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Steven Groves

The End of Link Building as We've Known and Loved it - 0 views

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    'White Hat' tactics matter - Quality content presented in context will matter more
Steven Groves

It's Not All About You: How to Strengthen Your Customers' Experience | MarketingProfs D... - 0 views

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    Customer experience matters. It matters for satisfaction and advocacy. Research found that organizations that have a well-understood definition of customer experience are twice as likely to beat their profit targets than those that do not.
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    If you want to use these four platforms (Facebook, Twitter, FourSquare & YouTube) to connect to the audience, these are tip you will find useful
Guy Powell

Jumptap: In Mobile, Size May Not Matter | Jumptap - 0 views

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    Interesting stats - probably with some bias - but still has some interesting perspectives on mobile.
Guy Powell

MediaPost Publications Radio Shack Campaign Finds Proximity Matters, But Not The Way Yo... - 0 views

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    Interesting counter-intuitive results and mobile success.
Steven Groves

Social Campaigns Give Long-Term Boost to Brand Metrics - eMarketer - 1 views

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    "long-term study of their results can show that social network campaigns are effective at improving branding metrics that matter to the bottom line"
Steven Groves

Why Google Plus Pages (Will) Beat Facebook. And Twitter - 0 views

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    A great analysis of why Google Brand Pages will matter over other social properties - short answer; they own Google Search
Steven Groves

Why digital intent matters | Taylor Davidson - 0 views

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    social data is having a disruptive impact on the advertising and marketing technology industries.
Steven Groves

Why Rankings Still Matter In SEO Reporting - 0 views

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    "What should you measure? I recommend using a combination of rankings and analytics data (including ecommerce and/or goal data). But whatever you do, make sure your measurements clearly gauge the area you're trying to improve."
Steven Groves

In Chasing Leads, an Hour Matters a Lot - 1 views

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    Another reason to sustain a real-time monitoring and workflow capability in business today
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