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Branded Groupon execution. :D !!!!!

We will see more integration with shows moving forward...

THUMBS UP!

daily 8.13

I like that it is positioned as an "invisible pop-up shop"

NFC vendor just received $7.6M and is slated for official launch later this year. a start-up to keep an eye on.

popup store within the store itself

The U.K.'s Advertising Standards Authority has belatedly banned a Phones 4U print ad showing a cartoon Jesus winking and giving the thumbs-up sign. Touting "miraculous" deals on Samsung Android phones, the ad ran in April, just before Easter, and the client quickly pulled it following complaints. The official censure five months after the fact resurrects a controversy and raises it to new heights.

Chanel pop-up f-commerce store.

Netflix ups the cost of having both streaming and DVDs from $10/mo to $16/mo to discourage the use of both (moving away from sending DVDs continues)

This $100 minimalistic dock houses an iOS or Android phone in landscape mode on the top, and recharging is done via your own USB cable -- you get a 2.1A port and a 1A port on the back. But it's really all about the companion app: Once paired up over Bluetooth, you can preset Beddi's three physical buttons to either call an Uber taxi, toggle a Spotify playlist, control the temperature on your Nest or switch on a Philips Hue light. Some of these can even be automated according to your desired schedule.

The Walgreens mobile app lets customers scan their mobile devices at the register to earn points and redeem awards without the need to carry a physical card. The app allows us to integrate Balance Rewards with other great mobile features, including in-store aisle maps so you can find the school supply or Band-Aid you need, and photo print services so you can send your pictures direct from a mobile device to our store for copies. LoyalBlocks, customers sign up through the app with their favorite stores that participate with the program. When they visit the store, the app communicates with the merchant's tablet, which automatically checks the customer in and sends them token rewards and deals.

"So, how does a Facebook mobile ad network solve this problem? Easy: Evernote allows its users to sign-up using their Facebook account.  Facebook takes this user ID, and checks the cookies the same user's browser had last time he or she logged into Facebook or visited one of the pages tracked by Facebook's data partners. Facebook then takes the anonymized data about this user (really, many similar users) and sells Evernote ad inventory to advertisers trying to reach that kind of user. If the Facebook mobile ad network works out, it is a big, positive development for several constituencies: Advertisers, who will be able to reach customers on mobile, a platform that is going to be bigger than desktop by the end of the decade. App developers, who will be able to monetize through targeted advertising. Users, who will have more and better apps to use because there will be a better financial for developers to make them."

"Social TV start-up Miso has launched a new product, Quips, that allows users to select a scene from a TV show, caption it with their thoughts and share their commentary on a Quips feed, or to Facebook and Twitter."

"Vimeo took a first step towards pay-per-view Tuesday with the roll-out of a limited slate of six paid-streaming titles. The movies, which include We Are Legion: The Story of Hacktivists as well as the LCD Soundsystem concert movie Shut Up and Play the Hits are meant to preview different features that will be available to all content producers once Vimeo rolls out pay-per-view in earnest early next year."