Group items tagged statistics - ROI of Social Media

Can't Buy Me Love: Social Media Needs Creativity, Not Money, To Buzz - 0 views

www.mediapost.com/publications

marketing social media business

shared by Steven Groves on 14 Mar 11 - No Cached

Steven Groves on 14 Mar 11

"The study finds "zero statistical correlation between media expenditures, either total or digital, and brand sentiment." The creative-feel and message-look drives positive buzz around a brand, along with how companies spend ad budgets."

<div class="cArrow"> </div><div class="cContentInner">"The study finds "zero statistical correlation between media expenditures, either total or digital, and brand sentiment." The creative-feel and message-look drives positive buzz around a brand, along with how companies spend ad budgets."</div>

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Study: 93% of B2B Marketers Use Social Media Marketing | Social Media B2B - 0 views

socialmediab2b.com/...ers-use-social-media-marketing

study b b marketers social social media

shared by Guy Powell on 12 Aug 11 - No Cached

Guy Powell on 12 Aug 11

Interesting statistic on measurement of social media ROI.

<div class="cArrow"> </div><div class="cContentInner">Interesting statistic on measurement of social media ROI. </div>

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Smartphone usage statistics | 60 Second Marketer | Tips, Tools and Techniques for Marke... - 0 views

60secondmarketer.com/...le-use-smartphones-infographic

Marketer smartphone statistics tools social media #ROISM ROMI ROI

shared by Guy Powell on 17 Aug 11 - No Cached

Guy Powell on 17 Aug 11

It will be very interesting to see how this evolves over the next few years.

<div class="cArrow"> </div><div class="cContentInner">It will be very interesting to see how this evolves over the next few years.</div>

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What the New Twitter Brand Pages Mean to Marketers | Social Media Today - 0 views

socialmediatoday.com/...402830

social media marketing twitter statistics

shared by Steven Groves on 16 Dec 11 - No Cached

Steven Groves on 16 Dec 11

Three of the most important features of the new (1) Twitter brand pages are the expanded header image area, (2) the inclusion of a "featured Tweet" and (3) the ability to separate out a brand's @replies and @mentions.

<div class="cArrow"> </div><div class="cContentInner">Three of the most important features of the new (1) Twitter brand pages are the expanded header image area, (2) the inclusion of a "featured Tweet" and (3) the ability to separate out a brand's @replies and @mentions. </div>

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Marketers Look Beyond Social Media Experimentation - 0 views

www.emarketer.com/Article.aspx

social media marketing statistics #ROISM

shared by Steven Groves on 27 Dec 11 - No Cached

Steven Groves on 27 Dec 11

It's time that online & social marketing took their place along side traditional in the mind of ALL marketers - now for the education tat social media is more about social than media

<div class="cArrow"> </div><div class="cContentInner">It's time that online & social marketing took their place along side traditional in the mind of ALL marketers - now for the education tat social media is more about social than media </div>

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The State of the Blogosphere 2011 - Brian Solis - 1 views

www.briansolis.com/...-state-of-the-blogosphere-2011

blogging marketing statistics Blog social media

shared by Steven Groves on 28 Dec 11 - No Cached

Steven Groves on 28 Dec 11

Brian looks at stats around blogging and says that 'blogs are underrated and underestimated'

<div class="cArrow"> </div><div class="cContentInner">Brian looks at stats around blogging and says that 'blogs are underrated and underestimated'</div>

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Why Rankings Still Matter In SEO Reporting - 0 views

www.mediapost.com/publications

marketing social media statistics

shared by Steven Groves on 15 Mar 11 - No Cached

Steven Groves on 15 Mar 11

"What should you measure? I recommend using a combination of rankings and analytics data (including ecommerce and/or goal data). But whatever you do, make sure your measurements clearly gauge the area you're trying to improve."

<div class="cArrow"> </div><div class="cContentInner">"What should you measure? I recommend using a combination of rankings and analytics data (including ecommerce and/or goal data). But whatever you do, make sure your measurements clearly gauge the area you're trying to improve."</div>

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Chart: CMO confidence in social media's ability to produce ROI - 0 views

www.marketingsherpa.com/article.php

ROI ROMI social media marketing statistics business

shared by Steven Groves on 16 May 11 - No Cached

Steven Groves on 16 May 11

"social marketing is a promising tactic that will eventually produce ROI"

<div class="cArrow"> </div><div class="cContentInner">"social marketing is a promising tactic that will eventually produce ROI"</div>

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A Chevy Convertible & Attribution: Both Offer Top-Down Technology - 0 views

www.mediapost.com/publications

social media marketing technology statistics

shared by Steven Groves on 12 Aug 11 - No Cached

Steven Groves on 12 Aug 11

Anto Chittilappilly covers aspects of measurement outside of digital; nice article

<div class="cArrow"> </div><div class="cContentInner">Anto Chittilappilly covers aspects of measurement outside of digital; nice article</div>

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Online Marketing Without Advertising - 0 views

www.mediapost.com/events

social media strategy marketing consumer statistics business

shared by Steven Groves on 28 Sep 11 - No Cached

Steven Groves on 28 Sep 11

79% of ppl ignore online ads, FB ads carry a .05% CTR visitors / readers come for editorial content, not the ads; CTR for editorial content is 96x better than ad content

<div class="cArrow"> </div><div class="cContentInner">79% of ppl ignore online ads, FB ads carry a .05% CTR visitors / readers come for editorial content, not the ads; CTR for editorial content is 96x better than ad content</div>

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The Demographics of Social Gamers, at Home and On the Go - eMarketer - 0 views

www.emarketer.com/Article.aspx

demographics social statistics gamers

shared by Steven Groves on 06 Oct 11 - No Cached

Steven Groves on 06 Oct 11

Who knew - the majority casual social gemer is female and over 50... how does this correlate with who controls spending in an affluent household? Maybe gamification and positioning of a brand in the game makes sense... hmm

<div class="cArrow"> </div><div class="cContentInner">Who knew - the majority casual social gemer is female and over 50... how does this correlate with who controls spending in an affluent household? Maybe gamification and positioning of a brand in the game makes sense... hmm</div>

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Social Media Marketing: Tactics ranked by effectiveness, difficultly and usage - 0 views

sherpablog.marketingsherpa.com/...media-marketing-tactics-ranked

business social media marketing statistics infographic

shared by Steven Groves on 02 May 11 - No Cached

Steven Groves on 02 May 11

Awesome! As far as tactics, blogger relations rank as most effective, but also most difficult - developing an Influencer program is an example of a matured program for companies

<div class="cArrow"> </div><div class="cContentInner">Awesome! As far as tactics, blogger relations rank as most effective, but also most difficult - developing an Influencer program is an example of a matured program for companies</div>

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Facebook by the Numbers [INFOGRAPHIC] - 1 views

mashable.com/...facebook-infographic

social media statistics facebook

shared by Steven Groves on 21 Oct 11 - No Cached

Steven Groves on 21 Oct 11

Ben Parr at Mashable delivers!

<div class="cArrow"> </div><div class="cContentInner">Ben Parr at Mashable delivers! </div>

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Group items tagged

Can't Buy Me Love: Social Media Needs Creativity, Not Money, To Buzz - 0 views

Study: 93% of B2B Marketers Use Social Media Marketing | Social Media B2B - 0 views

Smartphone usage statistics | 60 Second Marketer | Tips, Tools and Techniques for Marke... - 0 views

What the New Twitter Brand Pages Mean to Marketers | Social Media Today - 0 views

Marketers Look Beyond Social Media Experimentation - 0 views

The State of the Blogosphere 2011 - Brian Solis - 1 views

Why Rankings Still Matter In SEO Reporting - 0 views

Chart: CMO confidence in social media's ability to produce ROI - 0 views

A Chevy Convertible & Attribution: Both Offer Top-Down Technology - 0 views

Online Marketing Without Advertising - 0 views

The Demographics of Social Gamers, at Home and On the Go - eMarketer - 0 views

Social Media Marketing: Tactics ranked by effectiveness, difficultly and usage - 0 views

Facebook by the Numbers [INFOGRAPHIC] - 1 views

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