Asiajin » Blackboard Wars - 0 views
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Simeon Spearman on 29 Jul 11This could be a good model for a student competition for a campaign
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Cinemetrics: Visualizing Movies - information aesthetics - 0 views
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I wonder if you could analyze ad campaigns/brand identities the same way.
Blink-182 Feeling Blue in New Partnership With AT&T - 2 views
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Also part of the campaign is the Blink-182 Film Festival You Didn't Know You Entered. The band explains: "To launch our first single in eight years, AT&T helped us search YouTube for every instance of fans using our music without our permission. And then we rewarded them for it." The band took all those videos and stitched together a three-minute clip, also posted below. "Thanks for being a fan," they write.
Flipboard Kicks Off Its First Advertising Program With Condé Nast - 0 views
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Users who follow The New Yorker magazine through iPad social reader Flipboard will start noticing advertising as part of the mix. The ads, beginning with a campaign by American Express, are part of a deal with the magazine's publisher, Condé Nast, which will be working with Flipboard on ads for Wired and Bon Appétit and other titles over the course of the year.
Meet Proust, a social network that digs deeper - Tech News and Analysis - 0 views
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q&a, getting people to answer questions about themselves; trick for campaigns "tell us your best story about..." so this seems like a good source for those sorts of questions and for exploring what sorts of stories people want to share online
LYNX Auto Romeo: The Auto Flirting App | Digital Buzz Blog - 2 views
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LYNX campaign. app lets you keep a profile of all the girls and it'll generate a flirt message to send to them.
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share with ruby/paulette
IPC strikes ad deal with Procter & Gamble for mobile sites | Advertising news | Campaign - 0 views
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this can be used for the integration deck- emily will add in
MediaPost Publications Hollywood Leads Change In Ad Campaign Strategy 09/06/2011 - 0 views
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how the entertainment industry and google work together
Silicon Valley's Seal of Approval | Adweek - 0 views
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I THINK THERE IS A BIGGER IDEA HERE - So Greg has pointed out the ridiculously influence of comedians in today's media environment, now it's turning to tech CEOs. Question 1) Do these dudes resonate? 2) What does this say about who we idolize in today's society? 3) How can we tap into #2's answer in new campaigns?
Augmented Reality App Lets You Snap a Photo With Virtual Playboy Bunnies At Bloomingdales - SocialTimes.com - 0 views
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bloomingdales campaign - NBC teamed up with AR app GoldRun to let you pose with virtual characters from the new NBS lineup called "THe Playboy Club"
Voter Targeting Comes to Political Video Ads | ClickZ - 0 views
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Ad targeting in political campaigns
MTV Digital Team Lifts Sun Drop Out of Obscurity | ClickZ - 0 views
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MTV campaign brings an old brand back to life.
7 Hilarious Translations Of Twin Baby Boys Having A Conversation - SocialTimes.com - 0 views
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I know this isn't linked to a campaign, but the idea of "caption contests" etc for UGC could be a path toward crowdsourcing advertising copywriting.
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Crowdsourcing, writing, insight; Rorschach advertising - let the audience define the meaning of the content
Peugeot Launches Location-Based Mobile Ads in Europe | ClickZ - 0 views
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LBS ad campaign that delivers ads to people nearby to Peugeot dealerships that are using apps on Navteq's LocationPoint ad network.
McDonald's Extends Local Sourcing Campaign | βurgerβusiness - 0 views
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The hottest culinary trend is locally sourced meats and seafood, according to the National Restaurant Association's "What's Hot in 2011" chefs survey. Never one to shun a trend, McDonald's is showing that burger chains as well as fine-dining restaurants can source locally.
Beaucoup Oranges Power French Billboard [VIDEO] - 0 views
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Digital signage powered by oranges for Tropicana campaign in France.
LivingSocial Offers $1 Lunch Deals in Washington, D.C. - 0 views
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This is a cool promotion campaign for LivingSocial's Instant Deals mobile product. Deals only available between certain times of day.
Boost Mobile Turns Whiny Tweet into Ad - AgencySpy - 0 views
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Interesting spin on incorporating social listening into campaigns. They decided to use tweets complaining about the wireless industry to build their messaging.
Miracle Whip on YouTube: Haters Gonna Hate | ClickZ - 0 views
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Review of the love us/hate us Miracle Whip campaign. 1.3 million channel views and 600,000 video views on YouTube. $1 coupons for people who write why they love Miracle Whip in 70 characters or less on Facebook. Free samples of the Whip available via YouTube.
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