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Yet Another Entertainment Checkin Service (YAECS!)

"Something odd is happening with celebrities and style. The stars are becoming more daring, more avant garde than the designers. Nowadays, the biggest female names in music don't particularly set themselves apart from their predecessors through musical style… but the way they look is a whole new world."

"Did you know that on Yelp, Time Warner Cable has one and a half stars? That's less stars than Jeffery Dahmer-who killed and ate people"

36 brands including GM, Home Depot, Unilver, and Universal Studios. Units are things like "filmstrip".

They turned the converses into pixels for a backdrop, and they move in response to the music.

YouTube has released the YouTube Playbook, a guide for marketers and content creators on how to best utilize their channel. This is a must read for anyone in our space or anyone with the desire to becoming the next YouTube star.

This year marks the 25th anniversary of the Noid, the irksome and hyper Domino's character who was best avoided in TV commercials that began airing in 1986. To celebrate, Domino's has brought the character back-on Facebook. He's the star of a new Facebook game from Crispin Porter + Bogusky called Noid's Super Pizza Shootout.

To promote the release of the Blu-ray DVD boxed set of Star Wars: The Complete Saga, 20th Century FOX Japan converted the handrails of several Tokyo-based subways into lightsabers marking the first time handrails have ever been used as an advertising medium in Japan.

Bringing this back up b/c it sounds like this game is really good and is drawing a big audience. Could be a good case study.

"Pindering" game allows you to take control of the model- ctrl X makes her de-robe

Live video as a popular entertainment channel for gamers

ometimes you may not have an idea, but you still need to make that meeting. Fortunately, now there's an easy way to be a "rock star." Spin the wheel, download your concept board, and seal the deal.

Major League Baseball was among the first to embrace Apple's iBeacon technology on a wide scale, installing them in 28 MLB ballparks across the U.S. last year to help iPhone owners check-in to games automatically and collect special offers. Now, the project is entering phase two, with a debut project at this year's All-Star Game at Target Field that uses iBeacons combined with in-park attractions to offer additional content and interactive features to the exhibits via their devices.

Very cool, reminds me of a story I read earlier this week that most iBeacons won't be in stores but will end up in public venues, commercial spaces and even homes.

OTT doesn't work without the Content. Is YouTube feeling some kind of pressure?