Detour was built to make automated, location-aware walking tours available to users. But unlike most walking tours, which shepherd travelers through typically mundane tourist traps, those included in Mason's app are more like moving stories that lead listeners through off-the-beaten track shops and alleys.
"Google's search and map offerings are go-to products for many people, and now the company wants to be your tour guide, too, with a new Android app called Field Trip. In the vein of Google Now, the company's smart new virtual assistant software that aims to anticipate information you may want, Field Trip pings you every so often with notifications about your surroundings that range from historical data to special deals to cool sight seeing attractions."
Virtual Tour app takes the idea behind those shitty 360-degree tours that apartments and hotels do, and makes it much better with more granular control over what you see, plus interesting information embedded inside. Done for homes, towns, cars, stores, whatever.
I just installed this on my iPad. When we are all back in the office (I'm still working from home), I will show it to you, since it a nice update to this kind of Quicktime VR experience.
The festival app, developed by app creator Alex Rude, makes potential headaches manageable while informing attendees about the bands before and during the day they attend. It has the usual stuff we've seen so far: a news section, official Twitter feed, band information, band Twitter links, photos, videos, and plenty of logistical help with perks like the Reverse Daycare Tent - an air-conditioned tent where parents can chill out while their kids are out doing things that their parents should probably be stopping them from doing.
This is a great example of allowing fans to have input into a brand's marketing campaign. The entire Tour was created to get fans to vote on which new flavor Mt Dew should create.
The agency said that 60% of the tour's events were created on the fly by fans. They saw amazing results.
It's a mini-review, check-in, travel app (they say "check out")
"In true summertime geek spirit, our friends at Bizzy are about to kick off their very first nationwide tour, taking them from sunny California to grey New England, in a location based checkfest that's guaranteed to hit the hottest/best/most awesome eateries, bars and cool places along the way. "