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Simple video editing. Just upload one or several videos, pick some music, and the app edits the most interesting clips together. Little control over final product

Goal: The Wild Foundation, a non-profit dedicated to protecting the wilderness, started the Forever Wild Rhino Protection initiative to save Rhinos from extinction due to hunting in Asia.  Problem: Like all non-profits they had no money to create awareness and get support.  Insight: People don't always pay attention to these types of serious causes, but they sure seem to have a lot of time to watch silly viral videos on the internet.  Strategy: Find a way to have the message integrated into these silly viral videos... for free.  Solution: Download the top trending viral videos from YouTube, edit part of the video to include messaging about their initiative, re-upload the video with the same exact title as the original and call it YouTube Interventions. 

share and edit videos together?

After all three finish shooting and uploading their footage to Vyclone's servers, the app algorithmically cuts and edits a video using the four (or fewer) different video streams, creating one supercut out of all the footage. The app figures out who was shooting at that moment using GPS location data, and automatically includes those streams of footage into the cut.

At the YouTube Space London (also at King's Cross), popular YouTube celebs can already record and edit their videos. The new "gift shop" will allow them to sell their merchandise, such as t-shirts, sweatshirts, videos, mugs, books, etc. YouTube - which is owned by Google - hopes the Creator Store will help educate YouTubers about licensing their own products and brand. The 20,000-square-foot YouTube Space London houses three recording studios, state-of-the-art camera and video equipment and 4K screening facilities.

Remember SnappyTV, the exciting social TV startup that won the award at the first Social TV Summit? The San Francisco based company is growing their advanced editing tools, and it recently announced "VTweets" - the ability to bridge the live video you capture on their platform with tweets. The two major features of VTweets include the ability to instantly select tweets to be highlighted at the appropriate moments within a SnappyTV playlist and the ability to embed playlists within web mobile and second screen environments.

Now Paramount Pictures, the studio behind Paranormal Activity and all its sequels, is hoping to make it easier than ever for fans to create their own home movies inspired by the horror flick. To do so, it's partnering with mobile video editing app Ptch, allowing users to integrate filters, sounds, clips, and images from the movie series into their own mobile videos.

asounds like a dd group albums that can be accessed by many people and smarter editing of your personal moments. the addition of group albums that accessible via the web. With group albums, you can connect with family and friends and share one big collection of memories. Personally, I like the idea of using it with family to collect intimate and important moments - documenting your children's big moments, an engagement, wedding, holidays, etc.

"While at least Life-magazine-killer TV has served as a platform for the creation of some great artworks (HBO's "The Wire," created by newspaperman-turned-TV-auteur David Simon, comes to mind) and inspired the creation of new art forms (see the upcoming Smithsonian retrospective of the work of "father of video art" Nam June Paik), it's hard to imagine what of lasting value hot web-native media brands like Gawker and BuzzFeed are contributing to visual culture and art history. Which brings me to an email I got last Wednesday from Gawker promoting its "top story" of Dec. 5., titled "The 13 Most Powerful Images of Naked Celebrities of 2012," which quickly racked up more than a million page views. It was a sequel to a Gawker post from the previous day titled "The 19 Most Powerful Images of 2012," which was mostly a shameless, edited-down rip-off of a BuzzFeed post titled "The 45 Most Powerful Images Of 2012," consisting of intense wire-service photojournalism from Reuters, the AP, Getty and others, which derive most of their support from old-school print-centric publications around the world. Gawker's excuse for its act of, uh, curation: "Who has time to scroll through 45 pictures?""

"The brand identified company-created and fan-created accounts. The results of that first audit: 232 Facebook pages, along with roughly 100 YouTube channels and 30 Twitter accounts. A case was made for why individual markets would gain fans and views if they eliminated local accounts in favor of global Reebok accounts. Some markets were hesitant. To get them onboard, Mr. Bahl allowed test posts on the global Facebook page and illustrated how related-video recommendations can juice views on YouTube. Markets such as Hong Kong quickly realized their customers were already gravitating toward global accounts. Some local accounts, like India's Facebook page, with nearly 1.8 million fans, remain in place. Reebok whittled its overall social presence by roughly half in that first audit as it rolled up the majority of company-created accounts to focus on three Facebook pages, two Twitter accounts and one YouTube channel. It left fan-created content untouched. The brand also established a broader communications strategy, defining who could use trademarks to create accounts and for what purpose. A second audit is now taking place, with the goal of further streamlining Reebok's social-media presence by the end of the year -- just in time for 2013 product launches."

Smartphones are on a fast track to become the primary device for both creating and consuming digital content. According to the Pew Internet for the American Life Project, already a full 31% of Americans who own internet-capable phones browse the web primarily from their phones. These numbers are actually higher in emerging markets. What's more, there are at least three other factors at work here. First, images are global. They eschew all language and cultural boundaries. Photography is the only true universal medium. Nothing comes close. Second, images are distributable. The bandwidth required to transmit photos is minimal, yet the opportunities for quick, creative expression are plentiful. As of this writing, Apple's App Store alone has over 10,000 iPhone apps in its photo category -- many of them for editing. Photoshopping has been democratized. Finally, images are digestible. You can glance at a picture for as short or as long as you want. Photos are a non-linear, shared consumption experience. The same can't be said for video or even text.

I love everything about this.

Def Jam Rapstar lets users record their own rhymes in a "freestyle" mode over tracks provided by Konami and Def Jam. The freestyle mode uses the Playstation Eye or Microsoft Kinect to record video of the performer which can then be edited to include effects for upload to Def Jam's online community. Def Jam hopes the game + community will become a breeding ground for new talent.

Use for video POV for Vzw

 On May 13, Cannes will release a creative brief for a charitable organization and contestants will have two days to shoot, create and edit a video. Then, contestants will have to do whatever they can to make the video "go viral." The winner will get a free trip to Cannes from June 19-25 and will have their video entered into competition for a Cannes Young Lion.