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""During one of the keynotes," he explained, "I found myself really wanting to hear what others at the conference thought about the speaker's ideas, so I visited Twitter on my loaner device to do just that. I found that there was a rich back-channel conversation going on there, so I created a Twitter account for myself and jumped in." "It wasn't until that moment," he says, "that I realized that Twitter could be a medium for smart, engaging conversations, too. I've been an active user ever since.""

Building off success from past seasons, many brands - roughly one-third showing at Lincoln Center - will live-stream the unveiling of their Spring 2013 collections on their websites and Facebook pages, as well as via video platforms such as YouTube and Livestream. Still more will upload backstage footage via their Facebook, Twitter, Tumblr, Instagram and Pinterest accounts.

"Losse eventually reactivated her Facebook account. Rejecting it altogether felt, to her, extreme. But she approached it this time with a new wariness, not as a place to make and maintain friendships but one where a new author could cultivate a public image. Along the way Losse has found a point of balance, a mix of technological connection and disconnection that, for now, suits her. "You can't get away from it. It's everything. It's everywhere," Losse said. "The moment we're in now is about trying to deal with all this technology rather than rejecting it, because obviously we can't reject it entirely. "

I found this article on Facebook quite interesting. It makes you think about how much personal versus professional you want out there!

We learned today that Yahoo CEO Scott Thompson's resume boasts a computer science degree he never got. This news is likely to have a ripple effect as we learn who else in the Valley has tried to pull a stunt like this. Here's what happened to 10 other executives who fibbed on their resumes.