2012 will find more designers and clients understanding that appearance alone isn’t everything: “We should treat style, content, and behaviour with equal respect – they must work together to strengthen the meaning and personality of a site, app, or brand.”
Such understanding will come from enhancing skill-sets (Carson reckons in 2012 that “any web designer who isn’t also a front-end developer won’t be able to find work”) or through collaboration. “I’d love to see more developers learning from designers, so we can do a better job of implementing designs. And vice versa, designers learning from developers, to understand what’s possible, and why some things are harder than others,” muses Sharp. The net result, says ‘Typomaniac’ Erik Spiekermann: “More designers will have an affinity with code and more coders will have an affinity with design”.
Leslie Rogers on 01 Jun 11Conducted by Swedish research firm Potentialpark Communications, the firm surveyed almost 4,800 U.S. students and grads from a variety of business schools and universities. They were asked what they most wanted from career sites and the application process. From the features and component lists developed from the survey, Potentialpark analyzed 755 sites worldwide, including 102 in the U.S.
