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in title, tags, annotations or urlYou'll soon be able to unlock a Chromebook by placing your Android phone nearby - Tech News and Analysis - 0 views
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This sounds similar to a 3rd party app on iOS that works with macs: http://www.knocktounlock.com/
The MMA Announces Results of The First Ever Mobile Video Benchmark Study | Mobile Marketing Association - 0 views
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the study revealed very high completion rates (90+%) for mobile video
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five key benchmarks on Mobile Engagement, Ad Length, Operating Systems, and Time of Day.
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three key measures: Click Through Rates (CTR), Completion Rates and Non-Skippable vs. Skippable Ads.
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Shadow Fight 2 Surpasses 35 Million Downloads on Mobile - 0 views
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This game first became popular on Facebook, and the game is built with Flash. Moving to mobile native apps is not hard from there, because Flash lets you then re-package the same game for iOS and Android with only minor changes required. Advergaming is a product I sincerely wish Moxie would offer to their clients. We still have considerable expertise in building Flash games and content.
iBeacon Case Studies: The Beginners Guide To Beacons - Lighthouse - 0 views
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"McDonalds beacon case study (retail) 26 McDonald's franchises in Columbus, Georgia tested out iBeacon technology with its customers. Over the four week trial, the franchises were pushing special deals for McChicken Sandwiches and 10 piece Chicken McNuggets. The iBeacon powered promotions pushed McChicken Sandwich sales up 8 percent and Chicken McNugget sales up 7.5 percent. Based on the initial results of the pilot it looks as though McDonald's will continue to explore the technology for an additional 263 retail stores in the southeast. "Everyone is looking at their phones, millennials especially, and that's where we've decided to engage," Jack Pezold, a McDonald's franchisee of 40 years, said in a statement. Spotless beacon case study (enterprise) Spotless is an Australian owned and managed provider of integrated facilities management services. In 2014, Spotless partnered with Lighthouse to build and deploy a custom workforce management solution with the goal of reducing litigation claims in the commercial cleaning service line. The solution allowed Spotless to understand when cleaning KPI's are missed in real-time and produce employee location reports that can be used as legal defense against slip and fall litigation claims in shopping malls. Spotless has also been able to optimise their workforce and reduce operating costs by analyzing Lighthouse powered heat mapping of employee movements. The solution has been so successful that Spotless are extending the capability across other service lines including facilities management, security and maintenance. Read the full case study here. Pause Fest beacon case study (events) Pause Fest is Australia's premier digital event, aimed at supporting and showcasing the best in creative and tech from Australia and all over the world. In 2015, Pause Fest partnered with Lighthouse to deploy a network of beacons that delivered proximity based content and experiences to attendees, while enabling real-time event analyt
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