of all, rhyme. Such universal characteristics of oral narratives are, in effect, mnemonics - memory aids that people developed over time "to make use of the strengths and avoid the weaknesses of human memory," as Rubin puts it.
Lara Cowell

How Music Can Improve Memory - 5 views

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    Information set to music, suggests research, is better retained, as it taps into time- honored strategies that help information stick. Tales that last for many generations tend to describe concrete actions rather than abstract concepts. They use powerful visual images. They are sung or chanted. And they employ patterns of sound: alliteration, assonance, repetition and, most of all, rhyme. A study by Rubin showed that when two words in a ballad are linked by rhyme, contemporary college students remember them better than non-rhyming words. Such universal characteristics of oral narratives are, in effect, mnemonics-memory aids that people developed over time "to make use of the strengths and avoid the weaknesses of human memory," as Rubin puts it. Songs and rhymes can be used to remember all kinds of information. A study just published in the journal Memory and Cognition finds that adults learned a new language more effectively when they sang it.
Lara Cowell

Why Toy 'Minion' Curse Words Might Just All Be in Your Head - 1 views

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    McDonald's swears up and down that the little yellow "Minions" Happy Meal toy is speaking only nonsense words and not something a little more adult. Experts say the company may be right, and the curse words many hear may be tied to how our brains are primed to find words even when they're not really there. "The brain tries to find a pattern match, even when just receiving noise, and it is good at pattern recognition," says Dr. Steven Novella, a neurologist at the Yale School of Medicine. "Once the brain feels it has found a best match, then that is what you hear. The clarity of the speech actually increases with multiple exposures, or if you are primed by being told what to listen for" - as most people who heard the toy online already had been. The technical name for the phenomenon is "pareidolia," hearing sounds or seeing images that seem meaningful but are actually random. It leads people to see shapes in clouds, a man in the moon or the face of Jesus on a grilled cheese sandwich.
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