Group items matching

in title, tags, annotations or url

Big Lebowski social theater

To promote the release of the Blu-ray DVD boxed set of Star Wars: The Complete Saga, 20th Century FOX Japan converted the handrails of several Tokyo-based subways into lightsabers marking the first time handrails have ever been used as an advertising medium in Japan.

It's Kia's attempt to create the world's smallest stop motion film, challenging the work from Nokia's N8 stop motion short. This time though, the stop motion film has been hand drawn on over 900 fake nails with 1,200 odd bottles of polish used to create the story.

how the entertainment industry and google work together

This guy's theory is that people will hate this now, but based on historical case studies it actually makes sense.

Created by BBDO San Francisco for Barefoot Wine and Bubbly, this billboard is made up of 17,500 of pieces of trash picked up on the beach. promotes the upcoming film by director Jason Baffa called One Beach, a film about art innovators who support clean and sustainable beaches with their art.

Rundown on angry birds rio

It's a videogame that's based on a toy line that's based on a movie that's based on a theme park ride - Lego Pirates of the Caribbean: The Video Game Monopoly Pedigree Dog Lovers' Edition Kellogg's John Deere Fruit Flavored Snacks 3M SpongeBob Musical Digital Thermometer

Faux ads for Cars 2, building off the success of the viral videos created for Toy Story 3.

Buy buttons added to Netflix.

They're called cinemagraphs

scvngr execution

alice in wonderland products

Warner Bros acquired Rotten Tomatoes via Flixter- the two will stay seperate

Netflix for theatergoers

Appification of singular pieces of content. The T.S. Eliot Wasteland interactive eBook is another example and some of the enhanced digital copies of movies. Brands could work with artists to help promote or create custom apps of popular songs and other media. 

winning case study videos from cannes.

shows importance of online/mobile ticketing- 93% of one days sales on fandango came from harry potter