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The $100K Group-Buy Deal | Big Tickets Come to Group-Buy | Social Commerce Today - 0 views

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    Overview of some big ticket daily deals and group buying items. Mercedes use of group buying could have implications for Autotrader.
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The New Big Data - Technology Review - 1 views

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    Big data
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The Dude Does F-Commerce - Fan-Streaming The Big Lebowski on Facebook [Screenshots] | S... - 0 views

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    Big Lebowski social theater
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f-commerce store roundup: 32 notable big brand facebook stores [screenshots] | Social C... - 0 views

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    32 noteworthy facebook stores from big brands
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New Technology And Big Data Help You Breathe Fresh Air | TechCrunch - 0 views

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    The Quantified Self and Big Data coming together to improve longevity.
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Forget Big Data -- Small Data Is Driving The Internet Of Things - Forbes - 1 views

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    Hmmm, this seems vaguely familiar
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    Yup. Y'all were way out in front of this one.
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Facebook Is Testing A Product That Will Revolutionize Mobile For Users And Startups - B... - 0 views

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    "So, how does a Facebook mobile ad network solve this problem? Easy: Evernote allows its users to sign-up using their Facebook account.  Facebook takes this user ID, and checks the cookies the same user's browser had last time he or she logged into Facebook or visited one of the pages tracked by Facebook's data partners. Facebook then takes the anonymized data about this user (really, many similar users) and sells Evernote ad inventory to advertisers trying to reach that kind of user. If the Facebook mobile ad network works out, it is a big, positive development for several constituencies: Advertisers, who will be able to reach customers on mobile, a platform that is going to be bigger than desktop by the end of the decade. App developers, who will be able to monetize through targeted advertising. Users, who will have more and better apps to use because there will be a better financial for developers to make them."
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YouTube Livestreaming Call Of Duty: Black Ops II -- A Boon For eSports Players, Commenters - 2 views

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    "Players of Call of Duty: Black Ops II will now be able to livestream their gameplay to YouTube directly from their Xbox 360 and PlayStation 3 game consoles. While casual players may be interested in posting their games, this is big news for the lucrative gaming-commentary industry on YouTube, and for the eSports scene as a whole."
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Ebay's Wehrmaker Wants More Creative Options In Facebook - Business Insider - 0 views

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    "If she has a criticism of Facebook Exchange, it would be the restrictions on serving dynamic creative. "For eBay dynamic creative is the real win. We have dynamic inventory and millions of [products] across categories." Because of Facebook's restrictive creative upload requirements, that level of creative automation is simply not possible. Asked for a piece of advice for marketers dabbling in FBX, Wehrmaker said, "You have to be thoughtful about measurement and creative, but it's not a big stretch from what we've already been doing in the ad exchange space."
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There's Too Much Social Media 'Noise' - Business Insider - 0 views

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    "1. Marketers suck. Including me. Look at my big tech company list over on Facebook. Do you actually learn much? A little, but marketers push themselves too much, and say too little. 2. No one is focused on what you want. Including me. I have a list of tech industry investors. Rich people. I want to hear from them about when they talk about investing, the economy, starting companies, trends, that kind of stuff. But do they stay focused? No. They talk about movies. Their vacations. Their kids. And more. 3.  Everyone is emotional. Including me. I have a list of tech industry VIPs. People who have changed the world. Invented Twitter. Or the Web. Or built Microsoft. Etc etc. But when they post about emotional topics like politics, religion, babies, pets, death, birth everyone goes crazy and reshares their posts. 4. Everyone has gone Gagnam Style. Including me. We love resharing. Retweeting. Talking. Liking. Pushing. Watch my tech news list and you'll see the same story rehashed, repeated, reshaped, remashed."
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Ad:Tech - Big Data Drives Business for 1-800 Flowers and Discovery Digital | ClickZ - 2 views

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    ""We're a direct response shop and we are held to a strict ROI metric," said Will Ferguson, senior director of online marketing, display advertising & social media at 1-800 Flowers. The company uses AddThis--which offers a toolbar that enables users to share content over Facebook, Twitter and elsewhere-to help it collect data from billions of search queries, domains and URLs. "We are able to leverage this data to introduce new audiences to our product," said Ferguson."
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The New Spotify Will Have Even More Ads, The Company Admits - Business Insider - 0 views

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    "The new section, which Spotify is labeling "Discover," surfaces content such as songs, playlists, and live-performance videos that Spotify users haven't discovered yet but which they may like based on their past listening habits. The section is laid out in a visual-driven experience incorporating images and videos in a big-tile grid that has some traces of Pinterest.  "It's another new canvas for us to look at the right way for brands to participate in the music experience," Mr. Levick said in the interview. "
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Election Embeds: Facebook, Google Got Cozy With Campaigns | Digital - Advertising Age - 0 views

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    "Big brands and agencies are used to lots of attention from Facebook and Google, so it's no surprise the presidential campaigns, with their vast ad budgets, got some, too. But as the election fades, Ad Age has learned more about just how closely the two largest sellers of digital advertising worked with the campaigns, even sending employees to work onsite at campaign offices and their respective digital consultancies. "Google staffers were hand-selected by Google to sit in our office and help us," confirmed Zac Moffatt, digital director for Mitt Romney's campaign. Multiple people who worked closely with the Barack Obama campaign did not respond to requests for interviews."
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Could Atlas Make Facebook a Media Powerhouse? | ClickZ - 0 views

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    ""If you think about the unique identifier - the cookie - it's just a way to identify a browser and then have the smarts behind it to serve a particular ad. If you have Open Graph data from Facebook, you would have to work through issues with personally identifying information, but you are essentially adding some behavioral data, which is what they are doing on their own site now. I don't know how far they could extend that, but there is a big push in the industry to start to utilize more sources of data for more specific targeting.""
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Big Idea 2013: Put a Content Engine Inside Your Company | LinkedIn - 0 views

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    "Here are five lessons in the art and science of storytelling I learned by studying the pros ... 1) Adopt a newsroom mentality Make content development a core part of the way you do business - just as it is in journalism. Embed it in every department. Hire journalists just as LinkedIn, Qualcomm and others have done. Curate voices like we do on edelman.com. 2) Hand-craft your content for each venue Some companies try desperately to create singular pieces of content that can be simply be dumped in different places. That no longer works. Instead, hand-craft your content for each venue. Jonah Peretti, Buzzfeed's co-founder, summed it up best when he said: "Twitter is for your head, while Facebook is for your heart." 3) Cultivate superstars who have a POV News and information, to some degree, is commodity content - it's everywhere. Deep, thoughtful analysis, however, is in high demand. Just as the New York Times has Nate Silver and ESPN has Bill SImmons, you too can grow and cultivate rock stars who create thoughtful content with unique analytical point of view. 4) Be relentlessly data driven Speaking of Mr. Silver, if there's one thing he taught us this year it's that data rules. Follow in his footsteps in not only how you use data to inform and deliver your storytelling but also in how you measure your results. Many newsrooms, for example, now have real-time dashboards that help shape their decisions. 5) Let constraints fuel creativity Finally, it's often hard to convince management to put resources behind content until there's proven ROI. However, constraints can breed creativity. The Wall Street Journal's daytime video network, for example, was challenged to cover the Olympics without footage. So instead it creatively turned to using puppetry - and with great success. Be creative to get around constraints."
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