Indeed, despite harsh criticism by AKP elites, series like “Magnificent Century,” about the lives of prominent sultans and their lovers, such as Hurrem or Kosem Sultan, have become extremely popular in Turkey. These shows have also generated a niche for neo-Ottoman goods. Scents named after powerful women of the Ottoman court along with themed bathrobes, bathroom accessories, jewelry and even hair coloring are being sold. Ottoman-era aphrodisiacs to impress your partner have made a strong comeback and can be found in mainstream markets. Most of these products are not designed for Westerners fascinated by the ways of the East but for contemporary Turks. Today, one also has the option of partaking in the palace experience according to one's budget and tastes. For example, Les Ottomans, a fancy boutique and hotel on the Bosporus, offers rooms decorated to provide the unique atmosphere of the eras and tastes of 10 different sultans. US Republican presidential hopeful Donald Trump has even visited the hotel.