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Simeon Spearman

Hotels.com Launches First In-Facebook Affiliate Marketing Program; Everything Old is Ne... - 0 views

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    Hotels.com, in partnership with Columbus Internet, recently launched the first in-Facebook affiliate program through their joint app "Hotels WithMe." Facebook page owners can install the app and earn revenue when bookings are made through it. At this time the app is only available in the United Kingdom, Italy, France, Sweden and Germany.
Rhiannon Apple

ABC Local Apps Stick To Basics: News, Weather, Traffic, Waking Up 05/24/2012 - 0 views

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    Much like the early days of the Web, multiple legacy media constituencies are battling over who commands local mobile mindshare when it comes to news and services. Most local newspapers have their own mobile sites and app, and many local affiliate news stations were among the first major media companies to see the potential for mobile long before smartphones emerged. Read more: http://www.mediapost.com/publications/article/175473/abc-local-apps-stick-to-basics-news-weather-tra.html?edition=47269#ixzz1voJJYy9z
Rebecca May

Stealth Wendy's Campaign Got 33,000 Twitter Followers in a Month - 0 views

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    @GirlBehindSix to promote new burger through a "140-character game show" not directly affiliated with Wendys at first. Gave away a lot of prizes to followers. Now trying to pull those 33,000 to the actual Wendy's account, not sure how that's working so far. Interesting bc they used very little advertising, especially when compared to Kraft Mac & Cheese who only gained 3,500 followers using TV and twitter campaigns. 
Emily Knab

Contribute To Charities As You Shop And Share With Endorse For A Cause - 0 views

  • Endorse For A Cause is hoping to allow consumers to give back at any online retailer
  • EFAC lists the percentage of your purchase that will be donated to the organization (which ranges from 0.7 percent to 8 percent
  • And EFAC also has widgets on retail sites like Target, Old Navy and Starbucks that allow you to share retail items to Facebook and Twitter
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  • ; if any of your friends purchase the item shared, EFAC will donate the affiliate fees to a charity
  • allows you to nominate charities to the platform
  • earn points on EFAC for raising money, win badges, and prizes for participation
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    Endorse for a Cause gives charities a percentage of sales from any online retailer users can nominate charities widget for certain sites that allows you to share on facebook and if friends purchase the item EFAC will donate affiliate fees to a charity earn points, win badges, prizes for raising money
Simeon Spearman

Coca-Cola to Expand Spotify Integration | ClickZ - 0 views

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    Coke planning to expand its Spotify integrations with custom playlists and perhaps Coke-affiliated artists. Also stats on CTR for run-of-sites for Euro brands that have already worked with spotify.
Simeon Spearman

Will More News Affiliates Report The News Via Foursquare? - SocialTimes.com - 0 views

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    Newscast using Foursquare to report news.
Emily Knab

Twitter's Earlybird Account Will Pump You Full of Time-Sensitive Deals - 0 views

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    earlybird account pushes deals from twitters affiliates for monetization, will be interesting to see how this does (i think it will prolly flop)
Emily Knab

Here Comes The First Wave Of Android Tablets! - 0 views

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    runs on android but not affiliated with google so they dont have the google android market, not a great app selection so not a great iPad competitor. but theyre here at least.  daily 9.1
Emily Knab

Tango Card launches mobile gift card platform | RetailCustomerExperience.com - 0 views

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    Tango cards- you buy them, select what retailers (out of their selection) you want gift cards for, you can also donate some or all of the money to an affiliated charity, any leftover money can be turned into cash
Emily Knab

Google Analytics unveils Multi-Channel Funnel | RetailCustomerExperience.com - 0 views

  • Google Analytics users can trace the full digital path a shopper takes, showing how customers interact with organic search, affiliate sites, display ads, social networks, email, video and mobile on the path to purchase.
  • Google enlisted Hugo Boss for early testing of the program.
  • "We found out that nearly two out of every three conversions involves more than one touch point.
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  • Other features of Google Analytics, according to Fox, will enable users to compare their sites with others in the same industry,
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    Google Analytics is now more robust- can see the history of peoples actions to attribute sales to more ads
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