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Simeon Spearman

Big Idea 2013: Unbundling Media | LinkedIn - 0 views

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    "Microcontent sharing takes this to the next level: What if you could break down an article into its constituent parts and share them independently? Perhaps one day aggregators could reassemble not just articles into a personalized newspaper, but also individual quotes, images and videos? I'm so excited about microcontent sharing that we've implemented it into the new Mashable.com. If you visit an article on the site and hover over an image or quote, we provide options to share that piece of content to your social networks. We hope to take this idea even further in future iterations, but it's a start."
Simeon Spearman

Find Your Music Soul Mates & Discover New Music With Serendip - SocialTimes - 0 views

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    ""Serendip collects all music related posts publicly shared on Facebook and Twitter and indexes them along with the people who shared them.  Serendip essentially turns every user on Facebook and Twitter that actively shares music into a DJ.  More than 25 million DJs are currently registered in the Serendip databases, and Serendip users can easily discover DJs that match their interests, follow them and enjoy a personally curated playlist based on the music they share.""
Ivy Chang

MediaPost Publications Real-Time Web Turns Consumers Into Impulse Buyers 05/28/2013 - 1 views

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    Some 22% of girls surveyed said they tap on the ad in mobile app just to view it, while 56% tap on an ad when it's for a product that interests them. Some 53% of tweens would share a cool product with their friends. Of those, 58% said they would share products they love with friends in person, and 42% would share things by sending a text or with an in-ad share button.
Simeon Spearman

Shareable: Is Social Media Catalyzing an Offline Sharing Economy? - 0 views

  • The results of Latitude Research and Shareable Magazine's The New Sharing Economy study released today indicate that online sharing does indeed seem to encourage people to share offline resources such as cars and bikes, largely because they are learning to trust each other online. And they're not just sharing to save money - an equal number of people say they share to make the world a better place.
Simeon Spearman

Sony adding Miracast to all high-end TVs, introduces NFC remote control for Xperia scre... - 0 views

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    "Sony's new high-end televisions have a neat trick, enabled by Miracast and NFC, that allows users to simply tap their Xperia device with the TV's remote control to mirror the smartphone display on the big screen. Sony says all of its new high-end televisions (W800 or better) will have Miracast and an NFC-enabled remote control. We got a chance to check out the technology in action on the show floor, and to put it simply, it's really cool; it takes a few seconds of holding the remote to the back of the Xperia Z to connect the smartphone to the television, at which point the TV displays whatever you've got open on the phone. It's one of the best television screen-sharing implementations we've seen, as it makes screen sharing nearly effortless. To disable the mirroring, users just need to re-tap their phone to the remote control."
Simeon Spearman

First Party Using Google+ Proves out "Party Mode" - 0 views

  • According to the event page, 2,367 of the 6,000 I/O attendees actually checked in using the new version of Google+, then having the option to turn on party mode, which shares all of their photos on a public stream. The event was public because Google turned it into an “On Air” event. A lot of folks showed up to see Train and Paul Oakenfold perform, and it seems like quite a few of them shared photos to the event page. It’s not known how long the party kept up the 8K photos per hour, but it’s impressive none the less. I have however noticed that a lot of photos not taken at the event made its way to the stream. I’m not sure if that’s a bug, or if that’s a bi-product of the event being “On Air.” According to the slideshow from the event, 13,345 photos were shared in total: You’ll see the photos on the page sorted by popularity, which includes +1′s and comments. It’s not surprising that the most popular picture if of Gundotra and Sergey Brin, sporting the Glass.
Abeeda Mahboob

Interactive Facebook Video Plugs Upcoming Release Of Resident Evil 6 - AllFacebook - 1 views

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    The 3.8 million-plus Facebook users who like the Resident Evil page can now access Shared Nightmare, an interactive video created by Capcom, developer of the iconic gaming franchise, and digital marketing and communications agency Crush, to promote the Oct. 2 release of Resident Evil 6. Shared Nightmare is a Facebook application that allows users to share their "last moments alive amongst the devastation of the game's global 'C-Virus,'" personalized by including their friends, including the ability to send them a final message in the middle of the video.
Simeon Spearman

The Rise of the Junkweb and Why It's Awesome or At Least Inevitable - 1 views

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    What Matters to the Junkweb? There are probably 3 key ways one might engage the Junkweb for your own betterment: Make interesting graphics worth sharing. Make it easy to share them. Evoke an emotion. That last one is tricky. But when you do it right, it works quite well. People share emotions in the Junkweb. Oh, and I predict that the tech will adapt to better support this kind of web. It's mobile. It's fast. It's something that will fairly quickly stand a chance of replacing the Smartweb.
Simeon Spearman

Frictionless Sharing, Social Curation Key to Social Commerce Success [screenshots] | So... - 0 views

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    According to the company, EverShare provides everything an online retailer needs to take full advantage of frictionless sharing on both Facebook and the ecommerce site . Features include: The ability to initiate and manage the perpetual flow of user content from the ecommerce site to Facebook; Privacy controls for the consumer; A social merchandising page much like Pinterest and Fab.com/feed that displays trending products based on what shoppers are saying about them; An activity stream that incentivizes more social sharing activities among shoppers.
Abeeda Mahboob

Ricky Gervais launches Just Sayin' iPhone app - Tech News - Digital Spy - 0 views

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    Working similarly to photo-sharing service Instagram, Just Sayin' allows users to share voice- and video-based messages with their friends and followers on Facebook and Twitter. They can also share photos and text. 
Simeon Spearman

StumbleUpon Gets NFC Sharing & More On Android; Rolls Out New UI Across Platforms | Tec... - 0 views

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    This means that users of StumbleUpon's Android app can take advantage of Android Beam to share any content they discover on the app to other NFC-enabled devices running ICS. The app will also feature the Android Action Bar, allowing users to explore the Web via the Android navigation interface.
Ivy Chang

Dropbox Carousel organizes your lifelong memories in one app - 0 views

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    It's an app for both iOS and Android that takes your photos from your Dropbox account and organizes them by time, date and event, and any new photos that you take will automatically backup to the cloud. You'll also be able to not only share all of your precious memories with family and friends, those same people can return the favor and share some of their pics and vids so you can add it to your personal deck of digital slides.
Emily Knab

Contribute To Charities As You Shop And Share With Endorse For A Cause - 0 views

  • Endorse For A Cause is hoping to allow consumers to give back at any online retailer
  • EFAC lists the percentage of your purchase that will be donated to the organization (which ranges from 0.7 percent to 8 percent
  • And EFAC also has widgets on retail sites like Target, Old Navy and Starbucks that allow you to share retail items to Facebook and Twitter
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  • ; if any of your friends purchase the item shared, EFAC will donate the affiliate fees to a charity
  • allows you to nominate charities to the platform
  • earn points on EFAC for raising money, win badges, and prizes for participation
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    Endorse for a Cause gives charities a percentage of sales from any online retailer users can nominate charities widget for certain sites that allows you to share on facebook and if friends purchase the item EFAC will donate affiliate fees to a charity earn points, win badges, prizes for raising money
Simeon Spearman

Instagram gets new competition from photo sharing app Streamzoo | VentureBeat - 0 views

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    Streamzoo and other photo-sharing upstarts. Goes over topic-based photo sharing as opposed to Color's location-based approach.
Simeon Spearman

Why Do Viral Videos Go Viral? | Wired Science | Wired.com - 0 views

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    Why people share things online and how to get people to share more. Makes sense to show emotionally "arousing" videos prior to brainstorms
Simeon Spearman

Customer Behavior - Every Message Must Be Relevant: IBM's Yuchun Lee on Marketing Smart... - 0 views

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    "First, you have transactional data, which includes all the information you have about previous purchases and interactions with individual customers. Second, you have digital behavior data. This data, as the name implies, covers what people are doing and have done online, from surfing patterns to all the various digital interactions they may engage in across your web and mobile sites. This data can tell you, for example, which pages or sets of products on your site people have spent the most time exploring (or, alternately, ignoring). Third, you have social data, which includes all data related to the social graph as well as any social information that customers may have chosen to share with you (or, perhaps, unwittingly shared with you by agreeing to sign-in to your site using Facebook or Twitter)."
Ivy Chang

Fashion photo sharing platform doubles as an online store | Springwise - 0 views

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    content sharing site where handpicked fashion ambassadors upload images of their outfit -- like pinterest or pose.  If ambassador wants to sell a piece, users will have a chance to purchase the product
Simeon Spearman

MediaPost Publications Changing Web Drives Brands To Build Customer Connections 11/09/2012 - 0 views

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    "How can brands do a better job of fostering these relationships so that they're at the forefront of consumer's minds? 1. Develop a great product. Not to resuscitate the Mac vs. PC argument, but there's a reason many people aren't hesitant to recommend their MacBook or iPhone to a friend. 2. Facilitate social sharing. Brands need to be engaged with consumers via social media, and brands need product sites and marketing programs that facilitate seamless social sharing. 3. Create sampling programs to reach digital consumers. Many influential digital consumers are eager to discuss their love of specific products and brands. Marketers need to reach and engage them in innovative ways, such as via sampling programs, contests, coupons. 4. Get game. Brand can introduce game element through badges, achievements, and prizes to turn their consumers to brand ambassadors and engage them in a fun way."
Ivy Chang

How Twitter Users Spread Buzz For Cyber Monday & Black Friday - SocialTimes - 0 views

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    From NM Incite: Social media discussion about Black Friday peaked in 2012, accounting for 2.6% of online buzz, up 15% from 2011. Cyber Monday buzz almost doubled relative to 2012, accounting for 1.4% of online buzz. The overwhelming majority of social media conversation about Black Friday and Cyber Monday was driven by consumers sharing deals and talking about deals. 10% of Black Friday conversation, specifically, was negative, driven largely by consumer complaints about crowds, violence and lackluster sales. The top shared link within Black Friday buzz was the Amazon Black Friday Deals page.
Ivy Chang

Bravo Launches Connected TV App with Social Sharing, Video Playlists - SocialTimes - 0 views

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    Bravo today announced a Connected TV app to unite viewers and advertisers with "Top Chef" and other popular shows on the second screen. Features include: Videos (Discovery, Playlist) Show Schedule Episode Descriptions Photo Galleries Polls & Games "Bravolebrities" Profiles New Content Inbox Social Sharing
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