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Emma Wenger

How technology is changing marketing - 1 views

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    Situation: Marketing has been transformed by technology. Ads are found everywhere and there are specialized ads that target a specific group of people. Businesses need to keep up with new marketing techniques by gaining new skills. Marketers must have sufficient experience with dealing with technology. Technologists in combination with marketers are becoming key to successful marketing. Social and Ethical Significance: With marketing expanding to the Internet and mobile devices, some of the limitations that marketing used to have are now diminished. No longer are ads confined to billboards and flyers. Now there is a whole other world of possibility. Markers can affect people through their phone, laptops, tablets, watches and even glasses. This open up so many doors for marketing. One aspect of marketing that has been expanded is the reach that campaigns can have. More places to put ads means more eyeballs on the ads. Companies can also target market. Using data from people, companies can target ads to specific people whom they believe the ad will be most effective. The article mentions that some marketing people believe that targeted marketing is not improving and companies are just wasting their money. This is something that the business owners need to think about when making marketing decisions. Stakeholders: Marketers: People who work as a marketer now have to think about other aspects of marketing like how the technology works and what type of online marketing would be most effective. Marketing business owners: Business owners will have tough decisions on deciding who to hire to market. Employees will be expected to be more than just a create advertiser. They will have to know how to work with technology in real-time. Owners will also have to determine to what extent to they want to advertise online. IT systems: Although no systems were specifically identified in the article a few technologies that marketers use for research and to reach people inc
willmichael

How Technology Is Changing The Face Of Business | Little PINK Book - 0 views

    • willmichael
       
      The business landscape is changing rapidly because new technology is easier to use compared to in-face meetings. 
  • It’s this unpredictability that scares many CEOs.
    • willmichael
       
      It's hard to predict the future of technology. People who are in technology don't even know where technology will be in 10 years, and businesses are worried about this.
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  • They key is adaptability.
    • willmichael
       
      Successful businesses are able to adjust to new technology are can adapt to new changes in the world.
  • Not so far from now, all business and consumer activities will take place on mobile. 4G is becoming commonplace and 5G isn’t that far away. We will soon see wireless internet throughout our cities.
  • Social media isn’t going anywhere. It’s not a fad, or a phase. It’s a new way of life.
    • willmichael
       
      A way to interact with other people is through social media.
  • Robotics will be the single biggest change in our work system since the industrial revolution.
    • willmichael
       
      Robots are changing tech.
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    Technology has always been at the heart of business growth. Technology develops at an exponential rate and businesses have to keep up. Remember the days when a
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    Will Michael
Panayiotis Floros

IBM: Modernize your business or risk being Uber-ized - 0 views

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    IBM made a very wise comment regarding businesses in the age of technology, and how things are changing radically for all businesses, and in the long term, for all consumers as well. The IT system and issue at stake here is the future of businesses who choose to not adapt to new technologies, and transform their businesses in the world of technology in our day. Specifically, the article refers to "digital transformation," but does not touch upon an important topic we have discussed in ITGS, being the ethical implications involved in making such a transition. Beginning from the positive aspects of such a transformation, and specifically in the long term, these include: - more buyers - no data loss - better data management/analysis - improved business models through online systems - better quality marketing -- more effective So, in terms of these factors, one could say that such a "digital transformation" would definitely be worth the effort in the long term. However, ethical implications must also be considered, which include potential spreading of data to the wrong people, "filtering" the minds of consumers through online marketing, but also violating the consumer's privacy by noting down what they purchase each time and exchange a list of the consumer's interests to other businesses. In conclusion, we can see that such a digital transformation in terms of technology in relation to businesses can be both good and bad; this entirely depends on the effort that is put in the creation of this system, how well the system is maintained, and to what extent the system is targeted for attacking.
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    Hello! I liked how you incorporated that one of the biggest technology companies in the world has the same changes as some smaller companies; and the one thing that they have in common is the change of technology. I also think that your article choice was linked nicely to ITGS because it develops on the idea of Information technology changes throughout many societies.
Emma Wenger

Meet Wall-Ye: The French grape-picking robot which can work day and night - and may wel... - 1 views

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    Situation: Robots are now being invented to aid in farming. This particular farm built a robot to prune and de-sucker grapes. Social and Ethical Significance: People and Machines - People being replaced by technology is a reality that we must face as it is a reality that we are beginning to see. Obviously when machines replace people, jobs are lost which is never a good thing. But that's not all we should be worrying about. When machines start to perform human tasks, we lose the skill and knowledge that comes with completing those tasks. So technology taking over tasks could either lead to depletion of common knowledge that humans have but it could also go be good because it will leave room for humans to focus on more important issues and knowledge, while machines take care of the mundane chores. IT Systems: GPS Gyroscope - Part of security. The robot knows when it has been lifted off the ground Artificial Intelligence - grape recognition Plant recognition Hard drive Synchronization of cameras Built in security - The robot won't start if it is an unknown area and can self-destruct Stakeholders: Farm Owners - The way their business is conducted could change Farm workers - They could lose jobs or have to learn new ones Robotic Engineers - They are interested in the new technology being used Applications to Specified Scenario: Changing how companies function is only one piece of what technology is changing. Technologies like this robot in the article could be applied to many different areas in the world. One example is security and surveillance. The robot in the article watches plants all day. It wouldn't be hard to alter the cameras to recognize people too. These robots also have tools that they are able to use. Wouldn't it then be possible to give the robots weapons and have them enforce the law? Or go to war? What would that mean for us humans? The upbringing of Artificial Intelligence will induce lots of change and raise various ethical considerati
Varjavand Contractor

Why Is Technology Important in Business? | eHow - 0 views

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    Situation: Technology is making businesses more optimised, efficient, and faster. Social and Ethical Significance: The ways that businesses work have changed over the past few years, is all due to the advancements in technology, that allow the companies/businesses/industries to work much quicker, efficient, and cover a much wider horizon, to achieve profits. The use of technology helps in allowing instant communication to any location around the globe, a more optimised mode of production of goods, services or a certain product, a much better, more efficient inventory management, allowing zero loose ends, and not to forget, better management of finances, anywhere at any time. IT systems: Well, IT systems in businesses vary from company to company. However, I'll take the example of a hypermarket chain, and name it X. X would have formal employees,as well as normal employees using personal laptops and smartphones, and that would require IT technicians to create working servers for the company. There would be a website portal for those who would like to order online, as well as customer calling services etc. Then, X would have checkout machines; some self-checkout and some, standard checkout, and these checkout machines would require regular maintenance to make sure it's in proper working condition. Then there would be barcode scanners all around the stores to check prices of a product in store. Application to Specified Scenarios: Supermarket and Hypermarket companies such as Asda, Carrefour, Spinneys, Choithram's, etc run using a similar system as described in the IT systems.
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    I agree that business and technology are accelerating the news industry a lot.
Emma Wenger

On Instagram and Other Social Media, Redefining 'User Engagement' - 0 views

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    Scenario: Some companies are using people's photos that they have posted on social media sights as advertisements without their consent. Social and Ethical Significance: Privacy - With multitudes of social media sights, individual's privacy is being degraded Intellectual Property - Experts have said, "The person featured in a photo may own the publicity rights, which may give the individual control over the commercial use of his or her likeness" (Ember, Abrams). This goes to mean that companies must have consent from whoever is in the picture before using it in advertising. Policies - Companies like Crocs must have rules in place before exposing people who may not want to be featured in ads. Digital Citizenship - While companies do need to ask for permission to use others photos, people need to understand that by using social media sites, they are putting themselves out there. If they don't realize their privacy is at risk to being disregarded, they shouldn't be using the technology. Possible Solutions are to continue educating people on what can happen online and to create standard policies regarding the need for consent that all companies should follow. IT Systems: Networks Firewalls Servers Web Softwares Stakeholders: People are getting advertised without consent - Their privacy and rights to their pictures are being violated Companies who are using pictures of social media - Who may be blamed for loss of privacy, and gain bad publicity Social Media Sites - Who is the communication between companies trying to find pictures and the people who post pictures Applications to Specified Scenario: People's rights - In the world of technology, we are becoming less and less secure that we have rights to privacy. Everything we do on the Internet is tracked and we don't know who sees it. This article pinpointed how people can be found and unwillingly advertised. As technology continues to grow, more policies and regulations wil
annaosborne

Could this be the end of the office as we know it? - 2 views

shared by annaosborne on 23 Oct 15 - No Cached
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    The rise in the internet has also created a massive change in terms of how people work and how offices are established. People used to have to come to a physical office every day because there was no other way to access files and information or to collaborate with other people. But with the rise in telecommuting, more and more people have the option to work from home. It has become popular enough that 64% of telecommuters would accept lower pay if they could continue working this way. Telecommuting is very beneficial if one is not able to go to work because of an illness or health condition, or if it is expensive or time consuming to travel to work every day. However, some people who telecommute report feeling lonely or isolated from other people because of the lack of authentic, face-to-face interaction. Many also report feeling more productive working in a face-to-face environment. A company called Impact Hub, with 73 locations in 49 countries worldwide, provides offices with open, shared space with multiple levels for individual and group work. This allows entrepreneurs and small business owners to collaborate face-to-face with the aid of technology such as personal computers and tablet devices. Owners of small businesses or companies are affected because they are able to collaborate in a face-to-face setting, and employees are affected as well because they are provided with the benefits of social interaction at an actual office. Other offices and companies that want to break free from the traditional office while not having such a divide between face-to-face interaction and telecommuting may use this model for their own businesses. Some social impacts to consider are that this office model that integrates with technology in such a way really changes how we work. Some people will still telecommute out of necessity or personal preference, but face-to-face interaction may result in significant increases in productivity levels among employees. Architecturally, t
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    Hi! I really enjoyed reading your article and although I am commenting on this article, I would just like to generally say that all our articles may have a different surface topic, there is a much deeper connection between the articles, being the mandatory "digital transformation" that our society requires from all business owners. So, connecting this to your article, we can see that it can be both good and bad that technologies are now required to make this transformation, such as in telecommunication as you mention. As all models, however, this will be an experiment and how well it will work will depend on many factors not necessarily limited to the "ideal" scenario that is pictured in this case.
Yee Lee Chen

Hackers Demand Ransom from British Telecom - 1 views

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    A British Telcom, TalkTalk, was hacked and demanded for ransom. 2 stakeholders: The company TalkTalk and subscribers to the company. The company was hacked for ransom and the data that was hacked were the personal information of the customers of TalkTalk. Issue #1: The hackers have gained very sensitive information such as credit card numbers and dates of birth. Negative: The hackers can use other people's money using the credit card information they received. They can also use the hacked information to do identity theft. Positive: There is no positive side to this. Issue #2: Some users and security experts criticized the company for going public about the hacking before knowing all the details. Positive: The company can use the criticism to help improve their company. Negative: The criticism can also reduce customers and statistics of their shares ratings.
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    Hi, Your post provides good insight to a negative side of the effects technology has on businesses. Both company owners, and customers must be aware of unfortunate possibilities like being hacked. I like how the two issues you addressed deals with both the technological side of things, hackers and what information can be leaked, and the business side, what the occurrence of this event means for the company itself.
Yee Lee Chen

How the changing media is changing terrorism | Jason Burke | World news | The Guardian - 0 views

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    Summary of the article: With technology, criminals and terrorists can use media to send threats, images and can even broadcast their crimes. 2 stakeholders: The criminals who use media and the viewers who end up watching their broadcasting. 2 social/ethical issues: With this technology, it is easier for terrorists to create a propaganda and they can easily spread fear by broadcasting their killings. For example, ISIS' videos include the killing of journalists, aid workers, government soldiers, etc. They would post this on the internet uncensored so anyone can watch everything that happened and may be unethical to certain cultures. We probably can't stop them from continuing to post these videos but there should be at least a program or a person who would censor the more gruesome parts. In the example of Mohamed Merah used in the beginning of the article, he used a Go Pro camera, his laptop and a USB drive to create a video documentary of his killings.
Varjavand Contractor

Why electronic voting isn't secure, but may be safe enough | The Guardian - 1 views

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    Situation: With countries such as the UK and India already implementing e-voting as their main method of voting for their desired candidates, it is hard not to see that e-Voting is slowly taking the concept of voting for elections, to a new front. Social and Ethical Significance: The article brings to us the example of the 2003 elections in the UK and how e-Voting "failed to make an impact to the people." That was moreover, because there were many people who didn't own a smart device/laptop, and a few didn't even know what the internet was, yet. The Issue with e-Voting then was that it hadn't made the impact because it wasn't the primary method of communication yet. Online voting has been trialled all over the world now, in hopes that it may be implemented in the future. However, developers have claimed that they see major amounts of issues with the softwares and networks/servers that are online. They claim that the reliability and security standards are very hard to meet, when it comes to e-voting systems. Furthermore, they have stated that th requirements are very tough and too high to be met, unlike other transactions. "Online banking suffers problems but refunds are possible after checking your bank statement. You can't 'refund' a vote and 'vote statements' can't be provided to check your vote was correctly recorded as that would enable vote selling and coercion." Stakeholders: Candidates - If the servers are mendled with by a virus or hacker, the results of the ballot could potentially be rigged and the candidate would lose his/her chances of winning the elections. Voters - If the servers are mendled with by a virus or hacker, the voter's vote can potentially be changed, and as a result, the voter feels a loss of security.
Varjavand Contractor

Obama's win means future elections must be fought online | The Guardian - 1 views

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    Situation: This article pertains to the United States' Presidential Elections of 2008 that was won by Barack Obama and his usage of the Internet as well as Social Media. The reason he won the 2008 elections was not just because of his presidential policies, but however due to his personal reach and trust that the Internet will help fund and run a primary part of his campaign. Social and Ethical Significance: This article talks about how online campaigning is the key to 90%+ of political campaigns of the future and how they function. The article takes the (obvious) example of Barack Obama's presidential campaign of 2008 that was a historic campaign for multiple reasons. The article [published in 2008], claims that the primary reason that Obama succeeded because he "understood the potential of social media to communicate and raise funds - leaving his 72-year old opponent floundering." This campaign is the first election where all candidates utilised online social networks like Facebook [and still popular then, MySpace] to send forward their messages. This article also talks about personal knowledge of a person can be gained by reading a candidate's personal details such as favourite musicians and pastimes. Obama was successful on Facebook, rather than other competition, because he was engaging to people younger to him on his online campaigns, who appreciate casual behaviour, online and offline[while his competition kept it overly professional online]. "At 47, he may be older than the average user there, but Obama is a natural Facebook politician. On his personal profile there - which featured his "Our Moment is Now" motto - Obama named his favourite musicians as Miles Davis, Stevie Wonder, and Bob Dylan, and listed his pastimes as basketball, writing, and "loafing w/kids" " Stakeholders: Candidates - They are the people relying on the Internet and their campaigns, that he can get the kind of reach he needs to move forward in his own elections. Voters - They
Noah Weingarden

Play it your way: how Twitch lets disabled gamers earn a living online | Technology | T... - 1 views

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    Scenario: Many disabled people are making an income by streaming their video game experiences over the Internet and forming support communities among their fans. Social and ethical significance: Privacy and anonymity - If careless, some streamers may inadvertently reveal their identity on the internet, leaving them exposed to people with ill intentions who might wish to cause them harm. However, this issue can mostly be dealt with simply by being responsible and taking appropriate measures to protect one's privacy. Digital citizenship - Many people refuse to engage in polite and respectful discourse during their time spent on the internet, and it is not unexpected for streamers to be targeted with verbal abuse. Heavy moderation must be exerted to prevent cyberbulling, threats, and harassment to become pervasive. Globalization and cultural diversity - Services like this one allow people from all over the world to join together and learn about one another. Both the streamer and his/her viewers have an opportunity to meet people with whom they would otherwise never come into contact. IT systems: Video software, streaming software, networks, databases, online chat services, video game applications, etc. Applications to specified scenarios: This applies mostly to home and leisure, given that it is a system involving entertainment and social networking. However, it also applies to business by virtue of the commercial opportunities it offers, as well as education by serving as a potential pedagogic tool in the future. Stakeholders: Streamers, viewers, families of each (given the time investment made to create and/or follow Twitch channels), employees and executives of Twitch, other corporations that might wish to get involved, etc.
Sagarika Bala Prakash

Billboards That Look Back - NYTimes.com - 0 views

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    An article relating to targeted advertising through the use of installed cameras within billboards. These tiny cameras gather details about passer-by - their gender, approximate age and how long they looked at the billboard. Social and ethical significance: 1)Privacy and anonymity - although Quividi claims that the process is completely anonymous, the details of the camera's recordings must be stored in a central database which, if not protected properly, could be susceptible to hackers and other perpetrators of crime. 2) Security - the safety of the data stored in the central database will be in danger if not properly protected. The data will most likely contain details of a person's identity. 3) Surveillance - the cameras must be connected to a network in order to to function to its full capacity. Once again, these cameras could be hacked into and used for surveillance purposes, which leads back to the issue of privacy and anonymity on the street. The general public, who are one of the stakeholders, are deeply involved in this matter as it is their identity that is being scrutinized by a small camera - in most cases the public are unaware that the billboard is identifying who they are and their presumed interests. The company, Quividi, is another stakeholder in this issue as they are responsible for this new technology. The advantages of this kind of "ultra-targeted advertising" is that companies can now know for sure what kind of advertisements to place and where, without the need of analysing the kinds of people that live in the particular area of interest etc; the camera installed in the billboards have the ability to do it themselves. Also, as the billboard is digital, there is no manpower involved in constantly changing the large billboard every other week or so. The main disadvantages to this is of course the invasion of privacy for the public but also the maintenance that would be required to keep the camera clean as well as updated
Juan Felipe Gonzales

Facebook tests fundraising and donation tools for charities - 1 views

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    Technology has helped businesses in lots of ways in this case, Facebook launched a tool for nonprofits to raise money. The company is partnering with 37 organizations in order to try the new option, which enables users to set up pages where they can share videos, pictures and more about their organization. These features come with normal Facebook pages, so the special parts are where they can collect money towards a goal, and donations in general. People can now also donate on certain posts where the nonprofit puts a button to make donations easier. When this feature is enabled nonprofits and donors who support a cause(s) will change completely, especially since Facebook is a page where social movements and certain posts gain quite a lot of attention. Facebook currently has over a billion users, having this feature means that thousands of people will now be able to donate instantly, only needing to press a button to do so. Socially and ethically this feature is a big pro for Facebook and the world in general, when donating is this easy people will support more nonprofits, removing the hassle of going to different webpages or going in person donations will increase. People who are helped by these organizations are going to see more benefits since nonprofits can now raise money faster. Despite the fact that these are for social causes it also raises some concerns, Facebook is known to be a place where posts can cause social pressure on people. We have all seen the "Like and share this post if ________", it is very common, and a great way for pages to make themselves popular. A similar outcome could be placed when presented with these new features, and people might start saying "Donate to this post if you feel sorry for _____", making people succumb under social pressure, which might be even stronger if many of your friends and relatives donated. It is also important to note that fake pages might be setup and many people might donate money where it ends up in
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    Good analysis. It's crazy the amount of power social media sites like facebook has.
ashtonclark

Chinese hackers arrested after US request - BBC News - 1 views

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    Chinese police have arrested hackers after the US government supplied them with a list of cybercrime suspects, the Washington Post reports. The hackers are believed to have stolen research and development information from several US firms. The arrests came shortly before Chinese President Xi Jinping visited the US for talks - partly about cyber security.
Omer Shaikh

How to campaign online: 15 dos and don'ts - 0 views

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    Scenario: This article from the guardian focuses upon the positives to online campaigning, and states that citizens should drop the criticism they impose upon online campaigning. Instead of stating the possible concerns alongside online campaigning, the article mentions Barack Obama and the success he has achieved through extensive online campaigning. The author seems to firmly believe that online campaigning should simply be accepted and embraced instead of criticized. Social and Ethical significance: With the widespread use of digital technology all over the globe, it is not a surprise that many political candidates have understood the power of the online world, and have played it to their advantage. As mentioned in the article, Barrack Obama spent a generous amount of capital on his online campaigns, and this eventually led to his success in becoming president. Above all, online campaigns can give candidates a voice which extends far beyond the reach of their rallies or campaign areas, a voice that all citizens who are involved in the voting procedure may then acknowledge and be influenced by. IT Systems: Online campaigning can be accomplished through many varying methods. However, one popular form of online campaigning involves candidates publishing advertisements/campaigns on popular media websites, such as youtube. Anyone who then watches a video on youtube will have to watch the advertisement campaign before proceeding. There are very few IT systems which are involved in accomplishing this step. First, the candidate approaches the website giant and forms an advertisement contract. Then, the candidate provides the corporation with a form of advertisement. This can be in text, image, or video format. The corporation then uploads this form of advertisement onto their servers, and the advertisement is incorporated into their ads section and in some form affiliated with their website so that users of the website may also experience the campa
Emma Wenger

The Donald trumps Clinton, Sanders on social media - 0 views

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    Scenario: Social Media is now very influential during elections and the US Presidential Candidates are using it to their advantage. Social media has so much power because more people than ever get their news mainly from social media networks. When something exciting happens online, the news talks about it. Social media then goes and talks about what happened on the news. So it's a growing accumulation of attention. Trump, Clinton and Sanders communicate their thoughts through free social networks and get a very widespread response. Young people especially obtain most of their information online. One thing that Trump does differently that gains him attention is his convoluted messages. His statements induce a strong response and get people communicating around him. Social Ethical Issues: Power of media - One issue that the US presidential election brings up is the power of media. How much what is written and said online can affect our judgements and ethics. We can't believe everything on the Internet but it definitely influences our thoughts. When seeing posts from a Candidate we should question why they said why they did. False statements - Some of the things that Trump says on social media is not true, things he may not even believe in. He posts these things solely to get attention. Attention by any means. Technology allows these false statements to be spread around the world. IT Systems: Networks Social Media Management Systems Computers Social media software Stakeholders: Candidates: They can use social media as a platform to reach more people, influence responses and gain attention. Public: They have candidates entering their ecosystem, trying to communicate with them. They also have the ability to evoke responses from the Candidates and demonstrate what they think.
Emma Wenger

Paper-Based vs. Electronic Voting: States Move in Different Directions - 0 views

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    Scenario: Different US states are taking different approaches to voting. Maryland is enforces paper voting, with some digital use by scanning a copy of each vote to have on record. On the other extreme, Utah Republicans are embracing technology by having everyone vote over the Internet. Social Ethical Issues: Security: James Evans, Utah GOP Chairman, thinks "the risks associated with Internet voting aren't worse than the current system". Learning Curve: Maryland bought new machines for voting and there was some concern about people being confused when using them. IT Systems: Optical scanner for a digital record of votes Electronic Voting Machines Internet Stakeholders: Voters - Do they care about the convenience of online voting or the more reliable security of paper voting? State - Depending on what method of voting, time and money will be used more or saved. Applications to Specified Scenario: The article questions why there is so much concern with voting electronically when we already do so many important things online. We do our banking and buying online, giving out personal information, so why not elections? The article answers, "e-commerce expects and is comfortable with a certain level of fraud. Our electoral process, however, has zero tolerance for fraud". With banking and e-commerce, the costs aren't as high as with elections. Any risks also outweigh the benefits. Elections have also historically never been electronic until now. So there is a certain security and assurance that comes from the traditional paper ballot votes.
ashtonclark

http://www.gov.sg/news/content/today-online-campaign-to-promote-safe-riding-habits-for-... - 0 views

Scenario: This article is about how they are promoting safe riding and to encourage safe riding habits among the cyclists and PMD users. Social and Ethical significance: The campaign is a sociab...

business technology media

started by ashtonclark on 25 Apr 16 no follow-up yet
willmichael

DMCA: Katy Perry, Christina Aguilera, more push for music piracy law reforms | EW.com - 1 views

  • “drastic reforms” to the Digital Millennium Copyright Act — a law that governs intellectual property on the Internet.
  • have filed petitions to the U.S. Copyright Office detailing their struggles with the “antiquated policies” and demanding reform to better “protect the future of the music industry,
  • The DCMA, which was implemented in 1998 to protect intellectual property when the Internet was in its nascent stages, creates so-called “safe harbors” for Internet platforms, assuring they are not liable for the actions of their users.
  • ...3 more annotations...
  • “The laws strike a balance between facilitating free speech and creativity while protecting the interests of copyright holders,” the post reads. “These smart laws allow people to post content that they have created on platforms — such as videos, reviews, pictures, and text. In essence, this is what makes the Internet great.”
    • willmichael
       
      the response from the other side
  • This is the biggest act the music industry has taken against the act thus far.
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    Situation : Lots of other popular musicians are trying to make it harder to pirate music online because they believe that the The Digital Millennium Copyright Act, a law that governs intellectual property on the Internet, is too lose and needs to be reformed. Social and Ethical Significance: Influence on regular people who are law abiding citizens: This does not have that much of an impact to these people although it is important to consider that they are law abiding most likely because they believe that the musicians deserve to make money from the music they produce, so they are happy that people are speaking out. On the contrary, some people just follow the law and will not be affected by this article. Influence on regular people who are not law abiding citizens with pirating: This is important to these people because as the issue and pressure on the government is brought up more and more by popular musicians, laws may have to be passed and these people will not be able to pirate music any more. Then again, there are always loopholes to this, but at least big musicians are speaking out to raise awareness. Musicians : This is an important step for musicians trying to protect their industry. As technology increases more and more, so does the rising threat of pirating and the many loopholes people are finding with new apps. So, if enough musicians put more and more pressure on the government to change laws, then they may see action in the future with laws preventing piracy. Stakeholders: Musicians - They are trying to make as much money as possible, as they rightfully should, so their finances and career depend on their popularity and music being bought abiding by the law. Non-law abiding citizens - If these people can't buy music illegally, then they will have to follow the law and buy music/support the musician the right way.
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