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Some interesting changes in the PR industry which we have touched on in Virtual Org, especially in relation to the digital shift and how PR agency's are no longer controlling the message.

An example of technology and social shaping -- how blogs have changed over the last ten years.

PR Daily shared a list of 25 quotes regarding the power of social networking. I think this list is pretty fitting after our MPC Evening with Industry event, and with all of us looking for or landing internships. I particularly liked this one: "Network continually - 85 percent of all jobs are filled through contacts & personal references." 

Ten social media marketing experts weigh on best practices for social marketing and the future of the growing industry.

Thought this was very interesting as it points out the increased reliance on digital communication rather than face-to-face interactions even when buying cupcakes!. 'Sprinkles' in the states is utilizing digital communication technology / ATM machines to sell cup cakes. I understand the need for drive-in options for Tim Horton stops, especially in the winter! This is interesting considering it is not exactly necessary, is probably very expensive, and it will probably decrease employment in the food services industry if it becomes a trend.

An interesting interview about SiriusXM in Canada and some of the challenges they face from regulation.

Interview with Gareth Kay, Chief Strategy Officer at Goodby, Silverstein and Partners as part of "The Brand New Series" operated by Think with Google. Interesting comments on struggle of meaningful corporate communication with digital media from a industry insider. The Think with Google is certainly worth poking around on for a few minutes

Dieter Rams is an industrial designer known for his work with Braun. His famous principles of good design can be distilled by the "less is more" ethos. His legacy is felt strongly at Apple, a company renowned for the sublime designs of its products.