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Mike Henderson

Analytics Talk » Blog Archive » Twitter and Google Analytics: What to Track - 0 views

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    tracking twitter links in google analytics with link tracking code.
Mike Henderson

InternetNews Realtime IT News - Carriers Inch Ahead as Phone Makers Suffer - 0 views

  • Strategy Analytics said fourth-quarter handset sales were off 10.5 percent compared to the same period a year ago -- dropping from to 329 million to 295 million.
  • But it's easy to forget that Apple (NASDAQ: AAPL) and RIM (NASDAQ: RIMM) fans represent only a sliver of worldwide mobile phone users -- and they can't offset a larger decline.
  • "We have been seeing a consolidation by users down to one device rather than multi-devices for e-mail and voice in the enterprise segment," Susan Welsh de Grimaldo, a senior analyst at Strategy Analytics, told InternetNews.com
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  • Strategy Analytics said in a separate report that global mobile phone shipments dropped a whopping 10 percent in the fourth quarter of 2008, with just 295 million devices sold.
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    An interesting report on the mobile phone market in the recession...
sterling doak

Pay Per Click Advertising - PPC Programs - 0 views

  • in fact, it's not uncommon for CEO's to do their own company's PPC campaigns.
    • sterling doak
       
      Really? Because they don't have other things to do, right?
  • The key to effective PPC campaigns is in your keyword strategy and the quality of your visitor analytics.
  • Campaigns need to be structured so that unproductive keywords can be filtered out and high performers improved upon
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  • Tip: A custom prepared PPC campaign by an SEO Professional is still the best approach to pay per click. A large corporation can save substantial amounts and maximize performance by outsourcing to an SEO Consultant.
  • Wordtracker
  • Tip: Avoid bidding wars by searching for more specific multiword, targeted keyword phrases.
  • having your keywords placed in the title is a good decision usually
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    PPC ad campaigns.
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