As individuals and brands, the best we can hope for is to be authentic personas, an ideal that we display for the world to see. It's not necessarily true. It's certainly not accurate. But I believe it as close to "authentic" as we can hope for. Be yourself. Only a little better.
Be who you promise to be to your tribe, not necessarily who you are.
This presentation is part information management, part online persona, and part marketing. It's intended to be an overview of what 21st century graduates should be aware of in terms of online behaviors and trends.
"Pinterest is a place where we can demonstrate: 'If it weren't for all those mundane things that I do that I post on Facebook, this is what I would be doing and consuming. Here is my real self"
This semester, I have been asked to be a guest speaker in the "FASH325 Multimedia Fashion Presentations" course, one section taught by Sharron Lennon and the other by Brenda Shaffer. This post is a placeholder for materials and links related to this special appearance, that, I hope, can be of general interest to readers of this blog.