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Simeon Spearman

Astounding Online Video Statistics That Brands Can't Afford To Ignore [Video] - SocialT... - 0 views

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    The video, entitled 'What's a VIDEO worth?' is designed to show just how big online video has become, how big it is expected to grow and why brands would be remiss not to hop on the online video bandwagon.  Just a few of the statistics that companies and brands will find hard to ignore in the video are as follows: 68% of viewers share video links (and sharing means more promotion for your brand!) More than 50% of the videos on YouTube have been rated or include comments from the community (which means a brand new way to engage with your customers!) Having a video on the landing page of your website makes it 53% more likely to show up on the first page of a Google search (and who doesn't like higher ranking in search results?) The average user's visit to a text and image-based website lasts only 43 seconds; for a website with video, the average visit lasts 5 minutes and 50 seconds (ding! ding! ding!) Customers that watch videos of products or services are 85% more likely to make a purchase (ka-ching!)
Ivy Chang

Online platform aims to make household management easier | Springwise - 1 views

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    put in some information about your home and it will generate a schedule of things to do to help maintain your house
Ivy Chang

In Tennessee, iPads used for quick drivers' licence renewals | Springwise - 0 views

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    use iPads to renew your license -- reduce the wait times at DMV
Ivy Chang

Mobile mapping app helps Walgreens customers locate products | RetailCustomerExperience... - 1 views

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    aisle411 -- retail mapping -- helps customers locate products in stores
Ivy Chang

Nordstrom aims to increase in-store foot traffic with mobile advertising campaign - Lux... - 0 views

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    launched mobile ads within the Whitepages iphone app -- Nordstrom Beauty Bash. Friday, July 20 -- once the ad is clicked it will take them to mobile optimized page to invite them to come before store opesn for free goodies expert make up stylists will be present they can check out participating nordstroms and has click to call feature
Ivy Chang

Jo-Ann crafts an iPad app to drive inspiration and sales - Mobile Commerce Daily - Appl... - 0 views

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    maybe worth looking into!
Ivy Chang

Procter & Gamble's Crest drives mcommerce sales via ad campaign - Mobile Commerce Daily... - 1 views

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    click banner ads Consumers can either use their device's built-in GPS or type in a location to find nearby stores that sell Crest products if they opt to buy, then they are redirected to Walmart's mobile site
Ivy Chang

MTV To Bring Back 'House Of Style'…As A Web Series - SocialTimes - 1 views

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    House of Style web series on MTV blog starting Oct 9 -- planning to experiement with diff types of media like Instagram and Pinterest to engage viewers interesting to see how this will pan out
Ivy Chang

Stanley: The Tweet Powered Interactive Piano | Digital Buzz Blog - 1 views

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    send a tweet to @stanleypiano letting it know what song you want to hear and it will play the song
Ivy Chang

Twitter Enhances Promo Tweet Geo-targeting | ClickZ - 0 views

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    Promoted Tweets can now send tailored messages at different times and customized for users in different countries. 
Ivy Chang

Arby's Goes Way Back for Facebook Promotion | ClickZ - 1 views

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    in celebration of 48th anni -- they created a FB timeline going back to 1964 when they were founded -- people can go back through the timeline to get a coupon for a arby's roast beef sandwich at the price it was in 1964 -- 64 cents. people could only redeem on 7/23 which was their anni
Ivy Chang

Social TV Awards Announced to Highlight Second Screen Experiences - SocialTimes - 1 views

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    awards for big players in the social TV space
Ivy Chang

Zales marries mobile, social and commerce via new Pinterest initiative - Mobile Commerc... - 0 views

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    zales has offering a "print-to-pin" where people can scan a image on an ad and it links back to their pinterest page.  people can also pin images featured in the ad.
Ivy Chang

Target Testing Beauty Concierge Service | GCIMagazine.com - 0 views

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    target concierge program to help people select the right products -- debut in chicago
Ivy Chang

Tokyo toy co testing augmented reality kiosks | RetailCustomerExperience.com - 1 views

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    use AR to interact with the toys while they are still in the packaging to help drive consumers on a path to purchase
Ivy Chang

PapayaMobile Launches AppFlood to Let Android Developers Share Ad Referrals - SocialTimes - 0 views

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    AppFlood comes with 1,000 install credits, meaning that when people see your ad on another app, up to a thousand of them can download your app at no cost to you.  You can purchase more credits when you run out. At the same time, other developers' ads will appear on your app so that you can earn credits for referring downloads as well.
Ivy Chang

Why Social Media Engagement Is A Real Metric [INFOGRAPHIC] - AllTwitter - 0 views

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    cool infographic on why social is a real metric in social -- provides forumlas for facebook, twitter, google
Ivy Chang

INFOGRAPHIC: Recruiting Via Facebook, LinkedIn, Twitter Continues To Grow - AllFacebook - 0 views

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    for weekly -- diablo, twitter
Ivy Chang

Interact With Tonight's MLB Home Run Derby On Facebook - AllFacebook - 0 views

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    foot locker, sportscenter, and other sites are engaging fans for the homerun derby.
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