And whilst Twitter COO Dick Costolo might claim that they are “saving” TV, I would argue that many networks probably view them with as much suspicion as love: as a frenemy
Contents contributed and discussions participated by Carri Bugbee
The Battle For Data From Social TV - 0 views
(3) Carri Bugbee on Social TV - 0 views
TVT: TheWire - 0 views
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Sync, a unique new toolkit for syncing ad content and creating robust two-way engagement between the first and second screens.
Digital media from the inside out - BLOG: Digital Media from the Inside Out -... - 0 views
Why Storytelling Is The Ultimate Weapon | Co.Create: Creativity \ Culture \ Commerce - 0 views
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In his book, Tell to Win, Peter Guber argues that humans simply aren't moved to action by "data dumps," dense PowerPoint slides, or spreadsheets packed with figures. People are moved by emotion.
Hulu Struggles To Survive The Influence Of Its Parent Companies | Fast Company - 0 views
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Despite all that brain-sprayingly awesome news, the lords of television are having second thoughts about this whole disruption thing. The loudly noted woes of the entertainment industry aside, TV still generates more than $70 billion in advertising revenue annually.
Make no mistake, Twitter is in the social TV business - Lost Remote - 0 views
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While a growing crop of startups battle it out in the social TV space, there's one that's been around since 2006 that's established a tremendous head start. Twitter, as we know, dominates conversations around TV - 95% of public conversation about TV happens on Twitter, the company says, and 25% of the U.S.
The Future of Social TV is a Multi Screen Experience [video] - Brian Solis - 1 views
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Carri Bugbee
I'm a social media marketing strategist and a social TV writer/explorer. I read and archive a lot of articles and blog posts in both these categories, as well as B2B marketing.