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Carri Bugbee

Viggle launches a store to allow users to redeem points for music downloads - Lost Remote - 0 views

  • With Viggle Music, users are now able to earn Viggle points for identifying a song and additional points for buying that song. In conjunction with the expanded music service, Viggle has also launched Viggle Store–a rewards destination where members can redeem their Viggle Points for music downloads.
Carri Bugbee

The Future of Broadcast Media is Social - Brian Solis - 0 views

  • The Golden Triangle will one day soon engender a shared experience across the three screens, but for the meantime, a resurgence of crowd-powered demand for relevance and personalization is leading a groundswell of change and evolution within each medium.
  • The result of the social effect and the integrated social hooks inherent in today’s online networks will only inspire a genre of connectivity and interaction as programming will eventually feature creative triggers that engender desired responses and action. The same is true for any event, whether it’s on air, live, or on the big screen.
  • The water cooler or social effect is only one part of defining a more meaningful experience over time. It is culturally significant as it connects people around common interests in real-time all over the web using events as our participation hub and as our magnet for convergence.
Carri Bugbee

Facebook opens up its social TV data for the first time in partnership with UK analytic... - 0 views

  • Facebook today announced a partnership with UK-based social TV analytics company SecondSync.
  • The partnership is a big deal because it means Facebook’s social TV data will be made available outside the company for the first time. In two weeks, SecondSync plans to share initial results in a white paper titled “Watching with Friends” with a full analysis of how people are using Facebook to engage with TV.
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    The partnership is a big deal because it means Facebook's social TV data will be made available outside the company for the first time.
Carri Bugbee

How Intel TV failed -- pay attention, Google and Apple | Internet & Media - CNET News - 0 views

  • or Internet-based TV to be a competitive option, it either needs to be cheaper than cable and satellite or it needs to provide the content that subscribers want in a better way.
  • For the companies still working on Web TV, it would mean charging less than traditional competitors for a service while paying more than traditional competitors to offer it.
  • for a Web TV offering to be truly Web TV, it would need to offer all the channels consumers want alongside the "over-the-top" video capabilities like Netflix and Hulu that they associate with Internet viewing.
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  • The idea of an online player taking over has affirmed cable and satellite companies' positions in the landscape and made all players realize what they could lose by rocking the boat, said Brannon.
  • The prospect of new tech competitors reiterated how important the traditional distributors are -- with their massive subscriber bases -- to media companies, who need as many people watching their programming as possible -- all while measuring how many of them there are -- in order to raise ad rates, he said.
  • average U.S. consumer packs in nearly 60 hours of media content each week, and more than half of that -- 35.1 hours -- is traditional television, according to Nielsen's latest cross platform report.
  • amount of time spent watching traditional TV has shrunk from a year earlier, supplanted by more time spent watching video on the Internet, game consoles, and mobile phones.
  • As Intel proved, the easy part was creating a new technology to deliver television with a user interface that beats cable and satellite. Test versions of OnCue have been deployed in Intel employees' homes for months. The hard part is content. Be it TV shows, sports programs, or live events, content is expensive to produce and it's expensive to license.
Carri Bugbee

No March Madness for Cord Cutters | Re/code - 1 views

  • A good chunk of the tournament’s 67 games will only be available to people who have access to Turner-owned cable channels TNT, TBS and TruTV. And for the first time ever, that includes the two semifinal games on Saturday, April 5: If you don’t have pay TV, or a friend who does, and you don’t want to watch the Final Four games at a bar, you’re going to be out of luck.
  • Big-time sports have been migrating from free broadcast channels to pay channels for some time.
Carri Bugbee

Intel, Apple and Others Rethink How We Watch TV - WSJ.com - 0 views

  • With an Intel-designed set-top box, people won't have to own DVRs or even plan to record programs.
  • Negotiations with media companies for content rights could delay new services and limit some features, though Intel vows to enter some markets by the end of the year.
  • "I've never seen as much innovation in television as there is right now," says Ulf Ewaldsson, chief technology officer at Swedish telecom-equipment giant Ericsson, which plans to step up its own TV efforts
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  • Most TV services also lag the Web and mobile apps in helping discover new content.
  • Microsoft is also promoting voice recognition as it positions its videogame consoles and companion Kinect controller for a broad role in home entertainment. The company's Xbox One, due out this fall, allows customers to turn on multiple living-room devices by simply saying "Xbox On,"
  • Microsoft has experimented in other areas—including offering an Apple TV-like set-top box without videogame capability, building Xbox circuitry into TVs and adding DVR capability to Xbox models, people familiar with its prototypes have said.
  • One feature Intel has decided not to pursue for now is a camera equipped with facial recognition software to help personalize offerings for each user in a household. Mr. Huggers says the technology didn't work well enough in the low lighting common when watching TV and raised privacy questions.
Carri Bugbee

Inside the Asylum, One of the Most Successful Low-Budget Movie Studios - 0 views

  • Today, the dynamic between low-budget producer and content-hungry distributor has flipped. Netflix doesn’t just stream films—it wills them into existence. The composition of contemporary B movies is dictated by middlemen like Netflix and Redbox, international direct-to-DVD distributors, and cable networks like Syfy, all of which pad their offerings with Asylum originals tailored to their needs.
  • The nimble creative process is “cashing in on this shifting moment in film consumption between the demise of the video store and the rise of streaming,” says Davis.
  • Filtering in low-budget films with the high-budget versions “fuels this perception that there’s a wealth of new content.”
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  • When Latt runs down the list of the Asylum films slated for production in the first half of this year, it sounds like a list of hot-button search terms: zombies, sharks, haunted houses, talking dogs
  • We don’t really know the consumer. The consumer is too big and too fractionalized. All we know is we’re making a film for Netflix, and they tell us what they want.”
  • “This isn’t about trying to get you to watch our movie,” they wrote. “This is about gaming the system. This is about taking a stand. Against math.”
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    The consumer is too big and too fractionalized. All we know is we're making a film for Netflix, and they tell us what they want."
Carri Bugbee

The Trendrr Blog » Blog Archive » New Facebook Data Strengthens Tools For Mea... - 0 views

  • Facebook has given Trendrr preliminary access to previously unanalyzed Facebook user engagement data on chatter relating to television content.
  • Our analysis reveals that there is a large amount of TV-related social activity on Facebook — in numbers approximately 5 times as large as that of all other social networks combined as measured by Trendrr.
  • Trendrr’s analysis of second-screen Facebook activity during one week in May** found that the volume of Facebook user engagement relating to television programming was 5 times as large as all other social networks combined. Activity related to broadcast television was 7 times as large, while activity linked to cable-television programming was 4.5 times as large as all other social networks combined. Second-screen activity levels on Facebook were particularly high among viewers of dramas and comedies.
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  • Live events during airtime, such as sporting events, also showed dramatically higher levels of activity over other social networks — something that may be surprising for some marketers who view Facebook as a platform mostly for extended conversation.
  • Trendrr and Facebook are working on a public case study of TV-related Facebook activity as part of an effort to illustrate the full breadth of engagement on Facebook’s platforms. Ultimately, Trendrr hopes to begin incorporating this Facebook data into its Social TV Rankings charts.*
Carri Bugbee

More media consumers are cutting the cable cord | McClatchy - 0 views

  • The vast majority of Americans – 95 percent – still watch television using traditional cable or satellite options, according to Nielsen. But the number of households that choose to opt out of cable or satellite TV is on the rise, from 2 million in 2007 to 5 million in 2013, Nielsen’s data show.
  • “This scares the bejesus out of the cable and satellite people,” said Jim Barry, a spokesman for the Consumer Electronics Association in Arlington, Va. “I think it’s going to change the business model.”
  • A main driver behind the high cost of cable and satellite in recent years is the expensive license fees networks pay sports leagues to broadcast their games. The cost gets passed on to consumers to pay for the “bundles” of channels they get with their cable satellite subscriptions, whether they plan to watch sports or not.
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  • Aereo relies on tiny antennas located in the company’s data centers that pick up local channels’ signals and beam them over the Internet to customers. For a monthly membership of $8 to $12, Aereo customers can watch the channels streaming live online or save them on virtual digital video recorders for later.
  • TV networks have responded: ABC, CBS, Fox, NBC and PBS are suing Aereo, claiming that its service violates copyright law by selling access to their content without their permission. A federal appeals court ruled in Aereo’s favor earlier this year,
Carri Bugbee

thinkbox - Press Office - 0 views

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    How advertisers can plan for TV and Twitter There are three levels of integration between TV and Twitter activity depending on a brand's market and aims:  Integration: where a TV campaign is planned and executed with specific Twitter content and activity built in and around it from the outset Anticipation: being more thoughtful of how Twitter and TV will work together in a brand strategy.  Brands need to plan ahead for TV moments and prepare content to take advantage of it.  They need to include hashtags on their TV ads but have a clear purpose to them - e.g. driving people to a Promoted Trend to find out more information about a product and move consumers along the purchase journey Association: at the simplest level, if a brand is not advertising on TV, it can still be associated with it as its customers will be watching TV and there is an opportunity to contribute
Carri Bugbee

Over 1/2 of young tablet owners use device while watching TV | IP&TV News - 0 views

  • 56 percent of US tablet owners age 18-34 use their tablet for activities related to the TV program they are watching or for other programming related activities.  This compares to just 41 percent among all tablet owners age 18 and older.
  • The top three TV-related tablet activities among Millennials are; searching for programing to watch (34 percent), social media engagement related to a TV program (31 percent) and learning more about the program they are viewing (30 percent). Even more tablet owners age 18-34 say they want to use their device in conjunction with TV viewing in the future and social media is a driving factor.
  • 44 percent said they would consider using their device in the future for social media activity related to a TV program making it the number one way this age group wants to engage while watching TV.
brihaspathi times

Balakrishna's awesome look with Bike in Legend - 0 views

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    It was heard that director Boyapati Sreenu specially designed a bike and a car for Balayya babu for his forthcoming film 'Legend'. This bike was designed by the Harley Davidson. You just watch it Balayya awesome look with Bike.
Carri Bugbee

Ad-free SVOD set to accelerate TV ad revenue declinenScreenMedia - 0 views

  • SVOD providers are particularly problematic for broadcasters and their advertising partners, because they hurt ad supported television in a number of ways: Consumers with SVOD subscriptions replace time spent watching ad supported television with ad free SVOD watching With so much of online video viewing time spent watching ad free, those quality ad opportunities that are available are more expensive to buy Consumers get a decreased tolerance for advertising as they grow used to seeing content uninterrupted.
  • U.S. ad agencies spent 2% less on broadcast TV networks in the 4th quarter of 2014 and 16% less on national cable TV. The company also found that, if you exclude the Olympics, broadcast ad revenue would have declined 2% for the full year (it increased 4.1% when the Olympics are included.)
  • online originals are growing prodigiously and a good proportion of that inventory will provide advertising opportunities. For example, Alex Carloss, YouTube’s head of original programming, announced the site would be funding more original programming in the same way it did in 2012.
Carri Bugbee

Are Young People Watching Less TV? (Updated - Q2 2014 Data) - 1 views

  • traditional TV viewing among 18-24-year-olds in Q2 2014 was down by 11.7% year-over-year. Between Q2 2011 and Q2 2014, weekly viewing fell by 21.7%, a sizable figure.
  • TV viewing by 18-24-year-olds; the weekly average has now dropped on a year-over-year basis for at least 10 consecutive quarters.
  • in the space of 3 years, Q2 TV viewing by 18-24-year-olds dropped by more than 5 hours per week. That’s a considerable amount, equivalent to roughly 45 minutes per day.
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  • esearch suggests that online video tends to largely act as a complement rather than a replacement for traditional TV, at least for the time being.
  • American adults watch an average of 4 hours and 36 minutes of live TV per day, as opposed to half-an-hour watching time-shifted TV, 11 minutes using a game console, 1 hour and 7 minutes using internet on a computer and 1 hour and 25 minutes using a smartphone.
  • The difference in declines between the viewing population and the 18-24 population as a whole suggests the growing presence of “cord-nevers” – people who have never subscribed to a pay-TV service and are instead getting all their programming options from OTT services. It also means that TV’s grip on its young viewers remains, but is loosening.
  • In Q2, 12-17-year-olds watched an average of 18 hours and 58 minutes of traditional TV per week, representing a 14-minute-per-day year-over-year decline. That’s an uptick from recent declines.
  • African-Americans viewers continued to consume the most TV on a monthly basis in Q2, more than double the amount of time spent by Asians, who spent the least amount of time watching TV (206:03 vs. 83:02).
Carri Bugbee

MediaPost Publications Smart TVs Register Uptick, 66M Shipped In 2012 02/22/2013 - 1 views

  • apps offer a promising opportunity for smart TV use and HIS suggests “proprietary” platforms has “caused fragmentation and created problems” for developers looking for widespread adoption. It indicates that a group of manufacturers that have formed an alliance backing “open standard systems” could help drive innovation.
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    25%-plus of TV sets shipped globally last year were smart TVs.   The research indicates the figure will climb to 50% in 2015.
Carri Bugbee

Social Networks Positively Impact Entertainment Decisions - 0 views

  • Social network users are 27.3% more likely to say that the sites are important for making entertainment-related decisions than not (56% vs. 44%),
  • Twitter users are more likely than Facebook users to follow actors and actresses (41% vs. 32%), sports figures (25% vs. 17%), reality TV stars (23% vs. 16%), and journalists and reporters (15% vs. 9%). By contrast, Facebook members are more likely to follow companies and brands (49% vs. 37%), sports teams (30% vs. 22%), TV shows (49% vs. 30%), and movies (43% vs. 25%).
  • Roughly 4 in 5 respondents said they always or sometimes visit Facebook while watching TV, while 41% reported tweeting about the show they are watching. In fact, of those posting about TV shows, roughly three-quarters did so while watching programs live, and 51% said they post while watching to feel connected to others who might be watching.
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  • 29% of respondents who engage in social TV do so primarily to advise their network of friends and let them know what is good and what is bad, while 23% do so to be connected with others who have similar TV likes and dislikes.
  • Twitter held 85% share of the social activity occurring around broadcast TV, at 85%, compared to 7% for Facebook, and 8% for GetGlue. Twitter was less influential on cable, although it remained the leader with 64% of activity, followed by Facebook (23%) and GetGlue (13%).
Carri Bugbee

Twitter's Nascar TV Ad Schools Advertisers on New Product | Digital - Advertising Age - 0 views

  • ut Nascar's new page has a key new feature, which is the ability to pull in tweets related to a live event from a variety of sources. In the case of Nascar, tweets about Pocono 400 were being pulled in from drivers like Jeff Gordon as well as sports writers, and the curation was executed through an algorithm that searched for relevant content with the assistance of human editors, according to a Twitter blog post. It's further evidence of Twitter's desire to be the platform advertisers turn to when they're looking to execute promotions around major live events such as the Super Bowl or the Oscars. Last month, they announced a partnership with ESPN to create branded campaigns around tentpole sports events.
  • #Nascar page is the first of its kind and has a slightly different layout than the brand pages Twitter unveiled in December, which feature customizable header images and enable brands to keep a particular tweet -- often a photo or video that can auto-expand -- at the top,
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    But Nascar's new page has a key new feature, which is the ability to pull in tweets related to a live event from a variety of sources. In the case of Nascar, tweets about Pocono 400 were being pulled in from drivers like Jeff Gordon as well as sports writers, and the curation was executed through an algorithm that searched for relevant content with the assistance of human editors,
Carri Bugbee

TV x Twitter: New findings for advertisers and networks - 0 views

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    1. #hashtags in TV ads drive positive brand conversation. To analyze the impact of hashtags in TV ads on Twitter earned media, we studied more than 500 television commercials in the consumer electronics category. We analyzed over 63,000 comments in response to those ads, across more than 100,000 television airings. We found that hashtags drive significantly more earned media for brands. TV ads with hashtags had 42% more Tweets about the ads than those without hashtags. 2. Twitter keeps viewers tuned in to advertising. 3. Twitter makes TV ads more effective.
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    People love to watch TV with Twitter. During recent events like #SuperBowlXLVII with over 24.9M Tweets about the game and halftime, or last season's finale of "Pretty Little Liars" with a record-breaking 1.9M Tweets (as measured by Nielsen's SocialGuide) it's clear that TV and Twitter are better together.
Carri Bugbee

Who Rules The Second Screen, Facebook Or Twitter? - 1 views

  • Despite a user base only 20% the size of Facebook’s, Twitter routinely hosts discussions that rival the size of those taking place on the larger platform. If you narrow the comparison down to original content — Tweets versus Posts — Twitter boasted more interaction around nearly all of the broadcasts SecondSync examined in its study.
  • The difference in time windows is just one of several apples-to-oranges problems that crop up when attempting to compare second-screen patterns across the two platforms. A more substantive one is how to weight the various types of actions permitted in both places. Is a Like more akin to a retweet or a Favorite?
  • But even a comparison that assumes that comments are worth as much as original posts suggests that Twitter owns a disproportionate share of TV discussions.
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    Jeff Bercovici Forbes Staff
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    Thanks so much for sharing. The study quoted liberally, thatFB commissioned by the way, is neither objective or thorough. Second Synch and FB are partners and the "data" was supplied by FB. The author is to be commended for recognizing the "apples to oranges" aspects of the comparison of FB to Twitter but I think the idea that Social Media will be zero sum arena likely misses some interesting analysis. Of all things, social media is never going to be zero sum, though marketers will have to make decisions about one vs. another for their clients needs. Obviously a blog post isn't profound but this one doesn't exactly further the discussion as much draw a tidy conclusion rather than the more nuanced reality that, IMHO, is a more interesting.
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