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Blog by Kevin O'Keefe, "Real Lawyers Have Blogs," on the topic of the law, firm marketing, social media, and baseball, February 23, 2014. O'Keefe reviews a study by Gerry Moran on using social media to teach, not to sell. Other key points that O'Keefe makes: Build a large social network of people modeled after your customers and their influencers. 75% of B2B decision makers use social media to learn. (wonder where this stat comes from?) Pass on valuable information. Don't use your social media and networking channels to promote yourself. You want to be known for handing out knowledge and not brochures. Use social so that people will want to visit with you in person. 73% of customers are willing to engage with you on social media, so the opportunity is there. Use social media to teach, not sell. Selling is best done face-to-face. However, Social Media Today reports B2B buyers look at an average of over 10 digital resources before ever making a purchase. Since customers need to learn before they buy, use this opportunity on social media to connect. Teach and connect with today's technology. Connect and get on the radar of your customers and potential networks by retweeting, sharing, commenting and favoriting others' content. Develop Insights. Before you teach and connect with your customers, you need to listen to the customer and their customers. Social is an excellent listening tool. Be a publisher. In addition to curating and passing on the great content to your network, create your own assets on a blog. Organizations who blog get clients. Later Excerpt: Over the years LexBlog as been all about helping lawyers understand how to use the Internet in a real and effective fashion so as to grow their practices. By sharing information from third parties along our own insight via blogs and other social media we established a reputation as trusted advisors. Even when I reach out to meet with lawyers and law firms I have never met f

Article by Robert Whipple, on how to overcome distance in building trust. "How can a leader effectively use technology to build trust and cohesion in a decentralized team environment? * Clarify a strategy for how communication should be optimized for their particular team dynamic. * Ensure all team members are trained to use all the different communication methods properly and have the proper equipment to use it easily. * Have a well understood policy for when to use each type of communication. What sorts of communications need a permanent record? When is it important to be able to see a person, face to face? Some decisions are not clear cut, but it is important for the leader to teach the team what to consider when making the choice of how to communicate. * Model the behavior you wish to see."

""We do our best work when we're physically connected," says Roy Hirshland, CEO of T3 Advisors, a commercial real estate advisor. Dialing in on Skype will work in a pinch, but it's not a substitute, he says. "When you're in the same room, you can see facial expressions, you can feel energy in a room." The idea is based on Media Richness Theory, which posits that some tasks require face-to-face interaction. Skype doesn't fit the bill. "Skype is a great, free way to communicate with sound and picture, but with glitchy connections, awkward camera angles, the limitations of webcams and cheap microphones, etc.," says Dr. Matthew Lombard, a professor at Temple University and president of the International Society for Presence Research. "It's far from the same experience as talking to someone in person. Face-Time and other tablet and phone methods have the advantage of mobility, but they suffer in terms of the vividness of the experience." "Narrow-bandwidth tech like text-based chat rooms and messaging, and email, are great for specific, relatively straight-forward, 'dry' cognitive tasks but not so good for things that involve ambiguity and emotion," Lombard says. "So there are an awful lot of tasks people need to complete in business (and certainly in life generally) that don't lend themselves well to these technologies.""

Georgia Tech does a lot of its courses online and is encouraging more courses to go online. Some questions have been raised about the quality that I am still trying to explore. But the excerpt below on FAQ--last question--might be useful to us in describing our courses. Excerpt: "FAQ Will I get a certificate after completing this class? Certificate of Completion will be provided by Georgia Tech C21U What resources will I need for this class? You will a good internet connection as you may be downloading software, installing software and uploading files. What is the coolest thing I'll learn if I take this class? You will learn how to convert your face-to-face class to a robust online course"

REALLY like this list of things not to do including checking the telephone when you are talking with someone else face to face, receiving multiple notifications during your work time, etc.

Center for Association Leadership, FAQ page ASAE members primarily represent trade associations, and individual membership organizations or professional societies, organized under Section 501(c)(6) of the tax code; and philanthropic organizations, organized under Section 501(c)(3). In 2009, there were 90,908 trade and professional associations, and 1,238,201 philanthropic or charitable organizations. Associations are organized for all types of purposes, but there are some recurring benefits they typically provide their members, including: Education / professional development Information, research, statistics Standards, codes of ethics, certification Forum (face to face or virtual) to discuss common problems and solutions Service / mission oriented - volunteerism and community service Provide a community, network, "home", identity, participation What is the role or connection between ASAE, and the association community at large? A: ASAE is often thought of as the gateway to associations, because it is the largest organization of its kind working to advance and promote the association profession. ASAE represents more than 21,000 association executives and industry partners representing 10,000 organizations. Our members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. The promise ASAE makes to members is to provide exceptional experiences, a vibrant community, and essential tools that make them and their organization more successful.

article by Nick Morgan in HBR in March 2011. 5 tips/assumptions (does not recognize that visual cues could be present in online meeting) 1. Recognize that virtual meetings are suboptimal and plan accordingly. (not for solving disagreements or revving up people) 2. Plan virtual meeting in 10 minute segments (attention span limits) 3. Pause regularly for group input (do not want to keep people on mute to allow them to take care of other chores) 4. Label your emotions, and ask others to do the same ("Lacking visual cues...") 5. Don't neglect the small talk--but use video (video small talk before the meeting with 30 second/1 minute clips of what they're up to) "Virtual meetings will never replace the need for humans to exchange emotional and unconscious non-verbal information through face-to-face exchanges, but they can be made to do for all but the most important purposes."

video (17 minutes) of Gary Jones, co-author of "My iPad for Seniors" to use the tablet to "travel the world, cook an awesome meal, listen to your favorite music, read a bestseller, or have a face-to-face conversation with your grandchild. Values the freedom that comes with it--cites learning how to ride a bike, obtaining a driver's license with getting an iPad.

Inside Higher Ed article by Scott Jaschik, April 20, 2015, on how students studying online in California's community colleges are not as successful in completing courses or earning As and Bs as their peers do working f2f in classroom formats.

Interesting blog post by Jane Hart on building an enterprise learning network within an enterprise social network. Is the WLS going to be an enterprise learning network? Perhaps not in the usual sense of an organization with employees comprising a workforce. But perhaps it can use some of the same techniques advocated by Hart below: Under Part Two 1. new social approaches to training and online learning--backchannel learning, online social workshops ("participants with a lot of autonomy, so that they participate in the ways that they feel more comfortable and best suits them..." ); tiny training aka microlearning--short bursts of learning ten minutes long... 2. Innovative Learning Initiatives--social onboarding, social mentoring 3. Continuous series of learning activities and events 10 minutes a day - provide a daily link to a place where individuals can spend just 10 minutes learning something new. Note: 10 minutes a day, each weekday adds up to around 6 days of training in a year! Live chats - run regular live Twitter-like live chat sessions on different topics. They might just take place over 1 hour or be a longer all-day event that people can join in at any time. Hot seats - put one of your people (e.g. CEO or a leading expert) in the hot seat for a period of time, and encourage employees to ask them questions. Book club - organise a monthly time for conversation around a book of interest. Lunch'n'Learns - ask someone to lead a short informal session on a topic of interest to them. This might be purely conversational or involve a web meeting or face-to-face meeting, with the ELN used as a backchannel. 4 - SUPPORT OTHER PEOPLE-BASED LEARNING SERVICES Your ESN provides the opportunity to set up and support other learning activities in private group spaces. A Learning Help Desk service (aka Learning Concierge service) which provides an advice centre for ad hoc learning and performance problems. - See more at:

AssociationsNow blog, July 30, 2014 "Toronto-based software company Wild Apricot, identified the same top three priorities reported in last year's survey: Small-membership organizations are most concerned about increasing membership, increasing member engagement, and demonstrating member value. Among the challenges that respondents said they face were attracting and engaging millennials and getting their boards and members to adopt new technologies. The survey gathered input from 487 organizations that represent fewer than 500 members and have operating budgets of less than $500,000. The findings provide a glimpse into the many facets of running a small-membership organization, including information about membership growth, recruitment and retention, membership models, and finances."

article by Jeffrey S. Solochek, Tampa Bay Times, 2/22/2015 flipped classrooms, using small videos, quizzes, engagement with ideas outside of group session for learners to try out, then reinforce, explore in face-to-face (or live synchronous online) sessions.

new study on impact of millennials in workforce--want to use technology for connecting, communicating, and collaborating in much greater numbers than baby boomers do

Types of online learning communities include e-learning communities (groups interact and connect solely via technology) and blended learning communities (groups utilize face-to-face meetings as well as online meetings). Based on Riel and Pollin (2004), intentional online learning communities may be categorized as knowledge-based, practice-based, and task-based.

Explores value of Pinterest for business, Donston-Miller, March 6, 2012. Pinterest users are heavily women and younger (ages 25-44) Assessment: "Companies are finding themselves challenged to effectively marshal their externally facing social networking efforts, and most are likely focusing on Facebook and Twitter. So, with resources at a premium, should your company be paying attention to upstart social network Pinterest right now? The short answer is yes." Pinterest experiencing huge growth and now drives more traffic to Real Simple website than Facebook does. Caveat: Pinterest user boards overwhelmingly focus on food, fashion, home decor, and hobbies, things that are visual and usually visually appealing. "Pinterest is best used to inspire or remind... looking at capitalizing on Pinterest as a gift registry ...even if your company doesn't make or promote something highly visual ...it probably has something that can be visualized and put into context... data ...house infographics--things like data sets, visualization of data.... even with something like a technology company, there are always ways to visualize information in an engaging way."

Blog by Annie Murphy Paul, June 20, 2013, PBS Next Avenue on 8 things that can make you smarter. "4. Attention You've probably heard about the "marshmallow test," a famous experiment conducted by psychologist Walter Mischel in the late 1960s. He found that children who could resist eating a marshmallow in return for the promise of two marshmallows later on did better in school and in their careers. Well, there's a new marshmallow test that we face every day: the ability to resist the urge to check email, respond to a text or see what's happening on Facebook or Twitter. We've all heard that because "digital natives" grew up multitasking they excel at it, but in fact, we now know there are information-processing bottlenecks in everybody's brain that prevent us from paying attention to two things at the same time. Focused attention is an important internal situation that we must cultivate in order to fully express our intelligence." Another excerpt: "A common example: The ready availability of technology has convinced many people that they don't need to learn facts anymore, because they can always "just Google it." In fact, research from cognitive science shows that the so-called "21st-century skills" that we're always hearing about - critical thinking, problem-solving, collaboration, creativity - can't emerge in a vacuum. They must develop in the context of a rich base of knowledge that is stored on the original hard drive, one's own brain. For tech to make us smarter, we need to know when to put it away.

from Entrepreneur.com. Another article on how to network when you are an introvert. First suggestion is network and make connections online to develop relationships on LinkedIn, Twitter, Facebook and other social media platforms. This is especially helpful if you are going to a conference or event as you will "know" people before you get there, and they will know you. Arrange to meet up with them ahead of time. Talk about your accomplishments to better connect with others so they know what you have done and what connections you have with them. Discuss your goals and ideas to join or jumpstart the conversation, and ask for others' goals and ideas. Don't overthink it and go over and over your interactions. Concentrate on the positives you get out of the interaction. Maintain strong relationships when they develop and keep in touch regularly. Take Notes - remember faces, names, and what they said. Send an email to them to continue the conversation and remind them of who you are.

How the Golden Years Disappeared by Marc Freedman, Salon, April 2, 2012. This is an excerpt from the Big Shift, a book written by Marc Freedman, the man who started Civic Ventures about 10 years ago. Perhaps the WLStudio takes on this social imperative and this is how we get funding? "The new migration is across time and the life course, as tens of millions (8,000 a day, one every ten seconds, are turning sixty) reach the spot where middle age used to end and old age once began, the new territory where a resurgent purpose gap, and gulf in identity, stands. Opportunity is there as well. The surge of people into this new stage of life is one of the most important social phenomena of the new century. Never before have so many people had so much experience and the time and the capacity to do something significant with it. That's the gift of longevity, the great potential payoff on all the progress we've made in extending lives. Realizing these possibilities will require the courage to break from old and familiar patterns that once were our friends but just don't work any longer. It means considering ideas like "gap years" for grown ups, new kinds of internships and fellowships for Americans moving beyond midlife, remodelling higher education to help retrain people who have been working for 40 or 50 years, even the creation of new kinds of investment accounts to help cover the costs of transitioning to new careers. What we're facing is not a solo matter; it's a social imperative, an urgent one that must be solved as the great midlife migration gathers scale and momentum."

blog post by Kurt Mackey at MongoHQ, a distributed company, on working remotely and how hard it is to come up with an effective system for engaging workers. It is a work in progress. Need firewalls between personal life and work life--sound has to be managed for one thing. Mentions the blending of in-office staff and remote staff and a 'standard' for everyone to use the same collaboration tools, be available via the same channels, and produce documentation of interactions that are important to share. Has a whole section on the practical (and the tools they use to communicate) prefer async communications! Have a central work tool (Compose to record what is being produced each day); day to day communication in Hipchat, use pre-reads to meetings on a Wiki that get updated on Hackpad during the meeting, open mailing lists, Sqwiggle for face time, and Google Hangouts, too. Final recommendation is to "keep iterating" to build a remote friendly culture.

Forbes 9/02/2013. Kerry Hannon suggests 10 tips from working at home. In addition to the tips about designating a space, etc. Kerry also talks about the challenge in convincing others you can manage other people when you telecommute. Use a digital way to "show up" at the office, be an online extrovert to keep your face and presence known to those in the office.