Targeting specific devices (e.g., John Doe's cell phone [not "all iPhones"] in order to serve up better advertising. Article says these device fingerprinting technologies could eventually replace cookies. Vendors: BlueCava, 41st Parameter, and even Akamai.
Toyota has come up with an interesting site for the launch of their all new Scion. Make sure to check out the Bonus Scenes and Augmented Reality tabs, which includes a branching narrative movie (pick your own adventure).
Social 50 list is a new chart that ranks music artists based on Facebook, YouTube, Myspace and Twitter. It also divides the number of page views by number of fans to yield engagement.
The Open Data Partnership is made up of leading online tracking firms - the idea is to give consumers information and choice regarding how their data is collected and used.
Every year PNC bank calculates the "cost of Christmas" by adding up the cost of everything in the 12 days song. Over time, it has become a barometer for the economy. This year's edition is totally interactive.