Group items tagged

"it presents fans with the options "get notifications" or "not now". Notifications, which first arrived last October, can be turned on later by clicking on the Like button."

"McDonalds beacon case study (retail) 26 McDonald's franchises in Columbus, Georgia tested out iBeacon technology with its customers. Over the four week trial, the franchises were pushing special deals for McChicken Sandwiches and 10 piece Chicken McNuggets. The iBeacon powered promotions pushed McChicken Sandwich sales up 8 percent and Chicken McNugget sales up 7.5 percent. Based on the initial results of the pilot it looks as though McDonald's will continue to explore the technology for an additional 263 retail stores in the southeast. "Everyone is looking at their phones, millennials especially, and that's where we've decided to engage," Jack Pezold, a McDonald's franchisee of 40 years, said in a statement. Spotless beacon case study (enterprise) Spotless is an Australian owned and managed provider of integrated facilities management services. In 2014, Spotless partnered with Lighthouse to build and deploy a custom workforce management solution with the goal of reducing litigation claims in the commercial cleaning service line. The solution allowed Spotless to understand when cleaning KPI's are missed in real-time and produce employee location reports that can be used as legal defense against slip and fall litigation claims in shopping malls. Spotless has also been able to optimise their workforce and reduce operating costs by analyzing Lighthouse powered heat mapping of employee movements. The solution has been so successful that Spotless are extending the capability across other service lines including facilities management, security and maintenance. Read the full case study here. Pause Fest beacon case study (events) Pause Fest is Australia's premier digital event, aimed at supporting and showcasing the best in creative and tech from Australia and all over the world. In 2015, Pause Fest partnered with Lighthouse to deploy a network of beacons that delivered proximity based content and experiences to attendees, while enabling real-time event analyt

"Facebook is testing a new ad unit that places game suggestions directly into the notifications feeds of mobile users"

"Ian Heidt, director of product management for Qualcomm Labs, said the technology pulls in information from a variety of sensors on the phone, how consumers use the phone, including the camera, and location to create a unique fingerprint. "In early trials in Japan, we've seen improvement on targeting," he said. "It shows how mobile and content change the behavior of consumers." Trials conducted by Blogwatcher in Japan found that consumers were three times more likely to click through and respond to WITYU notifications and offers as compared with non-contextualized and non-personalized offers. Click-through rates rose by more than 60% when specials and offers were delivered to consumers."

With today's relaunch on iOS, the app offers a few more features - it has added support for "predictive March Madness" via its sports tile button, for example, and it can also alert you to nearby events and important occasions, like birthdays, as well as those from your own calendar. There are more news sources and sports teams available in the app, too, and you can better personalize your notifications.

People can now follow these user-generated magazines they like, just as they can follow other content on Flipboards. When people interact with their magazines, the magazine creator will get notifications. Flipboard will also highlight these user magazines in its content guide of topics that it curates.

Ch-ch-changes.

"Google's search and map offerings are go-to products for many people, and now the company wants to be your tour guide, too, with a new Android app called Field Trip. In the vein of Google Now, the company's smart new virtual assistant software that aims to anticipate information you may want, Field Trip pings you every so often with notifications about your surroundings that range from historical data to special deals to cool sight seeing attractions."

Parents can see exactly what their kids are doing on their phones- apps, calls, times, texts. You can even set a watchlist to get a notification if they communicate with a certain person

Clothing retailer Neiman Marcus launches its new mobile personal shopping application enabling shoppers to select and find various items via their mobile devices. Through the use of location-based technology and QR codes, the iOS application lets users browse through their favorite products and find them through a store locator. Moreover, special events and new arrivals will be sent to the users via push notifications.

Gartner's survey of consumer sentiment, reported by the Detroit Free Press, shows that consumers give higher priority to "specific applications that make sense when they're driving," according to Gartner analyst Thilo Koslowski, including features like weather forecasting, traffic conditions, and parking availability, along with features such as voice recognition and automated crash notification systems. Gartner found that 82% of U.S. consumers would be willing to pay extra for such features, up from 20% just a few years ago.

"Customers in the US and Canada who purchase a model from Volvo's 2015 lineup (like the new V70 seen above) will gain access to Volvo On Call, which lets you tap into tire and fuel level notifications, roadside assistance and the like, right from Volvo's iOS app."

According to the company, features of the new app include lock screen notifications when approaching a select Duane Reade store location, coupon offers based on historical data and product reviews for timely content at the point-of-decision. iBeacon will initially be available at 10 select Duane Reade stores in Manhattan to test the viability of a further rollout.

push notifications for all the facebook friends you check off in the app