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Simeon Spearman

MediaPost Publications Kinetic Scores 'Positive' Results WIth NFC-Enabled Outdoor Ads 0... - 0 views

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    The companies said that 78% of the participating consumers reported having a "positive" experience, primarily citing the ease of use of the NFC technology, while more than 85% indicated they would use their phones to interact with OOH ads in the future.
Simeon Spearman

MediaPost Publications Out-Of-Home To Reach $8.2 Billion By 2016 06/13/2012 - 0 views

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    Digital billboards still account for only 1% of billboards in OOH market
Simeon Spearman

I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Com... - 1 views

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    Puzzle using traditional OOH; final image is NSFW!!!
Emily Knab

DailyDOOH » Blog Archive » Six Billion Dollars!!! - 0 views

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    OOH advertising on the rise, DOOH fast encroaching OOH
Greg Steen

Here's an Outback Steakhouse Billboard That's Really on Fire - 1 views

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    Video portraying ooh gimmick gone wrong
Greg Steen

Power lines integrated into billboard - 0 views

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    creative OOH
Greg Steen

Suspended Minis in Milan (NOTCOT) - 0 views

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    Interesting OOH installations are pretty common, but this one deserves to be checked out. Strategic fit with Mini's emphasis of the benefits of being small.
Jinah Kim

Twitter Hack Gives Burger King A Boost In Social | Digital - Advertising Age - 0 views

shared by Jinah Kim on 26 Feb 13 - No Cached
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    Ooh we kind of scooped AdAge.
Simeon Spearman

Ooh la la LeWeb: The 5 coolest things from LeWeb12 | VentureBeat - 0 views

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    Cool talks and startups from Europe/ME. I like the "crowdshipping" idea and Muse from Interaxon.
Greg Steen

Chinese art event is pretty awesome - 1 views

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    Cool giant OOH installations
Rhiannon Apple

Clear Channel To Expand OOH Programs 01/20/2011 - 0 views

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    The San Francisco program, which Clear Channel developed with Coca-Cola and Yahoo! involves twenty interactive digital transit shelters that work like giant tablet computers with 72-inch touch screens. The shelters, which are active through January with the Yahoo! program also offer free WiFi in a 3-block radius according to Gordy Ford, VP of digital development at Clear Channel.
Greg Steen

fedex, in first. - 0 views

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    Great OOH idea - probably spec work
Greg Steen

Outdoor Campaign Touts Cure for Deficient Popularity Disorder - 0 views

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    "I was a tool, now I'm the whole shed." - good fakevertising for an OOH company
Simeon Spearman

Mazda Seeks Ungettables at Gas Pump | ClickZ - 0 views

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    Digital out of home at gas pump
Ivy Chang

Qualcomm Mobile: Best Bus Stop Ever | Digital Buzz Blog - 0 views

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    pretty awesome
Ivy Chang

Adobe live street retouching | Adverblog - 0 views

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    this is pretty neat. :)
Ivy Chang

Urban billboard ad repurposed as rain catcher in community garden | Springwise - 0 views

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    Last year Burt's Bees created an interactive billboard featuring thousands of tear-off product coupons to promote a new line of hydration cream. Originally placed in Minneapolis, the billboard has since been donated to the urban gardening students at Durham School of the Arts in North Carolina. Repurposed as a rain catching system, the billboard captures more than 6,300 gallons of rain water each year for use in the school's community garden.
richardk88

This Ad Has a Secret Anti-Abuse Message That Only Kids Can See - 2 views

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    I was just about to post that. Guess I'm too slow.
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