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Ivy Chang

Light Painting: The Volkswagen Art Heist | Digital Buzz Blog - 1 views

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    light paintings from the jetta. people can take them share the locations via social networks.  an extension of a TV campaign that created light paintings.
Rhiannon Apple

Coors Light activates Super Bowl campaign with mobile call-to-action - Mobile Marketer ... - 1 views

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    To enter, consumers simply have to snap a picture of the special Coors Light SnapTag, which is found on product packaging, in-store displays, out-of-home advertising, digital ads and other branded materials, and send it in via their phone's standard messaging capabilities. The program is supported with banner advertising on NFL.com and Facebook. Out-of-home advertising appears in locations such as bus shelters. "The target demographic of the campaign is males ages 21-28," said Ryan Lindholm, Chicago-based client partner at Razorfish. "Razorfish identified that Coors Light could take advantage of the SnapTag's ability to maintain consistent branding while also implementing promotional variations with a change of the SnapTag Code Ring."
Ivy Chang

This Bike Jacket Uses Embedded Glass "Pixels" to Light Up the Night - 1 views

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    bike jacket lights up for safe night time riding
Emily Knab

Pinwheel-Inspired Light Powered By Wind Energy - PSFK - 0 views

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    Pinwheel-Inspired Light Powered By Wind Energy Used in daily 6.21
Emily Knab

(Pics) Furin: An Interactive Light Wave - PSFK - 0 views

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    when people walk below the installation's wind chimes, they make diff sounds and the lights light up daily 9.7
Simeon Spearman

Dean Kamen unveils revamped bionic arm and water machine, LED light bulb powered by Cre... - 0 views

  • Last but not least, the man's got a product you might be able to afford for your home. In the quest for an item for his FIRST young engineers to sell -- a la Girl Scout cookies -- he tapped LED manufacturer Cree to produce an 450 lumen light bulb that draws just 7 watts and will retail for about $25 door-to-door. In case you're wondering, that's cheaper and more efficient than most any lamp we've seen before. Dean says they've already produced several hundred thousand of the bulbs thanks to a surprise $3 million investment from Google, and plan to have them in the hands of every FIRST kid soon. Keep on fighting the good fight, Dean. Dean Kamen at T
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    thank you much daily 10.29
Simeon Spearman

Interactive Light Installation Synchronizes Through User's Skin - PSFK - 0 views

  • tiles changing color when they are moved.
  • Touching two of the tiles simultaneously allows a current to pass through a user’s skin, producing a synchronizing effect and resulting in a dynamic light pattern.
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    Keep in mind for Environmental scan possibility
Danny Muller

Android@Home - 0 views

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    Android@Home will connect a user's Android device to other appliances in the home via a suite of new services that will be released at an undisclosed future time. Examples of this include "Project Tungsten," a wireless speaker system that can be synced via Android, as well as wireless light switches and other appliances. Lighting Science was also named as a partner, and will launch wireless lighting products to support Android@Home.
richardk88

Redeem Barcode Coupons Directly From A Smartphone - PSFK - PSFK - 1 views

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    It sends pulses of light to the scanner's sensor and mimics the black-and-white sequencing of a standard barcode.
Simeon Spearman

Home-Automation Startup R2 Studios in Acquisition Talks - WSJ.com - 0 views

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    "R2 Studios, which is developing home-media and automation technology, has remained largely mum about its plans but last year released an app that turns Android phones into touch panels for controlling heating and lighting systems wirelessly. R2 Studios also holds some patents related to controlling electronic devices and interfaces."
Ivy Chang

PSFK Picks: Top Five Health Innovations Of The Week - PSFK - PSFK - 1 views

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    1. New MRI Tech Detects Diseases In Seconds Rather Than Hours 2. Smartphone Camera Reads User's Pulse Through Facial Imaging 3. Wearable Sensor Measures Secondhand Smoke In Real Time 4. Simple iPhone App Diagnoses STD's 5. Burn Wound Sensor Lights Up When Bacteria Is Detected
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