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Simeon Spearman

The Oscars Set a New TV Check-in Record | Trending Topics: What's Hot Right Now in Soci... - 0 views

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    With 170,389 check-ins, the 84th annual Academy Awards telecast on ABC set a new GetGlue record and came close to doubling the total of CBS's powerhouse sitcom "The Big Bang Theory," our No. 2 finisher this week. The Oscars increased total viewers, meanwhile, to 39.3 million this year from 37.9 million -- not enough of a boost to beat this month's Grammys -- while coming in flat for 18-to-49-year-olds.
Simeon Spearman

Best (and worst) social TV moments of the Oscars - 0 views

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    Comprehensive overview and reviews of oscars second-screen app experiences
Simeon Spearman

Oscar de la Renta Releases New Fragrance via Facebook - 0 views

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    Oscar de la Renta is launched its first fragrance in 10 years via Facebook. The article also references a Marc Jacobs scent launched on Facebook last year. OdlR is giving away 5,000 samples of the fragrance through FB over the next few weeks.
Greg Steen

Pirating the Oscars: 2011 edition - 0 views

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    Tracks each year's Oscar nominee's appearance on file-sharing networks, and keeps statistics on the method by which each nominee is captured and uploaded.
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    daily 1.28
Greg Steen

Celebrity Endorsement Ads During Oscars Up 500 Percent - 0 views

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    Greenlight released a study showing a 5x increase in celebrity endorsement based ads during the Oscars broadcast.
Jinah Kim

Tweet in Haste, Regret in Leisure: The Onion's Oscar Faux-Pas | Social Media Today - 0 views

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    The Onion's social faux pas, reported by every news outlet.
Abeeda Mahboob

Ad of the Day: Oscar Mayer Sends Man Cross-Country, Paying for Everything in Bacon | Ad... - 2 views

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    Follow Sankey's adventure on BaconBarter.com, and barter with Sankey via Facebook, Twitter or email. 
Rebecca May

Facebook, NYT Team Up On Interactive Oscar Ballot - 0 views

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    Vote and share your choices on Facebook
Ivy Chang

Oscar de la Renta to Launch F-Commerce - Digital - Media - WWD.com - 1 views

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    first luxury brand to launch a commerce experience that doesn't require leaving facebook.
Rebecca May

Good Morning America Hosts Oscars Hangout - 0 views

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    Choosing 10 people from online to host a Hangout during the red carpet pre-show
Greg Steen

Is This the First Oscar-Worthy YouTube Video? - 1 views

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    Roger Ebert thinks so. Apparently the guy shot and cut it within 24 hours of the NYC snowstorm.
Emily Knab

EXCLUSIVE: Oscar Nominee James Caan to Voice Animated Chili Pepper in Web Series - The ... - 0 views

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    daily 12.17
Rhiannon Apple

Why Fashion's Top Brands Are Flocking to Tumblr Mashable | The Social Media Guide - 0 views

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    Article discussing how Brands are moving to Tumblr not just bloggers Kate Spade's marketing team uses Tumblr as an extension of Twitter, but with a greater emphasis on images - mainly vintage photographs of Oscar de la Renta and women wearing his designs - with the occasional short caption or quotation. For Bearman, the platform is primarily a way to distribute branded content; she does not use Tumblr to interact with fans, reblog others' posts, or, notably, push merchandise.
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