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Alex Street

Monterosa to get TV firms making their own second-screen content | Technology | guardia... - 0 views

  • ttracted 1.3m players over the show's
  • create synchronised quizzes, audience polling and other interactive features
  • puts control back in the hands of the creative producers
  • ...6 more annotations...
  • tools will be invitation-only for now, and are aimed at broadcasters, producers and brands.
  • Monterosa developed the tools based on the second-screen projects it has worked on with broadcasters
  • mission is to give them the mechanics to do it themselves."
  • Monterosa's self-service platform
  • useful for smaller digital channels with audiences around the 100,000 mark as for the largest broadcasters.
  • broadcasters don't want to actively promote a third-party service that will capture audience data and monetise it,
Alex Street

US pay-TV suffers record subscriber drop | Broadband TV News - 0 views

  • Verizon’s FiOS service continue to eat into the video business, growing their share from 4.3% in Q2 2009 to 6% in Q2 2010.
  • Cable suffered its worst quarterly video loss to date, loosing 711,000 subscribers,
  • Cable MSO’s share of combined video subscribers dropped to 61%, against 63.6% in the Q2 2009.
  • ...1 more annotation...
  • ow housing formation and a high unemployment rate contributed to subscriber declines in the second quarte
  •  
    US market encountered its worst ever second quarter performance
Alex Street

TV and the 'second screen' - The big fat social media experience | The Wall Blog - 0 views

  • grates Facebook and Twitter to provide a formalised setting for conversation –
  • Example 2: Junaio’s augmented reality app for Galileo (in German but self-explanatory)
  • Augmented reality offers an alternative way to approach the ‘second screen’ p
  • ...3 more annotations...
  • 6% of UK smartphone users say they use augmented reality ap
  • e 1: Grey’s Anatomy Sync for iPad
  • Future Foundation
Alex Street

What is the average CPM rate for a 30-second spot during primetime hours on one of the ... - 0 views

  • $22, according to this source.
  •  
    major broadcast networks in 2010
Alex Street

Latin America Distribution - New smartphone sold every second in Latin America - 0 views

  • 15% of the mobile market in Latin Americ
  • IDC reckons that by 2014, the market for smartphones in Latin America will hit 100 million un
Alex Street

Videonet - News and Analysis - Broadcasters must dominate synchronized companion apps - 0 views

  • synchronise content around a programme so that what appears on the tablet or smartphone
  • never.no interactivity suite is directly coupled with the broadcast playout systems and ‘listens’ to events in the live broadcast and fires off triggers to a Content Delivery Network to determine what functionality the second screen will show at any time
  • ompanion devices, because they are IP-based and are personal by nature, introduce the interactivity and addressability that broadcasters cannot get via the television alone.
  • ...4 more annotations...
  • hese could also be synchronised in real-time so that the third-party can sell advertising inventory that coincides with the advertising breaks during the show or live event.
  • reater engagement, greater understanding of the audience and increased advertising potential
  • IBC: Impact of second screen apps proven with TV 2 Tour de France
  • Never.no provided the Synchronized Companion App Framework, which is part of the company’s Interactivity Suite (IS), a framework for connecting fragmented media technologies like TV, mobile and socia
Alex Street

Costs mobile data - O2 - 0 views

  •  
    What is 1MB of data? 1MB* on average is: Browsing - using the internet on your O2 mobile O2 Active 40 pages approx Mobile internet sites outside of O2 (typically 3rd party websites not controlled by O2): 2-10 full web pages (depending on graphics, images, amount of text) 10-20 mobile web pages Sending and receiving E-mail from your O2 mobile 200 emails without attachment 10 emails with simple one page attachment Satellite Navigation 15 hours of Satellite navigation traffic alert service. Please note: Using GPS Sat Nav without the traffic alert service does not incur data charges. Important information The following services when provided by a 3rd party may consume large amounts of data and maybe subject to separate charge. We recommend you take a Browsing Bolt On if you use these services regularly: Downloading video clips from 3rd party: typically between 1MB and 5MB depending on the length and quality of the clip, plus the cost of the video Note - Downloading video clips/music/games from O2 costs the price of the content only with no additional data charges. Downloading high quality music tracks from 3rd party: typically between 1MB and 5MB per track depending on the length and quality of the track, plus the cost of the track Downloading games from 3rd party: typically 300KB, plus the cost of the game We recommend that you avoid the following on your mobile: Using VOIP** uses 1 MB of data every 3-4 minutes. Downloading full-length movies as this may use in excess of 1,000MB. Using video/ audio streaming devices (e.g. 'Sling box'), which connect your mobile device to your TV, also consume large amounts of data. Watching 15 minutes of TV on your mobile using these devices uses around 25MB. * These figures are based on typical usage. Actual data usage will depend on the content of web pages viewed and the length of emails sent/received. ** Typical VOIP usage is around 5KB per second but will depend on a number of variables including codec and voice sample t
Alex Street

Inside Facebook · Who's Playing Social Games Outside the US? App Demographics... - 0 views

  •  
    n the UK, women make up, on average, 57.9% of social gamers, and men make up 41.0%. For reference, women make up 60.8% of the US social game audience and men make up 38.2%.
Alex Street

From SmartTV to LinkedTV: a vision of television in the next five years - Television li... - 0 views

  • . Samsung reports that from 5 million app downloa
  • second screens
  • defined APIs
  • ...5 more annotations...
  • opening up of the data in Web sites
  • Web applications.
  • enabled TV applications
  • data, services and content will co-exist and interact
  • value chains which are already undergoing disruption
Alex Street

iPhone 4S Carries BOM of $188, IHS iSuppli Teardown Analysis Reveals - IHS iS... - 0 views

  • Qualcomm obviously is a big winner in the 4S, with company now taking sole ownership of the baseband processor position with its MDM6610 device
  • Phone 4 baseband design win with Intel.
  • MDM6610 baseband processor
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  • Apple’s already highly-integrated design
  • Avago part unique is its capability to support both 2G and 3G cellular technologies
  • Avago’s ACPM-7181 is a unique and valuable part in the iPhone 4S wir
  • hree separate components in the HSPA iPhone 4 model: the two Skyworks Solutions Inc. PAMs and one TriQuint Semiconductor Inc. PAM.
  • special converged approach that gives Apple a real technology lead o
  • educing the complexity of the radio frequency/power amplifier (RF/PA) s
  • Avago presently is ranked as a second-tier supplier well behind leading power amplifier suppliers such as Skyworks, RFMD and TriQuint
  • device’s status as a world phone has resulted in fascinating design and component change
  • Avago that helps give the iPhone 4S its unique capability to be used in multiple wireless systems globall
Alex Street

Why doesn't the Apple App Store give download figures? Would the truth be unA... - 0 views

  • This is the third in our series of six app-related articles. See also: • It’s all about the design. Essential tips from user experience gurus • Mobile applications: native v Web apps – what are the pros and cons? • What is a mobile Web app? Here’s expert opinion from the W3C • The open market approach: Q&A with GetJar, the No1 independent app store • How museums bring collections to life with augmented reality
  • will an iPhone app deliver return on investment (ROI)
  • ll you can do are some crude calculations based on the three numbers that Apple releases
  • ...13 more annotations...
  • extra cost of adding a second and third smartphone platform is 30-50 percent of the original investment.
  • Average revenue per paid-app: US $6,259.78.
  • normal for an app to cost US $50,000 to
  • don’t get picked by the Apple reviewers, you don’t get featured.
  • iPhone users have on average 37 apps on their phones
  • cross-promote your app for free
  • SMS/email opt-in lists,
  • media love writing about anything you do;
  • , mobiThinking is not alone in querying the economics of the App Store model: see Tomi Ahonen. And this honest first-hand app experience from Tom Hume, a design director at a London agency called IDEO, is fascinating.
  • What we don’t know is: was it was kept for a year, month, week or day, or did it go straight in the bin.
  • TWC proudly tells us that Weather.mobi gets 25 million unique users a month.
  • same visitor information for the app is confidential.
  • Great apps also have a habit of winning awards
Alex Street

Home :: Zeebox at Pinewood - 0 views

  • established an open platform, “Showtime”, that will allow developers to plug into the Zeebox world.
  • second screen applications would have to be cross platform and not just tied to one telco or broadcaster
  • HTML5 apps that can be added into the Zeebox platform
  • ...3 more annotations...
  • book a timeslot to watch a future TV event together.
  • Open Box, Showtime” as a platform to allow brands to be developed for Zeebox by programme makers
  • 50% click on the Zeetags.
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