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For entrepreneurs, knowing how to communicate clearly and effectively is critical in leading a company -- and selling your business ideas. But the words you speak and hear are only a small part of getting your message across to your employees, customers and investors.

February 13, 2012 To put it mildly, social media tools are transforming the way we communicate. These days, people send a tweet instead of an e-mail and write on Facebook walls instead of dial phone numbers. So you know the best way to reach customers is to join these conversations, but how?

How to be more sociable